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5 mins


CO-FOUNDER OF GOOGLE BRAIN, ANDREW NG, RECOMMENDS: 5 BOOKS FOR TURNING YOUR LIFE
AROUND

Andrew Ng, computer scientist and technology entrepreneur focusing on artificial
intelligence, shares the five books he thinks will change your life.
by The Blinkist Team | Oct 7 2024



Let’s start with the question, how does one become an intellectual? Well, it
often involves a lot of dedication to studying and research. If we don’t put the
time in, we risk experiencing something psychologists call the Dunning-Kruger
effect, a situation where people with limited knowledge of a given topic
significantly overestimate their understanding. Unfortunately, the average
person doesn’t have time to dedicate hours to research, which is why modern
intellectuals are turning to an app called Blinkist.

Even Apple recommends Blinkist for those who are lifelong learners, naming it
one of the best apps in the world. Blinkist also appears to be one of the most
important apps for everyday use with the new iPhone 14. With iPhone 14’s new
features, Blinkist is now an even better experience for curious minds.

At Blinkist, we gather the key insights from nonfiction books into 15-minute
reads and listens. There are over 5,700 titles across 27 categories including
entrepreneurship, management and leadership, and personal development.  

More than 30 million people, among them Apple CEO Tim Cook and podcast host Joe
Rogan, are now expanding their horizons with Blinkist. Tim Cook even stopped by
the Blinkist office to get a glimpse of the hype, and the app is loved by
everyone from The New York Times to Forbes.

“Blinkist encourages you to read more nonfiction books. The app contains
cleverly written digests — called blinks — where books are broken down into
their main arguments.”
– The New York Times

So, what exactly is it that top thinkers like about Blinkist? 


1. A BOOK EXPLAINED IN 15 MINUTES 

It takes the average person 10 hours to read a book, which is a lot of time many
of us don’t have. 

With Blinkist, the most powerful ideas are shared in short audio and text
explainers. The best bit? It only takes 15 minutes to read or listen to them, so
you can fit learning in while eating breakfast, commuting to work, or walking
the dog. 

Plus, there are 40 new titles added to the app every month, so even the most
voracious reader will never run out of great content. 


2. IT’S BACKED BY SCIENCE 

At Blinkist, there’s a dedicated team of experts who sift through the millions
of books published each year to find the best ones out there. We don’t just want
bestsellers—we want the hidden gems, the timeless classics, the books written
for intellectuals, by intellectuals.

‘When we started most apps were for social media or gaming. We wanted to do
something different and build an app that would add genuine value to someone’s
life’ — Holger Seim, Blinkist co-founder.

Once the books are selected, our specialist editors identify the key insights in
each book and turn them into bite-sized explainers. The best part? All of the
content is created using neuroscientific principles making all the information
easy to understand and remember.

Take a look—here’s the explainer to international bestseller Sapiens by Yuval
Noah Harari. 

Read it on Blinkist

SAPIENS

--------------------------------------------------------------------------------

by Yuval Noah Harari

SAPIENS

--------------------------------------------------------------------------------

by Yuval Noah Harari
 1. 26 min reading time
 2. audio version available

Read or listen to the main points of this title.
Read or listen to the main points of this title in just 15 minutes.
Get the key ideas on Blinkist Buy on Amazon


3. IT TRANSFORMS THEIR MINDLESS SCROLLING ROUTINE – AND REPLACES IT WITH A GOOD
HABIT

You know those moments when you catch yourself endlessly swiping through social
media? It’s something an alarmingly high amount of people suffer from and it’s
called “doom-scrolling”, a phenomenon that leaves people feeling tired and
angry.

One of the many reasons, intellectuals love Blinkist is because it turns those
wasted minutes into valuable learning opportunities. Whether it’s on the subway,
a quick break or before bed: Instead of getting lost in time-wasting apps, all
the curious minds are now engaging in focused and insightful learning sessions.
It’s a game-changer! 80% of the Blinkist users say that they are more likely to
spend time on Blinkist than scroll through social media. Here’s what some of
them are saying:

“This app should be in Essentials category: One of the best app purchased. I
have been a member for 6+ years and I don’t think I will ever stop. This is a
learning experience that truly enhances my life.”
–5 star review on the Apple Store

So, say goodbye to mindless scrolling and hello to a new habit that’ll feed your
curiosity, spark intellectual growth, and help you become a better you. No
wonder Apple and many of its users recommend it:

“This has been the biggest boost to my productivity / lifelong learning ever.
Honestly, I can’t think of a better habit to start than Blinkist.”
–5 star review on the Apple Store

 


4. INTELLECTUALS LOVE TO LEARN BY LISTENING 

The app became particularly popular with intellectuals when the audio feature
was introduced. It made it possible for big thinkers to listen to every title in
the app, which means learning never has to wait until you have time to sit
down. 

Today, listening is the most popular way to consume the packs of actionable
insights with around 70% of users opting to listen to Blinkist. This is no
surprise as over 30% of people learn and retain information better when it’s
heard as opposed to reading.


5. OVER 94 THOUSAND 5-STAR RATINGS 

Blinkist isn’t just loved by intellectuals, but by everyone who is eager to
learn more. Today, there are over 94K five-star ratings across iTunes and Google
Play stores. 

What some users enjoy most about Blinkist is how the learning experience can fit
around their lives. Just take a look at what some users are saying:

“Perfect for populating your mind with smart thoughts and the latest research. I
use the audio format while in transportation.”
– 5-star review
“Very informative and insightful. I can cook dinner and enjoy the knowledge over
audio.”
– 5-star review


6. BUY ONLY THE BOOKS YOU’LL LOVE 

With 15-minute explainers, busy people can take books for a test drive. If they
like what they hear in those 15 minutes, they can buy the full thing to learn
more. 

“I’ve found that if a book is still interesting after reading the highlights I
end up buying the book anyway. I now buy half as many, the ones I do buy are
higher quality and more impactful.”
– @DaleyErvin
Not only does this save people money buying books they never read, but it saves
them time, too, as every book they do buy is one they know they’ll get a lot out
of.
“Blinkist has helped me read more — period. I love that I can get the key
learnings from 10+ books a week, and immediately implement them in my own life.
Blinkist has also helped me filter the books I purchase — if I couldn’t get
enough of the Book-in-Blinks, I buy it.”
– Hitha Palepu, entrepreneur and author


7. ONE OF THE BEST APPS IN THE WORLD 

“Blinkist is one of the world’s best apps.”
– Apple

Blinkist has won numerous major awards from Apple, Google, and even the United
Nations. It’s loved by everyone from The New York Times to Forbes, along with
its millions of users. 

What’s more, Apple recommends Blinkist for those who love to learn. The tech
giant named Blinkist one of the top 20 apps for lifelong learners.

The app is a favorite among book lovers who use Blinkist to keep their minds
young and discover new titles.


8. THE RIGHT KNOWLEDGE AT THE PERFECT TIME 

Curious people are drawn to Blinkist because they know they can quickly access
the knowledge they want—exactly when they need it. This no-fuss, no-stress
approach to learning removes the time and strain that might otherwise go into
research.

This way, intellectual thinkers can keep up-to-date on the latest ideas, fill
gaps in their knowledge, and easily integrate learning into their everyday
lives.

“Blinkist is a lens to kick off thinking, a surveying tool. I can, for example,
quickly review a few of the best books on negotiation.”
– Adam Gries, Founder of OKpanda


9. BLINKIST TREATS ITS EMPLOYEES WELL

The founders of Blinkist (from left): Niklas Jansen, Tobi Balling, and Holger
Seim (Not pictured: Sebastian Klein)

Many people find out about Blinkist by hearing about the inner workings of the
company itself. It’s proven itself a great place to work with a unique company
culture. LinkedIn named Blinkist the best startup employer in Germany and 95% of
its employees on Glassdoor would recommend the company to a friend.

Employees love the startup’s culture and feel like they’re taken care of. This
has led to a low attrition rate where staff has stuck around for the long run to
help make the app even better.

“I moved to Berlin after living in New York City for ten years to work at
Blinkist. I knew I would be working alongside some amazing people, building a
revolutionary product. This, mixed with an exciting new culture and the way of
life Berlin offers, made the move an easy decision.”
– Carlos Alvarado, Country Manager at Blinkist


10. GLOBAL SUCCESS AND THE STAMP OF APPROVAL 

We’re proud of what we do—we believe in our product because it has meaning,
purpose, and intention. Our aim is to help people learn, to allow them to grow,
and to better themselves in whatever way they would like. 

This was recognized and praised by the United Nations, who acknowledged Blinkist
as a Global Leader in Learning and Education.  

“With Blinkist you can boost your knowledge and gain new perspectives so that
you can be a better professional, a better partner, or a better you—and finally
get through your book list or make sense of the increasingly big and busy world
of ideas.”
– United Nations

With a community of 29 million people located across the world—from tech
entrepreneurs to full-time moms to top CEOs—Blinkist has a loyal fanbase of
users who are all discovering powerful ideas in nonfiction books on the app.

Be part of it! Download the Blinkist app now and join the 29 million curious
thinkers who also love to learn.

Picture Credits:
I.) TechCrunch, Andrew Ng at TechCrunch Disrupt SF 2017, CC BY 2.0
II.) Steve Jurvetson, Andrew Ng WSJ (2), CC BY 2.0

ABOUT THE WRITER
The Blinkist Team

Big ideas in small packages.

@blinkist
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Upgrade to Premium now and get unlimited access to the Blinkist library. Read or
listen to key insights from the world’s best nonfiction.
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Our Top 3 Reads:

 * 1
   6 Blinkist User Stories To Inspire You To Keep Learning
   by Emily Phillips
 * 2
   A Better Us For A Better You
   by Caitlin Schiller
 * 3
   Rebranding Blinkist: How We Got App Store Features in 9 Countries
   by Ben Schuman-Stoler


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WHAT IS BLINKIST?

Blinkist is an app that transforms key insights from great nonfiction books into
quick, easy-to-understand highlights. The reality is – everyone loves reading,
but no one has the time. Blinkist fills this learning gap and makes acquiring
new knowledge effortless.
Download the Blinkist app
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insights that you can read or listen to in 15 minutes or fewer
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Upgrade to Premium now and get unlimited access to over 5,500 titles in the
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nonfiction.
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Keep Reading

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