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THE LEADING CUSTOMER DATA PLATFORM

Join 20,000+ businesses that use Segment's software and APIs to collect, clean,
and activate their customer data.

Get a demo
Create a free account


Join the 20,000+ companies using the Segment platform




EMPOWER EVERY TEAM WITH GOOD DATA


SEGMENT COLLECTS EVENTS FROM YOUR WEB & MOBILE APPS AND PROVIDES A COMPLETE DATA
TOOLKIT TO EVERY TEAM IN YOUR COMPANY

Marketing

Single view of the customer.

Real-time audiences.

Product

Get data right.

Understand your customer

Engineering

One API. Cleaner code.

Best-in-class SDKs.


Single view of the customer
Real-time audiences
Activate in 300+ tools

Segment for Marketing Teams


SINGLE VIEW OF THE CUSTOMER

Unify your customers’ touch points across all platforms and channels.

Explore Segment for Marketing


Segment for Marketing Teams


REAL-TIME AUDIENCES

Target the right customer with the right message at the right time. Build
audiences and create real-time campaigns, without relying on other teams.

Explore Personas Product


Segment for Marketing Teams


BEST IN-CLASS TOOLS

Activate audiences in 300+ marketing tools, in real-time.

Explore Connections Product


Get the best tools
Standardize your data
Build privacy first

Segment for Product Teams


LAUNCH WITH THE BEST STACK

Enable the best product analytics, A/B testing, and data warehouse tools with
the flip of a switch.

Explore Segment for Product


Segment for Product Teams


STANDARDIZE YOUR DATA

Align your marketing, engineering, and analytics teams with a shared data
dictionary.

Explore Protocols Product


Segment for Product Teams


BUILD PRIVACY-FIRST

Automatically detect and classify PII in real-time. Accelerate compliance with
GDPR, CCPA, and more.

Explore Privacy Product


One API
Query in SQL
Deploy custom functions

Segment for Engineering Teams


ONE API. CLEANER CODE.

Use one API to collect analytics data, across any platform. We have SDKs for
JavaScript, iOS, Android, and 20+ server-side languages.

Explore Segment for Engineering


Segment for Engineering Teams


QUERY IN SQL.

We'll automatically load your analytics data into your data warehouse (such as
Amazon Redshift, Google BigQuery, Snowflake, and many more).

Explore Warehouses Product


Segment for Engineering Teams


DEPLOY CUSTOM FUNCTIONS.

With just ten lines of JavaScript, you can build any integration — no additional
infrastructure required.

Explore Functions Product



THE ULTIMATE DATA PIPELINE


TOGETHER, OUR PRODUCTS CREATE YOUR ULTIMATE DATA FOUNDATION.

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TRUSTED BY STARTUPS AND THE WORLD'S LARGEST COMPANIES


“WITH REAL-TIME INTEGRATED DATA FLOWS FROM SEGMENT, WE CAN TRULY UNDERSTAND WHAT
PEOPLE ARE DOING WITH OUR PLATFORM.“

Nic Sauriol

Software Development Leader

70%

INCREASE IN REVENUE FOLLOWING A THREE-MONTH CUSTOMER MESSAGING PILOT PROGRAM


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GETTING STARTED IS EASY

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For information about how Segment handles your personal data, please see our
privacy policy.

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