www.nielsen.com Open in urlscan Pro
192.0.66.96  Public Scan

Submitted URL: https://content.nielsen.com/e/881703/2023-wwc-psa2/4xrdy/876141340?h=n5_poVfL5hZssneDZqmcZZbja0pK5RQyGFmcTBzvET0
Effective URL: https://www.nielsen.com/zh/womens-world-cup-2023-data-hub/?utm_source=pardot&utm_medium=email&utm_campaign=2023-growth-w...
Submission: On July 17 via manual from SG — Scanned from SG

Form analysis 5 forms found in the DOM

GET /zh/

<form class="searchform" action="/zh/" method="get" role="search"><input class="form-control search w-full border-b border-solid border-navy focus:outline-none focus:border-blurple-300 placeholder-white" type="text" aria-label="placeholder" name="s"
    placeholder="搜索" data-uw-placeholder-aria-label="placeholder" data-uw-rm-form="nfx"></form>

GET https://www.nielsen.com/zh/

<form role="search" method="get" action="https://www.nielsen.com/zh/" class="wp-block-search__icon-button mt-auto py-4 border-b border-b-coolGrey-600 bg-dark-important wp-block-search w-full"><label for="wp-block-search__input-27"
    class="wp-block-search__label screen-reader-text">搜索</label>
  <div class="flex w-full"><input type="search" id="wp-block-search__input-27" class="w-full placeholder:text-white focus:outline-none bg-transparent has-body-font-size" name="s" value="" placeholder="搜索" required="" aria-label="placeholder"
      data-uw-placeholder-aria-label="placeholder" data-uw-rm-form="nfx"><button type="submit" class="has-text-color has-white-color has-icon wp-element-button !p-0" aria-label="Search"><svg class="relative w-8 h-8 fill-current" viewBox="0 0 24 24"
        width="24" height="24">
        <path d="M13.5 6C10.5 6 8 8.5 8 11.5c0 1.1.3 2.1.9 3l-3.4 3 1 1.1 3.4-2.9c1 .9 2.2 1.4 3.6 1.4 3 0 5.5-2.5 5.5-5.5C19 8.5 16.5 6 13.5 6zm0 9.5c-2.2 0-4-1.8-4-4s1.8-4 4-4 4 1.8 4 4-1.8 4-4 4z"></path>
      </svg></button></div>
</form>

<form>
  <div>
    <div class="nf-before-form-content"><nf-section>
        <div class="nf-form-fields-required"> </div>
      </nf-section></div>
    <div class="nf-form-content "><nf-fields-wrap><nf-field>
          <div id="nf-field-1068-container" class="nf-field-container hidden-container  label-hidden ">
            <div class="nf-before-field"><nf-section>
              </nf-section></div>
            <div class="nf-field">
              <div id="nf-field-1068-wrap" class="field-wrap hidden-wrap" data-field-id="1068">
                <div class="nf-field-label"></div>
                <div class="nf-field-element">
                  <input type="hidden" id="nf-field-1068" name="nf-field-1068" class="ninja-forms-field nf-element" value="$custom_lead_id">
                </div>
                <div class="nf-error-wrap"></div>
              </div>
            </div>
            <div class="nf-after-field"><nf-section>
                <div class="nf-input-limit"></div>
                <div id="nf-error-1068" class="nf-error-wrap nf-error" role="alert"></div>
              </nf-section></div>
          </div>
        </nf-field><nf-field>
          <div id="nf-field-9-container" class="nf-field-container email-container  label-hidden ">
            <div class="nf-before-field"><nf-section>
              </nf-section></div>
            <div class="nf-field">
              <div id="nf-field-9-wrap" class="field-wrap email-wrap" data-field-id="9">
                <div class="nf-field-label">
                  <label for="nf-field-9" id="nf-label-field-9" class=""> 电子邮件 <span class="ninja-forms-req-symbol">*</span>
                  </label>
                </div>
                <div class="nf-field-element">
                  <input type="email" value="" class="ninja-forms-field nf-element" id="nf-field-9" name="email" autocomplete="email" placeholder="Email address" aria-invalid="false" aria-describedby="nf-error-9" aria-labelledby="nf-label-field-9"
                    aria-required="true" required="" data-uw-rm-form="nfx">
                </div>
                <div class="nf-field-description">
                  <p class="has-small-font-size py-small">通过点击 "订阅",我同意尼尔森的<a href="https://www.nielsen.com/legal/privacy-principles/">隐私声明</a>和<a href="https://www.nielsen.com/us/en/legal/terms-of-use/">使用条款</a>。<span style="white-space:pre">
                    </span> <br role="presentation" data-uw-rm-sr=""></p>
                </div>
              </div>
            </div>
            <div class="nf-after-field"><nf-section>
                <div class="nf-input-limit"></div>
                <div id="nf-error-9" class="nf-error-wrap nf-error" role="alert"></div>
              </nf-section></div>
          </div>
        </nf-field><nf-field>
          <div id="nf-field-126-container" class="nf-field-container submit-container  label-hidden  textbox-container">
            <div class="nf-before-field"><nf-section>
              </nf-section></div>
            <div class="nf-field">
              <div id="nf-field-126-wrap" class="field-wrap submit-wrap textbox-wrap" data-field-id="126">
                <div class="nf-field-label"></div>
                <div class="nf-field-element">
                  <input id="nf-field-126" class="ninja-forms-field wp-block-button__link subscribe nf-element " type="submit" value="订阅" data-uw-rm-form="submit">
                </div>
                <div class="nf-error-wrap"></div>
              </div>
            </div>
            <div class="nf-after-field"><nf-section>
                <div class="nf-input-limit"></div>
                <div id="nf-error-126" class="nf-error-wrap nf-error" role="alert"></div>
              </nf-section></div>
          </div>
        </nf-field></nf-fields-wrap></div>
    <div class="nf-after-form-content"><nf-section>
        <div id="nf-form-errors-3" class="nf-form-errors" role="alert"><nf-errors></nf-errors></div>
        <div class="nf-form-hp"><nf-section>
            <label id="nf-label-field-hp-3" for="nf-field-hp-3" aria-hidden="true"> If you are a human seeing this field, please leave it empty. <input id="nf-field-hp-3" name="nf-field-hp" class="nf-element nf-field-hp" type="text" value=""
                aria-labelledby="nf-label-field-hp-3" aria-label="placeholder" data-uw-placeholder-aria-label="placeholder" data-uw-rm-form="nfx">
            </label>
          </nf-section></div>
      </nf-section></div>
  </div>
</form>

<form>
  <div>
    <div class="nf-before-form-content"><nf-section>
        <div class="nf-form-fields-required"> </div>
      </nf-section></div>
    <div class="nf-form-content "><nf-fields-wrap><nf-field>
          <div id="nf-field-114_1-container" class="nf-field-container hidden-container  label-above ">
            <div class="nf-before-field"><nf-section>
              </nf-section></div>
            <div class="nf-field">
              <div id="nf-field-114_1-wrap" class="field-wrap hidden-wrap" data-field-id="114_1">
                <div class="nf-field-label"></div>
                <div class="nf-field-element">
                  <input type="hidden" id="nf-field-114_1" name="nf-field-114_1" class="ninja-forms-field nf-element" value="$custom_lead_id">
                </div>
                <div class="nf-error-wrap"></div>
              </div>
            </div>
            <div class="nf-after-field"><nf-section>
                <div class="nf-input-limit"></div>
                <div id="nf-error-114_1" class="nf-error-wrap nf-error" role="alert"></div>
              </nf-section></div>
          </div>
        </nf-field><nf-field>
          <div id="nf-field-125_1-container" class="nf-field-container textbox-container  label-above hidden ">
            <div class="nf-before-field"><nf-section>
              </nf-section></div>
            <div class="nf-field">
              <div id="nf-field-125_1-wrap" class="field-wrap textbox-wrap" data-field-id="125_1">
                <div class="nf-field-label">
                  <label for="nf-field-125_1" id="nf-label-field-125_1" class=""> 职务 </label>
                </div>
                <div class="nf-field-element">
                  <input type="text" value="2023 Women's World Cup" class="ninja-forms-field hidden nf-element" id="nf-field-125_1" name="nf-field-125_1" aria-invalid="false" aria-describedby="nf-error-125_1" aria-labelledby="nf-label-field-125_1"
                    aria-label="placeholder" data-uw-placeholder-aria-label="placeholder" data-uw-rm-form="nfx">
                </div>
              </div>
            </div>
            <div class="nf-after-field"><nf-section>
                <div class="nf-input-limit"></div>
                <div id="nf-error-125_1" class="nf-error-wrap nf-error" role="alert"></div>
              </nf-section></div>
          </div>
        </nf-field><nf-field>
          <div id="nf-field-38_1-container" class="nf-field-container listselect-container  label-above  list-container">
            <div class="nf-before-field"><nf-section>
              </nf-section></div>
            <div class="nf-field">
              <div id="nf-field-38_1-wrap" class="field-wrap listselect-wrap list-wrap list-select-wrap" data-field-id="38_1">
                <div class="nf-field-label">
                  <label for="nf-field-38_1" id="nf-label-field-38_1" class=""> 我们能提供什么帮助? <span class="ninja-forms-req-symbol">*</span>
                  </label>
                </div>
                <div class="nf-field-element">
                  <select id="nf-field-38_1" name="nf-field-38_1" aria-invalid="false" aria-describedby="nf-error-38_1" class="ninja-forms-field nf-element" aria-labelledby="nf-label-field-38_1" aria-required="true" required=""
                    aria-label="placeholder" data-uw-placeholder-aria-label="placeholder" data-uw-rm-form="nfx">
                    <option value="" selected="selected">请选择...</option>
                    <option value="sales">销售咨询 </option>
                    <option value="other">其他查询</option>
                  </select>
                  <div for="nf-field-38_1"></div>
                </div>
              </div>
            </div>
            <div class="nf-after-field"><nf-section>
                <div class="nf-input-limit"></div>
                <div id="nf-error-38_1" class="nf-error-wrap nf-error" role="alert"></div>
              </nf-section></div>
          </div>
        </nf-field><nf-field>
        </nf-field><nf-field>
          <div id="nf-field-74_1-container" class="nf-field-container textbox-container  label-above one-half  ">
            <div class="nf-before-field"><nf-section>
              </nf-section></div>
            <div class="nf-field">
              <div id="nf-field-74_1-wrap" class="field-wrap textbox-wrap" data-field-id="74_1">
                <div class="nf-field-label">
                  <label for="nf-field-74_1" id="nf-label-field-74_1" class=""> 名字 <span class="ninja-forms-req-symbol">*</span>
                  </label>
                </div>
                <div class="nf-field-element">
                  <input type="text" value="" class="ninja-forms-field nf-element" placeholder="First Name" id="nf-field-74_1" name="name" aria-invalid="false" aria-describedby="nf-error-74_1" aria-labelledby="nf-label-field-74_1"
                    aria-required="true" required="" aria-label="placeholder" data-uw-placeholder-aria-label="placeholder" data-uw-rm-form="nfx">
                </div>
              </div>
            </div>
            <div class="nf-after-field"><nf-section>
                <div class="nf-input-limit"></div>
                <div id="nf-error-74_1" class="nf-error-wrap nf-error" role="alert"></div>
              </nf-section></div>
          </div>
        </nf-field><nf-field>
          <div id="nf-field-75_1-container" class="nf-field-container textbox-container  label-above one-half right ">
            <div class="nf-before-field"><nf-section>
              </nf-section></div>
            <div class="nf-field">
              <div id="nf-field-75_1-wrap" class="field-wrap textbox-wrap" data-field-id="75_1">
                <div class="nf-field-label">
                  <label for="nf-field-75_1" id="nf-label-field-75_1" class=""> 姓氏 <span class="ninja-forms-req-symbol">*</span>
                  </label>
                </div>
                <div class="nf-field-element">
                  <input type="text" value="" class="ninja-forms-field nf-element" placeholder="Last Name" id="nf-field-75_1" name="lastname" aria-invalid="false" aria-describedby="nf-error-75_1" aria-labelledby="nf-label-field-75_1"
                    aria-required="true" required="" aria-label="placeholder" data-uw-placeholder-aria-label="placeholder" data-uw-rm-form="nfx">
                </div>
              </div>
            </div>
            <div class="nf-after-field"><nf-section>
                <div class="nf-input-limit"></div>
                <div id="nf-error-75_1" class="nf-error-wrap nf-error" role="alert"></div>
              </nf-section></div>
          </div>
        </nf-field><nf-field>
          <div id="nf-field-13_1-container" class="nf-field-container email-container  label-above ">
            <div class="nf-before-field"><nf-section>
              </nf-section></div>
            <div class="nf-field">
              <div id="nf-field-13_1-wrap" class="field-wrap email-wrap" data-field-id="13_1">
                <div class="nf-field-label">
                  <label for="nf-field-13_1" id="nf-label-field-13_1" class=""> 商业电子邮件地址 <span class="ninja-forms-req-symbol">*</span>
                  </label>
                </div>
                <div class="nf-field-element">
                  <input type="email" value="" class="ninja-forms-field nf-element" id="nf-field-13_1" name="email" autocomplete="email" aria-invalid="false" aria-describedby="nf-error-13_1" aria-labelledby="nf-label-field-13_1" aria-required="true"
                    required="" aria-label="placeholder" data-uw-placeholder-aria-label="placeholder" data-uw-rm-form="nfx">
                </div>
              </div>
            </div>
            <div class="nf-after-field"><nf-section>
                <div class="nf-input-limit"></div>
                <div id="nf-error-13_1" class="nf-error-wrap nf-error" role="alert"></div>
              </nf-section></div>
          </div>
        </nf-field><nf-field>
        </nf-field><nf-field>
          <div id="nf-field-12_1-container" class="nf-field-container textbox-container  label-above one-half ">
            <div class="nf-before-field"><nf-section>
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            <div class="nf-field">
              <div id="nf-field-12_1-wrap" class="field-wrap textbox-wrap" data-field-id="12_1">
                <div class="nf-field-label">
                  <label for="nf-field-12_1" id="nf-label-field-12_1" class=""> 工作职位 <span class="ninja-forms-req-symbol">*</span>
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                </div>
                <div class="nf-field-element">
                  <input type="text" value="" class="ninja-forms-field nf-element" placeholder="e.g. Lead Strategist" id="nf-field-12_1" name="title" aria-invalid="false" aria-describedby="nf-error-12_1" aria-labelledby="nf-label-field-12_1"
                    aria-required="true" required="" aria-label="placeholder" data-uw-placeholder-aria-label="placeholder" data-uw-rm-form="nfx">
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            </div>
            <div class="nf-after-field"><nf-section>
                <div class="nf-input-limit"></div>
                <div id="nf-error-12_1" class="nf-error-wrap nf-error" role="alert"></div>
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          </div>
        </nf-field><nf-field>
          <div id="nf-field-43_1-container" class="nf-field-container textbox-container  label-above one-half right ">
            <div class="nf-before-field"><nf-section>
              </nf-section></div>
            <div class="nf-field">
              <div id="nf-field-43_1-wrap" class="field-wrap textbox-wrap" data-field-id="43_1">
                <div class="nf-field-label">
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                <div class="nf-field-element">
                  <input type="text" value="" class="ninja-forms-field nf-element" placeholder="e.g Google" id="nf-field-43_1" name="company" aria-invalid="false" aria-describedby="nf-error-43_1" aria-labelledby="nf-label-field-43_1"
                    aria-required="true" required="" aria-label="placeholder" data-uw-placeholder-aria-label="placeholder" data-uw-rm-form="nfx">
                </div>
              </div>
            </div>
            <div class="nf-after-field"><nf-section>
                <div class="nf-input-limit"></div>
                <div id="nf-error-43_1" class="nf-error-wrap nf-error" role="alert"></div>
              </nf-section></div>
          </div>
        </nf-field><nf-field>
          <div id="nf-field-80_1-container" class="nf-field-container listselect-container  label-above one-half   list-container">
            <div class="nf-before-field"><nf-section>
              </nf-section></div>
            <div class="nf-field">
              <div id="nf-field-80_1-wrap" class="field-wrap listselect-wrap list-wrap list-select-wrap" data-field-id="80_1">
                <div class="nf-field-label">
                  <label for="nf-field-80_1" id="nf-label-field-80_1" class=""> 地点 <span class="ninja-forms-req-symbol">*</span>
                  </label>
                </div>
                <div class="nf-field-element">
                  <select id="nf-field-80_1" name="nf-field-80_1" aria-invalid="false" aria-describedby="nf-error-80_1" class="ninja-forms-field nf-element" aria-labelledby="nf-label-field-80_1" aria-required="true" required=""
                    aria-label="placeholder" data-uw-placeholder-aria-label="placeholder" data-uw-rm-form="nfx">
                    <option value="" selected="selected">请选择...</option>
                    <option value="AF">阿富汗</option>
                    <option value="AL">阿尔巴尼亚</option>
                    <option value="DZ">阿尔及利亚</option>
                    <option value="AS">美属萨摩亚</option>
                    <option value="AD">安道尔</option>
                    <option value="AO">安哥拉</option>
                    <option value="AI">安圭拉</option>
                    <option value="AR">阿根廷</option>
                    <option value="AM">亚美尼亚</option>
                    <option value="AW">阿鲁巴</option>
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                    <option value="AT">奥地利</option>
                    <option value="AZ">阿塞拜疆</option>
                    <option value="BS">巴哈马</option>
                    <option value="BH">巴林</option>
                    <option value="BD">孟加拉</option>
                    <option value="BB">巴巴多斯</option>
                    <option value="BY">白俄罗斯</option>
                    <option value="BE">比利时</option>
                    <option value="BZ">伯利兹</option>
                    <option value="BJ">贝宁</option>
                    <option value="BM">百慕大</option>
                    <option value="BT">不丹</option>
                    <option value="BO">玻利维亚</option>
                    <option value="BA">波斯尼亚和黑塞哥维纳</option>
                    <option value="BW">博茨瓦纳</option>
                    <option value="BR">巴西</option>
                    <option value="VG">英属维尔京群岛</option>
                    <option value="BN">文莱</option>
                    <option value="BG">保加利亚</option>
                    <option value="BF">布基纳法索</option>
                    <option value="BI">布隆迪</option>
                    <option value="KH">柬 埔 寨</option>
                    <option value="CM">喀麦隆</option>
                    <option value="CA">加拿大</option>
                    <option value="CV">佛得角</option>
                    <option value="KY">开曼群岛</option>
                    <option value="CF">中非共和国</option>
                    <option value="CL">智利</option>
                    <option value="CN">中国</option>
                    <option value="CO">哥伦比亚</option>
                    <option value="KM">科摩罗</option>
                    <option value="CK">库克群岛</option>
                    <option value="CR">哥斯达黎加</option>
                    <option value="HR">克罗地亚</option>
                    <option value="CU">古巴</option>
                    <option value="CW">库拉索岛</option>
                    <option value="CY">塞浦路斯</option>
                    <option value="CZ">捷克共和国</option>
                    <option value="CD">刚果民主共和国</option>
                    <option value="DK">丹麦</option>
                    <option value="DJ">吉布提</option>
                    <option value="DM">多米尼加</option>
                    <option value="DO">多米尼加共和国</option>
                    <option value="TL">东帝汶</option>
                    <option value="EC">厄瓜多尔</option>
                    <option value="EG">埃及</option>
                    <option value="SV">萨尔瓦多</option>
                    <option value="GQ">赤道几内亚</option>
                    <option value="ER">厄立特里亚</option>
                    <option value="EE">爱沙尼亚</option>
                    <option value="ET">埃塞俄比亚</option>
                    <option value="FK">福克兰群岛</option>
                    <option value="FO">法罗群岛</option>
                    <option value="FJ">斐济</option>
                    <option value="FI">芬兰</option>
                    <option value="FR">法国</option>
                    <option value="PF">法属波利尼西亚</option>
                    <option value="GA">加蓬</option>
                    <option value="GM">冈比亚</option>
                    <option value="GE">乔治亚州</option>
                    <option value="DE">德国</option>
                    <option value="GH">加纳</option>
                    <option value="GI">直布罗陀</option>
                    <option value="GR">希腊</option>
                    <option value="GL">格陵兰岛</option>
                    <option value="GP">瓜德罗普</option>
                    <option value="GU">关岛</option>
                    <option value="GT">危地马拉</option>
                    <option value="GN">几内亚</option>
                    <option value="GW">几内亚比绍</option>
                    <option value="GY">圭亚那</option>
                    <option value="HT">海地</option>
                    <option value="HN">洪都拉斯</option>
                    <option value="HK">香港</option>
                    <option value="HU">匈牙利</option>
                    <option value="iceland">冰岛</option>
                    <option value="IN">印度</option>
                    <option value="ID">印度尼西亚</option>
                    <option value="IR">伊朗</option>
                    <option value="IQ">伊拉克</option>
                    <option value="IE">辽宁省</option>
                    <option value="IM">马恩岛</option>
                    <option value="IL">ǞǞǞ</option>
                    <option value="IT">意大利</option>
                    <option value="CI">象牙海岸</option>
                    <option value="JM">牙买加</option>
                    <option value="JP">日本</option>
                    <option value="JO">约旦</option>
                    <option value="KZ">哈萨克斯坦</option>
                    <option value="KE">肯尼亚</option>
                    <option value="KI">基里巴斯</option>
                    <option value="XK">科索沃</option>
                    <option value="KW">科威特</option>
                    <option value="KG">吉尔吉斯斯坦</option>
                    <option value="LA">老挝</option>
                    <option value="LV">拉脱维亚</option>
                    <option value="LB">黎巴嫩</option>
                    <option value="LS">莱索托</option>
                    <option value="LR">利比里亚</option>
                    <option value="LY">利比亚</option>
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              </nf-section></div>
            <div class="nf-field">
              <div id="nf-field-301_1-wrap" class="field-wrap hidden-wrap" data-field-id="301_1">
                <div class="nf-field-label"></div>
                <div class="nf-field-element">
                  <input type="hidden" id="nf-field-301_1" name="nf-field-301_1" class="ninja-forms-field nf-element" value="_header_2023">
                </div>
                <div class="nf-error-wrap"></div>
              </div>
            </div>
            <div class="nf-after-field"><nf-section>
                <div class="nf-input-limit"></div>
                <div id="nf-error-301_1" class="nf-error-wrap nf-error" role="alert"></div>
              </nf-section></div>
          </div>
        </nf-field><nf-field>
          <div id="nf-field-302_1-container" class="nf-field-container hidden-container  label-above ">
            <div class="nf-before-field"><nf-section>
              </nf-section></div>
            <div class="nf-field">
              <div id="nf-field-302_1-wrap" class="field-wrap hidden-wrap" data-field-id="302_1">
                <div class="nf-field-label"></div>
                <div class="nf-field-element">
                  <input type="hidden" id="nf-field-302_1" name="nf-field-302_1" class="ninja-forms-field nf-element" value="">
                </div>
                <div class="nf-error-wrap"></div>
              </div>
            </div>
            <div class="nf-after-field"><nf-section>
                <div class="nf-input-limit"></div>
                <div id="nf-error-302_1" class="nf-error-wrap nf-error" role="alert"></div>
              </nf-section></div>
          </div>
        </nf-field><nf-field>
          <div id="nf-field-303_1-container" class="nf-field-container hidden-container  label-above ">
            <div class="nf-before-field"><nf-section>
              </nf-section></div>
            <div class="nf-field">
              <div id="nf-field-303_1-wrap" class="field-wrap hidden-wrap" data-field-id="303_1">
                <div class="nf-field-label"></div>
                <div class="nf-field-element">
                  <input type="hidden" id="nf-field-303_1" name="nf-field-303_1" class="ninja-forms-field nf-element" value="zh">
                </div>
                <div class="nf-error-wrap"></div>
              </div>
            </div>
            <div class="nf-after-field"><nf-section>
                <div class="nf-input-limit"></div>
                <div id="nf-error-303_1" class="nf-error-wrap nf-error" role="alert"></div>
              </nf-section></div>
          </div>
        </nf-field><nf-field>
          <div id="nf-field-1033_1-container" class="nf-field-container hidden-container  label-above ">
            <div class="nf-before-field"><nf-section>
              </nf-section></div>
            <div class="nf-field">
              <div id="nf-field-1033_1-wrap" class="field-wrap hidden-wrap" data-field-id="1033_1">
                <div class="nf-field-label"></div>
                <div class="nf-field-element">
                  <input type="hidden" id="nf-field-1033_1" name="nf-field-1033_1" class="ninja-forms-field nf-element" value="womens-world-cup">
                </div>
                <div class="nf-error-wrap"></div>
              </div>
            </div>
            <div class="nf-after-field"><nf-section>
                <div class="nf-input-limit"></div>
                <div id="nf-error-1033_1" class="nf-error-wrap nf-error" role="alert"></div>
              </nf-section></div>
          </div>
        </nf-field><nf-field>
          <div id="nf-field-1058_1-container" class="nf-field-container hidden-container  label-above ">
            <div class="nf-before-field"><nf-section>
              </nf-section></div>
            <div class="nf-field">
              <div id="nf-field-1058_1-wrap" class="field-wrap hidden-wrap" data-field-id="1058_1">
                <div class="nf-field-label"></div>
                <div class="nf-field-element">
                  <input type="hidden" id="nf-field-1058_1" name="nf-field-1058_1" class="ninja-forms-field nf-element" value="$utm_cookie">
                </div>
                <div class="nf-error-wrap"></div>
              </div>
            </div>
            <div class="nf-after-field"><nf-section>
                <div class="nf-input-limit"></div>
                <div id="nf-error-1058_1" class="nf-error-wrap nf-error" role="alert"></div>
              </nf-section></div>
          </div>
        </nf-field><nf-field>
          <div id="nf-field-1080_1-container" class="nf-field-container hidden-container  label-above ">
            <div class="nf-before-field"><nf-section>
              </nf-section></div>
            <div class="nf-field">
              <div id="nf-field-1080_1-wrap" class="field-wrap hidden-wrap" data-field-id="1080_1">
                <div class="nf-field-label"></div>
                <div class="nf-field-element">
                  <input type="hidden" id="nf-field-1080_1" name="nf-field-1080_1" class="ninja-forms-field nf-element"
                    value="https://www.nielsen.com/zh/womens-world-cup-2023-data-hub/?utm_source=pardot&amp;utm_medium=email&amp;utm_campaign=2023-growth-womens-world-cup__americas&amp;utm_content=_header_2023">
                </div>
                <div class="nf-error-wrap"></div>
              </div>
            </div>
            <div class="nf-after-field"><nf-section>
                <div class="nf-input-limit"></div>
                <div id="nf-error-1080_1" class="nf-error-wrap nf-error" role="alert"></div>
              </nf-section></div>
          </div>
        </nf-field><nf-field>
          <div id="nf-field-15_1-container" class="nf-field-container submit-container  label-above download-submit-button  textbox-container">
            <div class="nf-before-field"><nf-section>
              </nf-section></div>
            <div class="nf-field">
              <div id="nf-field-15_1-wrap" class="field-wrap submit-wrap textbox-wrap" data-field-id="15_1">
                <div class="nf-field-label"></div>
                <div class="nf-field-element">
                  <input id="nf-field-15_1" class="ninja-forms-field submit-form nf-element " type="submit" value="提交">
                </div>
                <div class="nf-error-wrap"></div>
              </div>
            </div>
            <div class="nf-after-field"><nf-section>
                <div class="nf-input-limit"></div>
                <div id="nf-error-15_1" class="nf-error-wrap nf-error" role="alert"></div>
              </nf-section></div>
          </div>
        </nf-field></nf-fields-wrap></div>
    <div class="nf-after-form-content"><nf-section>
        <div id="nf-form-errors-4_1" class="nf-form-errors" role="alert"><nf-errors></nf-errors></div>
        <div class="nf-form-hp"><nf-section>
            <label id="nf-label-field-hp-4_1" for="nf-field-hp-4_1" aria-hidden="true"> If you are a human seeing this field, please leave it empty. <input id="nf-field-hp-4_1" name="nf-field-hp" class="nf-element nf-field-hp" type="text" value=""
                aria-labelledby="nf-label-field-hp-4_1" aria-label="placeholder" data-uw-placeholder-aria-label="placeholder" data-uw-rm-form="nfx">
            </label>
          </nf-section></div>
      </nf-section></div>
  </div>
</form>

<form>
  <div>
    <div class="nf-before-form-content"><nf-section>
        <div class="nf-form-fields-required"> </div>
      </nf-section></div>
    <div class="nf-form-content "><nf-fields-wrap><nf-field>
          <div id="nf-field-114-container" class="nf-field-container hidden-container  label-above ">
            <div class="nf-before-field"><nf-section>
              </nf-section></div>
            <div class="nf-field">
              <div id="nf-field-114-wrap" class="field-wrap hidden-wrap" data-field-id="114">
                <div class="nf-field-label"></div>
                <div class="nf-field-element">
                  <input type="hidden" id="nf-field-114" name="nf-field-114" class="ninja-forms-field nf-element" value="$custom_lead_id">
                </div>
                <div class="nf-error-wrap"></div>
              </div>
            </div>
            <div class="nf-after-field"><nf-section>
                <div class="nf-input-limit"></div>
                <div id="nf-error-114" class="nf-error-wrap nf-error" role="alert"></div>
              </nf-section></div>
          </div>
        </nf-field><nf-field>
          <div id="nf-field-125-container" class="nf-field-container textbox-container  label-above hidden ">
            <div class="nf-before-field"><nf-section>
              </nf-section></div>
            <div class="nf-field">
              <div id="nf-field-125-wrap" class="field-wrap textbox-wrap" data-field-id="125">
                <div class="nf-field-label">
                  <label for="nf-field-125" id="nf-label-field-125" class=""> 职务 </label>
                </div>
                <div class="nf-field-element">
                  <input type="text" value="2023 Women's World Cup" class="ninja-forms-field hidden nf-element" id="nf-field-125" name="nf-field-125" aria-invalid="false" aria-describedby="nf-error-125" aria-labelledby="nf-label-field-125"
                    aria-label="placeholder" data-uw-placeholder-aria-label="placeholder" data-uw-rm-form="nfx">
                </div>
              </div>
            </div>
            <div class="nf-after-field"><nf-section>
                <div class="nf-input-limit"></div>
                <div id="nf-error-125" class="nf-error-wrap nf-error" role="alert"></div>
              </nf-section></div>
          </div>
        </nf-field><nf-field>
          <div id="nf-field-38-container" class="nf-field-container listselect-container  label-above  list-container">
            <div class="nf-before-field"><nf-section>
              </nf-section></div>
            <div class="nf-field">
              <div id="nf-field-38-wrap" class="field-wrap listselect-wrap list-wrap list-select-wrap" data-field-id="38">
                <div class="nf-field-label">
                  <label for="nf-field-38" id="nf-label-field-38" class=""> 我们能提供什么帮助? <span class="ninja-forms-req-symbol">*</span>
                  </label>
                </div>
                <div class="nf-field-element">
                  <select id="nf-field-38" name="nf-field-38" aria-invalid="false" aria-describedby="nf-error-38" class="ninja-forms-field nf-element" aria-labelledby="nf-label-field-38" aria-required="true" required="" aria-label="placeholder"
                    data-uw-placeholder-aria-label="placeholder" data-uw-rm-form="nfx">
                    <option value="" selected="selected">请选择...</option>
                    <option value="sales">销售咨询 </option>
                    <option value="other">其他查询</option>
                  </select>
                  <div for="nf-field-38"></div>
                </div>
              </div>
            </div>
            <div class="nf-after-field"><nf-section>
                <div class="nf-input-limit"></div>
                <div id="nf-error-38" class="nf-error-wrap nf-error" role="alert"></div>
              </nf-section></div>
          </div>
        </nf-field><nf-field>
        </nf-field><nf-field>
          <div id="nf-field-74-container" class="nf-field-container textbox-container  label-above one-half  ">
            <div class="nf-before-field"><nf-section>
              </nf-section></div>
            <div class="nf-field">
              <div id="nf-field-74-wrap" class="field-wrap textbox-wrap" data-field-id="74">
                <div class="nf-field-label">
                  <label for="nf-field-74" id="nf-label-field-74" class=""> 名字 <span class="ninja-forms-req-symbol">*</span>
                  </label>
                </div>
                <div class="nf-field-element">
                  <input type="text" value="" class="ninja-forms-field nf-element" placeholder="First Name" id="nf-field-74" name="name" aria-invalid="false" aria-describedby="nf-error-74" aria-labelledby="nf-label-field-74" aria-required="true"
                    required="" aria-label="placeholder" data-uw-placeholder-aria-label="placeholder" data-uw-rm-form="nfx">
                </div>
              </div>
            </div>
            <div class="nf-after-field"><nf-section>
                <div class="nf-input-limit"></div>
                <div id="nf-error-74" class="nf-error-wrap nf-error" role="alert"></div>
              </nf-section></div>
          </div>
        </nf-field><nf-field>
          <div id="nf-field-75-container" class="nf-field-container textbox-container  label-above one-half right ">
            <div class="nf-before-field"><nf-section>
              </nf-section></div>
            <div class="nf-field">
              <div id="nf-field-75-wrap" class="field-wrap textbox-wrap" data-field-id="75">
                <div class="nf-field-label">
                  <label for="nf-field-75" id="nf-label-field-75" class=""> 姓氏 <span class="ninja-forms-req-symbol">*</span>
                  </label>
                </div>
                <div class="nf-field-element">
                  <input type="text" value="" class="ninja-forms-field nf-element" placeholder="Last Name" id="nf-field-75" name="lastname" aria-invalid="false" aria-describedby="nf-error-75" aria-labelledby="nf-label-field-75" aria-required="true"
                    required="" aria-label="placeholder" data-uw-placeholder-aria-label="placeholder" data-uw-rm-form="nfx">
                </div>
              </div>
            </div>
            <div class="nf-after-field"><nf-section>
                <div class="nf-input-limit"></div>
                <div id="nf-error-75" class="nf-error-wrap nf-error" role="alert"></div>
              </nf-section></div>
          </div>
        </nf-field><nf-field>
          <div id="nf-field-13-container" class="nf-field-container email-container  label-above ">
            <div class="nf-before-field"><nf-section>
              </nf-section></div>
            <div class="nf-field">
              <div id="nf-field-13-wrap" class="field-wrap email-wrap" data-field-id="13">
                <div class="nf-field-label">
                  <label for="nf-field-13" id="nf-label-field-13" class=""> 商业电子邮件地址 <span class="ninja-forms-req-symbol">*</span>
                  </label>
                </div>
                <div class="nf-field-element">
                  <input type="email" value="" class="ninja-forms-field nf-element" id="nf-field-13" name="email" autocomplete="email" aria-invalid="false" aria-describedby="nf-error-13" aria-labelledby="nf-label-field-13" aria-required="true"
                    required="" aria-label="placeholder" data-uw-placeholder-aria-label="placeholder" data-uw-rm-form="nfx">
                </div>
              </div>
            </div>
            <div class="nf-after-field"><nf-section>
                <div class="nf-input-limit"></div>
                <div id="nf-error-13" class="nf-error-wrap nf-error" role="alert"></div>
              </nf-section></div>
          </div>
        </nf-field><nf-field>
        </nf-field><nf-field>
          <div id="nf-field-12-container" class="nf-field-container textbox-container  label-above one-half ">
            <div class="nf-before-field"><nf-section>
              </nf-section></div>
            <div class="nf-field">
              <div id="nf-field-12-wrap" class="field-wrap textbox-wrap" data-field-id="12">
                <div class="nf-field-label">
                  <label for="nf-field-12" id="nf-label-field-12" class=""> 工作职位 <span class="ninja-forms-req-symbol">*</span>
                  </label>
                </div>
                <div class="nf-field-element">
                  <input type="text" value="" class="ninja-forms-field nf-element" placeholder="e.g. Lead Strategist" id="nf-field-12" name="title" aria-invalid="false" aria-describedby="nf-error-12" aria-labelledby="nf-label-field-12"
                    aria-required="true" required="" aria-label="placeholder" data-uw-placeholder-aria-label="placeholder" data-uw-rm-form="nfx">
                </div>
              </div>
            </div>
            <div class="nf-after-field"><nf-section>
                <div class="nf-input-limit"></div>
                <div id="nf-error-12" class="nf-error-wrap nf-error" role="alert"></div>
              </nf-section></div>
          </div>
        </nf-field><nf-field>
          <div id="nf-field-43-container" class="nf-field-container textbox-container  label-above one-half right ">
            <div class="nf-before-field"><nf-section>
              </nf-section></div>
            <div class="nf-field">
              <div id="nf-field-43-wrap" class="field-wrap textbox-wrap" data-field-id="43">
                <div class="nf-field-label">
                  <label for="nf-field-43" id="nf-label-field-43" class=""> 公司 <span class="ninja-forms-req-symbol">*</span>
                  </label>
                </div>
                <div class="nf-field-element">
                  <input type="text" value="" class="ninja-forms-field nf-element" placeholder="e.g Google" id="nf-field-43" name="company" aria-invalid="false" aria-describedby="nf-error-43" aria-labelledby="nf-label-field-43" aria-required="true"
                    required="" aria-label="placeholder" data-uw-placeholder-aria-label="placeholder" data-uw-rm-form="nfx">
                </div>
              </div>
            </div>
            <div class="nf-after-field"><nf-section>
                <div class="nf-input-limit"></div>
                <div id="nf-error-43" class="nf-error-wrap nf-error" role="alert"></div>
              </nf-section></div>
          </div>
        </nf-field><nf-field>
          <div id="nf-field-80-container" class="nf-field-container listselect-container  label-above one-half   list-container">
            <div class="nf-before-field"><nf-section>
              </nf-section></div>
            <div class="nf-field">
              <div id="nf-field-80-wrap" class="field-wrap listselect-wrap list-wrap list-select-wrap" data-field-id="80">
                <div class="nf-field-label">
                  <label for="nf-field-80" id="nf-label-field-80" class=""> 地点 <span class="ninja-forms-req-symbol">*</span>
                  </label>
                </div>
                <div class="nf-field-element">
                  <select id="nf-field-80" name="nf-field-80" aria-invalid="false" aria-describedby="nf-error-80" class="ninja-forms-field nf-element" aria-labelledby="nf-label-field-80" aria-required="true" required="" aria-label="placeholder"
                    data-uw-placeholder-aria-label="placeholder" data-uw-rm-form="nfx">
                    <option value="" selected="selected">请选择...</option>
                    <option value="AF">阿富汗</option>
                    <option value="AL">阿尔巴尼亚</option>
                    <option value="DZ">阿尔及利亚</option>
                    <option value="AS">美属萨摩亚</option>
                    <option value="AD">安道尔</option>
                    <option value="AO">安哥拉</option>
                    <option value="AI">安圭拉</option>
                    <option value="AR">阿根廷</option>
                    <option value="AM">亚美尼亚</option>
                    <option value="AW">阿鲁巴</option>
                    <option value="AU">澳大利亚</option>
                    <option value="AT">奥地利</option>
                    <option value="AZ">阿塞拜疆</option>
                    <option value="BS">巴哈马</option>
                    <option value="BH">巴林</option>
                    <option value="BD">孟加拉</option>
                    <option value="BB">巴巴多斯</option>
                    <option value="BY">白俄罗斯</option>
                    <option value="BE">比利时</option>
                    <option value="BZ">伯利兹</option>
                    <option value="BJ">贝宁</option>
                    <option value="BM">百慕大</option>
                    <option value="BT">不丹</option>
                    <option value="BO">玻利维亚</option>
                    <option value="BA">波斯尼亚和黑塞哥维纳</option>
                    <option value="BW">博茨瓦纳</option>
                    <option value="BR">巴西</option>
                    <option value="VG">英属维尔京群岛</option>
                    <option value="BN">文莱</option>
                    <option value="BG">保加利亚</option>
                    <option value="BF">布基纳法索</option>
                    <option value="BI">布隆迪</option>
                    <option value="KH">柬 埔 寨</option>
                    <option value="CM">喀麦隆</option>
                    <option value="CA">加拿大</option>
                    <option value="CV">佛得角</option>
                    <option value="KY">开曼群岛</option>
                    <option value="CF">中非共和国</option>
                    <option value="CL">智利</option>
                    <option value="CN">中国</option>
                    <option value="CO">哥伦比亚</option>
                    <option value="KM">科摩罗</option>
                    <option value="CK">库克群岛</option>
                    <option value="CR">哥斯达黎加</option>
                    <option value="HR">克罗地亚</option>
                    <option value="CU">古巴</option>
                    <option value="CW">库拉索岛</option>
                    <option value="CY">塞浦路斯</option>
                    <option value="CZ">捷克共和国</option>
                    <option value="CD">刚果民主共和国</option>
                    <option value="DK">丹麦</option>
                    <option value="DJ">吉布提</option>
                    <option value="DM">多米尼加</option>
                    <option value="DO">多米尼加共和国</option>
                    <option value="TL">东帝汶</option>
                    <option value="EC">厄瓜多尔</option>
                    <option value="EG">埃及</option>
                    <option value="SV">萨尔瓦多</option>
                    <option value="GQ">赤道几内亚</option>
                    <option value="ER">厄立特里亚</option>
                    <option value="EE">爱沙尼亚</option>
                    <option value="ET">埃塞俄比亚</option>
                    <option value="FK">福克兰群岛</option>
                    <option value="FO">法罗群岛</option>
                    <option value="FJ">斐济</option>
                    <option value="FI">芬兰</option>
                    <option value="FR">法国</option>
                    <option value="PF">法属波利尼西亚</option>
                    <option value="GA">加蓬</option>
                    <option value="GM">冈比亚</option>
                    <option value="GE">乔治亚州</option>
                    <option value="DE">德国</option>
                    <option value="GH">加纳</option>
                    <option value="GI">直布罗陀</option>
                    <option value="GR">希腊</option>
                    <option value="GL">格陵兰岛</option>
                    <option value="GP">瓜德罗普</option>
                    <option value="GU">关岛</option>
                    <option value="GT">危地马拉</option>
                    <option value="GN">几内亚</option>
                    <option value="GW">几内亚比绍</option>
                    <option value="GY">圭亚那</option>
                    <option value="HT">海地</option>
                    <option value="HN">洪都拉斯</option>
                    <option value="HK">香港</option>
                    <option value="HU">匈牙利</option>
                    <option value="iceland">冰岛</option>
                    <option value="IN">印度</option>
                    <option value="ID">印度尼西亚</option>
                    <option value="IR">伊朗</option>
                    <option value="IQ">伊拉克</option>
                    <option value="IE">辽宁省</option>
                    <option value="IM">马恩岛</option>
                    <option value="IL">ǞǞǞ</option>
                    <option value="IT">意大利</option>
                    <option value="CI">象牙海岸</option>
                    <option value="JM">牙买加</option>
                    <option value="JP">日本</option>
                    <option value="JO">约旦</option>
                    <option value="KZ">哈萨克斯坦</option>
                    <option value="KE">肯尼亚</option>
                    <option value="KI">基里巴斯</option>
                    <option value="XK">科索沃</option>
                    <option value="KW">科威特</option>
                    <option value="KG">吉尔吉斯斯坦</option>
                    <option value="LA">老挝</option>
                    <option value="LV">拉脱维亚</option>
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                    <option value="MA">摩洛哥</option>
                    <option value="MZ">莫桑比克</option>
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                    <option value="PG">巴布亚新几内亚</option>
                    <option value="PY">巴拉圭</option>
                    <option value="PE">秘鲁</option>
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                    <option value="SL">塞拉里昂</option>
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                    <option value="TZ">坦桑尼亚</option>
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                    <option value="UY">乌拉圭</option>
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                    <option value="VA">梵蒂冈</option>
                    <option value="VE">委内瑞拉</option>
                    <option value="VN">越南</option>
                    <option value="EH">西撒哈拉</option>
                    <option value="YE">也门</option>
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2023年女足世界杯:重要的体育数据中心|尼尔森


2023年国际足联妇女世界杯™。


重要的数据枢纽

欢迎来到尼尔森为2023年国际足联女足世界杯™提供的基本数据中心。探索由尼尔森和Gracenote数据提供的赛事预测、赞助趋势和球迷洞察力。


 * 2023年的预测
 * 影响者排名
 * 粉丝的洞察力
 * 行业视角


锦标赛预测

预测谁将晋级和赢得国际足联女足世界杯™。


2023年女足世界杯的预测括号

由GRACENOTE提供

最后更新于2023年7月17日





预测是基于超过一百万次的模拟,产生的估计结果显示最有可能在淘汰赛阶段填补每个位置的球队。





2023年女足世界杯一轮预测

由GRACENOTE提供

最后更新于2023年7月17日

最后更新于2022年12月4日

最后更新:11/16/2022

 * 冠军
 * 第16轮
 * 四分之一决赛
 * 半决赛
 * 最后

预测是基于超过一百万次的模拟,产生对每支球队进入比赛特定阶段的机会的估计。


影响者排名

女子国家队中最有影响力的运动员



国际足联女足世界杯™在INSTAGRAM上最有影响力的球员和球队

最后更新于2023年6月28日



 * 10位最具影响力的足球运动员
 * 最大的突破者
 * 最受欢迎的团队账户

级别玩家名称国家Instagram手柄追随者追随者增长参与率受众可及性品牌帖子的平均媒体价值(美元)1阿丽莎-雷曼(Alisha
Lehmann@alishalehmann713.4M75.03%6.99%78.40%$307,3522阿莱西亚-普特拉斯@alexiaputellas2.8M64.75%11.83%64.25%$113,1813亚历克斯-摩根@alexmorgan1310M5.40%1.36%71.83%$55,7304Jordyn
Huitema@jordynhuitema1.6M-15.40%10.13%78.58%$76,2185马塔@martavsilva102.5M-1.19%1.19%63.13%$12,8156梅根-拉皮诺@mrapinoe2.1M-3.41%1.82%73.33%$16,5637Jule
Brand@jule_brand198K517.16%30.38%84.57%$14,5158Alessia
Russo@alessiarusso99457K279.90%14.90%73.55%$17,8559Sakina
Karchaoui@sakinakarchaoui727K27.33%10.99%82.49%$29,60410Samantha
Kerr@samanthakerr201.2M29.87%5.13%74.26%$22,635

*注:利亚-威廉姆森(英格兰)本应排在第四位,但由于受伤而未列入名单。

排名是基于尼尔森的影响者测量工具。该方法包括一系列绩效和赞助相关的关键绩效指标(KPI),包括每个球员发布的品牌内容的社会关注度、内容参与度、粉丝群增长、质量、可及性和同等媒体价值。利用InfluenceScope的灵活性,对每个KPI给予不同的权重,以区分它们的重要性。所有数据都是从2022年6月至2023年5月。

级别玩家名称国家俱乐部Instagram手柄追随者追随者增长参与率品牌帖子的平均媒体价值(美元)1劳伦-詹姆斯切尔西俱乐部@laurennjjames446k96.12%12.81%$17,8712Julia
Grosso尤文图斯俱乐部@juliagrosso7305k156.77%11.96%$10,4613Jule
Brand沃尔夫斯堡@jule_brand198k517.16%30.38%$14,5154Athenea del
Castillo皇家马德里@atheeneeaa_10293k221.31%15.46%$12,3085Lena
Oberdorf沃尔夫斯堡@lena_oberdorf251k302.10%22.44%$14,5896劳伦-汉普曼城@lauren_hemp228k200.93%11.58%$7,2917索菲亚-史密斯波特兰荆棘队@sophsssmith129k95.60%24.80%$10,1188Salma
Paralluelo巴塞罗那俱乐部@salmaparalluelo140k459.61%21.37%$7,3099特里尼达-罗德曼华盛顿精神@trinity_rodman170k67.62%9.33%$5,29210艾莉-卡彭特里昂奥林匹克队@elliecarpenterr221k14.71%6.80%$5,862

排名是基于尼尔森的影响者测量工具。该方法包括一系列绩效和赞助相关的关键绩效指标(KPI),包括每个球员发布的品牌内容的社会关注度、内容参与度、粉丝群增长、质量、可及性和同等媒体价值。利用InfluenceScope的灵活性,对每个KPI给予不同的权重,以便在重要性上加以区分。所有数据都是从2022年6月至2023年5月。

级别国家国家Instagram手柄追随者追随者增长百分比参与率品牌帖子的平均媒体价值(美元)1德国@dfb_frauenteam316K138.24%9.46%$8,7922法国@equipedefrancef221K267.60%10.12%$5,9233英国@lionesses821K150.85%3.14%$7,5024美国@uswnt2.1M1.61%1.47%$13,2265巴西@selecaofemininadefutebol2.3M7.35%0.63%$5,8036丹麦@kvinnelandslaget51K90.21%6.80%$1,1067日本日本足球协会(japanfootballassociation718K55.09%1.66%$4,0628瑞典@swewnt188K17.98%4.46%$3,2029加拿大@canadasoccer341K27.79%2.46%$3,11210菲律宾@pilipinaswnt20K106.67%5.06%$312

排名是基于尼尔森的影响者测量工具。该方法包括一系列绩效和赞助相关的关键绩效指标(KPI),包括每个球员发布的品牌内容的社会关注度、内容参与度、粉丝群增长、质量、可及性和同等媒体价值。利用InfluenceScope的灵活性,对每个KPI给予不同的权重,以便在重要性上加以区分。所有数据都是从2022年6月至2023年5月。




想和我们的专家团队交流吗?

联系我们



粉丝洞察力

了解女足世界杯的粉丝们

资料来源:尼尔森粉丝观察:所有数据来自尼尔森球迷观察(2023年1月,12个市场)。尼尔森粉丝观察通过了解粉丝的兴趣、媒体行为、品牌态度和购买习惯,帮助推动粉丝增长和联系。与我们联系,了解更多关于Nielsen
Fan Insights的信息。




行业视角

来自尼尔森的最新文章和见解

最新文章

 * 2023年女足世界杯赛事预测
   
   在Gracenote分析主管Simon Gleave的带领下,探索我们对2023年女足世界杯的预测。

 * 女性体育收视率在上升。
   
   在2023年妇女世界杯之前,妇女体育的收视率正在上升。了解广播公司和赞助商如何能够...

 * 2023年国际足联女子世界杯™最具影响力的运动员
   
   了解最具影响力的女足世界杯运动员如何使这项运动的全球粉丝群远远超出这个范围。

 * 用体育赞助打造品牌
   
   在本次网络研讨会上,我们将探讨如何计算和比较所有赞助投资的投资回报率,将品牌风险降至最低,并在此基础上,探讨如何将品牌风险降至最低。

 * 超级碗的收视率超越了平台和设备
   
   大赛的规模巩固了其作为年度最大电视活动的地位--这种规模决定了...

 * 营销人员的三要素:女性、世界杯和假日购物
   
   有史以来第一次,世界杯将与假日季节重叠,为品牌创造了一个独特的机会。




分数表:2022年国际足联男足世界杯

如果你想了解更多场上的见解,请查看我们的2022年国际足联男足世界杯的数据中心,包括赞助趋势、球迷见解和2026年赛事前需要了解的内容。 


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