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THE DIGITAL HEART OF DOING BUSINESS


CUSTOMER SUCCESS CLINIC


NEW EDITION: TBA



  

Register




 


CUSTOMER SUCCESS CLINIC 2019

The Customer Success Clinic was first launched in 2016 in the Netherlands.
Customer Succes Clinic is geared towards Business Development Managers of
organizations using Microsoft Dynamics CRM/365. Sharing customer cases and
stories with the purpose to inspire our delegates, are fundamental in the key
programming of Customer Succes Clinic.

Topics covered include the CX future roadmap, the impact of AI and data-driven
customer engagement and also the role of Microsoft in creating excellent
customer experiences. We work closely with high-profile partners and subject
matter experts to meet the expectations of our delegates.

The Customer Success Clinic is a service mark of CraniumConnect.




PROGRAMME

09:00
10:00
11:00
12:00
13:00
14:00
15:00
16:00
17:00
18:00
The Square
The Square
Registration & Coffee

Register and enjoy a cup of coffee

CSC Lunch

Enjoy a high end lunch and digest the keynote's information

CSC Drinks

Enjoy a drink and network with your peers


Stage 2
Stage 2
Keynote - The Digital Heart of doing Business
10:00 - 12:00


10:00 - 10:10 Jay Ramsanjhal | CraniumConnect
10:10 - 10:30 Ron Meijer | Kiwa
10:30 - 10:45 Frank Scholte | Prominent
10:45 - 11:10 Niels Roos | Microsoft
11:10 - 11:30 Emile Das | Nuon
11:30 - 11:50 Adrienne Wempe | Kennr
11:50 - 12:00 Afsluiting door Jay Ramsanjhal | CraniumConnect


Stage 5
Stage 5
Digital Engagement Journey | CraniumConnect
13:00 - 14:30

If there would be an all-inclusive framework for digital engagement, what would
it look like? Why do you need to weigh in all factors from all business sides to
make a full transition? Is there a list of ingredients that can be applied to
the digital journey of all businesses, no matter from which industry?

Paul is Executive Community Advisor with CraniumConnect. As former CIO and
through his work on the Digital Engagement Model he brings IT partners,
suppliers and executive peers together through one common language and a model
which encompasses all aspect of the digital transition of a company.
In this session Paul will look at a tested approach for digital engagement where
digital transformation meets customer engagement: a true balancing act where
culture eats strategy for breakfast and where it all starts with following your
dream as a company and bring everyone and every process on board to reach
digital maturity.

Take part in this Masterclass and learn from and share with others how to follow
your dream, search your soul, listen to your heart and use your muscles to
become a digital front runner.

Session Takeaways:
- Insight in the balancing act of transforming your business to digital
maturity.
- A practical framework and maturity survey that can be applied to the journey
of your own business.
- Tips and best practices from a former CIO and your peers.

Employees are the key to your customer success | Kennr
15:00 - 16:30

Kennr is a spin-off company of the Alliade Healthcare Foundation. This startup
within a large organization is now rapidly expanding to scaleup, offering broad
knowledge solutions for many sectors. Kennr enables employees to take ownership
of their professional skills. A self-reliant, satisfied and inquisitive employee
ensures satisfied customers in a culture of renewal and growth.

Adrienne Wempe (Director Kennr) explains how this is made possible. First of all
she will talk you through Kennr’s vision of the field of learning and what is
expected of the (future) employee of the 21st century, but also what Kennr
employees can expect. Adrienne will then go into the realization of the vision,
the practical layout, the challenges and which digital tools Kennr is making
available to make the vision possible.

Participate in this session if the people and culture of your organization are
also intrinsically part of your organization’s digital journey to customer
success.

In conversation with Adrienne, discuss questions about the importance of
leadership and vision, self-reliance and self-study for employees or field
workers in many sectors, and the measurable success that Kennr can bring.


Stage 6
Stage 6
How to digitally structure your business to improve the customer journey |
Rijksmuseum
15:00 - 16:30

Digital and technology offers an immense opportunity to further customise the
customer journey and overall experience. This session will outline the numerous
opportunities to improve quality of service, create bespoke experiences and
create better customer relationships.

Takeaways:
• Using digital platforms to provide services that are accurate, fast and
effectively
• Embracing digital services to personalize service
• How to improve communication with customers through the use of digital


Stage 8
Stage 8
Deep dive: Dream big, act big. But don't think it's going to be easy | Kiwa
13:00 - 14:30
Ron Meijer
Kiwa

Kiwa has become one of the major players in the international testing,
inspection and certification market, both by organic growth as by acquisitions.
Our ambition is to keep developing and growing. Therefore we need to harmonize,
streamline and innovate our business processes worldwide. Our global change
program Flow! is set up to achieve this, by implementing the full suite of
Microsoft Dynamics 365.

What’s the effect on our employees, customers? What are success factors and what
did we learn by trial and error? During this breakout session we’ll discuss our
approach, experiences and the challenges we face.

Digital Engagement Journey | CraniumConnect
15:00 - 16:30

If there would be an all-inclusive framework for digital engagement, what would
it look like? Why do you need to weigh in all factors from all business sides to
make a full transition? Is there a list of ingredients that can be applied to
the digital journey of all businesses, no matter from which industry?

In this session Paul will look at a tested approach for digital engagement where
digital transformation meets customer engagement: a true balancing act where
culture eats strategy for breakfast and where it all starts with following your
dream as a company and bring everyone and every process on board to reach
digital maturity.

Take part in this Executive Programme and learn from and share with others how
to follow your dream, search your soul, listen to your heart and use your
muscles to become a digital front runner.

Session Takeaways:
- Insight in the balancing act of transforming your business to digital
maturity.
- A practical framework and maturity survey that can be applied to the journey
of your own business.
- Tips and best practices from your peers.


Stage 9
Stage 9
Discover what Dynamics 365 and Artificial Customer Intelligence means for your
business | Microsoft

More and more we want to know how we can integrate different applications to
have an unambiguous (single point of truth) customer profile. Many business
applications send updates through various channels, such as a status update of
purchased products and / or services. But how do we ensure that the right
context is communicated to the customer via the right channel, so that it is
still interesting and relevant for the customer?

Discover in this Masterclass how Dynamics 365 and Artificial Customer
Intelligence can help with engaging more with your customers.


Stage 10
Stage 10
Dynamics365 Business Central – How Microsoft’s newest Dynamics product can
transform your business!
13:00 - 14:30

In this session an introduction will be given on the new Dynamic365 product;
Business Central. This breakout will kick off with a short deep-dive into the
product and highlight the main differences between Dynamics NAV and Dynamics365
Business central. Next, Business Central’s capabilities will be explored showing
the impact on business processes. These capabilities are then brought into
perspective with concerns that customers frequently come across.

All in all, during this session you will find out what added value Business
Central can bring to your business and how you can take the next step in digital
transformation.

Dynamics365 for Marketing | Microsoft
15:00 - 16:30

49% of sales reps ignore more than half of marketing’s leads. Is your sales team
happy with the quality of leads coming from marketing? Lead nurturing generates
50% more sales-ready leads. How do you nurture leads today?

Microsoft Dynamics 365 for Marketing is a marketing automation solution that can
help turn prospects into business relationships. Unlike other marketing
automation solutions, Dynamics 365 for Marketing is easy-to-use, works
seamlessly with Dynamics 365 for Sales and Office 365, and has embedded
intelligence. This helps businesses nurture more sales-ready leads, align sales
and marketing, make smarter decisions and grow with adaptable platform.

Microsoft Dynamics 365 for Marketing empowers business owners, VPs of Marketing,
Marketing Directors and Marketing managers in large enterprises to run local
marketing campaigns.

In this beginner’s session on Microsoft Dynamics 365 for Marketing, Isabelle
Smeekes will provide an overview of what the our system is and how it can
transform your marketing campaigns.


The Square
 * Registration & Coffee
   
   09:00 - 10:00
 * CSC Lunch
   
   12:00 - 13:00
 * CSC Drinks
   
   16:30 - 17:30
   

Stage 2
 * Keynote - The Digital Heart of doing Business
   
   10:00 - 12:00
   

Stage 5
 * Digital Engagement Journey | CraniumConnect
   Digital Engagement Journey - Paul Ossewold | CraniumConnect
   13:00 - 14:30
 * Employees are the key to your customer success | Kennr
   Employees are the key to your customer success - Adrienne Wempe | Kennr
   15:00 - 16:30
   

Stage 6
 * How to digitally structure your business to improve the customer journey |
   Rijksmuseum
   How to digitally structure your business to improve the customer journey -
   Rob Hendriks | Rijksmuseum
   15:00 - 16:30
   

Stage 8
 * Deep dive: Dream big, act big. But don't think it's going to be easy | Kiwa
   Deep dive: Dream big, act big. But don't think it's going to be easy - Ron
   Meijer | Kiwa
   13:00 - 14:30
 * Digital Engagement Journey | CraniumConnect
   Digital Engagement Journey - Leo Rietbergen | CraniumConnect
   15:00 - 16:30
   

Stage 9
 * Discover what Dynamics 365 and Artificial Customer Intelligence means for
   your business | Microsoft
   Discover what Dynamics 365 and Artificial Customer Intelligence means for
   your business | Microsoft
   15:00 - 15:30
   

Stage 10
 * Dynamics365 Business Central – How Microsoft’s newest Dynamics product can
   transform your business!
   Dynamics365 Business Central - Stephanie van den Akker| Microsoft
   13:00 - 14:30
 * Dynamics365 for Marketing | Microsoft
   Dynamics365 for Marketing - Isabella Smeekes | Microsoft
   15:00 - 16:30
   


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Local | CEO | CMO
CIO | CTO | CFO
COO | Innovation Officer



CONTENT FOCUS

Strategic & Roadmap
Fact based & Analytics
Customer cases | Best practices
Industry trends




REGISTER NOW

 


IMPRESSIONS 2017









REGISTRATION

Made possible by Eventbrite


KEYNOTE SPEAKERS


FRANK SCHOLTE
PROMINENT


JAY RAMSANJHAL
CRANIUMCONNECT


RON MEIJER
KIWA




EMILE DAS
NUON VATTENVAL


NIELS ROOS
MICROSOFT


ADRIENNE WEMPE-DE JONG
KENNR




SPEAKERS


ISABELLE SMEEKES
MICROSOFT


PAUL OSSEWOLD
CRANIUMCONNECT


LEO RIETBERGEN
CRANIUMCONNECT


JAN BROUWER
MICROSOFT




ROB HENDRIKS
RIJKSMUSEUM


SERGEJ BERENDSEN
CRANIUMCONNECT


ALDERT KADIJK
MICROSOFT





CONFIRMED ATTENDEES




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