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ELSWEEDY ELECTRIC - STRATEGIC MANAGEMENT FINAL PROJECT


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Emad Attia

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This document provides an overview of Elsewedy Electric, including its mission,
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management final project. Elsewed…
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ELSWEEDY ELECTRIC - STRATEGIC MANAGEMENT FINAL PROJECT


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This document provides an overview of Elsewedy Electric, including its mission,
vision, values, business lines, and environmental analysis for its strategic
management final project. Elsewedy Electric is an Egyptian electrical equipment
company established in 1938 with five primary business lines: Wires & Cables,
Transformers, Engineering & Construction, Power Generation, and Transmission and
Distribution. Its mission is to become a worldwide leader in delivering energy
and related services efficiently and safely. The vision is to deliver
sustainable, inclusive energy solutions to customers and communities. The
company aims for integrity, customer satisfaction, excellence, ownership,
innovation and collaboration in its values.


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Elsweedy Electric- Strategic Management Final Project


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ELSWEEDY ELECTRIC - STRATEGIC MANAGEMENT FINAL PROJECT


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management final project. Elsewed…
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1 |
Page Strategic Management
 
Strategic Management Final Project 
Presented to: Dr. Amr Sukkar
 
Name ID Ahmed Ahmed Mahmoud 20121736 Ahmed Rafaat 19222222 Alaa Ibrahim 18124638
Ehssan Amr Ehssan 18122531 Karim El-Tohamy 20121153 Zein Salah 19221409

 
 
2 |
Page Strategic Management
 
1.
 
Table of Contents
1.
 
Table of Contents
 .................................................................................................................................
2
2.
 
Company Overview
 ..............................................................................................................................
3 1.1 Business Lines
.....................................................................................................................................
3
3.
 
Mission and Vision
 ...............................................................................................................................
6
4.
 
External Environmental Analysis
 .........................................................................................................
9 3.1 PESTEL
analysis....................................................................................................................................
9 3.2
Task Environment (Porter’s Five Forces Method)
 ...................................................................... 10 3.3
External Situational Analysis
.............................................................................................................
12 3.4 EFAS
...................................................................................................................................................
13
5.
 
Internal Environmental Analysis
 ........................................................................................................
15 4.1 Value Chain
.......................................................................................................................................
15 4.2 Value chain disciplines
......................................................................................................................
16 4.3 VRIO analysis
.....................................................................................................................................
22 4.4
IFAS....................................................................................................................................................
24
6.
 
SFAS
 ....................................................................................................................................................
25
7.
 
TOWs
 ...................................................................................................................................................
26
8.
 
Corporate Strategy
 .............................................................................................................................
27
9.
 
Strategy Implementation (“tactics”)
 .................................................................................................
28
10.
 
Strategy WBS
 ..................................................................................................................................
31
11.
 
Conclusion
 ......................................................................................................................................
33
12.
 
References
 ......................................................................................................................................
33


 
 
3 |
Page Strategic Management
 
2.
 
Company Overview
Established in 1938 as an electrical equipment trading company, Elsewedy
Electric
(“EE”)
 has leveraged its decades of expertise to become a key energy player in both
its home market of Egypt and throughout its global operations. Deep product and
sector specialization and unprecedented insight into local markets have laid the
groundwork for its first-mover advantage into new markets and sectors. The
company serves industrial, commercial, and residential clients through its five
primary business lines: Wires & Cables, Turnkey, Transformers, Meters, and
Electrical. Elsewedy Electric is a fully integrated energy solutions provider
—
 from raw materials such as metals and plastics to inputs across the spectrum of
wires, cables, and electrical products, to contracting and turnkey
infrastructure projects and electricity generation through competitively
advantaged wind technology. Through its development into an industry leader with
extensive holdings Elsewedy Electric
has become a significant contributor to not only Egypt’s economic growth, but
beyond borders in several MENA, European, and Asian countries by way of its over
22 worldwide production facilities and 110-country strong export footprint.
Elsewedy Electric prides itself on being at the forefront of world electricity
trends, positioning the group to supply the most cost effective, clean
technology to regional developing nations. Group-wide sharing of the most
advanced production technology extends significant efficiency gains across the
group's activities.
1 1 Business Lines
 
Wire & Cable
ONE OF THE MAJOR FACTORIES UNDER THE UMBRELLA OF ELSEWEDY ELECTRIC OF THE
LEADING WORLDWIDE MANUFACTURERS PRODUCING A WIDE RANGE OF CABLE, WIRES, SPECIAL
CABLES, FIRE RESISTANCE CABLES, FIBER OPTIC CABLES, NETWORK CABLES, CABLES
ACCESSORIES AND INTEGRATED SOLUTIONS.

 
 
4 |
Page Strategic Management
 POWER TRANSFORMER
 WE PRODUCE A WIDE RANGE OF OIL IMMERSED POWER TRANSFORMERS TO SERVE THE NEEDS
OF UTILITIES & HEAVY INDUSTRIES, SERVING BOTH LOCAL & EXPORT MARKETS.
DRY TRANSFORMER
 THE FIRST OF ITS KIND IN MIDDLE-EAST & AFRICA AND CAN PRODUCE SEVERAL TYPES OF
TRANSFORMERS WHICH ARE REQUIRED FOR ALL TYPES OF PROJECTS.
OIL TRANSFORMER
 ELSEWEDY DISTRIBUTION TRANSFORMERS ARE BUILT UP TO 15 MVA, 36 KV. OUR
PRODUCTION PROGRAM COVERS THE HERMETICALLY SEALED AND CONSERVATOR TYPES. WE ARE
COVERING THE GROUND MOUNTED, POLE MOUNTED, EARTHING AND SPECIAL TRANSFORMERS.
ENGINEERING & CONSTRUCTION
 Our engineering & construction business has an unparalleled experience in
delivering turn-key projects on fast track basis, centred on our expert
engineering team in delivering complex projects and supported by our project
management and construction capability
POWER DRY OIL
































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