www.demandbase.com Open in urlscan Pro
34.105.11.191  Public Scan

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https://www.demandbase.com/

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Text Content

 * Search
 * Success Center
 * Login
   * Demandbase One
   * Demandbase Classic
   * InsideView

Get Demo
 * Problems We Solve
   Problems We Solve Overview
    * By Role
      * For MarketingEnd hunch-based marketing
      * For SalesUnify account intel & spot opportunities
      * For Post-SalesAvoid churn & find upselling opportunities
    * By Industry
      * For EnterpriseScalable go-to-market for large enterprises
      * For Financial ServicesSmarter go-to-market orchestration
    * By Use Case
      * Build a B2B GTM FoundationComplete GTM suite that breaks silos
      * Find In-Market AccountsAI-powered insight to spot hidden intent
      * Engage Target AccountsConnected ABX, advertising, & sales intelligence
      * Close Opportunities EfficientlyInsight & action join forces
      * Expand & Retain CustomersPredictive models that reveal customer needs
    * Featured Content
      * The Clear & Complete Guide to Smarter GTM™Account-based experience
        remakes ABM around how B2B buying teams want to buy.Get the guide

 * Solutions
   Solutions Overview
    * Platform
      * Account IntelligenceA hi-def view of accounts
      * IntegrationsPlug-and-play with leading technologies
      * SecurityEnterprise-grade security & compliance
    * Products
      * ABX CloudABM reinvented around customer experience
      * Advertising CloudDigital air cover
      * Data CloudIntelligence everywhere
      * Sales Intelligence CloudOur inside advantage
    * Demandbase One
      * On-Demand DemoSee how Demandbase activates the richest and most reliable
        insight to maximize your opportunities.Watch now

 * Why Demandbase?
   Why Demandbase? Overview
    * What Differentiates Us
      * Smarter IntelligenceThe richest intel on B2B buyers available
      * Only B2B DSPDemand side platform for B2B accounts
      * Enterprise ClassScalable enterprise-class GTM platform
    * Reviews & Rankings
      * Reviews & RankingsFind out how Demandbase stacks up against the
        competition and read reviews from your peers.See for yourself
    * Customer Success
      * Success StoriesInsight-filled case studies from Demandbase customers
      * Services & SupportOngoing support & professional services upgrades
      * Service PartnersExperienced and vetted implementation partners
      * CommunityPeer support & networking for Demandbase customers
    * How We Compare
      * Demandbase vs. 6SenseMore precise data and targeting
      * Demandbase vs. TerminusBetter account insight

 * Resources
   Visit DB Central
    * Read
      * Blog
      * eBooks
      * Reports
      * The Smarter GTM™ Guide
    * Watch & Listen
      * DBTV
      * Sunny Side Up Podcast
      * Events & Webinars
    * Interact
      * ROI Calculator
      * Tech Stack Evaluator
      * Target Account List Calculator
      * Advertising Planning Calculator
    * Learn
      * What is ABX?
      * What is ABM?
      * ABM Certification

 * About Us
   About Us Overview
    * Careers
      * Job OpeningsJoin a growing company transforming B2B GTM
    * Partners
      * Meet Our PartnersLearn about our agency & integration partners
      * Discover Our Partner ProgramGet resources & support to drive growth
      * Become an ABX PartnerJoin a go-to-market leader
      * Become a Data API PartnerISVs, flow Demandbase data into your
        applications
      * Submit a ReferralEarn commission on new subscriptions
    * Newsroom
      * Press Releases
      * News
      * Press Contacts
    * Contact Us
      * General Inquiries
      * Office Locations

 * Problems We SolveToggle nav dropdown
   Problems We Solve Overview
    * By Role
      * For MarketingEnd hunch-based marketing
      * For SalesUnify account intel & spot opportunities
      * For Post-SalesAvoid churn & find upselling opportunities
    * By Industry
      * For EnterpriseScalable go-to-market for large enterprises
      * For Financial ServicesSmarter go-to-market orchestration
    * By Use Case
      * Build a B2B GTM FoundationComplete GTM suite that breaks silos
      * Find In-Market AccountsAI-powered insight to spot hidden intent
      * Engage Target AccountsConnected ABX, advertising, & sales intelligence
      * Close Opportunities EfficientlyInsight & action join forces
      * Expand & Retain CustomersPredictive models that reveal customer needs
    * Featured Content
      * The Clear & Complete Guide to Smarter GTM™Account-based experience
        remakes ABM around how B2B buying teams want to buy.Get the guide

 * SolutionsToggle nav dropdown
   Solutions Overview
    * Platform
      * Account IntelligenceA hi-def view of accounts
      * IntegrationsPlug-and-play with leading technologies
      * SecurityEnterprise-grade security & compliance
    * Products
      * ABX CloudABM reinvented around customer experience
      * Advertising CloudDigital air cover
      * Data CloudIntelligence everywhere
      * Sales Intelligence CloudOur inside advantage
    * Demandbase One
      * On-Demand DemoSee how Demandbase activates the richest and most reliable
        insight to maximize your opportunities.Watch now

 * Why Demandbase?Toggle nav dropdown
   Why Demandbase? Overview
    * What Differentiates Us
      * Smarter IntelligenceThe richest intel on B2B buyers available
      * Only B2B DSPDemand side platform for B2B accounts
      * Enterprise ClassScalable enterprise-class GTM platform
    * Reviews & Rankings
      * Reviews & RankingsFind out how Demandbase stacks up against the
        competition and read reviews from your peers.See for yourself
    * Customer Success
      * Success StoriesInsight-filled case studies from Demandbase customers
      * Services & SupportOngoing support & professional services upgrades
      * Service PartnersExperienced and vetted implementation partners
      * CommunityPeer support & networking for Demandbase customers
    * How We Compare
      * Demandbase vs. 6SenseMore precise data and targeting
      * Demandbase vs. TerminusBetter account insight

 * ResourcesToggle nav dropdown
   Visit DB Central
    * Read
      * Blog
      * eBooks
      * Reports
      * The Smarter GTM™ Guide
    * Watch & Listen
      * DBTV
      * Sunny Side Up Podcast
      * Events & Webinars
    * Interact
      * ROI Calculator
      * Tech Stack Evaluator
      * Target Account List Calculator
      * Advertising Planning Calculator
    * Learn
      * What is ABX?
      * What is ABM?
      * ABM Certification

 * About UsToggle nav dropdown
   About Us Overview
    * Careers
      * Job OpeningsJoin a growing company transforming B2B GTM
    * Partners
      * Meet Our PartnersLearn about our agency & integration partners
      * Discover Our Partner ProgramGet resources & support to drive growth
      * Become an ABX PartnerJoin a go-to-market leader
      * Become a Data API PartnerISVs, flow Demandbase data into your
        applications
      * Submit a ReferralEarn commission on new subscriptions
    * Newsroom
      * Press Releases
      * News
      * Press Contacts
    * Contact Us
      * General Inquiries
      * Office Locations

Get Demo
Success Center Log in to Demandbase One Log in to Demandbase Classic


THE DEFINITIVE GUIDE TO CHOOSING AN ACCOUNT-BASED MARKETING PLATFORM


SCOUTING FOR A SUITABLE ABM PLATFORM? THIS GUIDE OUTLINES WHAT TO LOOK FOR,
INCLUDING:
 * 5 ABM PROCESSES KNOWN AS BUILD, FIND, ENGAGE, CLOSE AND MEASURE
 * QUESTIONS TO CONSIDER UNDER EACH OF THESE STEPS TO ENSURE YOU’RE THINKING
   ABOUT THE FULL ABM EXPERIENCE.
 * OTHER FACTORS TO CONSIDER BEYOND PLATFORM FEATURES


Get the eBook

Welcome back, Heikki Riikonen

Read Now

Not you?



AN END-TO-END GUIDE TO HELP YOU CHOOSE THE RIGHT ACCOUNT-BASED MARKETING
PLATFORM

With comprehensive and point solutions alike purporting to provide account-based
marketing, it’s tough to know what questions to ask to find the right solution
for your organization.

The Definitive Guide to Choosing an Account-Based Marketing Platform is a vendor
agnostic evaluation of the important factors to consider as you think about your
ABM strategy.

Learn to frame up the following questions to ask your potential vendors:

 * Can their platform easily use your audiences to execute via other channels
   like email campaigns, direct mail, advertising or website personalization?
 * Does the platform clean, unify, and visualize your CRM data with reliable,
   up-to-date data management?
 * Does the vendor’s ABM platform have multiple models to predict opportunities
   for multiple product lines or business units?
 * Is the platform capable of running campaigns that target key accounts, buying
   committees within those accounts, and optimizing bids based on their intent?

Get a comprehensive overview of Demandbase One, the Smarter GTM™.



We have updated our Privacy Notice. Please click here for details.

 * Problems We Solve
   * For Marketing
   * For Sales
   * For Post-Sales
   * Build a B2B GTM Foundation
   * Close Opportunities Efficiently
   * Expand & Retain Customers
 * Solutions
   * ABX Cloud
   * Advertising Cloud
   * Sales Intelligence Cloud
   * Data Cloud
 * Why Demandbase?
   * Smarter Intelligence
   * Demandbase B2B DSP
   * Enterprise Class
   * Customer Success
   * Reviews & Rankings
 * Resources
   * ABX Guide
   * Tech Stack Evaluator
   * Blog
   * DBTV
   * Events & Webinars
   * Demandbase Academy
 * About Us
   * Careers
   * Partners
   * Newsroom
   * Contact Us
 * Schedule a Demo

© 2022 Copyright Demandbase, Inc.
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 * Terms of Use
 * Cookie Policy
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 * Do Not Sell My Info

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