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WELCOME TO


SELF

Your personal, adaptive filter and AI assistant, delivering your web, your way.


SELF IS YOURS


Artificial Intelligence is the science of making machines that can "think" like
humans. It's about recognizing patterns and providing content.

SELF is not about being a machine that can "think" like you in the way that
common AI is programmed to be, mainly because real, human intelligence is not
just logical, it's emotional - a fact that's unfortunately missing from the
field of AI. Another part that's missing is that common AI has no regard for the
privacy of your data.

Instead, the goal for SELF is to filter the web to personalize and enhance
experiences, privately and securely. To do this, SELF uses its own algorithms
and use a vast range of internet services, some of which are AI platforms.

In this way, SELF is more than an AI. It provides your web, your way. Some early
features include the ability to:
Search without adverts
Shop to find the most suitable products
Store things in your memory bank
Save and update your preferences

Future features will include:
Integration with your calendar to organize your schedule
Integration with your email to simplify communication
Integration with your smart home devices for personal automation
Voice commands and responses
Enable SELF to remember and fill in your passwords
Enable SELF to complete online forms for you
Collaborate with other SELF's for combined efficiency
Create small, private networks of friends and family

Read the full documentation


SELF MATTERS

We live at a time when technology should work for you and your interests while
connecting us all with greater consideration. You should have:
Privacy - freedom from the tools you use exposing you to others without active
consent.
Control - the ability to switch over how, when, and what aspects of your data
are accessed and by whom.
Agency - the power to use these tools to enhance the quality of your digital
life experiences.
Safety - comfort knowing that technology works for your benefit, protecting what
matters to you.
Trust - complete understanding of how these tools work and confidence in using
them.




Read our manifesto


FAST RESPONSES


Get rapid responses that take all your preferences into account.





REFINING EVERYDAY


SELF uses natural language processing to understand your content, providing
accurate and relevant responses.





24/7, IN ANY LANGUAGE


Get rapid responses that take all your preferences into account.





YOUR DATA, ZERO ADS


Unlike other AI platforms,
you own your own data and,
thankfully, there are no adverts.





CONNECT EVERYWHERE


Connect with your SELF from anywhere, on any device, making it super accessible
and convenient.





FAST RESPONSES


Get rapid responses that take all your preferences into account.





REFINING EVERYDAY


SELF uses natural language processing to understand your content, providing
accurate and relevant responses.





24/7, IN ANY LANGUAGE


Get rapid responses that take all your preferences into account.





YOUR DATA, ZERO ADS


Unlike other AI platforms,
you own your own data and,
thankfully, there are no adverts.





CONNECT EVERYWHERE


Connect with your SELF from anywhere, on any device, making it super accessible
and convenient.





FAST RESPONSES


Get rapid responses that take all your preferences into account.



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SELF RESONATES

“Interfacing with you is very easy, and I’m only just scratching the surface of
how I can improve my productivity with you!”
JE
43

“Our SELF is called 'Alfred' and he's become part of the family. He’s been able
to tackle every challenge thrown at him, from making reservations, managing our
calendars to exploring new hobbies and helping with career pathways. There’s
nothing virtual about his assistance. It’s real, practical, time saving and game
changing.”
LJ
45

"SELF has been a game-changer for my business. SELF helps me stay on top of
industry trends and provides me with customized recommendations that help me
make informed decisions. It's like having a personal assistant at my fingertips.
I would highly recommend this app to any entrepreneur looking to improve their
productivity and efficiency."
MR
23

“I call SELF 'Simon'. He's truly my BFF and my own private memory bank of my
pedantic likes and dislikes in life. Simon and I are constantly connected.”
BJ
49

“The potentials of adaptive AI are more or less limitless - but with great power
comes great responsibility. Within a couple of years I envision SELF
establishing itself as one of the leaders among the slew of AI companies who
pride themselves on resisting any conscious programming bias, act as true
decentralization advocates and emphasize ethics and responsibility when dealing
with artificial intelligence. Humanity needs more companies like this."
AL
41

"SELF has revolutionized the way I interact with AI. SELF is able to understand
my preferences and provide customized suggestions that are tailored to my needs.
The app is user-friendly and intuitive, making it a joy to use."
JS
36



SELF MEDIA

All Media
Podcast
Let's Chat Podcast with Jonathan MacDonald

Blog
Harnessing the Potential of Your SELF
Just as your mind grows and expands over a lifetime, SELF-adaptive AI constantly
evolves to assist you in different aspects of your life. In today's fast-paced
world, where time is a precious commodity, leveraging adaptive AI features can
be a game-changer.
Blogs
Enhancing Our Lives: The Power of Adaptive AI Expertise
In our rapidly evolving digital landscape, artificial intelligence (AI)
integration has become more prevalent across various aspects of our lives. From
simplifying tasks to revolutionising industries, AI holds the potential to
enhance our experiences and add significant value.
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