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CES TECH TALK




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GOING FOR OLYMPIC GOLD: NBC'S GAME PLAN FOR PARIS 2024



Jul 23, 2024



The Paris 2024 Olympics are set to transform the viewing and advertising
experience like never before. As we anticipate the first Games post-Covid, the
return of fans to the stands is adding an extra layer of excitement. Both
in-person and online, it's shaping up to be the biggest event of the year, and
possibly the...





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HOW AI IS CHANGING CONSUMER BEHAVIOR



Jun 4, 2024



Tune in to hear Jenn Creegan, the VP of Global Marketing and Operations at
Microsoft Advertising, give an inside look at some major evolutions in AI that
are changing the advertising landscape. Learn about the influence of generative
AI and conversational ads on consumer behavior and digital marketing, and why...





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THE FUTURE OF BEAUTY: HOW L'ORÉAL IS PIONEERING TECH TRANSFORMATION



May 28, 2024



Hear the Chief Digital and Marketing Officer of L'Oréal unveil their commitment
to innovation in the beauty industry. From revolutionary makeup applying
technology for those with hand motion disabilities to the deeper meaning of
identity formation, this conversation will change the way you see the
intersection of...





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ALL SCREENS, ONE AUDIENCE: THE MODERN CONSUMER



May 21, 2024



Consumers today are accessing content across a wide variety of devices and
platforms - from smart TVs to tablets and everything in between. This
fragmentation presents both challenges and opportunities for brands looking to
effectively reach target audiences. We learn valuable insights on how Comscore
is helping...





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WITH THE DEATH OF THE DONGLE, TV IS GETTING AN UPGRADE



May 14, 2024



How does Vizio keep TV tech entertaining as there are more alternatives than
ever helping consumers find a favorite show? The Vizio Group VP of Advertising
and Data Sales tells all on how the latest Vizio tech keeps viewers engaged with
AI-enabled curated content experiences. Doom scrolling is being made a thing of
the...





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ABOUT THE PODCAST

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