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BAILIWICK VENTURE STUDIOS

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Bailiwick Ventures


BAILIWICK VENTURE STUDIOS

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 * What
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 * Investors
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Bailiwick Ventures

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THE STARTUP VENTURE STUDIO

THE VENTURE STUDIO FRAMEWORK IS A NEW MODEL FOR ENTREPRENEURSHIP, COMBINING
COMPANY BUILDING WITH VENTURE FUNDING. THE BAILIWICK VENTURE STUDIOS (BVS)
BUSINESS MODEL COMBINES ENTREPRENEURSHIP, SKILLED INNOVATION, AND
COMPANY-BUILDING TACTICS WITH VENTURE FUNDING. BY DESIGN, VENTURE STUDIOS LINK
ORGANIC AND CURATED BUSINESS IDEAS TO THEIR TALENTED IN-HOUSE AND RECRUITED
FOUNDERS AND COUNTERPARTS TO BUILD AND EXECUTE THOSE IDEAS. THIS OFFERS
ENTREPRENEURS A NEW KIND OF VALUE SUPPORT SYSTEM TO REDUCE TIME TO MARKET,
ITERATE RAPIDLY AND EXPAND MORE AMBITIOUSLY INTO UNTAPPED MARKETS.

BAILIWICK VENTURE STUDIOS (BVS) INVENTS AND HELPS ENTREPRENEURS GRAPPLE WITH THE
UNKNOWNS OF BUILDING A NEW COMPANY BY PROVIDING IDEAS WITH AN INITIAL CAPITAL
AMOUNT, A TALENTED DEVELOPMENT TEAM AND ONGOING OPERATIONAL SUPPORT. BVS’ MAIN
GOAL IS TO FOUND AS MANY SUCCESSFUL RESTECH STARTUPS AS POSSIBLE WITH THE
RESOURCES WE HAVE — ALL FROM THE GROUND UP - AND SUPPORT THEM THROUGH THEIR
JOURNEY PROVIDING A HIGH POTENTIAL ROI TO OUR INVESTORS.





RESTECH INNOVATION:

SOLVING PROBLEMS

By providing founders with the essential
capital, resources, and expertise through a
shared infrastructure, Bailiwick Venture
Studio (BVS) can validate and execute multiple ResTech startup ideas at once.
The link that ties all of these different elements together is the type of
strategy, or strategies, that is put in place.



Ultimately, different innovation frameworks
work for different business models.Each
venture studio operates according to its
strategy. Essentially, the BVS model is a startup and technology innovation
company. We use our capital for studio operating expenses plus the initial seed
capital investment for each new startup - between $100K to $200K for an initial
100% ownership, diluted by future equity rounds. Once a founding team is
secured, BVS shares are further diluted accordingly.



Venture studios are creating a new breed of
innovation acceleration by pairing business
challenges with the founders who are
committed to solving them and the
companies they need them.




VENTURE STUDIOS, A SUPERIOR MODEL

Startup's tend to follow a playbook regardless of industry. Whether they are
incubated internally or organically from scratch, there is a process to follow.

 

A major point of difference between the Studio model and others in the startup
world is what and how studios invest and support their startups. Successful
entrepreneurs create and innovate but they also operate their companies. BVS
supports the companies it creates long after its founding in the Studio. Startup
venture studios bring capital and all the support startups need in the early
days. BVS bring access to everyone it knows and everything the team knows to the
table.





 

THE VENTURE STUDIO PROCESS

The BVS startup Studio Team is
essential. These men and women will
be passionate and experienced
ResTech professionals recruited from
successful software companies, if
possible, with ResTech expertise.

 

This team will allocate that energy
and passion to support multiple
startups simultaneously in an agency
project management style, mindful of
the agile development methodology.

The objective is to move the startup
from birth to launch in less than 12
months, and support its Series Seed
financing within 18 months.




 


LEVERAGING INFLUENCERS AND KEY RELATIONSHIPS IN THE RESTAURANT INDUSTRY.

 


With decades of restaurant industry experience and deep established
relationships and strategic communication assets unique to Bailiwick Ventures,
BVS leverages its network of operators, innovators, investors and suppliers to
add value to its portfolio of emerging B2B software companies.






VENTURE STUDIO PORTFOLIO

OUR CURRENT FOCUS IS ON BACK OF HOUSE (BOH) EFFICIENCIES IN LABOR, DATA
MANAGEMENT, INVENTORY AND AI, MARTECH,

FUTURE STUDIO FOCUS INCLUDE GUEST EXPERIENCE, AUTOMATION AND E-COMMERCE
SOLUTIONS.

FOHBOH

MARTECH + RESTECH

Agency

VOICESTAR.AI™

VOICE INVENTORY

SaaS

CALDER

DATA MANAGEMENT

SaaS

IM HUNGRY.AI

VOICE COMMERCE

Transactional

VOICEBOOK

VOICE ASSISTANT

SaaS

WINWORK.AI

AI SCHEDULING

SaaS






VENTURE STUDIO CAPITALIZATION

RESTECH PORTFOLIO CAPITAL

THIS IS NOT A SOLICITATION.



$15,000,000

PREFERRED STOCK

BAILIWICK VENTURES STUDIO - Open-Ended (Evergreen) Single-entity studio model.


Prior to this offering, BVS has been self funded, and in some instances, with
committed investors in each of the portfolio companies. In an effort to
institutionalize the Studio model and capitalize the Studio, BVS intends to
secure up to $15 million in total capital from qualified investors to support
the Studio operations and provide seed capital to our current and future ResTech
startups.



INVESTOR PROFILE
The ideal investor is part of the broader foodservice industry ecosystem that
includes operators, manufacturers and suppliers, private equity investors and
key industry influencers and technology investors. We believe it's important for
investors to possess relevant domain expertise to fully appreciate the ResTech
value proposition and industry focus BVS brings to the foodservice and
hospitality sectors. It is also important that our investors participate in some
meaningful way, including product trials and user feedback which supports the
BVS portfolio with an unfair advantage entering the ResTech market quickly and
efficiently which further mitigates investor risk by being a potential user of
these technologies. All investors must be accredited under Rule 501 qualified
investor. Other attributes is patience, as returns are predicated on pro rata
terminal values when each portfolio startup is sold (exits).



BACKGROUND
While the foodservice industry is indeed being transformed by technology, what
does the restaurant operator have to say about all of this? There are hundreds
and hundreds of tech innovators targeting restaurants with their apps and
cloud-based solutions to solve problems that may or may not exist. BVS combines
decades of restaurant operations, startup investing and restaurant technology
expertise. Additionally, the BVS operates with a world class advisory board and
seed investors that include ResTech entrepreneurs and restaurant operators,
C-level executives, venture investors, celebrity restaurateurs and chefs, food
manufacturers, distributors, among others. It’s the rare combination of food
restaurant + tech + start up investing and operators expertise that uniquely
defines The Bailiwick Ventures Studio.



INVESTMENT THESIS
We intend to create, invent, capitalize and launch innovative food, restaurant
and hospitality technology companies. Bailiwick Ventures Studio is comprised of
visionary and capable engineers, product and marketing experts, sales and
customer success professionals with experience at the seed and growth stage. We
expect to seed fund each startup an average of $1.5M (seed calpital plus
allocated professional services provided each startup if not billed back to BVS)
as founders, owning up to 100% the equity. Once capitalized, with a vetted
management team, we will create and launch the Company, secure new customers and
validate product market fit quickly, usually within 12-18 months, before
spinning the startup out of BVS, with a growth equity raise of at least $2M from
outside investors, including BVS investors at their option. Once the startup is
launched from the studio it stands on its own but is continued to be supported
by the Studio until exit.



WHITE PAPER HERE



MINIMUM INVESTMENT

The minimum equity investment for qualidfied investors is $500,000.



STRUCTURE

Preferred Equity, with a 4% preferred return until the first portfolio company
has exited.



LEARN MORE ABOUT INVESTING



FOUNDING PARTNERS

INVESTORS • ADVISORS • ENTREPRENEURS

MICHAEL L. ATKINSON

FOUNDER | PARTNER

Michael is a serial Investor, entrepreneur, speaker and restaurant technology
multi-hyphenate living in Dallas, Texas. His investment thesis is supported by
decades of industry experience as an operator, strategist, financier and
technologist. Michael is a former consumer-sector investment banker who is
deeply passionate and committed to solving restaurant business problems using
next generation technology for restaurants operating today and tomorrow... MORE



LinkedIn | Biography | Speaking | @michaelatkinson | Interviews



GENNADIY GOLDENSHTEYN

CO-FOUNDER | PARTNER

GENNADIY GOLDENSHTEYN IS ALSO FOUNDER AND MANAGING PARTNER OF DINEMIC VENTURES,
A
PRODUCT DEVELOPMENT INCUBATOR FOR TECHNOLOGY-DRIVEN INNOVATION IN FOODSERVICE
AND
HOSPITALITY INDUSTRIES.


Gennadiy is passionate about the foodservice industry and relishes thinking
ahead
of the current foodservice landscape. Previously Gennadiy served as head of
Global
Engineering for YUM! Brands where he oversaw innovative ways to improve the
experiences of both team members and customers around the world, followed by
his tenure as Vice President of Advanced Systems at Welbilt, a leading provider
of
commercial foodservice solutions, where he led development and adoption of new
to the industry technologies.


Gennadiy brings extensive technology experience and a holistic systems mindset
to
the world of foodservice and hospitality. His time at Ford Motor Company helped
him
to understand and excel in the “concept-to-production” challenge, and his tenure
in
United Technology Corporation’s Aerospace Systems created a passion and
enthusiasm for bleeding edge technology and integrated system solutions.
Additionally, Gennadiy has served clients across numerous industries as a member
of McKinsey’s Operations practice, including developing their Product
Development
sub-practice.



GENNADIY HOLDS MS AND BS FROM MIT AND UC BERKELEY, RESPECTIVELY.



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NICK CALLA

STUDIO ADVISOR

NICK IS CURRENTLY AN INVESTOR AT SERENT CAPITAL, WHERE HE FOCUSES ON INVESTING
IN TECHNOLOGY BUSINESSES ACROSS MULTIPLE END-MARKETS, INCLUDING HOSPITALITY.
PRIOR TO JOINING SERENT, NICK WAS AN INVESTOR AT HIGH ALPHA, AN EARLY STAGE B2B
SOFTWARE VENTURE STUDIO AND VENTURE CAPITAL FIRM. NICK IS PASSIONATE ABOUT
WORKING WITH TECHNOLOGY BUSINESSES, LEARNING ABOUT NEW MARKETS, AND DEVELOPING
RELATIONSHIPS WITH THE PEOPLE WHO ARE LEVERAGING TECHNOLOGY TO DRIVE INDUSTRIES
FORWARD.



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CONTACT US

FOR MORE INFORMATION, PLEASE CONTACT US.

Dallas | London
775-303-7018
775-303-7018
michael@bailiwickventures.com
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Copyright 2023 Bailiwick Ventures, Inc.

Dallas | London




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