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Advertising in ICC Men's T20 World Cup 2021 on Hotstar, App

 * About Advertising in ICC T20 World Cup 2021 on Hotstar App
 * Why advertise in ICC Men's T20 World Cup 2021 on Hotstar App?
 * Different ad types or advertising options for placing ads on the Hotstar App
   in the ICC T20 WC 2021
 * How long should the video ads be?
 * Ad rates for ICC T20 WC 2021 on Hotstar App
 * Who can advertise on the Hotstar App in the ICC cricket T20 WC 2021
 * The Media Ant- the best ICC World Cup cricket ad agency for your brand
 * Other Media similar to advertising in ICC T20 World Cup 2021 on Hotstar App
 * How to place ads on Hotstar App in ICC cricket World Cup 2021
 * How to book ads on Hotstar App in ICC cricket WC 2021 offline
 * Reach
 * Targeting Coherts
 * Other Media Facts
 * Performance Data
 * Past Advertisers
 * View Media Live
 * Artwork Related
 * Execution Details
 * Other Information
 * Media Kit

ADVERTISING IN ICC MEN'S T20 WORLD CUP 2021 ON HOTSTAR, APP

Media Options & PricingDataFAQs

POPULAR MEDIA

Banner

RateInfoStep

Per Impression

Card Rate

₹ 0.09

Offer Rate

₹ 0.09
Add to Plan

Video

RateInfoStep

Per Impression

Card Rate

₹ 0.21

Offer Rate

₹ 0.21
Add to Plan
**18% GST is applicable on the above rates

Language


English

Reach


300mn

Category Name


Gaming And Sports

ABOUT ADVERTISING IN ICC T20 WORLD CUP 2021 ON HOTSTAR APP

Advertising in the ICC T20 World Cup 2021 on Hotstar App is one of the most
popular advertising options provided by The Media Ant in the category of digital
advertising. 


The tournament will run from 17 October to 14 November 2021. The T20 World Cup
2021 will be the 7th season of ICC T20 World Cup and a total of 16 teams will be
participating in it. The venue for ICC T20 World Cup 2021 has been shifted from
India to the United Arab Emirates and Oman.

The BCCI will remain the hosts of the event, which will now be held across four
venues – Dubai International Stadium, the Sheikh Zayed Stadium in Abu Dhabi, the
Sharjah Stadium, and the Oman Cricket Academy Ground. 

There are two groups- Australia, England, South Africa and the West Indies in
one group of Super 12s and Afghanistan, India, Pakistan and New Zealand in the
other.

Hotstar is the official Live Streaming platform that will be airing ICC T20
World Cup 2021 on web and mobile platforms. You can either visit the official
site of Hotstar or download and install the Hotstar app on your mobile phone to
enjoy the T20 World Cup 2021.

If you are looking to reach out to your audience digitally, advertising in the
ICC T20 World Cup 2021 on Hotstar App is a good option to proceed.

WHY ADVERTISE IN ICC MEN'S T20 WORLD CUP 2021 ON HOTSTAR APP?

There are many reasons as to why one should place their ads on HotstarApp in the
ICC Men's T20 World Cup 2021. Advertising in ICC Men's T20 World Cup 2021 on
Hotstar App will be good for the brand because of the advantages that come with
it-

 * ICC events drive 60% more conversations than other top cricket.

 * 200 – 230 mn platform reach in 29 days

 * Advertising in ICC Men's T20 World Cup 2021 on Hotstar App provides high
   audience engagement due to frequent updates as well as repetitive visits.

 * The platform has 300 Mn average monthly active users who spend an average of
   42 minutes per day on the app. More users mean more exposure for your brand.

 * Hotstar app has viewer retention of 50% and 2.5x the reach of TV, hence
   ensuring that your ad/message reaches the maximum number of a dedicated
   audience.

 * Advertising in the Hotstar app helps you reach out to high attention
   audiences via CTV targeting (ctv viewers are 3x as engaged as mobile viewers)

DIFFERENT AD TYPES OR ADVERTISING OPTIONS FOR PLACING ADS ON THE HOTSTAR APP IN
THE ICC T20 WC 2021

For brands looking to advertise on the Hotstar App in the ICC T20 WC 2021, the
available advertising option or ad types on Hotstar App is -Banner ads and Video
ads-

 * Banner ads are Image ad accompanied by text and call to action button that is
   available on both CPM ( Cost Per Thousand Impressions) and CPC ( Cost Per
   Click) buy type.

 * Video ads are brand-sponsored short videos (6-30 sec) played on different
   placements during the Live match. There are 2 available placements: Pre-roll
   (Played before the match starts ) and Mid-roll (Played between the match).

HOW LONG SHOULD THE VIDEO ADS BE?

The length of video ads would depend on the brand message and the restrictions
placed by the streaming platform. In Hotstar App, the video ads can span
anywhere between 6-30 sec in length.








AD RATES FOR ICC T20 WC 2021 ON HOTSTAR APP

The ad rates for the ICC T20 WC 2021 on Hotstar App can be found in the media
options and pricing tab of the page. The section provides detailed ad rates for
all media options available on the portal. 


To check the digital ad rates on Hotstar App for ICC T20 WC 2021, one can use
the advanced pricing filters for the available targeting. To access the advanced
pricing section, one needs to save the media option to the bag and access it
there. 

In the same section, you can also check the best-discounted ad rates for your
selected volume. Advertising Rate for ICC T20 WC 2021 on Hotstar App can be
quoted in terms of CPM and CPC, which varies according to the type of ads being
used- banner or video. 

WHO CAN ADVERTISE ON THE HOTSTAR APP IN THE ICC CRICKET T20 WC 2021

Advertising on the Hotstar App is easy, effective, and will give brands great
exposure. If you are considering advertising in the  ICC cricket T20 WC 2021 on
the Hotstar App, this is why you should do it-

 * Geography: The Hotstar App has viewership in millions (300 Million monthly
   users and 42 min watch time per day) and people from all over the country
   watch the live matches. Therefore, any brand looking for extensive exposure
   and recognition would benefit the most from this.

 * Audience: Brands with a predominantly male target audience from a growing
   urban market would gain more by placing their ads on the Hotstar App in the
   ICC cricket T20 WC 2021 because men constitute the majority of ICC World
   Cup’s audience or viewership with 87%,  65% of whom are above the age group
   of 25.

THE MEDIA ANT- THE BEST ICC WORLD CUP CRICKET AD AGENCY FOR YOUR BRAND

If you're looking for a great ad agency to place ads in the ICC World Cup 2021,
The Media Ant is a recognized media and ad agency that will place ads digitally
on ICC World Cup 2021 on Hotstar App. The Media Ant advertising for ICC World
Cup 2021 on Hotstar App helps advertisers plan, buy, execute, and monitor their
digital campaigns on the ICC World Cup 2021 Tournament on Hotstar App.

Our in-house performance team ensures that your digital campaigns are monitored
and tweaked to ensure the best performance. The parameters we monitor but not
limited to are- Impressions, views, and clicks. 

In addition to this, our ad agency also measures campaign engagement for
relevant campaigns. As a leading digital ad agency, The Media Ant advertising
for ICC World Cup 2021 assures the best advertising rate and flawless execution
of your campaigns on Hotstar App. Our online monitoring dashboard helps monitor
the campaign from your phone.

OTHER MEDIA SIMILAR TO ADVERTISING IN ICC T20 WORLD CUP 2021 ON HOTSTAR APP

Other advertising options similar to ICC T20 World Cup 2021 Tournament on
Hotstar App are- 

Advertising in Cricket Stadium -India vs Sri Lanka series,  Advertising in
England vs India Tournament 2021 on Sony LIV App, Advertising in Sri Lanka vs
India Tournament 2021 on Sony LIV App, Advertising in IPL 2021 on Hotstar App.

HOW TO PLACE ADS ON HOTSTAR APP IN ICC CRICKET WORLD CUP 2021

If you are looking to book a digital campaign or place an ad on Hotstar App in
ICC cricket World Cup 2021 with The Media Ant, you can use either the online or
the offline process. To book an online ad on Hotstar App for ICC cricket World
Cup 2021 go to the media page of ICC cricket World Cup 2021 on Hotstar App.
Select the media option of your choice and then add your selected media options
to the bag. 

Best ad rates on Hotstar App in the ICC cricket World Cup 2021 will be shown for
your selection, which you can then add to the dashboard and then schedule dates,
upload artwork, and make the payment and take your campaign live- which will
take 48 hours.

HOW TO BOOK ADS ON HOTSTAR APP IN ICC CRICKET WC 2021 OFFLINE

To book the offline ad on Hotstar App in ICC cricket WC you can contact us
through Whatsapp, email, or phone and our client servicing team will reach out
to you. 

Once the campaign is over, we provide you with a final report of the execution.
Digital reports include impressions, clicks, CTR, and cost.


REACH







Targeting Cohorts


TARGETING COHERTS

Sl No.Targeting GroupCohortsDefinition1ROSRun On Site2GeoHSMPan India - Southern
States3GeoTop 6 metrosMumbai, Delhi, Chennai, Kolkata, Bangalore, Hyderabad4Geo1
Mn + TownsPune, Ahmedabad, Jaipur, Patna, Indore, Bhopal, Lucknow, Ludhiana,
Ernakulam, Ranchi, Surat, Chandigarh, Kanpur5GeoSouthern StatesTN, AP,
Telangana, Karnataka, Kerala6GeoNorth IndiaDel, Punjab, Haryana, UP,
Uttarakhand, Rajasthan, MP, Chattisgarh, JK, HP7GeoWest IndiaMH, GJ8GeoEast
IndiaWest Bengal, Assam, Odisha, Bihar, Jharkhand,
NE9GeoMaharashtra10GeoGujarat11GeoAndhra Pradesh + Telangana12GeoTamil
Nadu13GeoUttar Pradesh + Uttarakhand14GeoBihar + Jharkhand15GeoMumbai16GeoDelhi
NCR17GeoBangalore18GeoHyderabad19GeoChennai20GeoKolkata21Age> 30 yrs age22Age<
30 years age23Audience15K+ devices24Audience< 15K devices25AudienceNCCS AWorld
Cup Viewer is 1.7X More Likely to be NCCS A vs Average Internet
User26AudienceNCCS B27Telco BasedJio Users28Telco BasedNon Jio users29Interest
BasedEcommerce Users30LanguageTamil Feed31LanguageTelugu Feed32LanguageKannada
Feed

OTHER MEDIA FACTS




PERFORMANCE DATA

No Data Available.

PAST ADVERTISERS

No Data Available.

VIEW MEDIA LIVE


PLEASE CLICK HERE TO DOWNLOAD AND SEE THE APP IN ACTION

ARTWORK RELATED

 1. Click Here to view The Media Ant’s Guide to Ad Sizes
 2. Click Here to view the detailed specifications for App Install Creatives.

EXECUTION DETAILS

Steps in Execution





















Add the media to the bag by clicking "Add to Plan"





























In the bag, use the filters to customize your requirement and click "Save to the
Dashboard"





























In the Dashboard select  dates and click "Submit for Approval"





























Once approved upload the artwork and make the payment

















*Offline help is available once the campaign is approved

Proof of Execution

When the campaign is live, you will get a link to the dashboard from where you
can track the campaign delivery on a daily basis.

After the completion of the campaign,  a Final Report will be shared with you.

Screenshot can be shared on request but this is done manually and takes time.







OTHER INFORMATION

Hotstar Advertising Rates 2021

The Media Ant is committed to getting the most accurate data for the users.
Hence, we ensure the advertising rates are updated on a frequent basis. Hotstar
Advertising is one of the most popular Digital advertising options hence it is
very important for advertisers to know Hotstar Advertising Rates 2021. You can
find the updated Hotstar Advertising Rates 2021 under the tab “Media Options &
Pricing” To know the last updated date for Hotstar Media Kit 2021, please check
the blue tick beside the Hotstar Advertising Rates under the Media Options tab.



Why Advertise on Hotstar?
Hotstar is India's highest used OTT platform with a whopping reach of 235 mn
MAUs. Hotstar also has exclusive content from the Star TV Channels. Further,
Hotstar offers Audiences from various walks of life such as sports enthusiasts,
fashion enthusiasts, and others through their 3rd party targeting options. All
in all, Hotstar is a one-stop destination for reaching your target audience
through the branding as well as performance mediums.




MEDIA KIT


Click here to download Media Kit

ICC Men's T20 World Cup 2021 on Hotstar, App App advertising is utilized by
variety of brands to reach out to their target audience. Grow your business with
advertising across the India's best app. Promote your business on the apps that
delight people every day. Ads run seamlessly in all the smart phones across
India. You can explore ICC Men's T20 World Cup 2021 on Hotstar, App In App
advertising rates, different types of media options and advertising cost in
Media Options and Pricing tab.

Whether it's an in app promotion, display marketing, or branded challenges ICC
Men's T20 World Cup 2021 on Hotstar, App Mobile App branding offer you the
opportunity to speak to a young and involved target group and present your brand
in a unique environment. With ICC Men's T20 World Cup 2021 on Hotstar, App
Mobile App creative advertising campaigns, you will achieve your business goals
quickly and easily.

Apps are increasingly always on, collecting valuable information such as
location, communications records, social circles, and browsing preferences. In
many ways, this information is the lifeblood of the mobile app ecosystem: not
only can it be coalesced to deliver incredibly informative, relevant, and
delightful experiences for mobile users, but it can provide value to mobile
advertisers to help fuel their brand.


HOW THE MEDIA ANT CAN HELP YOU

The Media Ant is uniquely positioned to help you grow your business with highly
effective, targeted digital media buying. We as an advertising agency provide
advertisers with the opportunity to target key professionals. We help you to get
better ROI and scalability to make your campaign a complete success.

Question:

How long will it take for my ad to go live?

Answer:

Once the campaign is confirmed, it may take up to 48 hours for the ad to go
live. 

--------------------------------------------------------------------------------

Question:

What is the difference between CPM and CPC pricing?

Answer:

CPM stands for Cost per mille viz. Cost per Thousand Impression. You pay when
your ad is shown 1000 times. 

CPC stands for Cost per Click. You pay when someone clicks on your ad.

--------------------------------------------------------------------------------

Question:

Can the impressions be distributed equally across he campaign?

Answer:

Daily impression delivery doesn’t remain constant but can fluctuate by up to
200%.

--------------------------------------------------------------------------------

Question:

Can there be a difference between number of clicks reported by the publisher to
clicks being shown in my Google analytics?

Answer:

The clicks shown on the report may not match the actual visits (as per your
analytics) to the website as there is usually a significant click to drop off
rate. Every click recorded by the advertiser's dashboard does not end up on the
landing page which causes this discrepancy.


You can click here to understand in detail the tech reason for the discrepancy
in these two numbers. 

--------------------------------------------------------------------------------

Question:

Is there a chance that my ad can get paused in the middle of a campaign?

Answer:

Yes. All platforms prioritize Roadblocks over ROS ads and hence in case of such
a premium booking, the delivery of your ad will be paused, and the campaign
might need to be extended.


--------------------------------------------------------------------------------

RELATED MEDIA

IPL 2021 ON HOTSTAR, APP

PUBG, APP

LUDO KING, APP



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POPULAR IN RADIO ADVERTISING

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POPULAR IN AIRPORT ADVERTISING

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POPULAR IN CINEMA ADVERTISING

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POPULAR IN NEWSPAPER ADVERTISING

 * Times of India Advertising
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 * Economic Times Advertising
 * Dainik Jagran Advertising

POPULAR IN MAGAZINE ADVERTISING

 * Forbes Advertising
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 * Elle Advertising
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 * Silicon India Advertising

POPULAR IN NON-TRADITIONAL ADVERTISING

 * Cricket Stadium Advertising
 * Delhi Metro Advertising
 * Mumbai Local Train Advertising
 * RMZ Ecospace Bangalore Advertising
 * Bangalore Apartments Advertising

POPULAR IN OUTDOOR ADVERTISING

 * Mumbai Outdoor Advertising
 * Delhi Outdoor Advertising
 * Bangalore Outdoor Advertising
 * Pune Outdoor Advertising
 * Hyderabad Outdoor Advertising

POPULAR IN INFLUENCER ADVERTISING

 * Nick
 * Prajakta Koli
 * Barkha Singh
 * Krithika Khurana
 * Aashna Shroff

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