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NEXT-GEN EXPERIENCE MANAGEMENT


BETTER DECISIONS THROUGH BETTER LISTENING.

 * 9% Increase in Gross Margin
 * Achieve 10-15X ROI on XM Initiatives
 * Cut 40% on product development cycle
 * 25% less markdowns
 * 40% inventory reduction while increasing sales by 6%
 * 10% increase in online conversion

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SELL MORE. WASTE LESS

Reach Your Sustainability Goals with First Insight.

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Pounds of retail waste kept out of landfills with First Insight today




EXPERIENCE MANAGEMENT POWERED BY PREDICTIVE ANALYTICS


ANTICIPATE FUTURE OUTCOMES

First Insight is the world leader in applying predictive analytics to
first-party voice-of-customer data to inform better decisions that improve
business results.

More than a decade ago, First Insight revolutionized the retail industry by
creating a system for accurately predicting new product performance. Now the
clear leader in that space, First Insight is expanding its offering into
Experience Management.

In fact, our solution has continued to evolve and deliver value across all
aspects of Experience Management. Hundreds of companies worldwide now use the
First Insight's digital product testing platform to create better experiences,
not just report on them.

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HIGHEST DEMONSTRATED ROI. GUARANTEED.

Unparalleled Value Delivery and Lowest Total Cost Provider


Our industry-leading platform takes your experience management operations from
reactive to proactive. We empower you to create products, brands, and customer
and employee engagement that deliver growth to both your top and bottom lines.


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NEXT-GEN EXPERIENCE MANAGEMENT

Customer Experience

Listen to your customers. Create experiences they’ll love and value.

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Product
Experience

From concept to decision in 24 hours - improving success rates by as much as 80%

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Brand
Experience

Build your brand with your target customers – and create loyalty that lasts.

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Employee Experience

Engage and motivate your employees – and drive business results.

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READY TO GET STARTED?

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HOW IT WORKS

First Insight’s Next-Gen Experience Management Platform provides a powerful,
scalable, and easy-to-integrate solution that informs all the business decisions
you face. Through advanced analytics including human computational modeling,
Bayesian mathematical models, predictive analytics and APIs, First Insight’s
platform represents a proven, breakthrough solution that helps you anticipate
outcomes so you can build financial plans that you can achieve.

Understand More Through Better Listening




WHO WE SERVE

Retail

Industry-leading solutions for retail product design, selection, and pricing.

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Consumer Products

Bring voice-of the-customer data and predictive analytics to key decisions
across the product lifecycle. 

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Travel, Leisure & Entertainment

Create experiences your guests will love by listening to the Voice of the
Customer.

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Automotive

Accelerate your business results with vehicles and experiences created with
actionable data and analytics.

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Financial Services

Differentiate your offerings to build trust, strengthen your brand, and gain and
retain customers.

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WHAT RETAIL EXECUTIVES SAY ABOUT SUPPLY CHAIN DISRUPTION: SHORTAGES, PRICING AND
DELAYS

We partnered with The Wharton Baker Retailing Center to create a comprehensive
infographic exploring our findings.

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THE STATE OF CONSUMER SPENDING: GEN Z INFLUENCING ALL GENERATIONS TO MAKE
SUSTAINABILITY-FIRST PURCHASING DECISIONS

We partnered with The Wharton Baker Retailing Center and asked consumers in the
U.S. how sustainable practices are impacting shopping habits and purchase
decisions.

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INSIGHTSUITE FOR SMALL BUSINESS

SPECIALIZED TOOLS FOR SMALL & EMERGING BUSINESSES

The fastest and most cost effective way to increase sales, profits and sell-in
for growing businesses and digitally native brands.

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MAXIMIZE VALUE, SPEED & PROFIT

Learn how to leverage Voice of the Customer Analytics and 3D Product Creation to
make more profitable products, faster.

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KOHL'S CREATES VALUE W/PREDICTIVE ANALYTICS

LEARN HOW FIRST INSIGHT'S PREDICTIVE TOOLS FUEL KOHL'S SUCCESS

As one of the world's leading omnichannel retailers with more than 1,100 stores
in 49 states, Kohl's is leveraging First Insight's predictive analytics solution
and voice-of-the-customer data to improve their business.

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CONSUMER SUSTAINABILITY SURVEY 2021

THE FIRST INDUSTRY-WIDE CONSUMER STUDY ON SHOE SUSTAINABILITY

This industry-wide survey aims to create a critical baseline that brands and
retailers can use to ensure they understand what consumers actually comprehend,
what terms and phrases resonate best, and what areas they should prioritize.

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Supply Chain & Pricing


NAVIGATING DISRUPTION


HOW THE ROCKPORT COMPANY IS OPTIMIZING ASSORTMENTS AND PRICING WITH DATA +
DIGITAL PRODUCT TESTING

Learn how The Rockport Company created a new product playbook powered by the
Voice of the Customer and predictive tools.

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Case Study


HOTTER SHOES ATTRACTS YOUNGER AUDIENCE VIA ‘VOICE OF CUSTOMER’ ANALYTICS

While the Covid-19 pandemic hit most retailers hard, it created uniquely intense
challenges for Hotter Shoes. Hotter needed to build up its e-commerce presence
and appeal to a new group of shoppers at the same time.

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5 months Save five months in time
to market


ARE YOUR DECISIONS BASED ON INSTINCT?
HISTORY? HOPE?

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