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AKASH ANANDH

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IDEATOR, WRITER, CREATIVE DIRECTOR, SPEAKER, ASTROPHOTOGRAPHER, AMATEUR
ASTRONOMER, SCIENCE COMMUNICATOR, DESIGNER, PAINTER, BIKER, HOME CHEF, PLANET
LOVER, DREAMER.

From the days of hand-drawn scamps for client presentations & portfolios in the
UK, to writing for humungous hoardings outside airports in Indian cities and
print ads in the world’s largest-selling English language newspaper, to writing
TVCs in multiple languages, content and marketing campaigns in Singapore, SEA,
and India, including data-led Digital Marketing campaigns and selling NFTs via
Social Media, Advertising & Marketing has been a great ride.

In the 20 years of my career, I’ve had the privilege of working under, and
alongside, some of the brightest minds in the industry. On some of the
most-loved brands in the world, across categories and markets. From working in
large network agencies to boutique indie ones, and even in a fashion eCommerce
company, I’ve been fortunate to have created, and helped create, some impactful,
memorable work that has delivered results.

I believe simple ideas that excite us can be further elevated with sharp craft.
Be it leveraging the reach of social or building content-focussed digital
assets, strong ideas based on human insights and honest writing will always
connect with people.

I love to work with brands and people who have social, ecological, and ethical
responsibilities as top priorities. At a time when the world is experiencing, in
no small scale, the effects of climate change, and with people around the world
(slowly) waking up to conscious consumption, and to the fact that the future of
the planet hinges on what we do now, communication plays a key role in creating
positive and fruitful change.

When I’m not trying to get people to fall in love with brands, or saving the
world, I’m probably looking up at the night sky stargazing, or photographing it.
An avid, self-taught Astrophotographer, I’m passionate about Astronomy and have
been featured by the European Space Agency, BBC, Space.com, EarthSky.org, The
Straits Times, CNA, etc.





© Akash Anandh 2024.

AKASH ANANDH
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