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Previous

Travel Brand Reduces Cost-Per-Acquisition by 75% with Eyeota 

Read the Case Study

Need help with campaign targeting?
Our Audience Specialists at the data desk can build the best audience targeting
plan for your campaigns.

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How to Master Social Media Advertising
Learn all about social targeting and how high-quality audience data can support
your investments in social advertising and optimize campaign performance.

Get Your Copy Now

Travel Brand Reduces Cost-Per-Acquisition by 75% with Eyeota 

Read the Case Study

Need help with campaign targeting?
Our Audience Specialists at the data desk can build the best audience targeting
plan for your campaigns.

Connect with the data desk

How to Master Social Media Advertising
Learn all about social targeting and how high-quality audience data can support
your investments in social advertising and optimize campaign performance.

Get Your Copy Now

Travel Brand Reduces Cost-Per-Acquisition by 75% with Eyeota 

Read the Case Study
Next


EYEOTA IS A GLOBAL PROVIDER OF AUDIENCE DATA FOR MARKETING AND ADVERTISING.

We deliver addressable, privacy-compliant audience data that help marketers
reach new customers, enhance marketing analytics, deepen insights and boost
omni-channel campaign performance.


BRANDS AND MEDIA AGENCIES

Identify, reach and engage your best customers across digital touchpoints

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DATA OWNERS

Unlock the value in your data for business growth

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PARTNER DISTRIBUTION NETWORK



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Previous
Eyeota has been a key partner of Experian for some time now, enabling access to
audiences defined by Experian in key digital channels. We have now built on this
and can now offer consistent privacy-centric solutions for digital audience
targeting and segmentation across 36 global markets. It is a real first, solving
real problems for advertisers globally.
Managing Director of Marketing Services UK&I at Experian

When making decisions about the data to leverage for our clients' marketing
efforts, we take multiple factors into account – but most importantly whether or
not it can help us meet our campaign KPIs. We have long believed that better
performance starts with better quality data. We will continue to look to
Eyeota's high-quality, privacy-safe audiences to help us accomplish campaign
performance goals while mitigating risk for our clients.
VP of Operations at Causal IQ

Eyeota B2B Predictive Audiences have improved in efficiency significantly and
continue to be crucial to maintaining strong CPEVs across our campaigns. The
audiences continue to outperform our third-party job function audiences, and
they are outperforming both of our contextual audiences.
Manager Programmatic at EightBar

We started our activation journey with Eyeota back in 2015, kicking-off in the
US, UK and Germany before then expanded into APAC and France a few years ago.
Recently we were able to add Italy, Spain, Canada, Mexico and Brazil and are
continuing to grow this into a truly global partnership. The partnership with
Eyeota enables us to generate additional value beyond insights for our clients
and make our audiences useable for targeting across various addressable
channels. Our agency clients in particular see great value in the ability to
plan and execute with one and the same data set.
Director of Audience Data at YouGov

Eyeota has been an ideal partner for Affinity Answers. With Eyeota, we have been
able to expand our offerings both within the US and into EMEA and APAC. The
growth that we have seen working with Eyeota has been tremendous. Their
relationships across the globe have enabled us to create valuable ongoing
relationships that would have previously been beyond our reach. Their teams have
a long-term vision of where the industry is going and are planning for the
inevitable end of cookies and will be a leader in the eventual move towards
Universal ID and MAID targeting.
VP of Global Marketing for Affinity Answers

Eyeota has been a key partner of Experian for some time now, enabling access to
audiences defined by Experian in key digital channels. We have now built on this
and can now offer consistent privacy-centric solutions for digital audience
targeting and segmentation across 36 global markets. It is a real first, solving
real problems for advertisers globally.
Managing Director of Marketing Services UK&I at Experian

When making decisions about the data to leverage for our clients' marketing
efforts, we take multiple factors into account – but most importantly whether or
not it can help us meet our campaign KPIs. We have long believed that better
performance starts with better quality data. We will continue to look to
Eyeota's high-quality, privacy-safe audiences to help us accomplish campaign
performance goals while mitigating risk for our clients.
VP of Operations at Causal IQ

Eyeota B2B Predictive Audiences have improved in efficiency significantly and
continue to be crucial to maintaining strong CPEVs across our campaigns. The
audiences continue to outperform our third-party job function audiences, and
they are outperforming both of our contextual audiences.
Manager Programmatic at EightBar

We started our activation journey with Eyeota back in 2015, kicking-off in the
US, UK and Germany before then expanded into APAC and France a few years ago.
Recently we were able to add Italy, Spain, Canada, Mexico and Brazil and are
continuing to grow this into a truly global partnership. The partnership with
Eyeota enables us to generate additional value beyond insights for our clients
and make our audiences useable for targeting across various addressable
channels. Our agency clients in particular see great value in the ability to
plan and execute with one and the same data set.
Director of Audience Data at YouGov

Eyeota has been an ideal partner for Affinity Answers. With Eyeota, we have been
able to expand our offerings both within the US and into EMEA and APAC. The
growth that we have seen working with Eyeota has been tremendous. Their
relationships across the globe have enabled us to create valuable ongoing
relationships that would have previously been beyond our reach. Their teams have
a long-term vision of where the industry is going and are planning for the
inevitable end of cookies and will be a leader in the eventual move towards
Universal ID and MAID targeting.
VP of Global Marketing for Affinity Answers

Eyeota has been a key partner of Experian for some time now, enabling access to
audiences defined by Experian in key digital channels. We have now built on this
and can now offer consistent privacy-centric solutions for digital audience
targeting and segmentation across 36 global markets. It is a real first, solving
real problems for advertisers globally.
Managing Director of Marketing Services UK&I at Experian

Next


WHAT SUCCESS LOOKS LIKE

How IBM Drove Video Campaign Performance with Eyeota



View Our Success Stories


AUDIENCE PLAYBOOKS

Bolster marketing and advertising strategies with a deeper understanding of
audience data, consumer profiles segmentation, and omnichannel targeting for
vertical and seasonal campaigns.

Previous
Eye On | Travel Insights Report Download Now

How to Target Spring Celebrations Audiences Download Now

How to Target Summer Travel Audiences Download Now

Eye On | Finance and Insurance Audience Playbook Download Now

Eye On | B2B Audience Playbook Download Now

How to Target Sports Event Audiences Download Now

Eye On | Gaming Audience Playbook Download Now

The Marketer's Guide to Data Onboarding Download Now

Eye On | Travel Insights Report Download Now

How to Target Spring Celebrations Audiences Download Now

How to Target Summer Travel Audiences Download Now

Eye On | Finance and Insurance Audience Playbook Download Now

Eye On | B2B Audience Playbook Download Now

How to Target Sports Event Audiences Download Now

Eye On | Gaming Audience Playbook Download Now

The Marketer's Guide to Data Onboarding Download Now

Eye On | Travel Insights Report Download Now

Next

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audience plan for your specific campaign goals.

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