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Wednesday, May 22


THE AI CMO: ELEVATING B2B CUSTOMER EXPERIENCES WITH AI





Discover the power of AI in B2B marketing! Explore strategies for enhancing
customer experience, linking AI goals to digital transformation.

3.2k followers
By Data Science Connect
3.2k followers
25.8k attendees hosted 📈
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DATE AND TIME

Wednesday, May 22 · 7 - 8pm CEST


LOCATION

Online






ABOUT THIS EVENT

 * 1 hour

Summary:

This webinar explores the integration and impact of AI in B2B marketing,
addressing strategies for enhancing customer experience, data management,
collaboration with IT/data teams, and navigating CMO pressures. Future AI roles
and insights for adapting to evolving trends will also be discussed.




You'll Learn:


 * Strategies for Enhancing Customer Experience: How AI technologies are being
   integrated into marketing strategies to improve customer interactions and the
   immediate impacts observed.
 * Linking AI Goals to Digital Transformation Initiatives
 * Future AI Trends in B2B Marketing: Insights into the evolving role of AI in
   B2B marketing and steps marketers are taking to prepare for these changes,
   ensuring continued relevance and success.


Panelists:

Jonathan Prantner | Chief Analytics Officer @ OneMagnify
Lauren Beckstedt | Chief Marketing Officer @ Brunswick
Amy Musolino | Chief Marketing Officer @ GE Healthcare






TAGS

 * Online Events
 * Things To Do Online
 * Online Conferences
 * Online Science & Tech Conferences
 * #science
 * #data
 * #cmo
 * #genai


ORGANIZED BY

Data Science Connect
3.2k following this creator
25.8k attendees hosted
 * Contact
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And we believe that this connectedness empowers us to use data science for a
higher purpose that reaches beyond traditional networking.

By joining forces and connecting Atlanta's diverse and progressive collection of

 * corporations
 * people
 * universities
 * civic initiatives
 * disciplines + resources

We are more equipped to use data science to tackle the greater challenges, drive
breakthrough results and realize a higher potential across our lives, work and
society.

Data Science Connect (DSC) is the largest data science organization in the
southeastern United States, and one of the most attended in the world.

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