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FUTURE OF HYPERSCALE DATA CENTERS
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FUTURE OF HYPERSCALE DATA CENTERS
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HYPERSCALE IS AT THE CORE OF HOW WE NAVIGATE THE DIGITAL WORLD
Google, Facebook, Amazon, and Microsoft – these are just a few of the global
brands that have made hyperscale data centers a mainstay in our lives. These
mega clusters of computing power increasingly are at the center of our digital
ecosystem, and as demand for online services increases, so will the need for
more data capacity to keep communication, commerce and collaboration running.
Hyperscale data centers were needed to provide a scalable cloud infrastructure
to meet the growing demand of the cloud and its services. These services ranged
from productivity tools to online retail, gaming and social media, all things
now engrained in our daily lives.
Many of these cloud providers started out by leveraging that computer footprint
to support their own applications or platforms, but later started to branch out
to provide hosting services within their data centers. This provided the
opportunity for smaller businesses and startups to leverage this service without
having to incur the high capital cost associated with building a data center
themselves and instead focus on their product, application or service. Today,
the cloud is leveraged by the smallest to the largest Fortune 100 companies to
unload business support applications.
As demand for cloud services like ecommerce, internet search and social media
quickly expands across the globe, hyperscale data centers need to both grow
their capacity and become more efficient. Many of these services create revenue
through advertising or product placement while using their platform. These
algorithms used to determine the types of targeted, relative content are
becoming more sophisticated and require more powerful compute capacity to
support these machine learning applications within a high-performance computing
(HPC) environment.
The next evolution of hyperscale data centers
Two emerging technology trends are quickly shaping the evolution of hyperscale
data centers: edge computing and high-performance computing (HPC).
Traditional cloud infrastructure generally means a huge facility covering a
large physical footprint serving hundreds of thousands of servers. Edge
computing will serve as a complement to the cloud scale and usher in new
capabilities for application developers. Rather than construct large network
hubs spread across hundreds of miles, edge computing is ushering in more
small-scale data center sites to process and compute data closer to where it’s
generated. This provides lower latency that can be leveraged to perform some
applications right at the edge, resulting in less data on the backbone going
back to the large cloud sites.
Edge computing promises to help reduce the growing amount of power required to
meet consumer application desires. Supplying power is both a capacity and cost
issue. Providers must find ways to maintain efficiency and scale while cutting
back on overhead costs, hence why the hybrid approach of cloud plus edge compute
will be an interesting balance.
Edge computing also allows for smarter data processing. Imagine the technology
that powers your home doorbell system with video sensors. Through edge
computing, your system is able to pre-process data so it knows what to and what
not to alert you about. This pre-processing at the edge results in less video
storage that has to be pushed back for storage in the cloud, reducing the demand
on the internet backbone networks. With so many Internet of Thing (IoT)
applications in our homes today creating data, this capability to pre-process
data at the edge to eliminate the “less than useful” data is required to scale
in an efficient manner while maintaining our connected world.
As previously mentioned, the growth of high performance computing in hyperscale
data centers is another emerging trend. This method of computing isn’t new, but
advances in HPC clusters now demand more operating capacity than ever before.
One well-known use of HPC is digital advertisements. HPC provides businesses
that rely upon hyperscale data centers with the data storytelling necessary to
reach consumers directly. As applications such as this become more important to
businesses’ bottom lines, so will the role of HPC.
Leaning into the future of hyperscale data centers
The evolution of hyperscale data centers is being driven by the development of
more sophisticated services and greater compute/storage demand, requiring data
centers to find a way to put more computing capacity into smaller spaces. This
space is within the data center as well as the many duct systems which
interconnect these data centers within their campus. Corning is leading the
charge by supplying the connectivity necessary for compute clusters both at the
edge and in the cloud.
Edge compute and HPC also need a new level of cabling, including connectivity
requirements between servers and machines. We’re working closely with hyperscale
data centers on these new platforms as well as the cables that link one building
to another to expand capabilities across a larger footprint. Within hyperscale
there is also the push to use smaller optical fibers, optical cables and
connectivity – something Corning has pioneered for decades.
Connecting cables to increase computing capacity generally requires highly
skilled labor, which can be expensive and – in this job market – hard to come
by. Corning makes the installation process more efficient by providing
user-friendly, predetermined solutions that reduce the need for highly skilled
labor in fiber installation.
Many hyperscale centers are also facing pressure to grow while working towards
green, carbon-free technology. We help align quality service with sustainability
goals for our customers so they don’t have to sacrifice one over the other.
Corning offers a variety of hyperscale solutions that meet these growing trends
and more. From EDGE™ Rapid Connect to Data Center Interconnects (DCI) to EDGE
Distribution System, our team is here to work with you in determining the best
fit for your company’s needs.
With over 17 years of experience at Corning, Brian Rhoney has held positions in
product engineering, systems engineering and product line management. He is
currently the Director of Data Center Market Development in which the team is
responsible for new product innovation. In 2005, Brian received recognition as
the Dr. Peter Bark Inventor of the Year, and he also received his professional
engineer’s license. Brian graduated from North Carolina State University with a
Master of Science in Mechanical Engineering. He also received an MBA from
Lenoir-Rhyne University.
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