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 * Registration
 * Preliminary Program 2022
 * Conference Venue & Hotels
 * Networking
 * Sponsorship





PRELIMINARY CONFERENCE PROGRAM | 2022

Master Class Day June 22, 2022 (Wednesday)
Conference Day #1 June 23, 2022 (Thursday)
Conference Day #2 June 24, 2022 (Friday)
9:00 - 17:00
Master Classes in 4 parallel tracks



memoQ will organize 16 master classes in 4 parallel tracks from 9:00 - 17:00.

These workshops will feature hands-on information for translators, project
managers and localization engineers.

This year’s master classes will feature

 * automating the translation/localization workflow
 * continuous localization
 * Regex tips & tricks
 * LiveDocs
 * Machine Translation workflows
 * Terminology management
 * Versioning
 * Reporting
 * Managing multilingual files
 * Subvendor workflows
 * Increasing the server’s performance
   and many more

The complete list of topics will be published at memoQfest.com shortly.

9:00 - 9:20
Welcome to memoQfest 2022
Plenary Room
9:20 - 9:50
What has changed since we last met?
Plenary Room
9:50 - 10:30
Keynote presentation
Plenary Room
10:30 - 11:00
Coffee Break

11:00 - 11:30
Impress them with your KPIs!
Markus Arch (Senior Technical Editor, SKIDATA GmbH) • Plenary Room


Management is all about numbers. "You can't manage what you can't measure" is
the mantra.

But how can translation memories be translated into numbers that management can
relate to?

Translation technology is a black box outside of translation agencies and
technical writing departments in many companies. This means that anyone who
talks about translation memories and other translation gadgets is not always
well understood. Especially in budget negotiations and in the task of
demonstrating the benefits of a professional translation system, this can
quickly become a disadvantage. But there are several ways to cast the reports
and data from memoQ into crispy KPIs that can be understood even by people
outside the translation business.

This session will show how to measure the monetary value of translation memories
using exemplary products from Microsoft, such as Excel and Power BI. It will
also show how the time saved by translation memories can be determined and
translated into clear figures and charts.

Markus Arch - Senior Technical Editor, SKIDATA GmbH Markus Arch is a senior
technical editor for SKIDATA GmbH, an Austrian-based company which offers access
management systems. In this role, he is responsible for the documentation of
online services. He also built up his company's translation processes and, based
on this, introduced memoQ as a central tool. Today, he is responsible for his
company's translation infrastructure, both as technical administrator and as
process planner. Markus has an MA in Media and Communication Studies and an MSc
in Technical Documentation.
Integration Partner Presentation
Breakout Room
11:30 - 12:00
Defining and implementing a language data management strategy with memoQ
Daniel Zielinski (Managing director & Senior consultant, Loctimize GmbH) •
Plenary Room


Whether you are just starting or whether you have already been in the language
business for some time, at one point you might wonder how to best (re-)organize
your linguistic resources. It starts from choosing the right language variants,
working with one or multiple translation memories and termbases, whether to use
additional metadata or not and goes to questions like how to exchange data with
suppliers, partners etc. Well, as we consultants tend to say: "It depends...".

In this presentation we will focus on the following aspects:

 * Understanding the value of linguistic data
 * What can we learn from language data?
 * How can translation memory, terminology and other language data be used in
   other areas?
 * What is data quality and how to assure it?
 * How to (re-) organize language data?
 * Cleaning up translations and terminology
 * What to watch out for when migrating translation memories and terminology
   data to memoQ?
 * Enriching language data using NLP

In this presentation, based on some mid-sized and large projects of the past
years, we will share some of our learnings, solutions and best practices.

Note: While also containing takeaways for freelance translators and smaller
language services, the main target groups of this presentation are medium-sized
to large language service providers and organizations.

Daniel Zielinski - Managing director & Senior consultant, Loctimize GmbH Daniel
Zielinski is the founder and managing director of Loctimize GmbH, a leading
international expert in global language logistics. As a senior consultant, he
and his team deal with issues related to language in globalization,
internationalization and localization. The focus of his work is on language and
translation technologies, process optimization and data analytics. In this
context, he analyzes trends, evaluates new technologies and tools, and supports
international organizations and language service providers in the selection and
introduction of new technologies. Since 2017 Daniel also works as lecturer and
researcher at the University of Mainz in the field of General and Applied
Linguistics and Translation Technology.
Integration Partner Presentation
Breakout Room
12:00 - 12:30
Myth-busting leverage loss
Miklós Urbán (Senior Solutions Architect, RWS) • Plenary Room


The leverage loss myth is looming ahead all the time someone considers TMS
replacement.

Everybody knows what leverage loss is, all the risks rooting from TM import,
filters, tags, segmentation. However, often, these technology aspects are the
farthest we look.
But we fear to ask about the temporal financial impact and calculate complex
metrics that could support business owners to make the best decisions. How could
we foresee the pace that the new native TMs in our new TMS take the place of the
migrated ones and so leverage loss effect decays?

This presentation wants to bust some of the myths around these robust leverage
loss metrics.

I aim at showing how data, math and technical wizardry can be combined to
calculate such metrics and provide monthly breakdown of estimated financial
impact.

Miklós Urbán - Senior Solutions Architect, RWS Miklós has been in the
localization industry for over 20 years. He gained his experience through
working on both the tool provider and the LSP side. Currently he works at RWS as
a Senior Solutions Architect and responsible for the localization solutions
provided for some of the most prestigious clients. He majored in Mathematics and
Physics, and post-graduated as an IT engineer. Maintaining his focus on
localization processes and technology, he worked in many environments and
different TMS systems. He is renowned as a memoQ expert. He contributed to
numerous technology migration projects and established his unique approach to
calculate leverage loss.
Integration Partner Presentation
Breakout Room
12:30 - 14:00
Lunch & Networking

14:00 - 14:30
Managing customers
Richard Brooks (CEO, K International) • Plenary Room


Procurement professionals often use a model like the Kraljic Matrix (1983) to
quantitatively measure supply risk Vs the impact on profits. Suppliers who are
perceived as providing a service not being strategically important to them will
be treated like a commodity (lowest price wins the deal). You can often tell
which box you’ve been put in by the seniority of procurement professionals you
deal with and the type of conversations you have (sales people being eternal
optimists assume they’re in the strategic supplier box but very few actually
are).

Your client facing teams need to counter this by being the messengers of value.
The concept of value in B2B Sales can be thought of as being the impact on the
customer’s business minus total cost of ownership. This needs to be calculated
and presented in a format the customer can understand. Its not up to the
customer to work this out and tell you, you have to tell them. To solve this
conundrum the customer’s world needs to be analysed, understood and then shown
how your service will impact upon it in a positive way (bonus marks for using
financial calculations here).

This helps you have a much broader conversation. A place where innovation
happens and one that moves you away from being focused on the lowest cost
provider in the marketplace.

Richard Brooks - CEO, K International Richard Brooks is the CEO and co-owner of
UK based Language Service Provider K International. He has spent 25 years+ in
the localization industry and has held executive board positions at both
European Language Industry Association and the Association of Language
Companies. He formally learnt his craft at Cranfield School of Management where
he completed his tripled accredited MBA majoring in economics and finance. He
now sits on an advisory panel at Cranfield to provide real world experience to
complement their academic research in B2B sales. Richard is also a fellow of the
Institute of Sales Professionals where he is helping them to develop strategic
sales training for SMEs. He is an in-demand board advisor and business coach for
the localization industry. He has helped several entrepreneurs create winning
strategies, develop their customer-facing teams and unlock value within their
businesses.
Optimizing terminology QA
Ronan Martin (Terminology Manager, SAS Institute) • Breakout Room


Terminology changes and evolves and inconsistencies creep into to translated
content due to the fact that unchanged segments can endure for years. If certain
segments are continually pretranslated with 101% accuracy, there is little
incentive for translators to revisit them unless the customer makes an explicit
request.

The best way to check for these kinds of inconsistencies is using a terminology
QA. However, this is far from straightforward. The reports are laden with false
positives and it is expensive and time-consuming to process.

We are trying to reduce the size of the terminology QA report in various ways:
creating a project-specific QA termbase which is different from the regular
translation termbase, using custom matching based on an automated stemming
algorithm, giving translators the chance to earmark terms for exclusion, etc.

Correcting pretranslated segments costs money. In this way we are hoping to
streamline the task so that it can be priced efficiently.

Ronan Martin - Terminology Manager, SAS Institute Ronan Martin is the
terminology manager at SAS Institute Inc, based at the Copenhagen office. He has
worked in the field of terminology management for around 20 years, previously
working as a language teacher and translator. He has built, and maintains the
terminology management system at SAS which supports the localization of SAS
products and services.
14:30 - 15:00
Special use cases and hidden gems in LiveDocs
Plenary Room
Automated wild card character insertion in Hungarian TB entries: a rule-based
solution
Márton Jánosy (Business Solutions Architect, Edimart) • Breakout Room


In many languages, the proper use of wild card expressions in TB entries is
inevitable for the effective handling of all forms of a lexeme. The burden of
this task tends to land on the shoulders of the linguists and PMs
updating/maintaining the resource in question. This may seem a fairly
straightforward and quick process most of the time, but the amount of work
associated with this task can add up to long hours when a large number of
entries need to be handled at once. To save time, we have automated this tedious
task using the memoQ Resources API and a custom algorithm based on a handful of
rules. The presented method can be used to aid or replace human efforts
altogether for Hungarian entries.

My aim is to spark ideas among language engineers and developers about
implementations of similar solutions for other languages and to stimulate
discussion about the possibility of an official memoQ feature in the future with
similar capabilities.

Márton Jánosy - Business Solutions Architect, Edimart Márton Jánosy is a
Business Solutions Architect at EDIMART, where he also formerly worked as a
language engineer and a project manager. Besides being involved in the
translation industry, he also has a firm background in general linguistics.
15:00 - 15:00
Coffee Break

15:30 - 16:10
The Revolution in Life Sciences; How Machine Learning, AI, Automation, and
Structured Content are Changing Everything
Plenary Room
16:10 - 17:10
Life Sciences Round Table with Localization Experts
Plenary Room
15:30 - 17:00
Automation with project templates
Marek Pawelec (memoQ expert | Freelance translator) • Breakout Room


Templates are a very powerful and at the same time little-used feature of memoQ.
They automate a lot of tasks around project creation and management and
generally make life easier both for individual translators and project managers.

During this presentation I will show how templates can benefit both these
groups, since with a little configuration effort templates can be used, for
example to:

 * Automate client-specific or domain-specific project creation with assignment
   of heavy resources like TMs, TBs, LiveDocs and light resources, e.g. custom
   spell-checking dictionaries or QA rules.
 * Automate custom file import options, e.g. for change-tracked Word files,
   specific Excel configurations or automatically-selected XML filters.
 * Automate project preparation stages, like analysis, pre-translation both with
   TM and MT, segment locking etc.
 * Automate project clean-up stages, with file export and TM updates.
 * For PMs: automate translators assignments, multiple project management tasks
   and reports generation

Marek Pawelec - memoQ expert | Freelance translator Marek Pawelec graduated in
Molecular Biology at the Jagiellonian University in 1992 and worked as
researcher at faculties of Medicine and Chemistry of the Jagiellonian
University, Kraków, Poland. In 2001 he began to work as a full time English to
Polish freelance translator: started with literature, later also technical
translations of medical, biochemical and chemical texts. Translated several
millions pages of medical texts, mainly medical equipment manuals, but also a
lot of pharmacology and clinical trials-related texts. Experienced computer
aided translation (CAT) software user and trainer. Certified memoQ trainer.
Presented lectures on several translation conferences. Teaches on practical
aspects of freelance translation, CAT tools and translation related software.
Interested in technical communication and terminology management.
20:00 - 02:00
Gala Dinner
The Vigadó
9:30 - 10:00
Transforming a volunteer translator group into a dream LSP with memoQ (a case
study)
Ildikó Szemők | Eszter Papp | László Kovács • Plenary Room


In March 2020 a very small group of freelancer language service providers teamed
up with health care professionals with the aim of providing information in
Hungarian at the beginning of the pandemic. Two years later, the group has had
around a hundred active members who translated just over 1.1 million words.
The first translations were done using Word. However, Ildi, a terminologist who
has been working in the language industry for a long while, suggested going
professional. She asked memoQ staff to kindly grant us a server. She got László
Kovács on board as project manager.

So, in a few weeks time, there was a professionally organized group of dozens of
people: doctors, biologists, pharmacologists, medical translators,
terminologists, DTP experts, and we even got support from Balázs Kis.

Texts were translated, revised and proofread in memoQ. We provided memoQ
trainings for healthcare providers and translator students, some of whom have
never seen a CAT tool before. To support the work, terminologists have built a
terminology database consisting of 4500 terms, and every term was validated by
an expert of that domain.

Ildikó Szemők | Eszter Papp | László Kovács Ildikó Szemők Freelance
terminologist, reviser, proofreader, editor, translator Ildikó Szemők earned a
college degree in 1993 at the College of Foreign Trade. After translating at a
foreign trade company, she worked for a publishing house for 10 years, staring
out as a copy editor and later becoming a managing editor, accumulating
experiences in editing in general, and also in reviewing translations. From 2004
she is freelancing: beside editing textbooks, specialist books, and even
fiction, and proofreading cultural magazines, she works as a reviser translator
and language lead from English into Hungarian and Hungarian into English for the
biggest Hungarian LSPs, specialising in trade, finance, insurance, law, economy,
European Union, management, linguistics, and pharmaceuticals. In 2018 she became
a certified terminologist at the Károli Gáspár University. From 2020, she is a
headquarter member of the COVID1001 group of volunteers. From 2022, she is an
external lecturer at the Kodolányi János University, teaching translation.
-------------------------------------- Papp, Eszter PhD Covid1001 volunteer
translator group; Translators Without Borders Eszter holds degrees in English
and Applied Linguistics, and a PhD in Linguistics. Having started her career in
teaching English and language testing, she later moved on to technical
translation and terminology. She gained experience in many aspects of language
services: at a translation agency, as an in-house translator and also as a
freelancer. She collaborated in several term base creation projects. She joined
the Covid1001 group of volunteer translators as a reviewer and terminologist,
overseeing the compilation of a term base of almost 5000 terms. She later became
a project manager of the group and a mentor to new joiners. She has shared her
knowledge teaching in the translator training programmes at various
universities, and the MA in Terminology at the KRE. Currently she works as a
Terminology Officer at TWB/CLEAR Global.
10:00 - 10:45
Keynote presentation
Plenary Room
10:45 - 11:30
Coffee Break & Teambuilding

11:30 - 12:30
Games Localization Round Table
Plenary Room
Where MT is not the thing
Ralph Houston (Freelance translator | Clarke & Houston Language Services) •
Breakout Room


Machine translation is making big strides, but it is not always appropriate, and
this may remain so until actual artificial intelligence exists.

Safety documentation is one problem area – the tendency of MT to make errors of
meaning requires that such material be vetted line by line, often involving more
work than human translation.
Medical documents also pose a big challenge. Context-dependent abbreviations and
indeed source errors are stumbling blocks here. Pharmaceutical and clinical
trial documents often require backtranslation where errors and ambiguities in
the source must be maintained.

So much for content: what about style and humour? Marketing requires both of
these. Subtitling and dubbing too.

This presentation will look at examples of these problems and ask what effect MT
might be having on our writing – is there a tendency to write more simply and
directly to optimise MT’s efforts?

Ralph Houston - Freelance translator | Clarke & Houston Language Services After
working in many fields ranging from computer design to medical research, Ralph
took up translation 15 years ago, the longest and best-paid activity to date. A
big fan of memoQ, he is interested in the effects AI and MT are having on us
all.
12:30 - 14:00
Lunch & Networking

14:00 - 14:30
memoQ in software localization
Marek Pawelec (memoQ expert | Freelance translator) • Plenary Room


When it comes to software localization, there is no other tool on the market as
versatile as memoQ. During this presentation I’m going to show how various memoQ
features can be used to simplify and streamline software localization. These
include:

 * Variety of input formats used in software localization, like XML, PO, RESX,
   XLS, PHP, all mobile formats and almost any text-based format, which can be
   described with a regex-based filters. Plus some of the formats support
   multilingual files. And chain filtering enables painless processing of
   not-so-translation-friendly embedded content in different formats.
 * Ability automate projects for fast turnover (e.g. with frequent updates),
   including automatic pre- and post-processing of translation files.
 * Length limit information: there are three separate mechanisms for string
   length limitation verification.
 * Context based both on string ID and file structure.
 * Regular expression based tagging for excluding contents not to be messed
   with.
 * Versioning for source and target, which makes mid-project updates so much
   easier to manage.
 * Term bases with forbidden terms functionality and several matching mechanisms
   fit for various languages.
 * LiveDoc corpora for reference materials and direct matches.
 * Good control over auto-propagation.
 * Views for joining or extracting content meeting certain criteria.

And many more. There are other programs offering some subsets of these features,
but only memoQ includes everything. Plus translators like it, and satisfied
translators do better job. Trust me, I'm a translator and I know.

Marek Pawelec - memoQ expert | Freelance translator Marek Pawelec graduated in
Molecular Biology at the Jagiellonian University in 1992 and worked as
researcher at faculties of Medicine and Chemistry of the Jagiellonian
University, Kraków, Poland. In 2001 he began to work as a full time English to
Polish freelance translator: started with literature, later also technical
translations of medical, biochemical and chemical texts. Translated several
millions pages of medical texts, mainly medical equipment manuals, but also a
lot of pharmacology and clinical trials-related texts. Certified memoQ trainer.
Presented lectures on several translation conferences. Teaches on practical
aspects of freelance translation, CAT tools and translation related software.
Interested in technical communication and terminology management.
Savings or Quality? How to achieve a compromise between opposing requirements
making the most of memoQ resources
Francesco Torello (Revisers' coordinator, Arkadia Translations S.r.l.) •
Breakout room


Margin pressure and tight deadlines often look like insurmountable obstacles
that stand in the way of a quality translation, but is this really always the
case?

Our presentation will show how the implementation of memoQ with a series of
internally-developed regular expressions combined with memoQ resources enabled
us to complete a very challenging project with a tight deadline and achieve the
required margin for that particular project, without relinquishing the quality
level agreed with our client.

The presentation will focus on the project’s features and the different
solutions developed to address the various obstacles to overcome in order to
deliver the translation on time and at the same time reduce the workload for
translators and proof-readers, explaining how memoQ really made the difference
in our case.

Francesco Torello - Revisers' coordinator, Arkadia Translations S.r.l. After
completing my university education, which also involved a translation internship
at the Council of the EU in Brussels, and specialising in financial and business
translation, in 2013 I started working at Arkadia Translations in Milan. As
junior reviser, I improved my skills as translator and reviser and became
increasingly interested in translation technologies and automation processes. I
took on the role of revisers' coordinator in 2021.
14:30 - 15:00
Continuous translation of GIT-repositories
Plenary Room
15:00 - 15:30
Coffee Break

15:30 - 16:00
Mini case-studies, takeaways from the event
Plenary Room
16:00 - 17:00
Panel Discussion With the memoQ team
Plenary Room


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That was memoQfest online 2021



 * Registration
 * Preliminary Program 2022
 * Conference Venue & Hotels
 * Networking
 * Sponsorship