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 * Home
 * About
 * Clients
 * Events

SINCE 1985


WE ARE PR

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SEE A LIST OF OUR CLIENTS

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DISCOVER OUR EVENT HIGHLIGHTS

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ABOUT OUR AGENCY

Established 1985, located in the very heart of Vienna, PR International is one
of the most well-known lifestyle & event PR agencies in Austria. Renowned for
our excellent working relationship with the local media, we specialize in
promoting national and international brands who seek coverage for their products
and services in the Austrian press.

 * OUR TEAM

 * OUR SERVICES

 * WHAT IS PR?

GLORIA TRAXL
OWNER

Phone: +43 1 513 30 24

g.traxl(at)pr-international.com



ELISABETH HIMMER-HIRNIGEL
PRESIDENT OF PUBLIC AFFAIRS

Phone: +43 1 513 30 24

e.hirnigel(at)pr-international.com



THERESA LANGMANN
ACCOUNT DIRECTOR

Phone: +43 1 513 30 24

t.langmann(at)pr-international.com



URSULA MACHER
FREELANCE ACCOUNT DIRECTOR

Phone: +43 1 513 30 24

u.macher(at)pr-international.com



CHRISTOPH STEINER
HEAD OF DIGITAL

Phone: +43 650 3233166

c.steiner(at)pr-international.com



LAURA TOPA
CONSULTANT

Phone: +43 699 11051033

l.topa(at)pr-international.com



ROSALIE WEISS
JUNIOR CONSULTANT

Phone: +43 1 513 30 24

r.weiss(at)pr-international.com



EMILIA MESSINGER
JUNIOR CONSULTANT

Phone: +43 1 513 30 24

e.messinger(at)pr-international.com



From world-famous luxury labels to small independents we work across a broad
range of fields, writing press releases, organizing press conferences, creating
innovative events and store openings that remain in the memory. Be it the
continuous PR consulting for brands such as Louis Vuitton, Bulgari, Breitling,
Moët&Chandon, Veuve Clicquot, Cadenzza, Faber-Castell and La Biosthétique or the
opening of the Dior, Salvatore Ferragamo, Etro, Roberto Cavalli and Brioni
flagship stores – life style, luxury, fashion and accessories are our core
business.



PUBLIC RELATIONS

Print, Broadcast and Online
Press Releases
Product PR
Corporate PR
Brand Features
Editorial Product Placements
Editorial Photo Shootings
Celebrity Dressing

EVENT MANAGEMENT

VIP & Celebrity Events
Celebrity Outreach
Store Openings
Charity Events
Fashion Shows
Product Launches
Press Presentations

DIGITAL PR & SOCIAL MEDIA SUPPORT

Online Press Relations
Blogger Relations & Management
Facebook & Instagram Collaborations
Social Media Management
Social Media Consulting


"Imagine you walk into a bar and across the room you see a beautiful woman. If
you were in advertising you would march right up to her to tell her how
wonderful you are, that you are the partner of her dreams and are going to make
her life like heaven on earth. If you were in marketing then you would plan your
approach. First you would strike up a conversation and attempt to find out her
idea of perfect partner. Then you would go away and have a make-over before
coming back and explain that you're exactly what she's been looking for. However
the public relations professional would simply take a seat at the bar and order
a drink. The beautiful woman would soon approach you and breath sexily into your
ear: "I've heard how wonderful you are and I'd really like to get to know you."


OUR CLIENTS

You can find a selection of our actual clients below. For a list of clients we
already had the pleasure to work with, click the references link.

 * CURRENT CLIENTS

 * REFERENCES


FASHION, WATCHES & JEWELRY

LOUIS VUITTON



TUDOR



BUCHERER



MISTER SPEX

© HILDE VAN MAS

COMMA



CLAUS TYLER



ANELIA PESCHEV

Fashion Shows since 2017

BULGARI



BOLTENSTERN



JUNGHANS



OLIVER HEEMAYER



PANDORA




BEAUTY & COSMETICS

BABOR

© Babor

LA BIOSTHÉTIQUE

© La Biosthétique

BIOCANNOVEA




CULINARY & DESIGN

SHIKI

© Lukas Ilgner

FABER-CASTELL

© Faber-Castell

GRAF VON FABER-CASTELL

© Graf von Faber-Castell

POET AUDIO



LENZ MARIA MOSER




ART & CULTURE

JOJI HATTORI

© Jeff Mangione

YURY REVICH

© Elisabeth Gatterburg

SABINE WIEDENHOFER

© KATHARINA SCHIFFL

KÄRNTNER KULTUR STIFTUNG

KÄRNTNER KULTUR STIFTUNG

GALERIE BEI DER ALBERTINA ZETTER



GALERIE KOVACEK & ZETTER



EDUARD ANGELI

© Nina Goldnagl

Bang & Olufsen • Benetton • Bentley • BMW • Brioni • Cartier • Dior • Douglas •
Dr. Fitzal • Emporio Armani • Ermenegildo Zegna • Etro • FJBAUR • Forever 21 •
Hérmès • International Music Fondation • Jean-Paul Gaultier • Lamborghini •
Michél Mayer • Miu Miu • Novaroyal • Peek & Cloppenburg • Porsche Design • Prada
• Ray Ban • Roberto Cavalli • Salvatore Ferragamo • Swarovski • Tiffany & Co.


EVENTS

Please discover some VIP events, Store Openings and Product Launches which we
have supported in various ways. Our in-house team is happy to handle the entire
event organization – from delivering a creative concept to location hunting,
catering coordination, guest-list management and achieving media coverage.
Dependent on individual needs, we also offer bespoke event support modules such
as assisting you with our special expertise in celebrity and press management.

 * VIP EVENTS

 * PRESS EVENTS

LOUIS VUITTON

Store Opening Vienna

PRADA

Store Opening Vienna

DIOR

Store Opening Vienna

ETRO

Store Opening Vienna

FERRAGAMO

Store Opening Vienna

TOD'S

Store Opening Vienna

MYTHERESA X AQUAZZURA

Launch Event

ROBERTO CAVALLI

Store Opening Vienna

MOËT HENNESSY

Belvedere Sky Garden - Grand Opening

MOËT HENNESSY

Veuve Clicquot in the Snow

ERMENEGILDO ZEGNA

Store Event Vienna

SWAROVSKI

Vienna Design Week - Cocktail at Belvedere

KARL LAGERFELD

Store Opening Vienna

SOS - KINDERDORF

Charity Gala with Anna Netrebko

AUSTRIAN FASHION AWARDS

VIP List Opening Event

ANELIA PESCHEV

Fashion Show 2017

BOLTENSTERN

3D-printed Jewellery Presentation at Jeweler VON KÖCK, Vienna

CADENZZA

Dinner Experience - Product Presentation

KORNMESSER

Store Opening Vienna

CASHMERE & SILK

Store Opening Vienna

MOËT HENNESSY

Belvedere Bond Adventure Martini Workshop

LOUIS VUITTON

Press Presentations

MOËT HENNESSY

Dom Pérignon Press Lunch at Palais Coburg

GALLERY KOVACEK CONTEMPORARY

Exhibition Doug Argue

ERMENEGILDO ZEGNA

Press Open Houses

CADENZZA

Press Days

phone +43 1 513 30 24

PR INTERNATIONAL
Himmelpfortgasse 14 / 16
A-1010 Vienna

pr@pr-international.com



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