www.happiestbaby.com Open in urlscan Pro
23.227.38.74  Public Scan

Submitted URL: https://affiliate.insider.com/?postID=63e65225310b0b12ab71ee03&site=bi&u=https%3A%2F%2Fwww.happiestbaby.com%2Fblogs%2Fsnoo%2Ff...
Effective URL: https://www.happiestbaby.com/blogs/snoo/first-smart-sleeper-unveiled?AID=13481734&PID=6415797&SID=bi%7C63e65225310b0b12ab71ee...
Submission: On February 14 via api from CH — Scanned from DE

Form analysis 3 forms found in the DOM

GET /search

<form action="/search" method="get" class="input-group search-bar search-bar--mobile" role="search">
  <label for="search-bar-mobile" class="hidden">Search</label>
  <input id="search-bar-mobile" type="search" name="q" value="" placeholder="Search" aria-label="search" class="input-group-field aa-input" autocomplete="off" spellcheck="false" role="combobox" aria-autocomplete="both" aria-expanded="false"
    aria-owns="algolia-autocomplete-listbox-0" dir="auto" style="">
  <pre aria-hidden="true"
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  <button class="search__icon" aria-label="submit search"><i class="fa fa-search" aria-hidden="true"></i></button>
</form>

GET /search

<form action="/search" method="get" class="input-group search-bar" role="search">
  <label for="search-bar" class="hidden">Search</label>
  <input id="search-bar" type="search" name="q" value="" placeholder="Search" class="input-group-field search-nav aa-input" autocomplete="off" spellcheck="false" role="combobox" aria-autocomplete="both" aria-expanded="false"
    aria-owns="algolia-autocomplete-listbox-1" dir="auto" style="">
  <pre aria-hidden="true"
    style="position: absolute; visibility: hidden; white-space: pre; font-family: Gotham, &quot;Helvetica Neue&quot;, Helvetica, Arial, sans-serif; font-size: 14px; font-style: normal; font-variant: normal; font-weight: 100; word-spacing: 0px; letter-spacing: normal; text-indent: 0px; text-rendering: auto; text-transform: none;"></pre>
</form>

POST /cart

<form action="/cart" method="post" novalidate="" data-cart-form="">
  <div class="ajax-cart__header">
    <img class="ajax-cart__header-logo" loading="lazy" src="//cdn.shopify.com/s/files/1/1407/3324/t/780/assets/icon-baby-head.svg?v=125817697373557291231675968612" width="27" height="25" alt="Happiest Baby Logo">
    <div class="ajax-cart__header-shipping-text">
      <!-- rivets: if cart.total_price | gt 7500 -->
      <!-- rivets: if cart.total_price | lt 7500 -->
      <div class="ajax-cart__header-shipping-text__standard">FREE Standard Shipping on Orders Above $75</div>
    </div>
    <a role="button" aria-label="Close cart window" href="javascript:void(0);" onclick="closeAjaxCart();" class="ajax-cart-item__close-cart">×</a>
  </div>
  <div class="ajax-cart__empty-cart-message" rv-show="cart.item_count | lt 1">
    <div>Your Cart is Empty</div>
    <div>
      <a class="btn ajax-cart__btn-continue-shopping" href="/collections/all">Continue Shopping</a>
    </div>
  </div>
  <div class="ajax-cart-alert-banner">
    <div class="ajax-cart-alert-banner__text"></div>
    <div>
      <button aria-label="Close alert" class="ajax-cart-alert-banner__btn-close" onclick="hideAjaxCartAlertBanner();">×</button>
    </div>
  </div>
  <div class="ajax-cart-item-list" style="display: block;">
    <div class="ajax-cart-item-list--snoo">
      <script>
        rivets.binders.increase = function(el, value) {
          el.setAttribute("aria-label", "Increase quantity for " + value);
        }
        rivets.binders.decrease = function(el, value) {
          el.setAttribute("aria-label", "Decrease quantity for " + value);
        }
        rivets.binders.removeitem = function(el, value) {
          el.setAttribute("aria-label", "Remove " + value + " from cart");
        }
        rivets.binders.quantity = function(el, value) {
          el.setAttribute("aria-label", value.quantity + " " + value.product_title + " items ")
        }
      </script>
      <!-- rivets: each-item -->
      <style>
        .item-gwp {
          background-color: #F25F5C;
          color: white;
          min-width: 74px;
          width: auto;
          padding: 1px 6px 1px;
          margin-bottom: 4px;
          font-weight: 600;
          display: inline-block;
          border-radius: 2px;
        }
      </style>
    </div>
    <div class="ajax-cart-item-list--reconditioning-fee">
      <script>
        rivets.binders.increase = function(el, value) {
          el.setAttribute("aria-label", "Increase quantity for " + value);
        }
        rivets.binders.decrease = function(el, value) {
          el.setAttribute("aria-label", "Decrease quantity for " + value);
        }
        rivets.binders.removeitem = function(el, value) {
          el.setAttribute("aria-label", "Remove " + value + " from cart");
        }
        rivets.binders.quantity = function(el, value) {
          el.setAttribute("aria-label", value.quantity + " " + value.product_title + " items ")
        }
      </script>
      <!-- rivets: each-item -->
      <style>
        .item-gwp {
          background-color: #F25F5C;
          color: white;
          min-width: 74px;
          width: auto;
          padding: 1px 6px 1px;
          margin-bottom: 4px;
          font-weight: 600;
          display: inline-block;
          border-radius: 2px;
        }
      </style>
    </div>
    <div class="ajax-cart-item-list--non-snoo">
      <script>
        rivets.binders.increase = function(el, value) {
          el.setAttribute("aria-label", "Increase quantity for " + value);
        }
        rivets.binders.decrease = function(el, value) {
          el.setAttribute("aria-label", "Decrease quantity for " + value);
        }
        rivets.binders.removeitem = function(el, value) {
          el.setAttribute("aria-label", "Remove " + value + " from cart");
        }
        rivets.binders.quantity = function(el, value) {
          el.setAttribute("aria-label", value.quantity + " " + value.product_title + " items ")
        }
      </script>
      <!-- rivets: each-item -->
      <style>
        .item-gwp {
          background-color: #F25F5C;
          color: white;
          min-width: 74px;
          width: auto;
          padding: 1px 6px 1px;
          margin-bottom: 4px;
          font-weight: 600;
          display: inline-block;
          border-radius: 2px;
        }
      </style>
    </div>
  </div>
  <div class="ajax-cart__footer" rv-show="cart.item_count | gt 0" style="display: none;">
    <div class="ajax-cart__footer-row clearfix">
      <div>Subtotal </div>
      <div class="ajax-cart__subtotal" rv-text="cart.total_price | money Currency.currentCurrency" style="opacity: 1;">$0.00</div>
    </div>
    <div class="ajax-cart__footer-row clearfix">
      <div>Shipping</div>
      <!-- rivets: if cart.total_price | gt 7500 -->
      <!-- rivets: if cart.total_price | lt 7500 -->
      <div>Add <span rv-text="7500 | minus cart.total_price | money Currency.currentCurrency">$75.00</span> for free shipping!</div>
    </div>
    <div>
      <div>
        <eco-widget id="0"
          widget="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"
          style="display: block; visibility: visible; z-index: 5; position: relative;"></eco-widget><button aria-label="Checkout button" id="checkout-button" type="button" name="checkout" class="btn btn--full-width ajax-cart__btn-checkout"
          onclick="clickedCheckout()">Checkout</button>
      </div>
    </div>
    <script>
      /**
       * Click checkout button
       */
      function clickedCheckout() {
        goToCheckoutPage();
      }
      /**
       * Push to dataLayer when checkout viewed
       */
      function pushWhenCheckoutClicked() {
        var lineItems = [];
        // Record the info
        window.dataLayer = window.dataLayer || [];
        window.dataLayer.push({
          'event': 'initiateCheckout',
          'ecommerce': {
            'checkout': {
              'actionField': {
                'revenue': '0.00'
              },
              'products': JSON.stringify(lineItems, null, 2)
            }
          }
        });
        // Logging
        goToCheckoutPage();
      };
      /**
       * Go to checkout page
       */
      function goToCheckoutPage() {
        if (rentalQty > 0 && false) {
          window.location.href = '/checkout?discount=';
        } else {
          window.location.href = '/checkout';
        }
      }
    </script>
    <p class="us-free-shipping-disclaimer us-free-shipping-disclaimer--rental hidden">In the 48 contiguous United States, customers will be charged $59.50 for the shipment of SNOO back to Happiest Baby. Added charges will apply for shipping to and
      from Alaska and Hawaii.</p>
    <p class="us-free-shipping-disclaimer us-free-shipping-disclaimer--purchase hidden">* An additional $185 shipping fee will be applied to SNOO purchases sent to Hawaii and Alaska.</p>
  </div>
</form>

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MEET SNOO SMART SLEEPER, THE RESPONSIVE BASSINET

By Happiest Baby Staff


It’s hard to believe, but baby beds are one of the few things in our lives that
have remained virtually the same…for over 1,000 years! However, all that is
about to change.

Introducing SNOO, the smartest baby sleeper ever made.

After 5 years of effort and innovation, we’re proud to have created a truly
revolutionary new bed that weaves ancient wisdom with new technology to reduce
the #1 stress of new parents: exhaustion.

Half of all new parents get fewer than 6 hours of broken sleep a night – a level
of sleep deprivation that causes the same impairment as being drunk. But now,
Happiest Baby is coming to the rescue.

SNOO was invented by Dr. Harvey Karp, author of the celebrated Happiest Baby on
the Block book/video and creator of the 5 S’s, in collaboration with renowned
industrial designer, Yves Béhar, and MIT engineers.

This unique baby bed uses smart technology to boost sleep (choosing slow rocking
and calming white noise, like your baby enjoyed in the womb) and to calm crying
(choosing just the right mix of faster rocking and stronger womb sound…just like
an experienced mom or dad).

SNOO helps infants develop better sleep habits and helps parents learn to read
their baby’s cues, figuring out when crying is a sign of hunger or just a
request for a bit more soothing. (SNOO’s rhythmic responses soothe fussing -
often in under a minute - but don’t quiet the cries of hunger or discomfort,
which lets parents know exactly when their baby needs them.)

Plus, parents can sleep peacefully, knowing that their baby will stay in the
safest position (the back) all night long. SNOO’s super-easy, 5-second
swaddle attaches to SNOO to keep babies on their backs. So, no more “2AM
panics.” 

“New parent exhaustion,” Karp noted, “is a national emergency. Sleep deprivation
triggers a host of issues. Furthermore, it undercuts the economy by reducing a
new parent’s productivity and increasing absenteeism, on-the-job accidents and
health care costs. That’s why I felt so dedicated to developing this new way to
help babies—and tired parents—sleep better.”

SNOO’s cutting-edge approach is based on Dr. Karp’s discovery of the calming
reflex, a highly effective soothing response activated by the 5 S’s, a series of
steps that imitate womb sensations. The calming reflex sheds light on previously
unexplained phenomena, such as why we fall asleep on planes and trains and are
calmed by the sound of ocean waves. And, why infants are soothed with white
noise and rocking.

“SNOO is as elegantly simple and organically natural as Dr. Karp’s 5 S’s,” says
Yves Behar, founder and Principal Designer at fuse project. "It had to be easy
to use, provide a sense of trust and comfort and fit beautifully into the
context of any home.SNOO unlocks the potential that robotic technology has in
our lives – packaged inside a beautiful, safe, comfortable sleeper.”

What parents appreciate most, though, is that this innovative little bed helps
moms, dads and babies sleep better through the night. And that makes for a lot
of happiest families on every block!

But don’t just take our word for it! Watch one baby after another drift calmly
to sleep in SNOO.

 



Have questions about a Happiest Baby product? Our consultants would be happy to
help! Connect with us at customercare@happiestbaby.com.

Disclaimer: The information on our site is NOT medical advice for any specific
person or condition. It is only meant as general information. If you have any
medical questions and concerns about your child or yourself, please contact your
health provider.


TOP STORIES


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 * BABY
   
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 * BABY
   
   THERE'S MORE TO USING WHITE NOISE THAN YOU'D THINK


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Disclaimer: The information on our site is NOT medical advice for any specific
person or condition. It is only meant as general information. If you have any
medical questions and concerns about your child or yourself, please contact your
health provider.

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In the 48 contiguous United States, customers will be charged $59.50 for the
shipment of SNOO back to Happiest Baby. Added charges will apply for shipping to
and from Alaska and Hawaii.

* An additional $185 shipping fee will be applied to SNOO purchases sent to
Hawaii and Alaska.

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