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Member Access Sign Up Membership MEMBERSHIP PLANS Pick your path PRO MEMBERSHIP PRO+ MEMBERSHIP TEAM MEMBERSHIP WHAT IS INCLUDED? All you need to succeed TEMPLATES & FRAMEWORKS ONDEMAND VIDEOS SEC PLAY+ EXCLUSIVE CONTENT MENTORSHIP PROGRAM TAKE A PEEK INSIDE And see what all the fuss is about FREEMIUM MEMBERSHIP PRO MEMBERSHIP SNEAK PEEK MEMBERSHIP TASTER PACK Certification SALES ENABLEMENT CORE The essentials of sales enablement SALES ENABLEMENT CERTIFIED: CORE The A to Z of sales enablement VIEW ALL COURSES MASTERS CERTIFIED Be the go-to expert BUYER PSYCHOLOGY CERTIFIED: MASTERS ENABLEMENT METRICS CERTIFIED: MASTERS MESSAGING CERTIFIED: MASTERS SALES COACHING CERTIFIED: MASTERS PRICING CERTIFIED: MASTERS SALES TRAINING CERTIFIED: MASTERS SALES ONBOARDING CERTIFIED: MASTERS VIEW ALL MASTERS LEADERSHIP The ultimate roadmap for leaders SALES ENABLEMENT CERTIFIED: LEADERSHIP OnDemand VIEW ALL COURSES Resources CONTENT HUB The very best resources ARTICLES EBOOKS PLAYBOOKS SALES ENABLEMENT INNOVATION PODCAST CONVERSATION INTELLIGENCE PODCAST RESEARCH & REPORTS Industry insights from us SALARY AND LANDSCAPE SURVEY 2024 SALES ENABLEMENT LANDSCAPE REPORT 2023 ONES TO WATCH 2023 SALES ENABLEMENT SALARY REPORT 2023 SALES ENABLEMENT LANDSCAPE REPORT 2022 TOOLS OF CHOICE REPORT 2022 THE RISE OF REVENUE ENABLEMENT AI AND SALES: A WINNING COMBINATION ALL SALES ENABLEMENT REPORTS Under one roof BEST OF THE REST Highlights from elsewhere SEC-GPT Your sales enablement assistant NEWSLETTER Monthly enablement insights SEC HIRED Recruitment & interview toolkit CREATE & CONTRIBUTE SEC ADVISOR 24 ONES TO WATCH IN 2024 ONBOARDING: FROM START TO FINISH Events WEBINARS Live content for your viewing LETS TALK ENABLEMENT Webinar HOW TO GET HIRED IN SALES ENABLEMENT Fireside Chat MASTERING THE ART OF CALL COACHING Webinar VIRTUAL Any time, any place SECNOW: LIVE LINKEDIN WEBINAR Webinar IN-PERSON Events all over the world NEW YORK | MARCH 21 & 22 DENVER | APRIL 10 & 11 LOS ANGELES | APRIL 24 & 25 PARIS | MARCH 26 AMSTERDAM | MAY 16 & 17 LAS VEGAS | MAY 22 & 23 ATLANTA | JUNE 5 & 6 SEATTLE | JUNE 12 & 13 SAN FRANCISCO | SEPTEMBER 4 & 5 SALES ENABLEMENT SUMMITS 2024 THOUGHT LEADERSHIP share your voice SPEAKING OPPORTUNITIES Community NETWORK Connect and collaborate SLACK COMMUNITY SEC LINKEDIN MEETUPS MEET THE AMBASSADORS LEARN Level up your career COMMUNITY NEWSLETTER BECOME AN AMBASSADOR SEC AWARDS | 2023 WINNERS SEC CUSTOMER ADVISORY BOARD About THE BASICS Our journey & how to reach us MISSION CASE STUDIES PARTNER WITH US CREATE & CONTRIBUTE CONTACT OUR PEOPLE At the heart of SEC THE SEC TEAM SERVICES Here to help SEC ADVISOR What's new? 1 x close Nothing to display... or view by: Sales Enablement Sales Engagement Conversion Intelligence Sales Performance Sales Readiness Sales Transformation Skill Development Events 5 REASONS YOU SHOULD ATTEND A SALES ENABLEMENT SUMMIT Read more Members-only Sales enablement 101 WHAT IS SALES ENABLEMENT? - Read more - Members-only Sales Enablement Strategy USING CHATGPT FOR SALES - AND WHY YOU NEED IT IN YOUR SALES ENABLEMENT TOOLKIT - Read more - Members-only Members-only Membership content FROM SALESPERSON TO SALES LEADER: THE 6 DIMENSIONS OF TACTICAL LEADERSHIP ENABLEMENT Struggling to turn star salespeople into effective leaders? Learn the 6 key dimensions of tactical enablement to drive true sales execution.... * Celine Grey 7 min read Members-only Podcasts “WHEN MARKETING & SALES WORK INDEPENDENTLY, THEY CAN WORK AGAINST EACH OTHER”, JAROD SPIEWAK Jarod Spiewak joined us on the podcast to discuss all things sales and marketing alignment related!... * Daniel O'Dowd 1 min read Members-only Sales Enablement Strategy A COMPLETE GUIDE TO GTM METHODOLOGIES An expert-led practical guide to understand, design, build, implement and reinforce winning GTM methodologies that lead to revenue acceleration and repeatable customer success.... * Vanessa Metcalf 9 min read Members-only Podcasts “PARTNER ENABLEMENT HAS SIMILARITIES AND DIFFERENCES”, BROOKE COLETTI Brooke Coletti joined us on the podcast to discuss all things partner enablement!... * Daniel O'Dowd 1 min read Members-only Sales Enablement Strategy ACING YOUR FIRST 30-60-90 DAYS JOINING AN ENABLEMENT TEAM Joining an existing enablement team as a new hire? Katie Van Hoomissen's checklist for your first 30, 60, and 90 days will help you start strong!... * Katie Van Hoomissen 6 min read Members-only Membership content DITCH FEATURE SELLING: 5 WAYS TO CRAFT CUSTOMER STORIES THAT SELL Ditch feature-heavy sales pitches that fall flat. Learn the 5-step TRUST framework to craft compelling customer stories that accelerate sales.... * Ravi Rajani 7 min read Members-only Podcasts “5 KEY SHIFTS TO DRIVE HIGHER PERFORMING SALES TEAMS”, JEFF JAWORSKI Jeff Jaworski joined us on the podcast to discuss sales coaching and performance!... * Daniel O'Dowd 1 min read Members-only Training & Development OVERCOMING OBJECTIONS IN SALES DEALS Handling sales objections can be hard. Learn the most common objections sales reps face during deals and how to overcome them with confidence.... * Daniel O'Dowd 9 min read Members-only Events 5 REASONS YOU SHOULD ATTEND A SALES ENABLEMENT SUMMIT What are Sales Enablement Summits, and why should you attend one? Find everything you need to know about these SEC events and conferences here.... * Daniel O'Dowd 4 min read Members-only Membership content BUILDING A WINNING REVENUE ENABLEMENT STRATEGY Paul Butterfield explains how strategy mapping can set up your revenue enablement function for short- and long-term success.... * Paul Butterfield 5 min read Members-only Data & Reporting SALES METRICS FOR SALES ENABLEMENT: EXPLAINED Learn to calculate and measure key sales enablement metrics that help you analyze your enablement and sales team's performance... * Daniel O'Dowd 15 min read Members-only Training & Development HOW TO AVOID HAPPY EARS SYNDROME IN SALES Jaren Krchnavi explains what "Happy Ears Syndrome" is, and how you can help sales reps avoid it and close more deals successfully.... * Jaren Krchnavi 4 min read Members-only Podcasts THREE ENABLEMENT PODCAST EPISODES YOU NEED TO TUNE INTO Three experts, three podcast episodes! Recorded live in London, tune in to Bana Kawar, Simon Gilks, and Chris Book's insights on enablement.... * Daniel O'Dowd 1 min read Members-only Courses and certifications GET CHANGE MANAGEMENT CERTIFIED WITH SEC! Through this course, led by two experts in sales leadership and change management, you'll discover how to lead your organizations through change and times of uncertainty.... * Sales Enablement Collective 3 min read Members-only Events TOP SALES ENABLEMENT EVENTS TO ATTEND IN 2024 Get all the details on the best sales enablement events in 2024 happening worldwide. You don't want to miss these sales and revenue insights!... * Sales Enablement Collective 7 min read Subscribe for free Get industry insights Join Event List Sales Enablement Summit March 21-22, 2024 New York Chief Revenue Officer Summit March 13, 2024 New York Chief Revenue Officer Summit March 13-14, 2024 New York Sales Enablement Summit April 10-11, 2024 Denver #GTM24 LA April 10-11, 2024 Los Angeles Sales Enablement Summit May 16 & 17, 2024 Amsterdam Sales Enablement Summit June 5 & 6, 2024 Atlanta The Sales Enablement Collective is a global gathering of revenue leaders, all striving towards one, shared goal: consistent and predictable revenue growth. 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