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Submitted URL: https://go.cheetahdigital.com/e/427422/-utm-content-on-demand-webinar/8w5qcv/1629216559?h=23VlXFdDgHCukkA7p-CqEfq9kdIgOvgsJmgE...
Effective URL: https://www.cheetahdigital.com/webinar/challenging-the-loyalty-paradigm?&utm_campaign=en-g-reach-webinar-2021&sf_campaign_id=70...
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Effective URL: https://www.cheetahdigital.com/webinar/challenging-the-loyalty-paradigm?&utm_campaign=en-g-reach-webinar-2021&sf_campaign_id=70...
Submission: On November 22 via manual from AU — Scanned from DE
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Cookie Notice Cheetah Digital uses cookies and similar technologies to give users like yourself the best possible content and experience, to analyze site usage, engage with you, and to inform our business-to-business sales and marketing efforts. Learn more. Close Accept Cookies Privacy Settings * Your Privacy * Strictly Necessary Cookies * Performance Cookies * Functional Cookies * Marketing Cookies * Social Media Cookies * More Information Cookie Preference Center Active Always Active Save Settings Allow All Skip to main content CHALLENGING THE LOYALTY PARADIGM: WITH INDUSTRY VETERAN MIKE RIBERO This exclusive interview and event is for anyone who wants to be customer-obsessed and learn why customer engagement, before, during, and after a purchase, is actually the new "loyalty" strategy moving forward. Whether you're a CMO, Chief Customer Officer, or tasked with building and executing any part of your brand's customer engagement strategy, we promise you'll pick up a thing or two from loyalty legend, Mike Ribero. Mike has over 35 years of experience building out customer engagement strategies across airlines, hospitality, and even created the wildly popular Hilton Honors program, one of the most successful customer engagement stories to date. He was instrumental in the Starwood Preferred Guest Program, now a part of Marriott Bonvoy, and was involved in Best Buy’s rewards program, E*TRADE’s first loyalty program, and similar initiatives in the insurance, retail, and DTC sectors. Mike is currently the CEO of REACH and will share his vision for what customer engagement really needs to be successful today and in the future, all based on his amazing experience helping shape some of the most successful programs ever launched. Bring your questions to this exclusive event. “It comes down to a very simple question that we asked brands, and that is, why would you build a platform and a strategy around simply incentivizing and rewarding purchases when there's so much more a consumer can do today that can add value to your brand?” SPEAKERS Michael Ribero Chief Executive Officer at REACH VIEW MORE Richard Jones CMO, Cheetah Digital VIEW MORE Michael Ribero Richard Jones Webinar FOLLOW US: * LinkedIn * Twitter * Facebook 72 W Adams Street, Chicago, IL 60603 (866) 499-1007 PRIVACY POLICY FOOTER LINKS * Website Privacy Notice * Cookie Notice * Trust Center