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JETBLUE AIRWAYS


DOCUPHASE CASE STUDY

Industry
Aviation
Department
Accounts Payable
Solution
AP Automation & Dynamic Discounting


OVERVIEW

JetBlue is an award-winning airline committed to providing value and quality
service to its customers. They have emerged as the sixth largest airline in
North America and attract over 40 million passengers annually for both domestic
and international travel.

With a monthly volume of over 51,000 invoices to coordinate between 4,000
approvers and 10,000 suppliers, JetBlue sought an automated solution to
streamline their complex accounts payable processes and lighten the workload of
their internal staff.

The team turned to DocuPhase’s AP automation solution and witnessed a
significant surge in their straight-through and touchless processing rates, with
nearly 90% of invoices being processed automatically without the need for any
manual intervention.

As a result, JetBlue’s financial back office regained valuable hours that
allowed them to shift their focus from tedious tasks to strategic initiatives
like cash flow optimization and data reporting.

A particular area of focus was supplier relationships. With a newfound ability
to direct more effort toward operational enhancements, JetBlue’s financial back
office decided to implement a dynamic discounting system to protect their bottom
line while improving supplier relationships.

They acknowledged the potential complexities of executing this plan manually
and, given the success of DocuPhase’s AP automation solution, JetBlue decided to
partner with them again to implement this new accounting workflow.


RESULTS AT A GLANCE


$3 MILLION +

in discounts captured using DocuPhase’s dynamic discounting program

51,000 +

monthly invoices processed using DocuPhase’s AP automation solution

89%

touchless processing rate using DocuPhase’s invoice capture and validation
technology

"I would recommend [DocuPhase] because it’s an easy solution, it’s cost
effective, and overall it helps your daily work processes."

Joni Guerts AP Manager, JetBlue Airways


THE SOLUTION

Together, JetBlue and DocuPhase customized a dynamic discounting program
tailored to the unique requirements of their business.

First, the teams met to identify eligible suppliers who offered early payment
discount opportunities.

They then defined rules that dynamically applied discounts for applicable
suppliers based on the number of days early a payment was made.

Traditional early payment discounts follow fixed intervals (e.g., 30 days before
invoice due date). However, with DocuPhase's dynamic discounting automation,
JetBlue was able to implement a program that would adjust and apply a scaling
discount for payments based on the exact number of days early the payment was
made. This approach ensured that invoices settled at 20 days before the due date
instead of 30, for instance, would still result in a proportionally reduced
discount.

As a final consideration, JetBlue opted to apply credit memos as rebates for
record-keeping purposes. While this step is not a typical inclusion in a dynamic
discounting workflow, the DocuPhase team worked to customize the program from
end-to-end to ensure it met all of JetBlue’s specific requirements.


THE RESULTS

The result of implementing DocuPhase's dynamic discounting program was a win-win
situation both for JetBlue, who was able to secure more savings, and for their
vendors who were able to get paid sooner.

To test the efficacy of the new solution, JetBlue set a goal to capture $1M in
discounts; but with DocuPhase, the team was able to triple their goal, quickly
accruing $3M in savings.

DocuPhase’s dynamic discounting solution has been instrumental in optimizing
JetBlue’s financial back office. It has led to significant improvements in both
supplier satisfaction and ROI, all achieved without the need for additional
manpower. With help from DocuPhase, JetBlue has implemented a solution for its
AP team that strengthens employee satisfaction, supplier relationships, and
their bottom line.

 

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DocuPhase is an industry leading provider of intelligent automation solutions
designed for modern finance teams to streamline and optimize their back-office
operations.



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