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Monday Mar 29, 2021

AUDIENCE DRIVEN, AUTHENTIC PRESENTATIONS

 

Your sales team is pretty good at sales and marketing presentations. Pitches go
well and the majority of your sales opportunities are won. Customers are happy.
The company is making money. Salespeople are getting bonuses. Everything’s good,
right? But what if you could increase your win rate by 10% or 20%? And what
would that mean if you could do it without throwing more people, time, and money
at your sales process? You can significantly increase your top line if in your
presentations you pay more attention to the bottom line of your audience’s
interests.

What does the Audience Driven, Authentic Presentations (ADAP) mean? Why is it so
important? How did this presentation success model originate? What’s more
important in a presentation? The customer? Your company? The presentation
environment? What are some great examples of how ADAP works? Listen in to learn
the answers to these questions so you can present like a pro and bring in more
deals.



 

About John's Guest: 

This Asher Sales Sense Podcast – “Audience Driven, Authentic Presentations” -
features host John Asher with guest Dr. Jerry Cahn, President of the
Presentation Excellence Group, providing presentation training, leadership
consulting, and organizational consulting to startup and Fortune 100 companies
enabling them to win million-dollar deals.

 

 

--------------------------------------------------------------------------------

Asher Sales Sense is hosted by John Asher and Kyla O’Connell of ASHER Strategies
which is a program on the Funnel Radio Channel.  ASHER Strategies is the sponsor
of ASHER Sales Sense. 

   



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