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Submitted URL: https://stratus.cmail19.com/t/t-l-qikdiil-jrjkhhktyh-h/
Effective URL: https://www.vlgmarketing.com/
Submission: On May 16 via api from US — Scanned from DE
Effective URL: https://www.vlgmarketing.com/
Submission: On May 16 via api from US — Scanned from DE
Form analysis
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Skip to Content ↵ENTER Skip to Menu ↵ENTER Skip to Footer ↵ENTER Auf dieser Website werden Daten wie Cookies gespeichert, um wichtige Funktionen der Website sowie Marketing, Personalisierung und Analyse zu ermöglichen. Sie können Ihre Einstellungen jederzeit ändern oder die Standardeinstellungen übernehmen. Datenspeicherungsrichtlinie * Marketing * Personalisierung * Analysen Speichern Alle akzeptieren Home Creative star Creative Expertiselightbulb Innovationmonetization_on ROI ABM Strategy account_tree Strategic Processtaskighbul Fulfillment fullscreenexit Martech verified Compliance Services group Lead Generationfast_forward Pipeline Accelerationquestion_answer Audience Engagementdata_saver_off Data Driven Solutions Our Work supervised_user_circle About Usdescription Case Studiescollections Examplescollections Careers Insights rss_feed Bloghelp FAQschool ABM-101 Contact Us CREATIVE MARKETING SOLUTIONS FOR BOLD B2B COMPANIES The essentials of account-based marketing—lead generation, pipeline acceleration and audience engagement—will overwhelm even the most seasoned marketers. We break it down piece by piece to help you leverage our deep demand generation experience to hit your targets when and where it counts most. Contact Us 1 What we do THE B2B MARKETING AGENCY FOR COMPANIES THAT SEEK MARKET DOMINATION VLG is the creative ABM agency for B2B market leaders. Our disruptive, multi-touch solutions support your Marketing and Sales organizations by improving lead generation and driving pipeline acceleration and audience engagement. VLG employs the full range of account-based marketing tactics and channels, including mail, email, web, gifting, social, paid search, retargeting, display, POS, outdoor, mobile and events. We help you keep tight control of budgets and timelines by bringing more than 15 years of experience providing printing, procurement, packing and shipping all under one roof. View Our Services 2 How we get results TECHNOLOGY AGNOSTIC, BUT ADDICTED TO TECH Our turn-key campaigns are built to work with your existing martech stack to assure familiarity across your organization. Sales teams engage with customers and prospects in real-time and marketing teams uncover next-level buyer data and insights to support them better. Using a one-two punch of online and offline tactics that include engaging email campaigns, highly targeted direct mail programs, and innovative web experiences, we help our clients extend their reach and break through the clutter. Learn About Technology 3 How we measure success DATA-DRIVEN CREATIVE IS THE VLG DIFFERENCE Big companies have technology for everything. You can’t beat tech for crunching numbers that tell you the who, when, and why of getting accounts and sales. But account-based marketing technologies—and we integrate with all varieties—cannot provide the creative spark; the what and the how. That’s our job. VLG’s creative development is disruptive, engaging, memorable, and above all, never boring! Learn About Data 4 What makes us different DISRUPT, ENGAGE, ACTIVATE WITH AWESOME ABM We’ve been called scrappy, cheeky, cutting edge, gate crashers, tree shakers, attention grabbers, emotion tuggers, endorphin givers and gut punchers. It’s all true. We cut through the clutter to Disrupt, Engage and Activate your target audience with account-based marketing that works. View Our Process DISRUPT Whether the audience is one-to-one, one-to-few, or one-to-many, the objective may be to evoke surprise and delight or shock and awe, but the tactic is always unexpected, relevant, and compelling, be it direct mail, email, event marketing, or something completely off the wall. ENGAGE Landing pages, gifting, and gamification that captivate your audience keep them engaged and receptive to your message. We make it eye-catching and personal, high on creative while maintaining a simple, focused message. ACTIVATE The payoff comes with a CTA that compels the audience to act by requesting more information, a call or demonstration. We connect the dots between Marketing campaigns and Sales need to engage the target directly. 5 Success stories WHY B2B MARKETERS AND YOUR COMPETITORS LOVE US VLG has developed and executed thousands of multi-touch account-based marketing campaigns through our state-of-the-art direct mail programs and trackable digital solutions. It can be tough getting past the gatekeepers. But who wouldn’t want to know more about a purple squirrel or an Instagram survival kit delivered to their desk? TOP CASE STUDIES Salesforce is best known as the world’s top CRM provider, but their enterprise extends into all facets of their customers’ businesses. Read more Blue Yonder is the world’s number one customer-driven chain platform, but it didn’t get there by accident. The company is a shining example of account based marketing done right. Read more Kelly Services is a global leader in workforce management solutions offering staffing services to top companies across a variety of industries Read more View All Case Studies WE ARE PROUD TO WORK WITH THE PEOPLE THAT WORK FOR THESE COMPANIES VLG has been fantastic to work with. They never fail at thinking things through thoroughly and pushing creative boundaries. — Gretchen Weaver, Avere Systems VLG is very creative, proactive, accommodating and responsive. Would highly recommend them. — Elias Abdo, ABBYY VLG has a grasp on who our target market is and understand our goals. — DeLaine Nick, ICE Mortgage Technology, Inc. The pieces VLG designed have been so successful that prospects are actually calling us directly as a result! — Courtney Pierce, Rapid7 Sign up for our mailing list Thank you! Your submission has been received! Oops! Something went wrong while submitting the form. 16750 Westgrove Drive Suite 600 Addison, Texas 75001 Home Creative ABM Strategy Services Our Work Insights Contact Us Careers Privacy Policy Terms of Service © Copyright 2022 VLG. All Rights Reserved. English Accessibility Adjustments Reset Settings Statement Hide Interface Choose the right accessibility profile for you OFF ON Seizure Safe Profile Clear flashes & reduces color This profile enables epileptic and seizure prone users to browse safely by eliminating the risk of seizures that result from flashing or blinking animations and risky color combinations. OFF ON Vision Impaired Profile Enhances website's visuals This profile adjusts the website, so that it is accessible to the majority of visual impairments such as Degrading Eyesight, Tunnel Vision, Cataract, Glaucoma, and others. OFF ON ADHD Friendly Profile More focus & fewer distractions This profile significantly reduces distractions, to help people with ADHD and Neurodevelopmental disorders browse, read, and focus on the essential elements of the website more easily. OFF ON Cognitive Disability Profile Assists with reading & focusing This profile provides various assistive features to help users with cognitive disabilities such as Autism, Dyslexia, CVA, and others, to focus on the essential elements of the website more easily. OFF ON Keyboard Navigation (Motor) Use website with the keyboard This profile enables motor-impaired persons to operate the website using the keyboard Tab, Shift+Tab, and the Enter keys. Users can also use shortcuts such as “M” (menus), “H” (headings), “F” (forms), “B” (buttons), and “G” (graphics) to jump to specific elements. Note: This profile prompts automatically for keyboard users. OFF ON Blind Users (Screen Reader) Optimize website for screen-readers This profile adjusts the website to be compatible with screen-readers such as JAWS, NVDA, VoiceOver, and TalkBack. A screen-reader is software that is installed on the blind user’s computer and smartphone, and websites should ensure compatibility with it. Note: This profile prompts automatically to screen-readers. Content Adjustments Content Scaling Default Readable Font Highlight Titles Highlight Links Text Magnifier Adjust Font Sizing Default Align Center Adjust Line Height Default Align Left Adjust Letter Spacing Default Align Right Color Adjustments Dark Contrast Light Contrast Monochrome High Saturation Adjust Text Colors Cancel High Contrast Adjust Title Colors Cancel Low Saturation Adjust Background Colors Cancel Orientation Adjustments Mute Sounds Hide Images Read Mode Reading Guide Useful Links Select an option Home Header Footer Main Content Stop Animations Reading Mask Highlight Hover Highlight Focus Big Black Cursor Big White Cursor HIDDEN_ADJUSTMENTS Keyboard Navigation Accessible Mode Screen Reader Adjustments Read Mode Web Accessibility Solution By accessiBe Choose the Interface Language English Español Deutsch Português Français Italiano עברית 繁體中文 Pусский عربى عربى Nederlands 繁體中文 日本語 Accessibility StatementCompliance status We firmly believe that the internet should be available and accessible to anyone and are committed to providing a website that is accessible to the broadest possible audience, regardless of ability. To fulfill this, we aim to adhere as strictly as possible to the World Wide Web Consortium’s (W3C) Web Content Accessibility Guidelines 2.1 (WCAG 2.1) at the AA level. These guidelines explain how to make web content accessible to people with a wide array of disabilities. Complying with those guidelines helps us ensure that the website is accessible to blind people, people with motor impairments, visual impairment, cognitive disabilities, and more. This website utilizes various technologies that are meant to make it as accessible as possible at all times. We utilize an accessibility interface that allows persons with specific disabilities to adjust the website’s UI (user interface) and design it to their personal needs. Additionally, the website utilizes an AI-based application that runs in the background and optimizes its accessibility level constantly. This application remediates the website’s HTML, adapts its functionality and behavior for screen-readers used by blind users, and for keyboard functions used by individuals with motor impairments. If you wish to contact the website’s owner please use the website's form Screen-reader and keyboard navigation Our website implements the ARIA attributes (Accessible Rich Internet Applications) technique, alongside various behavioral changes, to ensure blind users visiting with screen-readers can read, comprehend, and enjoy the website’s functions. As soon as a user with a screen-reader enters your site, they immediately receive a prompt to enter the Screen-Reader Profile so they can browse and operate your site effectively. Here’s how our website covers some of the most important screen-reader requirements: 1. Screen-reader optimization: we run a process that learns the website’s components from top to bottom, to ensure ongoing compliance even when updating the website. In this process, we provide screen-readers with meaningful data using the ARIA set of attributes. For example, we provide accurate form labels; descriptions for actionable icons (social media icons, search icons, cart icons, etc.); validation guidance for form inputs; element roles such as buttons, menus, modal dialogues (popups), and others. Additionally, the background process scans all of the website’s images. It provides an accurate and meaningful image-object-recognition-based description as an ALT (alternate text) tag for images that are not described. It will also extract texts embedded within the image using an OCR (optical character recognition) technology. To turn on screen-reader adjustments at any time, users need only to press the Alt+1 keyboard combination. Screen-reader users also get automatic announcements to turn the Screen-reader mode on as soon as they enter the website. These adjustments are compatible with popular screen readers such as JAWS, NVDA, VoiceOver, and TalkBack. 2. Keyboard navigation optimization: The background process also adjusts the website’s HTML and adds various behaviors using JavaScript code to make the website operable by the keyboard. This includes the ability to navigate the website using the Tab and Shift+Tab keys, operate dropdowns with the arrow keys, close them with Esc, trigger buttons and links using the Enter key, navigate between radio and checkbox elements using the arrow keys, and fill them in with the Spacebar or Enter key. Additionally, keyboard users will find content-skip menus available at any time by clicking Alt+2, or as the first element of the site while navigating with the keyboard. The background process also handles triggered popups by moving the keyboard focus towards them as soon as they appear, not allowing the focus to drift outside. Users can also use shortcuts such as “M” (menus), “H” (headings), “F” (forms), “B” (buttons), and “G” (graphics) to jump to specific elements. Disability profiles supported on our website * Epilepsy Safe Profile: this profile enables people with epilepsy to safely use the website by eliminating the risk of seizures resulting from flashing or blinking animations and risky color combinations. * Vision Impaired Profile: this profile adjusts the website so that it is accessible to the majority of visual impairments such as Degrading Eyesight, Tunnel Vision, Cataract, Glaucoma, and others. * Cognitive Disability Profile: this profile provides various assistive features to help users with cognitive disabilities such as Autism, Dyslexia, CVA, and others, to focus on the essential elements more easily. * ADHD Friendly Profile: this profile significantly reduces distractions and noise to help people with ADHD, and Neurodevelopmental disorders browse, read, and focus on the essential elements more easily. * Blind Users Profile (Screen-readers): this profile adjusts the website to be compatible with screen-readers such as JAWS, NVDA, VoiceOver, and TalkBack. A screen-reader is installed on the blind user’s computer, and this site is compatible with it. * Keyboard Navigation Profile (Motor-Impaired): this profile enables motor-impaired persons to operate the website using the keyboard Tab, Shift+Tab, and the Enter keys. Users can also use shortcuts such as “M” (menus), “H” (headings), “F” (forms), “B” (buttons), and “G” (graphics) to jump to specific elements. Additional UI, design, and readability adjustments 1. Font adjustments – users can increase and decrease its size, change its family (type), adjust the spacing, alignment, line height, and more. 2. Color adjustments – users can select various color contrast profiles such as light, dark, inverted, and monochrome. Additionally, users can swap color schemes of titles, texts, and backgrounds with over seven different coloring options. 3. Animations – epileptic users can stop all running animations with the click of a button. Animations controlled by the interface include videos, GIFs, and CSS flashing transitions. 4. Content highlighting – users can choose to emphasize essential elements such as links and titles. They can also choose to highlight focused or hovered elements only. 5. Audio muting – users with hearing devices may experience headaches or other issues due to automatic audio playing. This option lets users mute the entire website instantly. 6. Cognitive disorders – we utilize a search engine linked to Wikipedia and Wiktionary, allowing people with cognitive disorders to decipher meanings of phrases, initials, slang, and others. 7. Additional functions – we allow users to change cursor color and size, use a printing mode, enable a virtual keyboard, and many other functions. Assistive technology and browser compatibility We aim to support as many browsers and assistive technologies as possible, so our users can choose the best fitting tools for them, with as few limitations as possible. Therefore, we have worked very hard to be able to support all major systems that comprise over 95% of the user market share, including Google Chrome, Mozilla Firefox, Apple Safari, Opera and Microsoft Edge, JAWS, and NVDA (screen readers), both for Windows and MAC users. Notes, comments, and feedback Despite our very best efforts to allow anybody to adjust the website to their needs, there may still be pages or sections that are not fully accessible, are in the process of becoming accessible, or are lacking an adequate technological solution to make them accessible. Still, we are continually improving our accessibility, adding, updating, improving its options and features, and developing and adopting new technologies. All this is meant to reach the optimal level of accessibility following technological advancements. If you wish to contact the website’s owner, please use the website's form Hide Accessibility Interface? Please note: If you choose to hide the accessibility interface, you won't be able to see it anymore, unless you clear your browsing history and data. Are you sure that you wish to hide the interface? Accept Cancel Continue Processing the data, please give it a few seconds...