www.vitally.io Open in urlscan Pro
34.251.201.224  Public Scan

Submitted URL: https://d2jw-d04.na1.hubspotlinks.com/Ctc/GF+113/d2jw-D04/VW3kN53Znf0cW53HRvD412qSgW1YzZHS4XkQyPN8tN9Dw5VlWtV3Zsc37CgX0SW3VSsxZ6JFFmWW...
Effective URL: https://www.vitally.io/post/series-b-customer-success-productivity?utm_campaign=Product%20Webinars&utm_medium=email&_hs...
Submission: On February 22 via manual from GB — Scanned from GB

Form analysis 4 forms found in the DOM

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{}\n.wistiaHubspotFormWrapper input[type=\&quot;checkbox\&quot;] {}\n\n/* Required (selectors for fields, when they do not pass validation) */\n.wistiaHubspotFormWrapper input:focus:required:invalid,\n.wistiaHubspotFormWrapper textarea:focus:required:invalid,\n.wistiaHubspotFormWrapper select:focus:required:invalid {}\n\n.wistiaHubspotFormWrapper input:focus:required:invalid:focus,\n.wistiaHubspotFormWrapper textarea:focus:required:invalid:focus,\n.wistiaHubspotFormWrapper select:focus:required:invalid:focus {}\n\n/* Error message (selector for validation messages) */\n.wistiaHubspotFormWrapper .hs-error-msgs label {\n  color: red;\n}\n\n/* Placeholder Text (styles the placeholder attribute text) */\n::-webkit-input-placeholder { /* Webkit Browsers */}\n:-moz-placeholder { /* Firefox 18- */}\n::-moz-placeholder { /* Firefox 19+ */}\n:-ms-input-placeholder { /* IE10 */}\n\n/* Multi Column Form (selectors for fieldsets and field wrappers)\n   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{}\n&quot;,&quot;isMobileResponsive&quot;:true},&quot;correlationId&quot;:&quot;ad626973-d75b-4a5c-aad6-7e2365d433fc&quot;,&quot;renderedFieldsIds&quot;:[&quot;email&quot;,&quot;jobtitle&quot;,&quot;website&quot;,&quot;numemployees&quot;,&quot;lead_notes&quot;,&quot;gclid&quot;,&quot;last_url_seen_before_demo&quot;],&quot;captchaStatus&quot;:&quot;NOT_APPLICABLE&quot;,&quot;emailResubscribeStatus&quot;:&quot;NOT_APPLICABLE&quot;,&quot;isInsideCrossOriginFrame&quot;:false,&quot;source&quot;:&quot;forms-embed-1.2730&quot;,&quot;sourceName&quot;:&quot;forms-embed&quot;,&quot;sourceVersion&quot;:&quot;1.2730&quot;,&quot;sourceVersionMajor&quot;:&quot;1&quot;,&quot;sourceVersionMinor&quot;:&quot;2730&quot;,&quot;_debug_allPageIds&quot;:{},&quot;_debug_embedLogLines&quot;:[{&quot;clientTimestamp&quot;:1677080943081,&quot;level&quot;:&quot;INFO&quot;,&quot;message&quot;:&quot;Retrieved customer callbacks used on embed context: 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POST https://forms.hsforms.com/submissions/v3/public/submit/formsnext/multipart/19607109/1ef64bae-02a2-47a9-9dc8-9c4d2a4c7b10

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        commitment to protecting your privacy, please review our Privacy Policy.</p>
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  <div class="hs_submit hs-submit">
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</form>

Name: wf-form-Newsletter-FormGET

<form id="wf-form-Newsletter-Form" name="wf-form-Newsletter-Form" data-name="Newsletter Form" method="get" class="form_newsletter" aria-label="Newsletter Form" data-hs-cf-bound="true"><input type="email" class="input-footer w-input" maxlength="256"
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Jamie Davidson
Feb 22, 2023
•
4 min


THE FUTURE OF VITALLY AND CUSTOMER SUCCESS PRODUCTIVITY

‍

It's an exciting day for the Vitally team as we celebrate two significant
milestones:

 1. We raised $30M in Series B funding
 2. We are launching the latest evolution of the Vitally platform, along with a
    new brand.

First, let me shed some light on 'the new Vitally' and why we shifted our
product strategy towards problems our market has historically overlooked.

The new Vitally is built around three key themes:

 1. Visibility
 2. Productivity
 3. Collaboration

Initially, Customer Success Platforms attempted to resolve the challenge of
Visibility. Customer data was scattered across multiple tools, so CSMs were
forced to log into multiple tools just to gain a basic understanding of their
customers. But since Customer Success Platforms like Vitally have been tackling
this issue for years, this problem has its share of solutions.

As we headed towards our Series B, I wanted to aim higher — to shift the
narrative and emphasize the "so what" of this challenge. "What do Customer
Success teams need to focus on now that they have an organized picture of the
customer?"

Over the past decade, while Customer Success teams gained better access to
customer data, an adjacent market was making interesting developments: work
productivity tools. The use of tools like Asana, Notion, Coda, Clickup,
Airtable, and more have fundamentally changed the way teams work, enabling them
to become more strategic, more productive, and more collaborative.

‍



‍

These tools have even made it possible to involve external stakeholders in that
work. I share our investor updates each month by cloning a Notion document,
updating it with KPIs and commentary, and sharing it with all investors. Why not
just send an email update? Searchability, engagement, and commenting options
make it more appealing.

While Customer Success platforms have been battling the challenges of unifying
disparate customer data, productivity tools have been tackling the challenges of
work productivity and collaboration. However, the fact these battles are waged
on totally separate battlefields comes at a detriment to Customer Success teams,
who face both.

In the course of solving the Visibility issue, traditional Customer Success
platforms have only amplified productivity and collaboration problems. With a
better understanding of their customers, Customer Success teams inevitably want
to better serve those customers. They want the tools to operate with more
efficiency, deliver best-in-class customer experiences, impact NRR, and get more
work done.

Despite all the great things Customer Success platforms have done to unify
customer data, they fall short of enabling CS teams to do their best work.

This leave Customer Success teams in a difficult position: sacrifice the
advanced capabilities of productivity tools and just work from their Customer
Success platform, or deal with the hassle of having to use multiple systems and
copy data back and forth. Both solutions have the same problem - a major loss of
productivity for the team.

So, Vitally solved this problem.

2:29





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‍

With this next evolution of Vitally, Customer Success teams now get the best of
both worlds - a clear picture of customer health (powered by bi-directional
integrations) along with a productivity toolset that makes teams more strategic
and collaborative, with both customers and their own team.


THE NEXT CHAPTER OF VITALLY

At the end of 2022, I went out to fundraise our Series B, armed with our
newfound solution to this problem. Market conditions at the time (and still to
this day) presented a challenging environment for raising a growth round. Yet,
this narrative - backed by strong financials and KPIs - excited and energized
investors from the first pitch. Only two weeks after a blitz of investor
meetings, I signed a term sheet.

I'm proud to announce that Vitally has raised a $30M Series B, led by Next47,
with additional participation from new investors Hubspot Ventures and NewView as
well as participation from our Series A lead, a16z.

With this new capital, Vitally will expand on an already unparalleled Customer
Success platform - one we believe fundamentally alters the way Customer Success
teams work. A single workspace that makes Customer Success teams more
productive, more impactful, and brings them closer to the customer than ever
before.

If you're interested in learning more about what we have planned next, join me
on March 8th for a first-look webinar at the future of Vitally and Customer
Success Productivity.

GET STARTED WITH A DEMO!

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BOOST YOUR CUSTOMER SUCCESS PRODUCTIVITY NOW

Schedule a personalized demo today to see how Vitally can help your Customer
Success organization operate with more efficiency, improve NRR, deliver
best-in-class customer experiences, and get more work done.

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