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Home » State of the Industry


STATE OF THE INDUSTRY


POI ANNUAL STATE OF THE INDUSTRY REPORT

As with our previous surveys, the 2022 Promotion Optimization Institute (POI)
Enterprise planning (EPx) and In-Store Retail Execution (RetX) Benchmarking
Survey focused on the intersection of the people, processes, and technologies
required to be a suitable collaboration partner in the promotion and
distribution of consumer products. 

Throughout 2021 our CPG industry began digitally transforming in our new
reality. New levels of leadership and strategy emerged and are being
demonstrated from all levels in the organization. As we enter into 2022, Supply
Chain, Enterprise Planning, Omni-Channel balance, and finding areas of
efficiency with people, process, and systems are critical to future growth.
Digital, blockchain, crypto, and artificial intelligence are no longer “coming,”
they are impacting the global CPG industry today and are in the early stages of
revolutionizing the global market akin to what computers and the birth of the
world wide web did in the mid-to-late 1980’s.  

If you are investigating new Holistic Enterprise Planning solutions and want to
know what’s possible across EPx (TPM-TPO-ROI), RGM, and the RetX space, you can
review capabilities and vendor offerings in the POI EPx and Retail Execution
Vendor Panoramas at:  https://poinstitute.com/membership

Please don’t hesitate to reach out and connect on strategic or tactical aspects
for which you need support. Having led manufacturer sales teams, sales
operations & strategy, BI Analytics, IT projects across the global enterprise,
and POI manufacturer, retailer, and vendor advisory, I have a unique background
to support your needs.  At POI we also have a network of partners and can
connect you with expertise & resources as needed. 


POI STATE OF THE INDUSTRY REPORT: TRANSFORMATION IN THE NEW REALITY 2022 

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