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I’VE HELPED OVER 100 CEOS SAFEGUARD THEIR COMPANY’S FINANCES. COULD YOU BE NEXT?

I’m Ciaran, and I’m on a mission to help startups, entrepreneurs and
fast-growing businesses.

Why? Because you’re interesting people with interesting financial challenges.
You’re expanding, it’s causing growing pains … you need FD-level expertise, but
you aren’t ready for a full-time FD.

Sound familiar? Let’s discuss how the Virtual FD could help your business. 


What CEOs think of Virtual FD




I’VE HELPED OVER 100 CEOS SAFEGUARD THEIR COMPANY’S FINANCES. COULD YOU BE NEXT?

What CEOs think

I’m Ciaran, and I’m on a mission to help startups, entrepreneurs and
fast-growing businesses.

Why? Because you’re interesting people with interesting financial challenges.
You’re expanding, it’s causing growing pains… You need FD-level expertise, but
you aren’t ready for a full-time FD.

Sound familiar? Let’s discuss how the Virtual FD could help your business.


A SIMPLE WAY TO BRING AN FD INTO YOUR GROWING BUSINESS

Small businesses and startups often find finance the toughest problem of all.
Before you can afford a full-time FD, you still need to know how you’re doing
and where you’re going.

I’ll help you map the key aspects that underpin your vision: your growth plan or
forecast, how you’re performing against it, the metrics you use to track it and
the capital structure or investment needed to fund it.


KEEPING YOU ON TRACK

By tracking key metrics, I’ll help you prove that any growth assumptions in your
plan are more than a leap of faith.

You’ll need these outputs for things like board meetings, with supporting layers
for in-depth analysis. I’m here to make sure you’re fully equipped.




WORKING TOGETHER, WHEREVER YOU ARE

Using cloud-based accounting technology, simple workflows and outputs, I’ll help
you make better decisions and manage your relationships with key investors and
other stakeholders.

Wherever you’re based, screen sharing makes it feel like we’re in the same room.
It’s an effective way to talk through spreadsheets and bring numbers to life.




AS WELL AS VIRTUAL, I’M COLLABORATIVE
AND DOWNLOADABLE

Think of me as part of your team too. I can work with your employees, your
investors and your board to ensure everyone has a clear view of your financial
position.

Finally, you’ll have regular dashboards to show how you’re doing. These extract
data from your accounting and project systems, split by activity to provide new
insights and flag issues to address. A simple way to have the information you
need to hand.


ENJOY ACCESS TO A NETWORK OF EXPERTS

If you have other issues, I work closely with specialists in tax, legal,
patents, investment and bookkeeping. I also work with web developers, designers,
brand experts and creatives who work with early stage businesses like yours.




MEET SOME OF THE PEOPLE I’VE BEEN LUCKY TO WORK WITH OVER THE LAST 10 YEARS


Ciaran offers a potent combination of deep experience with startup businesses,
custom data models and templates, and meticulous execution. He is immensely
thorough and a true professional. In every interaction, Ciaran has gone above
and beyond expectation.
Nicholas RussellCEO, We Are Pop Up

Ciaran has done something for me that nobody, including all my maths teachers,
has ever been able to do. He has made numbers fun, interesting and
understandable. You don't often meet people this good at numbers that can also
communicate like a human being!
Melanie LawsonFounder, Bare Biology

Ciaran's advice has been critical not only to the smooth running of our own
business, but his approach has been a key inspiration for our Business Insights
tool. This is a free cash flow forecasting service that helps our small business
borrowers optimise their working capital, and which is becoming a key part of
our service proposition.
Greg CarterFounder at Growth Street

Working with Ciaran since the very beginning of our business journey is the best
decision we have ever made. His help with setting up the proper financial
structure and reporting has been crucial to us and helped us to secure our first
major investment ... We couldn’t be happier!
Kristina KomlosiovaCo-Founder, pollen + grace

Ciaran joined PLATF9RM as FD in the early stages of the company and has brought
things together beautifully.My business is now in a place where we have complete
faith in the numbers. I feel lucky to have somebody with Ciaran’s experience, he
is personable, reliable, insightful, provides good counsel and is great to work
with.
Seb RoyleFounder and CEO at PLATF9RM

Ciaran is very quick to understand the mechanics of a business in a single
conversation. He has an impressive ability to convert financial data into visual
dashboards so that we can instantly and easily see how our agency is performing
and make more informed decisions as a result.
Zanya DahlFounder & CEO, Artizan Creative

In a remarkably short space of time, Ciaran brought a financial rigour to United
for Change that has seen the organisation reach a gold standard in financial
governance and facilitated better short and long-term decision making. Simply
put, he is brilliant.
Ryan WainCEO at United For Change

Ciaran has been an absolute legend in smoothing my transition from Self-Employed
to a Ltd Company. His knowledge of, and patience in explaining, the various ins
and outs has been outstanding. If they had an 'Excel Hall Of Fame', he'd be in
it for sure!
Jonathan ColeAward winning photographer

Ciaran's experience and insight have proved invaluable to our company. If you
need a CFO who can add value from day one and make a significant contribution,
from financial planning to strategic thinking, Ciaran is your man.
David MansfieldFounder of The Monday Revolution

Ciaran is brilliant fit for Bigballs, personable, great communicator, strategic
and utterly gets our business. It’s refreshing to work with an FD of this
calibre and understanding, I have no doubt we will achieve our grand ambitions
with Ciaran's guidance.
Tom ThirlwallCEO, Bigballs

He has an ability to draw out the best from those who need a little more help,
and really brings your business forwards to a place where you can see exactly
what's going on. He helps me out! I couldn't recommend him highly enough.
Chris RhodesHigh Growth Tech Entrepreneur & Investor

Ciaran provides turbo charged financial consultancy. Not your run of the mill
accounts person, he's the Dom Pérignon of critical business insight! He’ll help
you maximize cash flow, identify the best customers and make them even better!
Toby TreacherFounder at Penum

Ciaran offers a potent combination of deep experience with startup businesses,
custom data models and templates, and meticulous execution. He is immensely
thorough and a true professional. In every interaction, Ciaran has gone above
and beyond expectation.
Nicholas RussellCEO, We Are Pop Up

Ciaran has done something for me that nobody, including all my maths teachers,
has ever been able to do. He has made numbers fun, interesting and
understandable. You don't often meet people this good at numbers that can also
communicate like a human being!
Melanie LawsonFounder, Bare Biology


Ciaran offers a potent combination of deep experience with startup businesses,
custom data models and templates, and meticulous execution. He is immensely
thorough and a true professional. In every interaction, Ciaran has gone above
and beyond expectation.

Nicholas RussellCEO, We Are Pop Up
Ciaran has done something for me that nobody, including all my maths teachers,
has ever been able to do. He has made numbers fun, interesting and
understandable. You don't often meet people this good at numbers that can also
communicate like a human being!

Melanie LawsonFounder, Bare Biology
Ciaran's advice has been critical not only to the smooth running of our own
business, but his approach has been a key inspiration for our Business Insights
tool. This is a free cash flow forecasting service that helps our small business
borrowers optimise their working capital, and which is becoming a key part of
our service proposition.

Greg CarterFounder at Growth Street
Working with Ciaran since the very beginning of our business journey is the best
decision we have ever made. His help with setting up the proper financial
structure and reporting has been crucial to us and helped us to secure our first
major investment ... We couldn’t be happier!

Kristina KomlosiovaCo-Founder, pollen + grace
Ciaran joined PLATF9RM as FD in the early stages of the company and has brought
things together beautifully.My business is now in a place where we have complete
faith in the numbers. I feel lucky to have somebody with Ciaran’s experience, he
is personable, reliable, insightful, provides good counsel and is great to work
with.

Seb RoyleFounder and CEO at PLATF9RM
Ciaran is very quick to understand the mechanics of a business in a single
conversation. He has an impressive ability to convert financial data into visual
dashboards so that we can instantly and easily see how our agency is performing
and make more informed decisions as a result.

Zanya DahlFounder & CEO, Artizan Creative
In a remarkably short space of time, Ciaran brought a financial rigour to United
for Change that has seen the organisation reach a gold standard in financial
governance and facilitated better short and long-term decision making. Simply
put, he is brilliant.

Ryan WainCEO at United For Change
Ciaran has been an absolute legend in smoothing my transition from Self-Employed
to a Ltd Company. His knowledge of, and patience in explaining, the various ins
and outs has been outstanding. If they had an 'Excel Hall Of Fame', he'd be in
it for sure!

Jonathan ColeAward winning photographer
Ciaran's experience and insight have proved invaluable to our company. If you
need a CFO who can add value from day one and make a significant contribution,
from financial planning to strategic thinking, Ciaran is your man.

David MansfieldFounder of The Monday Revolution
Ciaran is brilliant fit for Bigballs, personable, great communicator, strategic
and utterly gets our business. It’s refreshing to work with an FD of this
calibre and understanding, I have no doubt we will achieve our grand ambitions
with Ciaran's guidance.

Tom ThirlwallCEO, Bigballs
He has an ability to draw out the best from those who need a little more help,
and really brings your business forwards to a place where you can see exactly
what's going on. He helps me out! I couldn't recommend him highly enough.

Chris RhodesHigh Growth Tech Entrepreneur & Investor
Ciaran provides turbo charged financial consultancy. Not your run of the mill
accounts person, he's the Dom Pérignon of critical business insight! He’ll help
you maximize cash flow, identify the best customers and make them even better!

Toby TreacherFounder at Penum
Ciaran offers a potent combination of deep experience with startup businesses,
custom data models and templates, and meticulous execution. He is immensely
thorough and a true professional. In every interaction, Ciaran has gone above
and beyond expectation.

Nicholas RussellCEO, We Are Pop Up
Ciaran has done something for me that nobody, including all my maths teachers,
has ever been able to do. He has made numbers fun, interesting and
understandable. You don't often meet people this good at numbers that can also
communicate like a human being!

Melanie LawsonFounder, Bare Biology



THE FIVE WHYS

As we’re mapping out what your business needs, asking ‘why’ helps me get to the
answer or root cause of any issues you may have. It’s been helping my daughters
get what they want for years.





THE FIVE WHYS

As we’re mapping out what your business needs, asking ‘why’ helps me get to the
answer or root cause of any issues you may have. It’s been helping my daughters
get what they want for years.


I'M CIARAN, THE VIRTUAL FD

I qualified as an accountant in 1998, and spent 12 years at Hutchison Whampoa,
Three and Carphone Warehouse – who all had very entrepreneurial beginnings.

So I launched Virtual FD in 2010, on a mission to help new businesses who needed
that level of advice, but weren’t ready for a full-time role.

Since then, I’ve advised over 100 ambitious startups and fast growth businesses.
Almost all came through personal recommendations. I help them grow, prepare to
sell, stay on track – whatever’s needed.

Thanks to this, I was named CFO of the Year at the British Accountancy Awards
2019.

I’d love to hear about your business, and see what we could do together.

ciaran@virtualfd.co

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I'M CIARAN, THE VIRTUAL FD

I qualified as an accountant in 1998, and spent 12 years at Hutchison Whampoa,
Three and Carphone Warehouse – who all had very entrepreneurial beginnings.

So I launched Virtual FD in 2010, on a mission to help new businesses who needed
that level of advice, but weren’t ready for a full-time role.

Since then, I’ve advised over 100 ambitious startups and fast growth businesses.
Almost all came through personal recommendations. I help them grow, prepare to
sell, stay on track – whatever’s needed.

Thanks to this, I was named CFO of the Year at the British Accountancy Awards
2019.

I’d love to hear about your business, and see what we could do together.

ciaran@virtualfd.co