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THE CONTENT CREATOR AGENCY OF SWITZERLAND



MICRO



NANO



YEAH




SWISSPER brings brands and products together with Swiss nano- and
micro-influencers

The recommendation of a friend or acquaintance is the best advertising.
Especially nowadays, and especially on social media.

With the content of our nano- and micro-influencers, brands place their products
and messages in the desired target group in an authentic way. Our content
creators have a close relationship with their followers and thus enjoy a high
level of credibility in their communities. We advise our clients on all topics
related to social media and influencer marketing. Our campaigns are always
individually designed and their performance is measured and evaluated until the
end.



NANO/MICRO INFLUENCER POOL

SWISSPER has the largest pool of nano/micro influencers in Switzerland. Our
influencers cover all Swiss language regions as well as different interests. We
have the right content creator for every brand.


CONTENT GENERATOR

Content is King! Our nano- and micro-influencers create unique and creative
content. On their social media channels, they thus act as authentic brand
ambassadors.


DIGITAL MOUTHPIECE

Through their social media channels, our nano- and micro-influencers reach their
communities and can address them in a targeted way. They post about brands and
products they love.



SOCIAL MEDIA CONSULTING PARTNER

We offer holistic consulting on social media marketing. Our influencer campaigns
expand the marketing mix and increase awareness and reach.




↳ WHAT IS SWISSPER?

Our services


"RECOMMENDATION FROM FRIENDS OR ACQUAINTANCES IS THE BEST ADVERTISING."




WHY NANO/MICRO INFLUENCER MARKETING?

Brand
Awareness
Nano/micro influencers increase visibility and brand awareness on social media
with their content.
Authentic
Reach
Nano-/micro-influencers have a direct connection to their followers and thus
enjoy a high level of credibility.
Access to
Gen Y & Z
Reach generations Y & Z where they are active - on the latest social media
channels.
Target groups Fit
Depending on the campaign, the content creators that best fit the target group
are selected.
Word of Mouth
Nano/micro influencer content acts as a personal recommendation on digital
channels.

User Generated
Content
User-created content is more trustworthy, influential, and effective than
corporate content.
Book a call


GREEN CREATOR



BECAUSE SUSTAINABILITY IS CLOSE TO OUR HEARTS

We help companies to successfully place sustainable products and services with
an environmentally conscious target group by using Green Creator. SWISSPER's
mission is to bring together brands and Green Creators whose values and focus
topics match. Thanks to a perfect brand fit, messages are communicated credibly
and authentically.


OUR GREEN HEROES

Green Creators are constantly on the lookout for new opportunities and products
that promote a more sustainable lifestyle. After all, sustainability is an
integral part of their way of life and it's hard to imagine life without it.


REACH TARGET GROUP

It has been shown that people between the ages of 18 and 35 in particular are
very interested in making their lives more sustainable. It is precisely these
age groups that are prominently represented on social media and use platforms
such as Instagram or TikTok several times a day.


TRANSPARENCY & AUTHENTICITY

Our Green Creators place great value on transparency and fairness and
communicate quite openly with their community.

Learn more


SOCIAL MEDIA MARKETING WITH NANO/MICRO INFLUENCERS -.



WHO ACTUALLY NEEDS IT?


BEAUTY, FOOD, FASHION...

Brands from a wide range of sectors can benefit from nano/micro influencer
marketing, whether they are in beauty, fashion, food & beverage, tourism,
events, sports, or other sectors.


START-UP, SME, GLOBAL PLAYER...

Nano- and micro-influencer marketing is an important part of the digital
communication strategy. For startups and SMEs as well as for large corporations.


LONG-TERM STRATEGIES, LOCAL EVENTS...

Whether you want to promote a one-day event, for example, or run longer,
recurring campaigns in all language regions, nano/micro influencer campaigns
help achieve these goals.

our services


AND THIS IS HOW IT CAN LOOK -



3 EXAMPLE CAMPAIGNS


HERE ARE A FEW EXAMPLES OF DIFFERENT CAMPAIGNS WE HAVE IMPLEMENTED FOR OUR
CLIENTS.

SWISSPER

#swissperadventskalender

December 2022 saw the second edition of our SWISSPER Advent Calendar. Under the
...

Aromablends Glade

#mymomentmyfragrance

30 of our content creators were able to show the variety of Glade Aromablends
through their...

Gornergrat

#mydaygornergrat

Swissper implemented another influencer campaign for Gornergrat in
September/October 2022.

All cases


NANO? MICRO? MACRO?



THESE ARE THE DIFFERENCES



SWISSPER'S POOL CONSISTS MAINLY OF NANO- AND MICRO-INFLUENCERS (AND SOME
SELECTED MACRO-INFLUENCERS). WE DIVIDE THE INFLUENCERS INTO FOUR CATEGORIES:
NANO-INFLUENCERS (0 - 1500 FOLLOWERS), MICRO-INFLUENCERS (1500 - 30,000
FOLLOWERS), MACRO-INFLUENCERS (30,000 - 1 MILLION) AND CELEBRITY-INFLUENCERS
(OVER 1 MILLION FOLLOWERS).




REACH VS. CREDIBILITY


THE ADVANTAGE OF NANO/MICRO INFLUENCERS OVER "BIGGER" INFLUENCERS IS THE HIGHER
CREDIBILITY THEY ENJOY WITH THEIR FOLLOWERS. WITH MANY, SMALLER INFLUENCERS, YOU
ACHIEVE A HIGHER, REAL REACH. ENGAGEMENT IS THE GOAL FOR MANY BRANDS ON THE
INTERNET TODAY. BECAUSE THOSE WHO REALLY INTERACT WITH THE BRAND ALSO
CONSCIOUSLY PERCEIVE IT. PURE REACH IS A RELIC FROM TV TIMES.



ENGAGEMENT


USERS ARE MORE LIKELY TO INTERACT WITH CONTENT FROM PEOPLE THEY KNOW PERSONALLY
THAN WITH CONTENT FROM CELEBRITY INFLUENCERS. NANO- AND MICRO-INFLUENCERS
THEREFORE HAVE A SIGNIFICANTLY HIGHER ENGAGEMENT RATE. THIS INCREASES THE
RELEVANCE OF THE POST AND ITS CREDIBILITY WITH THE DESIRED TARGET GROUP.
SWISSPER CAMPAIGNS ACHIEVE AN ENGAGEMENT RATE OF OVER 8% ON AVERAGE, WHICH IS
SIGNIFICANTLY HIGHER THAN "CLASSIC" INFLUENCER CAMPAIGNS.


NOT CONVINCED YET?



THE NUMBERS SPEAK FOR THEMSELVES...



↳ SOCIAL MEDIA USE IN SWITZERLAND


7.1

m.


ON SOCIAL MEDIA

82% of Swiss people are active on social media.


3.4

m.


ON INSTAGRAM

22% of them use the app daily.


1.7

m.


ON TIKTOK

TikTok is the fastest growing social media channel.


50

%


INFLUENCED PURCHASE DECISIONS

Millenials are inspired by influencers in their buying behavior.


REFERENCES



WHAT OUR CUSTOMERS SAY ABOUT US


Swissper competently created a nano/micro-influencer concept for us, which had
proven itself well in the implementation and had achieved high performance
figures for our client's event. The cooperation was professional and always
uncomplicated as well as committed. The goal was always in focus. We will call
on Swissper again as our influencer partner at the next opportunity.


INGRID BRUN DEL RE

Account Director, Karling AG

Avec SWISSPER, nous avons mis en place une campagne de Micro-Influenceurs rapide
et efficace en terme de branding. Notre consultant au sein de Promotion-Tools a
été à notre écoute et nous a donné les conseils adéquats pour la campagne et des
recommandations pour la suite. Nous avons apprécié le travail de toute l'équipe
et la simplicité avec laquelle la campagne a été menée.


SOK-LANG CHIEU

Traffic Manager, Amstein SA

La Loterie Romande collabore avec SWISSPER pour activer des campagnes
d'influence sur ses réseaux sociaux. C'est une équipe très réactive, qui a bien
compris nos attentes et qui propose des solutions toujours très adéquates à nos
objectifs. In addition, the SWISSPER collaborators are very competent,
responsive and friendly 😊 We won't hesitate to call on their services again!


CLARISSE KEMBLINSKY

Social Media Manager, Loterie Romande

The cooperation with SWISSPER and Promotion-Tools offers additional advantages
for us, as a contemporary, digital promotion with a micro-influencer campaign
could be realized directly in-house. We can recommend SWISSPER as a partner for
growing companies and look forward to many more successful projects.


ROMAN STAEMPFLI

Founder, bluuwash AG
Slide 2 of 4.




Swissper competently created a nano/micro-influencer concept for us, which had
proven itself well in the implementation and had achieved high performance
figures for our client's event. The cooperation was professional and always
uncomplicated as well as committed. The goal was always in focus. We will call
on Swissper again as our influencer partner at the next opportunity.


INGRID BRUN DEL RE

Account Director, Karling AG

Avec SWISSPER, nous avons mis en place une campagne de Micro-Influenceurs rapide
et efficace en terme de branding. Notre consultant au sein de Promotion-Tools a
été à notre écoute et nous a donné les conseils adéquats pour la campagne et des
recommandations pour la suite. Nous avons apprécié le travail de toute l'équipe
et la simplicité avec laquelle la campagne a été menée.


SOK-LANG CHIEU

Traffic Manager, Amstein SA

La Loterie Romande collabore avec SWISSPER pour activer des campagnes
d'influence sur ses réseaux sociaux. C'est une équipe très réactive, qui a bien
compris nos attentes et qui propose des solutions toujours très adéquates à nos
objectifs. In addition, the SWISSPER collaborators are very competent,
responsive and friendly 😊 We won't hesitate to call on their services again!


CLARISSE KEMBLINSKY

Social Media Manager, Loterie Romande

The cooperation with SWISSPER and Promotion-Tools offers additional advantages
for us, as a contemporary, digital promotion with a micro-influencer campaign
could be realized directly in-house. We can recommend SWISSPER as a partner for
growing companies and look forward to many more successful projects.

ROMAN STAEMPFLI

Founder, bluuwash AG

Slide 2 of 6.





FOLLOW US ON INSTAGRAM


96
24
Happy Valentine’s Day!💗 Wir feiern, indem wir unser Valentine’s Giveaway
vorbereiten für unsere drei glücklichen Gewinner:innen.🎁 Wie feierst du den
Valentinstag? Love, love, love, euer SWISSPER Team #Mumm #Champagne
#ChampagneMoment #PinotNoir #ChampagneMoments #ChampagneLover #SavoirFaire
#Winemaking #ChampagneTasting #swissper #gewinnspiel #contest #wettbewerb
#socialmediamarketing
Happy Valentine’s Day!💗 Wir feiern, indem wir unser Valentine’s Giveaway
vorbereiten für unsere drei glücklichen Gewinner:innen.🎁 Wie feierst du den
Valentinstag? Love, love, love, euer SWISSPER Team #Mumm #Champagne
#ChampagneMoment #PinotNoir #ChampagneMoments #ChampagneLover #SavoirFaire
#Winemaking #ChampagneTasting #swissper #gewinnspiel #contest #wettbewerb
#socialmediamarketing

197
153
❣️VALENTINE’S GIVEAWAY❣️ Verbringe den Valentinstag mit deinen Liebsten und lass
dich von uns zu einem romantischen Essen einladen   Diese 3 Gewinne erwarten
euch 1. 🏆: Strickers Restaurant Gutschein im Wert von CHF 100.- in Winterthur &
ein G.H.Mumm Champagner Kit 🍾 2. 🏆: G.H.Mumm Champagner Kit🍾 3. 🏆: G.H.Mumm
Champagner Kit🍾   Und so nimmst du teil ❣️Like diesen Beitrag ❣️Folge @ghmumm
und @swissper.ch ❣️‪Markiere eine Person in den Kommentaren‬
****************************** ❣️VALENTINE’S GIVEAWAY❣️ Passez la Saint-Valentin
avec votre bien-aimé(e) et laissez-nous vous inviter à un dîner romantique   Les
3 gains vous attendent 1. 🏆 : Un bon pour le restaurant Strickers d’une valeur
de 100 CHF à Winterthur & un coffret Champagne G.H.Mumm 🍾
2. 🏆 : Un coffret
Champagne G.H.Mumm🍾
3. 🏆 : Un coffret Champagne G.H.Mumm🍾   Pour participer,
il suffit de ❣️Aimer ce post
❣️Suivre @ghmumm et @swissper.ch
❣️Tagger une
personne dans les commentaires   #Mumm #Champagne #ChampagneMoment #PinotNoir
#ChampagneMoments #ChampagneLover #SavoirFaire #Winemaking #ChampagneTasting
#swissper #gewinnspiel #contest #wettbewerb #socialmediamarketing
#concours #valentinesday #giveaway

Die Verlosung endet am Montag (13.02.2022)
um 23:59 Uhr. Teilnahmeberechtigt – in eigenem Namen – sind natürliche Personen
ab 18 Jahren mit Wohnsitz in der Schweiz. Der/Die Gewinner:in wird von uns per
Privatnachricht kontaktiert. Ausführliche Teilnahmebedingungen unter folgendem
Link: www.swissper.ch/contest. Keine Barauszahlung. Der Rechtsweg ist
ausgeschlossen. Dieses Gewinnspiel steht in keiner Verbindung zu Instagram und
wird in keiner Weise von Instagram gesponsert, unterstützt oder organisiert. Le
tirage au sort quotidien se termine se termine le lundi (13.02.2022) à 23h59.
Sont autorisées à participer - en leur nom propre - les personnes physiques de
plus de 18 ans domiciliées en Suisse. Le/la gagnant(e) sera contacté(e) par
message privé. Conditions de participation détaillées sous le lien suivant
www.swissper.ch/contest. Pas de paiement en espèces. La voie juridique est
exclue. Ce concours n’est pas lié à Instagram et n’est en aucun cas sponsorisé,
soutenu ou organisé par Instagram.
❣️VALENTINE’S GIVEAWAY❣️ Verbringe den Valentinstag mit deinen Liebsten und lass
dich von uns zu einem romantischen Essen einladen   Diese 3 Gewinne erwarten
euch 1. 🏆: Strickers Restaurant Gutschein im Wert von CHF 100.- in Winterthur &
ein G.H.Mumm Champagner Kit 🍾 2. 🏆: G.H.Mumm Champagner Kit🍾 3. 🏆: G.H.Mumm
Champagner Kit🍾   Und so nimmst du teil ❣️Like diesen Beitrag ❣️Folge @ghmumm
und @swissper.ch ❣️‪Markiere eine Person in den Kommentaren‬
****************************** ❣️VALENTINE’S GIVEAWAY❣️ Passez la Saint-Valentin
avec votre bien-aimé(e) et laissez-nous vous inviter à un dîner romantique   Les
3 gains vous attendent 1. 🏆 : Un bon pour le restaurant Strickers d’une valeur
de 100 CHF à Winterthur & un coffret Champagne G.H.Mumm 🍾
2. 🏆 : Un coffret
Champagne G.H.Mumm🍾
3. 🏆 : Un coffret Champagne G.H.Mumm🍾   Pour participer,
il suffit de ❣️Aimer ce post
❣️Suivre @ghmumm et @swissper.ch
❣️Tagger une
personne dans les commentaires   #Mumm #Champagne #ChampagneMoment #PinotNoir
#ChampagneMoments #ChampagneLover #SavoirFaire #Winemaking #ChampagneTasting
#swissper #gewinnspiel #contest #wettbewerb #socialmediamarketing
#concours #valentinesday #giveaway

Die Verlosung endet am Montag (13.02.2022)
um 23:59 Uhr. Teilnahmeberechtigt – in eigenem Namen – sind natürliche Personen
ab 18 Jahren mit Wohnsitz in der Schweiz. Der/Die Gewinner:in wird von uns per
Privatnachricht kontaktiert. Ausführliche Teilnahmebedingungen unter folgendem
Link: www.swissper.ch/contest. Keine Barauszahlung. Der Rechtsweg ist
ausgeschlossen. Dieses Gewinnspiel steht in keiner Verbindung zu Instagram und
wird in keiner Weise von Instagram gesponsert, unterstützt oder organisiert. Le
tirage au sort quotidien se termine se termine le lundi (13.02.2022) à 23h59.
Sont autorisées à participer - en leur nom propre - les personnes physiques de
plus de 18 ans domiciliées en Suisse. Le/la gagnant(e) sera contacté(e) par
message privé. Conditions de participation détaillées sous le lien suivant
www.swissper.ch/contest. Pas de paiement en espèces. La voie juridique est
exclue. Ce concours n’est pas lié à Instagram et n’est en aucun cas sponsorisé,
soutenu ou organisé par Instagram.

24
Voici quelques-unes des principales tendances du marketing des médias sociaux à
ne pas manquer en 2023.🔍 Pour en savoir plus, consulte notre blog. #Trends2023
#socialmediatrends #2023 #howto #socialmediafacts #socialmediainfo
#microinfluencer #macroinfluencer #nanoinfluencer #influencermarketing
#influencercommunity #microinfluencercommunity #swissper #marketig #brands
#influencer #infopost #influencerinfo
Voici quelques-unes des principales tendances du marketing des médias sociaux à
ne pas manquer en 2023.🔍 Pour en savoir plus, consulte notre blog. #Trends2023
#socialmediatrends #2023 #howto #socialmediafacts #socialmediainfo
#microinfluencer #macroinfluencer #nanoinfluencer #influencermarketing
#influencercommunity #microinfluencercommunity #swissper #marketig #brands
#influencer #infopost #influencerinfo

31
Hier sind einige der wichtigsten Social Media Marketing Trends, die man im Jahr
2023 nicht verpassen sollte.🔍 Mehr dazu erfährst du auf unserem Blog.
#Trends2023 #socialmediatrends #2023 #howto #socialmediafacts #socialmediainfo
#microinfluencer #macroinfluencer #nanoinfluencer #influencermarketing
#influencercommunity #microinfluencercommunity #swissper #marketig #brands
#influencer #infopost #influencerinfo
Hier sind einige der wichtigsten Social Media Marketing Trends, die man im Jahr
2023 nicht verpassen sollte.🔍 Mehr dazu erfährst du auf unserem Blog.
#Trends2023 #socialmediatrends #2023 #howto #socialmediafacts #socialmediainfo
#microinfluencer #macroinfluencer #nanoinfluencer #influencermarketing
#influencercommunity #microinfluencercommunity #swissper #marketig #brands
#influencer #infopost #influencerinfo

48
Unser Bowling Abend war ein absoluter Hit 🎳 Bist du eher ein Bowling Profi oder
eine Niete? 🤔 #teambuilding #bowling #teamevent #promotion #marketing
#logistics #teamspirit #fun #2023
Unser Bowling Abend war ein absoluter Hit 🎳 Bist du eher ein Bowling Profi oder
eine Niete? 🤔 #teambuilding #bowling #teamevent #promotion #marketing
#logistics #teamspirit #fun #2023








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