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The Programmatic Platform


DISCOVER NATIVE ADS PRESENTED AS HELPFUL RECOMMENDATIONS

Adwile's platform uses its own recommendation tech, trusted by top ad agencies
and big brands

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Send a Message

Adwile by the Numbers

Reach Massive Audiences with Engaged Users

Our in‑house DSP, SSP, and DMP ensure effective campaigns

14 years

of Ad Expertise

1000+

direct integrations and third-party SSP

500 million

daily ad impressions

400+

happy partners and clients

90 M+ Audience

Engage monthly with our platform’s extensive user base

All-in-One Solution

Easily launch, Manage, and Optimize Ad Campaigns with Adwile

Full-Service Advantage

Enjoy comprehensive ad campaign management, including a personal manager,
designer, and copywriter.

Get a manager

Daily campaign optimization

Flexible settings, dashboard, and detailed reporting for effective campaigns

Get a consultation

Free Exposure with Click-Based Payment

Pay per click to freely reach potential customers

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Ads as Useful Content, not Intrusive Ads

Experience native content delivery for a more engaging user experience

Brand Safety and Traffic Verification

We prioritize a safe advertising environment and avoid placing ads next
to inappropriate content

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Fraud Prevention with Our Anti‑Fraud System

How we work

Tailored Strategies and Attention to Detail for Successful Campaigns

Media Plans, Creatives, and Expert Campaign Management

We handle it all, just provide guest access to Google Analytics,Yandex.Metrica
or regular stats

Get consultation

Attract Traffic with Native Recommendations

From creative to product or service pages, we've got your traffic covered

Submit a Request

Boost Loyalty with Special Projects

Engaging creatives, introductory articles, and dedicated product or service
pages

Submit a Request

Our Targeting Capabilities

Everything You Need for Effective Targeting

Access Top Internet Audiences

Connect with over 1000 leading platforms in the Russian-speaking internet

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Geo and Interest Targeting

Fine-tune your campaigns with socio‑demographic targeting and contact frequency
management

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Native Ad formats

Extensive options
for integrating your brand

Embedding Ads in Textual and Graphic Blocks

Classic native integration with high viewability and CTR values

Grab Attention with In‑Read Formats

High Click-Through Rates, Automatically Blending into Prime Article Spots

A Bit More

Additional Options and Settings

Apply Thematic Filters

Effectively, even when cookies collection is restricted and 3rd-party data is
off

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Utilize Pixels and Analytics Codes

Verify transitions with external trackers for accurate analytics

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Need Additional Assistance?

FAQ

What are the technical requirements for ads?
The title must contain no more than 75 characters, including spaces. The
description must contain no more than 150 characters, including spaces.
Disclamer, if necessary, must be no more than 64 characters, including spaces.
Images must be in JPG and PNG formats, weighing no more than 5MB. Images must be
at least 400 x 400 pixels.
How are the views calculated?
Viewing in the Adwile system is getting into the viewport 50% of the ad space
during 3 seconds.
What counters does the platform support?
Adwile supports any counters of different systems as a bundle of impressions
and clicks, as well as separately.
Are there any differences with metrics
from other systems?
Differences between the Adwile system and other systems are considered normal
in the range of 15‑20%, which is the standard in the marketing.
What statistics does the system provide?
We see all sorts of parameters of the ads placed: clicks, impressions, CTR, CPC
and CPM. They are reflected in the statistics that we send on a weekly basis
on Mondays, as well as on request. The screens are available from the Personal
Cabinet of the user. If you require statistics to be displayed by interest,
geography or other parameters, please indicate that in advance, so that we may
take the information into account when carrying out an advertising campaign.
How are advertising campaigns optimized?
We optimize CTR, frequency as well as CR and PostClick during the promotion
of advertising campaigns. Optimization is done by working with creatives, sites,
and targeting by device and segment. To optimize for CR and PostClick, we need
to get data on the performance of our channel on the client page. This
information can be transmitted through guest access to Google Analytics, Yandex.
Metrics, or sent PostClick in an email at Adwile's request.

Join Adwile

We are interested in long-term cooperation and focused on the result

Request a call
Write a letter

Contact


IF YOU STILL HAVE QUESTIONS, EMAIL US
AT PREMIUM@ADWILE.COM OR T.ME/ADWILE_PREMIUM


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