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CREATE YOUR OWN ONLINE STORE

Easiest way to build your e-commerce website and sell on more sales channels.
No-coding or design skills needed. Start your 14-day free trial today.

Congratulations!You've been granted two free months on any paid plan if you sign
up now!
Start free trial

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A FOR ALL IN ONE "AASAAN"

Aasaan is all you need to Start Selling Online. Get your stunning e-commerce
website with in-built payments, shipping, marketing tools and so much more. You
can also sell on WhatsApp store, Facebook shop and Google Shopping




WE ARE INDIA'S FASTEST GROWING E-COMMERCE PLATFORM. JOIN THE 10,000+ BUSINESSES
THAT HAVE TRUSTED AASAAN TO BUILD AWESOME STOREFRONT & CHECKOUT EXPERIENCE FOR
THEIR CUSTOMERS.


Book a demo



HOW DOES AASAAN HELP TO GROW YOUR ONLINE BUSINESS?




CREATE STUNNING WEBSITE

We just don’t build storefronts, we build awesome customer experiences. Our
easy-to-use website builder helps to customize the look and feel of your website
that represents your brand.




SEAMLESS CHECKOUT EXPERIENCE

Our lightning-fast checkout experience provides users with auto-filled
addresses, pincode-based delivery, multiple payment options and personalization.
We have optimized our checkout process for speed, maximum conversions and
customer experience.




SELL ON MULTIPLE CHANNELS

Sell products to customers on all platforms through your website, QR ordering,
WhatsApp store, Facebook shop and google shopping. Our integrations allow you to
increase your reach and get more sales.




SMART MARKETING TOOLS

Reach more customers and grow your sales with in-built marketing tools. Own your
customer information and cart abandonment data to engage & retarget prospects.
You can also generate coupon codes, create social posts, seo and more.




MANAGE EVERYTHING

One single app to manage orders with WhatsApp chat, inventory, customer
information, invoices, shipping, payments and analytics providing the insights
you need to grow.

Learn more


DEDICATED BUSINESS COACH

You don’t have to run your online business alone! With aasaan, you get dedicated
account managers guiding you on your online business journey. Assisted store
setup, digital marketing and more.

Learn more


START YOUR ONLINE BUSINESS AND LAUNCH YOUR BRAND

Try aasaan for free, and explore all the tools and services you need to start,
sell, manage, market and grow your business.
Congratulations!You've been granted two free months on any paid plan if you sign
up now!
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CREATE ONLINE STORE IN INDIA EASILY

Welcome to Aasaan! The Aasaan app is your all in one solution to start, sell,
market and manage your online store. If you wish to create an online store in
India to launch your business or if you already own a local business for which
you want to create an online store, then the Aasaan app is right for you. Aasaan
is a free app that lets you create your online store in India in just a few
clicks. With this app, you can manage your entire store from your smartphone.
Yes, we have covered every single aspect of running an online store in the
Aasaan app! The Aasaan app allows business owners to create their online store
in India quickly and cheaply. Just sign up, follow the simple steps and you have
successfully created your online store! It is now so easy to create an online
store in India! When you create your online store in India the Aasaan app, you
can provide your customers with a personalized buying experience. Furthermore,
the appealing and easy-to-use interface of your website is guaranteed to bring
customers back for more.




WHY YOU SHOULD CREATE ONLINE STORE IN INDIA

There are so many reasons why you should create an online store in India. Here
are just some of them:
Get more customers outside of your immediate area: If you run a local shop, your
customers are restricted to your immediate road, or your neighborhood. But if
you create an online store in India, you can sell all over the country and even
internationally. With the Aasaan app, you can deliver your products all over
India.
Perform effective marketing for your store: When you create an online store in
India, you can market it properly, with paid advertising, organic search and
social media. You can also measure the success of your marketing better with an
online store. Marketing is easy when you create your online store in India with
the Aasaan app.
Build a brand for your online store: When you create an online store in India,
you should be able to design it however you want. You can customize your site to
suit the brand for your business. The Aasaan app lets you create your online
store in India with multiple themes and customization options.
It has never been easier to create an online store in India: With the Aasaan
app, you can easily create your online store in India in just a few taps! In the
space of an hour, you create an online store in India on the Aasaan app and be
ready for customers.
It has never been cheaper to create an online store in India: You don’t need to
spend a lot of money to create an online store in India. With the Aasaan app,
you can get started for free! After you create your online store in India,
running it is also cheap with the Aasaan app.




WHY NOW IS THE BEST TIME TO CREATE AN ONLINE STORE IN INDIA

India’s e-commerce order volume increased by 36% in the last quarter of 2020.
According to more studies, Indian e-commerce will reach US$ 99 billion by 2024.
E-commerce in India has a truly bright future. The future of shopping is online.
Be ready for the future with the Aasaan app. As you can see, the time is ripe to
create an online store in India. Create your online store in India easily with
the Aasaan app.




WHY CREATE AN ONLINE STORE IN INDIA USING THE AASAAN APP

Now that we’ve covered why you should create an online store in India, here are
some reasons why you should use the Aasaan app to create your store:
Create your online store in India instantly: All you have to do is download the
Aasaan app on your phone and sign up. Then all you have to do is follow the
simple instructions. After a few taps, your online store is ready.
Easy User-friendly interface: The Aasaan app is so easy to use, you can create
your online store in India in just a few taps.
Adding Products: When you create your online store in India with the Aasaan app,
you can add products to your store easily and quickly. You can create your
products from scratch, or add them straight from our catalog builder.
Furthermore, you can add variants to your products as well, like different size
and color options.
Sell products with ZERO transaction fees: When you create your online store in
India with the Aasaan app, you don’t have to pay a commission each time you make
a sale.
Manage every aspect of your business: When you create your online store in India
with the Aasaan app, you can run your entire online business from your phone;
from payments to delivery to marketing.
No technical knowledge required: With the Aasaan app, you can build a stunning
website easily and quickly with technical knowledge. No program needed to create
an online store in India.
Sell Anywhere: After you create your online store in India with the Aasaan app,
you can sell on multiple channels including Google, Facebook and Whatsapp.
Get a custom domain for your website when you create your online store in India.
Or if you already own a custom domain name, you can easily link it to your
website with the Aasaan app.
Market your Store: After you create your online store in India with the Aasaan
app, you can get a QR code for your business, create discount coupons on your
site, boost your website traffic with Search Engine Optimisation and create
social media posts to promote your business. Marketing is now easy!
Easy Deliveries: With the Aasaan app, you get two shipping platforms you can
integrate your store with: Pickrr and Shiprocket. Simply create an account on
either of them, link it with your Aasaan store, and now you can deliver your
products to customers all over India!
Receive fast and secure payments: With the Aasaan app, you can receive payments
to your UPI merchant account securely. What’s more, you enjoy the benefit of
instant settlement. Each transaction will be credited to your UPI account
instantly.
Get constant support from us: We care about our app partners, and want to ensure
you have the best experience possible. Our help articles and videos are there to
answer any question you might have. You can also reach out to us on whatsapp or
speak to our experts on the phone. You can also book a one on one session with
us to have your questions answered in detail. Create an online store in India
with Aasaan easily and quickly. The Aasaan app has everything you’re looking
for!




COMPONENTS OF A COMPLETE ONLINE STORE

There are certain things you need if you want to create an online store in
India.



WEBSITE BUILDER

The first thing you need is a website builder. You can create your online store
in India from scratch, but you will need a lot of time and coding knowledge for
that. If you are short on time and lack the programming skills, using a website
builder is the best bet. If you are looking for an affordable website builder
that lets you create an online store in India and start selling today, Aasaan is
the app you need.



PAYMENT GATEWAY

Once you create an online store in India, you now need a way to get paid by
customers. This is where a payment gateway comes in. With a payment gateway, you
can receive payments from customers, quickly and securely. Your customers can
also choose from multiple payment methods. With the Aasaan app, you can link
your online store to Razorpay, one of the most popular payment gateways.



SHIPPING PLATFORM

After your customers place their orders and pay you, you need to ship those
orders to them. With a shipping platform, your orders are automatically
dispatched to your customers. When you create an online store in India with the
Aasaan app, you have the choice between two shipping platforms to link with your
store: Pickrr and Shiprocket.




HOW THE AASAAN APP HELPS YOU CREATE AN ONLINE STORE IN INDIA


YOU CAN CREATE YOUR ONLINE STORE IN INDIA IN A FEW CLICKS

It is now unbelievably easy to create an online store in India with the Aasaan
app. Simply download it on your phone and sign up. Follow the directions to
create your online store in India and voila! Your online store is ready in a few
minutes. All without any coding! Adding products to your Aasaan store is easy as
well. You can either add your products from scratch by entering the title,
description, image, etc or you could add products quickly using our catalog
builder.



YOU CAN SELL YOUR PRODUCTS ALL OVER INDIA

With Aasaan’s simple website user interface, it is easy for your customers to
place orders on your website. What’s more, you can even access the order details
any time, and check the invoice. You can also manage the status of the order,
marking it as accepted, shipped and delivered. Finally, you can integrate your
Aasaan store with multiple delivery platforms and deliver your products all over
India.



YOU CAN MARKET YOUR STORE ON MULTIPLE PLATFORMS

The Aasaan app also helps you market your online store. To start off, you can
get your store QR code and share it with customers. You can create and share
discount coupons too. If you want to take it up a notch, you can create your own
social media posts right from the Aasaan app, and you boost your website
visitors from google with Search Engine Optimisation.



YOU CAN MANAGE EVERY ASPECT OF YOUR BUSINESS FROM YOUR PHONE

You can manage everything related to the functioning of your store right from
the app. This includes everything from your payment details to shipping
providers to KYC verification, working hours, getting constant support and
customizing your website, and much much more. All your processes and settings
are streamlined into a single app. No other app needed. This makes running your
online store much less stressful. When you create your online store in India
with the Aasaan app, all your business needs are met.




WHAT CAN YOU SELL FROM YOUR AASAAN STORE?

With Aasaan, you can sell any product you wish to. If it can be sold in a local
shop, it can be sold from your Aasaan store! There are so many possibilities
when you want to create an online store in India. Here are just a few examples
of what you could sell with the Aasaan app. Remember, the sky's the limit!



CREATE AN ONLINE STORE IN INDIA FOR FASHION & BOUTIQUE

Fashion is one of the fastest growing ecommerce niches, and an evergreen
industry as a whole. Whether you dream of starting your own fashion line, or you
already run a boutique store, sell your clothes and accessories easily on
Aasaan. You can sell:Shirts, T-shirts, Trousers, Dresses, Scarves, Suits, Ties,
Shoes, Innerwear and so much more. It’s always a good time to create an online
store in India to sell fashion and accessories.



CREATE AN ONLINE STORE IN INDIA FOR GROCERIES

Do you own a local grocery store and want to get more sales? You can create your
website with ease and sell your produce to more customers across your city - all
with the Aasaan app. Here's what you can sell on your online grocery store: Food
Grains, Fruits and vegetables, Milk and dairy products, Edible oils and ghee,
Dry fruits, Spices and condiments, Snacks, Eggs, meat, fish, Beverages, Gourmet
foods. When it comes to selling groceries, the sky's the limit. More and more
people are buying their groceries online. Create an online store in India with
the Aasaan app and sell your groceries online!



CREATE AN ONLINE STORE IN INDIA FOR JEWELRY

Do you dream of making and selling your own jewelry? Or do you already run a
jewelry store and wish to get more customers? In both these scenarios, you can
create your online store in India for jewelry and start selling today with the
Aasaan app. You can sell: Chains, necklaces, Bangles, Rings, Earrings, and much
more. You can easily create an online store in India for your jewelry with the
Aasaan app.



CREATE AN ONLINE STORE IN INDIA FOR ARTS AND CRAFTS

Do you have an artistic streak in you? Why not make some money with your
talents? With the Aasaan app, you can create an online store in India to sell
your artwork and craft items. You are only limited by your imagination. Create
your online store in India for arts and crafts with the Aasaan app!



CREATE AN ONLINE STORE IN INDIA FOR RESOLD GOODS

The market for resold goods in India is growing day by day. Reselling goods is
also one of the easiest ways to make extra money today. Simply find a product to
buy in bulk for cheap, and sell for a profit. With the Aasaan app, it becomes
much easier to sell your goods. Create your website in just a few minutes and
start selling today.



CREATE AN ONLINE STORE IN INDIA FOR STATIONERY

With the Aasaan app, you can sell anything from pens and regular notebooks to
beautiful journals.



CREATE AN ONLINE STORE IN INDIA FOR BAKED GOODS

If you’re passionate about baking sourdough breads or cakes, share it! Create
your online store in India with the Aasaan app and sell your baked goods.



CREATE AN ONLINE STORE IN INDIA FOR ELECTRONICS

Electronics is a niche forever in demand. Create your online store in India with
the Aasaan app, sell your electronic goods and take advantage of this demand.



CREATE AN ONLINE STORE IN INDIA FOR FURNITURE

More people are choosing to buy furniture from online stores. Take advantage of
this trend by selling your furniture online. Create your online store in India
selling furniture with the Aasaan app.



CREATE AN ONLINE STORE IN INDIA TO SELL YOUR SERVICE

The Aasaan app is not just for businesses selling products. If you offer a
service like appliance repair, tailoring, or plumbing, you can also create your
online store in India with the Aasaan app and sell your services.




THINGS TO REMEMBER BEFORE YOU CREATE AN ONLINE STORE IN INDIA

So you’ve decided to create your online store in India with the Aasaan app.
Before you rush into it though, you must still do your research. A lot of work
and planning goes into creating a successful online store. Here are some
pointers to remember.



KNOW YOUR CUSTOMER INSIDE OUT

If you are going to create an online store in India, you must learn deeply about
your ideal customer and his behaviour. Customer behaviour in India is not the
same as it is in the West. It also varies across the country. Do in depth
research of your target customers. Then define your ideal customer and craft a
detailed persona.



HAVE A CLEAR MARKETING STRATEGY

Before you create an online store in India, you must know this at all costs:
your marketing will make or break your business. Marketing your store will serve
two purposes: Bringing visitors to your store, and converting those visitors
into your customers. Since your customers will be buying from your website, it
is crucial to get as much traffic to it as possible. Everything from your social
media page to your ad campaigns and your SEO has to be on point. Getting
visitors to your website is all about being visible online. You can easily
market your store online with the Aasaan app.



FOCUS ON PRODUCT IMAGES AND DESCRIPTIONS

Surveys have shown that an overwhelming majority of online shoppers pay close
attention to the product image and description while making a buying decision. A
professional well lit product image always beats a sloppy unclear image.
Similarly, a product description should highlight the features of the product
properly. It should answer the questions a visitor might have. Indian customers
are becoming increasingly discerning. You must bear this in mind if you choose
to create an online store in India.



CUSTOMER SERVICE IS OF PARAMOUNT IMPORTANCE

In this fast-paced online age, one bad customer experience can spread like
wildfire. Maintaining top notch customer service is compulsory if you want your
online store to flourish. Just like how bad experiences can easily spread,
similarly, good experiences can spread just as easily. Customer service can make
or break your business. Don’t forget this when you create an online store in
India.



HAVE YOUR LOGISTICS UNDER CONTROL

Where are you sourcing your products? Is your supply chain reliable? Have you
partnered with a shipping company? Where are you storing your inventory? These
questions and many more must be answered before you create an online store in
India. Having a smooth and reliable supply chain is one of the foundations of
the success of your online store.




MISTAKES TO AVOID WHEN YOU CREATE ONLINE STORE IN INDIA

Everybody talks about what to do when you create your online store. Knowing what
to avoid is equally important. Here is what NOT to do if your dream is to create
an online store in India.



CHOOSING THE WRONG PLATFORM TO CREATE YOUR WEBSITE

The platform to choose to build your website can make or break your online
store. Your platform decides the performance, appeal, design and security of
your e-commerce website. Choosing a platform with comprehensive features - for
example, the Aasaan app - will ensure that your website ticks all the boxes.
Furthermore, your platform should be easy to use(especially important if you
lack coding experience), and it should be within your budget.



NOT HAVING A STORE LOGO

Creating your logo is one of the most important things to do when you create an
online store in India. The logo is the first thing customers notice when they
visit your website, and it’s how they recognize your business in the future.
Your store needs to have a unique and memorable logo that will create a lasting
impression on the minds of your website visitors. With the Aasaan app, you can
display your logo clearly at the top of your website for visitors to see.



NOT USING IMAGES

Customers judge the quality of your store by how your website looks. If your
website has lots of valuable and appealing images, it’s more likely to make a
positive impression. A great idea is to use graphics as well. You should also
ensure to have high quality product images. Customers are more likely to buy a
product if they find its images appealing. With the Aasaan app, you can add high
quality product images to your website.



HAVING NO MARKETING STRATEGY

No matter how great your online store is, it doesn’t matter if people don’t
visit or buy. When you create an online store in India, you need to have a
detailed marketing plan in place that gets a sustainable flow of visitors to
your website. Use paid advertising, social media and search engine optimization
to drive traffic to your store. Your website should also be optimized for making
more sales. When you build your website with the Aasaan app, you can promote it
on various channels and social media platforms from the app itself to drive
traffic.



NOT MAKING YOUR WEBSITE MOBILE-FRIENDLY

Responsive website design is the name of the game. Studies show that over 70% of
e-commerce traffic comes from mobile devices. This trend is only increasing. In
this scenario, why wouldn’t you optimize your website for mobile? You need to
make your website mobile-friendly to tap into this rich stream of traffic and
get more visitors. The Aasaan app allows you to create a mobile-optimized
website that can be viewed optimally on all smartphone screens.




BUSINESS MODELS YOU CAN FOLLOW WHEN YOU CREATE AN ONLINE STORE IN INDIA

If you create your online store in India, there are multiple business models you
can follow to make money. Here are the main models you can follow when you
create your online store with the Aasaan app. When it comes to traditional
business models, there are 4 types:
B2C – Business to consumer: In this business model, companies sell their
products to the end user. They sell to you and me. For example, an online store
that sells shoes.
B2B – Business to business: In a B2B business model, a business sells its
product or service to another business. For example, companies that sell office
furniture.
C2B – Consumer to business: C2B businesses allow individuals to sell goods and
services to companies. C2B businesses usually sell services rather than
products. A freelancer is a good example of a C2B business.
C2C – Consumer to consumer: A C2C business — also called an online marketplace —
connects consumers to exchange goods and services and typically make their money
by charging transaction or listing fees. A good example of this is reselling
goods online.
When you specifically talk about e-commerce businesses, there are 3 popular
value delivery methods:
D2C – Direct to consumer: This method aims to cut out the middleman and sell to
the consumer directly.
White label and private label: To “white label” is to apply your name and brand
to a generic product purchased from a distributor. In private labeling, a
retailer hires a manufacturer to create a unique product for them to sell
exclusively. With private labeling and white labeling, you can stay lean on your
investments in design and production and look for an edge in technology and
marketing.
Wholesaling: With this approach, the seller offers their product in bulk at a
discount.
No matter which business model or value delivery method you follow, you can
easily create your online store in India and build a strong business with the
Aasaan app.




HOW TO CREATE AN ONLINE STORE IN INDIA WITH THE AASAAN APP?

Creating your online store in India with the Aasaan app is easier and faster
than you could imagine. First up, you sign up with your phone number or email
address, or through facebook or google. Then you add your account details such
as your logo, address and social media links. Once that is done, customize your
website settings such as payment, checkout and delivery. You are now ready to
sell your products! Finally, you can now market your store on various platforms,
and make it stand out using banners and sliders. And that’s it! Setting up your
online store is really that easy. If you have any queries, you can go through
our help articles or videos, or contact our experts. You can also book a
personal session to have your questions answered in detail. So what are you
waiting for? Download the Aasaan app and create an online store today!




QUALITIES OF A GOOD E-COMMERCE WEBSITE

When you create an online store in India, you must take care in building your
website. Your site is the first impression customers will have of your business.
Hence, everything about your website has to be top notch. Here are just some
things you have to consider:
Responsive web design: Due to a great proportion of traffic coming from mobile
devices, it is important for your website to be mobile-friendly. With the Aasaan
app, you can build a mobile-friendly website in just a few minutes.
Good UI/UX: The main focus of your website should be making it as easy as
possible for your customer to buy. Understand your target audience and design
your website accordingly. You can build an intuitive and appealing website with
the Aasaan app that makes the whole purchasing process a breeze for your
customers.
Good SEO: SEO done correctly can place your site at the top of the search
results, and with increasing competition it becomes a necessity to stand out
from the crowd. The Aasaan app makes it easy to perform SEO on your website. SEO
is discussed in further detail before.
Security Certificates: A secure site signals trustworthiness to customers. Make
sure your site is secure, and that your customers know that. When you create
your website with the Aasaan app, your new website gets an SSL security
certificate as well, protecting it from attacks.
Easy payment process: Making the checkout process as seamless as possible is
important to make more sales.Efficient and easy to use shopping carts are
indispensable to the success of your e-commerce site. Furthermore, using a
secure payment gateway is always beneficial. When you create your online store
in India with the Aasaan app, you can receive payments quickly and securely
through Razorpay.
Speed: Consumers are not patient enough to wait for a site to load when they
have many other sites to choose from. Websites created with the Aasaan app load
quickly for an ideal customer experience. If you want to create an online store
in India, always consider this.
When you create your online store in India with the Aasaan app, you get all
these benefits and much more!




HOW TO MARKET YOUR BUSINESS AFTER YOU CREATE AN ONLINE STORE IN INDIA

Your work is not over after you create your online store in India. You also need
to market your online store. A constant stream of visitors to your website is
the lifeblood of your e-commerce business. To maintain sustainable traffic to
your website, your marketing efforts need to be on point. The main marketing
channels for e-commerce websites are given below:



SEO

SEO stands for Search Engine Optimisation. It is a set of practices followed so
that a website ranks higher on Google’s search results. The higher a website’s
rank, the more likely users are to click on it. You can perform effective SEO
easily when you create your online store in India with the Aasaan app.



SOCIAL MEDIA

Social media is getting increasingly critical in building an audience for your
e-commerce business. More and more consumers are searching for products and
brands on platforms like instagram. It’s mandatory to build your social media
audience. You can create social media posts and share them to your pages
directly from the Aasaan app itself when you create your online store in India.
You can also add your page links on your website with the Aasaan app.



PAID ADVERTISING

While SEO and social media are solid traffic sources for your website, building
them up can take time. If you have just created an online store, paid
advertising is one of the best ways to drive traffic and acquire new customers.
In paid advertising, you pay to place certain pieces of content - text, images
or videos - on various channels. You can place them on Google, Facebook or
YouTube. Paid advertising is the best way to reach users who haven’t heard of
your products or business.



INFLUENCER MARKETING

Influencer marketing is the practice of working with well-known social media
personalities to build your audience and make more sales. Partnering with
reputable influencers in your industry can bring lots of customers to your
website. When you create an online store in India with the Aasaan app, don’t
forget to use local influencers.