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Submitted URL: https://thequalagency.co.za/
Effective URL: https://thequal.agency/
Submission: On December 13 via api from US — Scanned from US
Effective URL: https://thequal.agency/
Submission: On December 13 via api from US — Scanned from US
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* * Contact information Icon Building, 24 Hans Strijdom Ave, Cape Town City Center, Cape Town, South Africa We are available on weekdays from 8am - 5pm. Call Now. +27 (0) 62 006 5116 hello@thequal.agency DIGI-RESEARCH & AGILE INSIGHTS FINANCE + APPS + DIGI + TECH + UI/UX MARKET POSITIONING + PROFILING + IDEATION GEN Z + DIGI-SMART EMERGING MARKETS + B2B EMERGING ECONOMIES WE'RE AN INDEPENDENT MARKET RESEARCH AGENCY WITH A SUB-SAHARAN FOOTPRINT SPECIALISING IN ALL THINGS DIGITAL, FROM OUR MOBILE-SMART METHODOLOGIES TO DIGI-SMART CONSUMERS TO DIGI-PRODUCT EXPLORATION. OUR MISSION IS TO CREATE CONSUMER DIGI-ECOSYSTEMS THAT THRIVE! ... THINK: FINTECH THAT ENABLES SMART SPENDING, OR APPS THAT MAKE THE MUNDANE CONVENIENT, OR USER PLATFORMS THAT SIMPLIFY COMPLEXITY. OUR ROLE IS TO BREAK DOWN THE BARRIERS BETWEEN DIGI-PRODUCTS + CONSUMERS + DEVELOPERS + CREATIVE DESIGN, THROUGH OUR SMART DIGITAL RESEARCH METHODOLOGIES THAT UNCOVER AUTHENTIC CONSUMER NUANCES AND BROUGHT TO LIFE THROUGH AGILE INSIGHTS ACTIVATIONS. WHAT WE DO WE CURATE + VALIDATE + IDEATE MOBILE MARKET RESEARCH METHODOLOGIES → quantitative + qualitative surveys → qualitative circles (i.e. focus groups) → qualitative in-depth interviews IMPACT-SAVVY CONSUMER REACH + PANELS → digi-smart emerging markets → generation Z → B2B emerging economies SMART CONSUMER STRATEGY → market positioning → consumer profiling + segmentation → competitor USP differentiation AGILE INSIGHT IDEATION + ACTIVATION → app/platform UI/UX evaluations → app design ideation → new or revitalization of brands OUR REACH WITH OUR EMERGING MARKET AND ECONOMIES FOCUS... AFRICA IS THE PLACE TO BE... 0 + market research experience in sub-saharan african markets 0 + sub-saharan africa consumer panels Enquire about our Panels → SOUTH AFRICA → NIGERIA → KENYA → GHANA → UGANDA → TANZANIA → ZAMBIA → ZIMBABWE → IVORY COAST → MADAGASCAR THESE ARE OUR KEY MARKETS, WE HAVE REACH ACROSS THE WHOLE CONTINENT OUR STYLE WE KEEP IT REAL AUTHENTIC We keep it real to remain true to nuanced human insights and champion consumer's needs and opinions. APT We focus on what matters through freedom of simplicity and relevance, answering curiosities strategically. AGILE We curate consumer narratives through nimble methodologies that draw people together to share, create, ideate and evolve. ACTIONABLE We develop consumer strategies that dare, surprise and inspire new opportunities that champion our client's business objectives. OUR STREET CRED WE'VE GOT THIS. YOU'RE IN SAFE HANDS 0 + years of research experience 0 + ui/ux research projects for new digi-tech apps + platforms 0 + product/brand positioning projects + ideation 0 + market research experience in sub-saharan africa 0 + consumer profiling + segmentations + journeys 0 + hours of research fieldwork WE'VE WORKED WITH SOME OF THE BIGGEST BRANDS + GLOBAL RESEARCH AGENCIES + END-CLIENTS + NPOS HAVE WE 'WOW-ED' YOU? POP US A MAIL WITH YOUR RESEARCH BRIEF... email us OUR CONTACT DEETS GIVE US A CALL OR WHATSAPP +27 (0) 62 006 5116 POP US AN EMAIL HELLO@THEQUAL.AGENCY VISIT US OFFICE 504 | THE LANDING 20 LOWER BURG STREET CAPE TOWN, SOUTH AFRICA FOLLOW US Linkedin Instagram Digi-research Terms of Use (for research participants) Privacy Policy (for website users) © Copyright 2024. All rights reserved by The Qual Agency (Pty) Ltd.