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 * Platform  
   Platform
   Platform Overview Platform ActiveCampaign is your all-in-one solution for
   creating and automating personalized customer experiences that grow your
   business.
   
   
   CAPABILITIES
   
    * Marketing Automation
      Automate your growth
    * Omnichannel Marketing
      Message across all channels
    * Content Creation
      Design emails, forms, and landing pages
    * Audience Management
      Build smart contact lists
    * Analytics & Reporting
      Validate your impact
    * Integrated AI
      Adapt with intelligence
    * Integrations
      Connect your favorite tools
   
   
   TOP FEATURES
   
    * Email Marketing
      Send emails that convert
    * Dynamic Content
      Personalize for every customer
    * Segmentation
      Sort and automate contacts
    * CRM
      Track all your opportunities
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   HOW WE DELIVER
   
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 * Solutions  
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Key features
All features
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ENTERPRISE

Run campaigns at scale with enterprise-level support.

Customize your plan

Starts at

$145

/mo
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PRO

Popular

Unlock full omnichannel marketing automation.

Customize your plan

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$79

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PLUS

Go further with automation and powerful customer insights.

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Starts at

$49

/mo
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STARTER

Get started with personalized marketing campaigns.

Customize your plan
Only available on plans with 10,000 contacts or less
Starts at

$15

/mo
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Key features
All features
Enterprise
$145/mo
Buy Now
Pro
$79/mo
Buy Now
Plus
$49/mo
Buy Now
Starter
$15/mo
Buy Now

COMPARE & FIND THE RIGHT PLAN FOR YOU

Key features
All features
Key features
Email sends
15x contact limit 12x contact limit 10x contact limit 10x contact limit
Users
5 3 1 1
Multi-step marketing automation

Automation triggers & actions
Unlimited actions Unlimited actions Unlimited actions 5 actions per automation
Email campaigns & newsletters

Web forms
Basic & inline only
Landing pages

Email & landing page templates
Email only
A/B testing
Emails & automations Emails & automations Emails only Emails only
Generative AI

Conditional content

Predictive sending

Segmentation
Premium Advanced Basic Limited
Custom objects

AI-powered automation builder

900+ automation recipes

Marketing CRM

Pipelines & sales engagement Add-on

Enhanced CRM features included in both the pipelines & sales engagement add-ons:

Pipeline management
Incluído no adicional Included in add-on Included in add-on
Deal records
Included in add-on Included in add-on Included in add-on
Account records
Included in add-on Included in add-on Included in add-on
Lead scoring
Included in add-on Included in add-on Included in add-on
Sales engagement Add-on

Enhanced CRM features included the sales engagement add-on only:

1:1 email
Included in add-on Included in add-on Included in add-on
Win probability
Included in add-on Included in add-on Included in add-on
Sentiment analysis
Included in add-on Included in add-on Included in add-on
Premium CRM integrations

Salesforce, Microsoft Dynamics, & more


900+ integrations

Standard ecommerce integrations

Shopify, Square, & WooCommerce


Prospecting & retargeting ads

Google, Facebook, & LinkedIn


Reporting & analytics
Premium Advanced Basic Limited
Site tracking

Attribution & conversion tracking

Revenue reporting

Single Sign-On (SSO)

Dedicated account team

Top features
Multi-step marketing automation

Omnichannel marketing

Email sends
15x contact limit 12x contact limit 10x contact limit 10x contact limit
Users
5 3 1 1
Segmentation
Premium Advanced Basic Limited
Conditional content

Predictive sending

Generative AI

Advanced contact management

Single sign-on (SSO)

Enhanced CRM Add-on

Boost our CRM with two add-ons: Pipelines and sales engagement.

Available add-on Available add-on Available add-on
Automation
Multi-step marketing automation

Automation actions
Unlimited actions Unlimited actions Unlimited actions 5 actions per automation
AI-powered automation builder

Multiple triggers

Omnichannel marketing automation
Email only
Email automation

SMS Add-on

Extend your campaigns with SMS marketing automation.

Available add-on Available add-on Available add-on
Sales automation

Ecommerce automation

A/B testing
Email & automation Email & automation Email only Email only
Branching & routing
Premium Advanced Basic
Automations map

Activity feed

900+ automation recipes

Campaigns
Email campaigns & newsletters

Scheduled, RSS-triggered, & date-based campaigns

Drag & drop email designer

Plain text & HTML editors

250+ pre-built templates

A/B testing

Content manager

Dynamic content

Generative AI

Conditional content

Predictive content

Predictive sending

Spam check

Inbox preview & testing
Unlimited 5 per month 5 per month
Gmail & Outlook integrations

Autoresponder & reply templates

CRM
Contact profiles

Custom fields

Lists
Up to 5
Tags

Segmentation
Advanced Advanced Advanced Basic
Premium CRM integrations

Salesforce, Microsoft Dynamics, & more


Pipelines & sales engagement Add-on

Enhanced CRM features included in both the pipelines & sales engagement add-ons:

Pipeline management
Included in add-on Included in add-on Included in add-on
Deal records
Included in add-on Included in add-on Included in add-on
Account records
Included in add-on Included in add-on Included in add-on
Lead scoring
Included in add-on Included in add-on Included in add-on
Sales engagement Add-on

Enhanced CRM features included the sales engagement add-on only:

1:1 email
Included in add-on Included in add-on Included in add-on
Win probability
Included in add-on Included in add-on Included in add-on
Sentiment analysis
Included in add-on Included in add-on Included in add-on
Analytics & reporting
Site tracking

Link tracking

Attribution tracking

Conversion tracking

Custom event tracking

Goals

Automation reporting

Contact & subscriber reporting

Campaign reporting

Sales reporting

Revenue reporting

Ecommerce reporting

Transactional email Add-on

Reliably send password reset emails, notifications, confirmations, and more.

Available add-on Available add-on Available add-on Available add-on
Channels
Email

SMS Add-on

Extend your campaigns with SMS marketing automation.

Available add-on Available add-on Available add-on
Forms
Basic & inline only
Landing pages

Site messages

Websites

WordPress, Squarespace, Wix & more


Push notification

Via integration


WhatsApp

Via integration


Prospecting & retargeting ads

Google, Facebook, & LinkedIn


Segmentation & personalization
Segmentation
Premium Advanced Basic Limited
Saved segments

Custom fields

Custom objects

Personalization fields

Dynamic content

AI content generation

Conditional content

Suggested actions

Integrations
900+ integrations

Gmail & Outlook

Zapier

Google, Facebook, & LinkedIn ads

Calendly & Eventbrite

PayPal & Stripe

Slack

Docusign

Standard ecommerce integrations

Shopify, WooCommerce, Square


Premium ecommerce integrations

BigCommerce, Magento, & Shopify Plus


Standard CRM integrations

Freshsales, Pipedrive, Zoho, & more


Premium CRM integrations

Salesforce, Microsoft Dynamics, & more


Zendesk

API & webhooks

Platform
Custom user permissions

Unlimited inactive contacts

Custom mailserver domain

Custom account domain

Custom branded forms

Custom branded landing pages

Database sync

Single sign-on (SSO)

HIPAA support

ActiveCampaign mobile app

Service & support
Guides & tutorials

Community access

Email & chat support
Priority Priority Basic Basic
Onboarding & migration support
Priority Priority Basic Basic
Dedicated account team

Uptime SLA



FREE SERVICES TO HELP EVERY GROWING BUSINESS

No matter what plan you choose, our services are designed to help you get the
most out of your investment — so you can focus on running your business.

Learn all about ActiveCampaign services
 * ActiveTraining
 * Video tutorials
 * Contact migration
 * Chat and ticket support
 * Customer enablement workshops
 * Knowledge base & help guides


10,000+ POSITIVE CUSTOMER REVIEWS AND COUNTING

We’re the most positively-reviewed marketing automation platform in the world.

 * 
 * 
 * 
 * 
 * 
 * 
 * 
 * 
 * 

4.5 rating out of 5 stars
10,500+ reviews


ENHANCED CRM

Take our built-in CRM to the next level with two powerful add-ons: pipelines and
sales engagement.

Pipelines adds advanced pipeline management, deal records, and lead scoring to
help you track, manage, and build customer relationships.

Sales engagement gives you everything you need to convert with 1:1 email
capabilities, alongside powerful AI analysis and win probability tools to put
your sales team one step ahead.




FREQUENTLY ASKED QUESTIONS

Discover answers to some of the most-asked questions about our platform.




 * WHAT IS A CONTACT?
   
   A contact is a single person you have recorded in your account. Think of one
   email address being one contact.


 * DO YOU RESTRICT FEATURES WITH A FREE TRIAL?
   
   While trials are more limited than paid accounts, you will be able to try
   most of our features.


 * DO YOU HAVE A SETUP COST?
   
   Absolutely not. You can take on a monthly plan with no contracts, no setup
   fees, and no hidden gimmicks. Cancel anytime on our month-to-month plans.


 * ANYTHING SPECIAL FOR NON-PROFITS?
   
   Yes! We offer a 20% discount for non-profits. Simply contact us with proof of
   non-profit status.




CAN’T FIND THE ANSWER YOU’RE LOOKING FOR?

Our Sales team is standing by to help. Get in touch and we’ll be happy to assist
you.

Request a demo


INSTANTLY CONNECT WITH 900+ OF YOUR FAVORITE MARKETING TOOLS

See all 900+ integrations

Shopify

WordPress

Slack

Stripe

WooCommerce

Instagram

Docusign

Calendly

Zendesk Support

Square

Eventbrite

Salesforce

Squarespace

Google Sheets

Google Ads

Facebook

Zapier

Meta Ads


READY TO TAKE ACTIVECAMPAIGN FOR A SPIN?

Try it free for 14 days.

Free 14-day trial with email sign-up
Email address

Get started
Join over 150k customers. No credit card needed. Instant setup.


PLATFORM


CAPABILITIES

 * Omnichannel Marketing
 * Content Creation
 * Audience Management
 * Marketing Automation
 * Analytics & Reporting
 * Artificial Intelligence


TOP FEATURES

 * Email Marketing
 * Dynamic Content
 * Segmentation
 * CRM
 * Landing Pages
 * Forms
 * All Features


HOW WE DELIVER

 * Compare
 * Product Updates
 * Customers


SOLUTIONS


BY INDUSTRY

 * Ecommerce & Retail
 * Healthcare
 * Education & Online Courses
 * Non-profit
 * Agency & Consulting


BY BUSINESS SIZE

 * Solopreneurs
 * Small & Medium Businesses
 * Enterprise
 * Multi-location & Franchise
 * Request a Demo


RESOURCES


BUILD

 * Integrations
 * Automation Recipes
 * Email Templates
 * Marketing Tools


LEARN

 * Blog
 * Training & Events
 * Glossary
 * FAQ


CONNECT

 * Community
 * Forum
 * Ideas Portal


HELP

 * Help Docs
 * Submit a Help Request


CHANNEL PARTNERS

 * Agency & Reseller
 * Affiliate
 * App & Developer


COMPANY

 * About Us
 * Press
 * Careers
 * Upcoming Events
 * Contact Us
 * Privacy Policy
 * Legal Center

 * 
 * 
 * 
 * 

© 2024 ActiveCampaign


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