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108.138.7.110  Public Scan

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Submitted URL: https://app.gartnerformarketers.com/e/er?utm_campaign=RM_NA_2022_SWG_NL_NL7_Conferences_DA&utm_medium=email&utm_source=Eloqua&cm_mmc...
Effective URL: https://www.gartner.com/en/articles/sustainability-priorities-for-technology-product-managers?utm_campaign=RM_NA_2022_SW...
Submission: On July 08 via api from CH — Scanned from DE

Form analysis 2 forms found in the DOM

<form id="email-form" class="email-form form-1 formStep validator">
  <div class="row">
    <div class="col-xs-12 col-md-6 col-sm-5 full-width-multi-column">
      <div class="form-heading">
        <h3 class="h3">Subscribe to the Latest Insight</h3>
      </div>
    </div>
    <div class="col-xs-12 col-md-6 col-sm-7 full-width-multi-column">
      <div class="email-field-wrapper">
        <div class="form-one full-width-multi-column email-container">
          <span class="field-container">
            <label for="email-address">Work Email</label>
            <input id="email-address" class="form-control step-one-form-control emailAddress" type="email" name="emailAddress" data-validator="email" inputmode="email" errormessage="Please enter a valid business email address." minlength="1"
              required="">
            <span class="icon gcom-icon-check-circle"></span>
          </span>
          <span class="field-container personType">
            <label for="poID">Person Type</label>
            <input id="poID" class="form-control poID" type="text" name="poID">
            <span class="icon gcom-icon-check-circle"></span>
          </span>
          <input type="hidden" name="profileComplete" value="false" class="profileComplete">
          <input type="hidden" name="optinStatus" value="false" class="optinStatus">
          <input type="hidden" name="firstName" value="" class="optedUserFirstName optedinfield">
          <input type="hidden" name="lastName" value="" class="optedUserLastName optedinfield">
        </div>
        <div class="form-one email-check">
          <button type="submit" class="btn btBtn btnNormalWidth button action-button conference-theme-bg-color conference-theme-bg-color-hover conference-theme-border-2px
                               btn-primary conference-theme-text-color step-one-action-button form-submit-button dont-disable" id="continue" errormessage="All fields are required.">
            <i class="gcom-icon-refresh icon-spinner" id="eloqua-final-submit-loading"></i> Continue </button>
        </div>
      </div>
      <div class="row privacy-policy">
        <div class="col-xs-12">
          <div class="privacy-container">
            <span class="privacy-text">
              <p> By clicking the "Continue" button, you are agreeing to the <a href="/en/about/policies/terms-of-use" target="_blank">
               Gartner Terms of Use
            </a> and <a href="/en/about/policies/privacy" target="_blank">
               Privacy Policy.
            </a>
              </p>
            </span>
          </div>
        </div>
      </div>
    </div>
  </div>
</form>

<form id="submit-form" data-index="2" class="submitForm validator hidden" data-form="otherEloqua" data-custom-type="SWG">
  <span class="field-container personType">
    <label for="poID">Person Type</label>
    <input id="poID" class="form-control poID" type="text" name="poID">
    <span class="icon gcom-icon-check-circle"></span>
  </span>
  <div class="submit-form row">
    <div class="col-md-4 col-xs-12 full-width-multi-column">
      <div class="form-heading">
        <h3 class="h3"></h3>
        <h4>Subscribe for the Latest Insight</h4>
      </div>
    </div>
    <div class="col-md-8 col-xs-12 full-width-multi-column">
      <div>
        <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
          <div class="globalsite cmp-globalsite-columncontrol aem-GridColumn aem-GridColumn--default--12">
            <!-- Allow flex columns to collapse on mobile and table (only used when center align option is selected) -->
            <section class="column-control grid-norm no-top-bottom ">
              <div class="row      xs-flex-direction-column sm-flex-direction-column">
                <div class="col-lg-6 col-md-6 col-sm-12 col-xs-12 ">
                  <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
                    <div class="globalsite cmp-globalsite-customformfield aem-GridColumn aem-GridColumn--default--12">
                      <span class="field-container">
                        <label for="cb6ba1b3-249e-412f-8829-ba91d70469d7">Country</label>
                        <input class="form-control autocomplete-input" type="text" data-source="default-with-elq-countries" data-list-focus="false" autocomplete="none" errormessage="Please select a value." required="true"
                          data-validator="autocomplete" name="country" id="cb6ba1b3-249e-412f-8829-ba91d70469d7">
                        <input type="hidden" class="form-control" name="country" autocomplete="off" value="">
                        <span class="icon gcom-icon-check-circle"></span>
                        <span class="caret"></span>
                        <ul class="dropdown-menu autocomplete-ul">
                          <li>
                            <a href="javascript:void(0)" data-value="UNITED STATES">UNITED STATES</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="UNITED KINGDOM">UNITED KINGDOM</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CANADA">CANADA</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="AUSTRALIA">AUSTRALIA</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="INDIA">INDIA</a>
                          </li>
                          <li class="field-disabled">
                            <span class="field-disabled" disabled="">------</span>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="AFGHANISTAN">Afghanistan</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ÅLAND ISLANDS">Åland Islands</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ALBANIA">Albania</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ALGERIA">Algeria</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="AMERICAN SAMOA">American Samoa</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ANDORRA">Andorra</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ANGOLA">Angola</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ANGUILLA">Anguilla</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ANTARCTICA">Antarctica</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ANTIGUA AND BARBUDA">Antigua and Barbuda</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ARGENTINA">Argentina</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ARMENIA">Armenia</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ARUBA">Aruba</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="AUSTRIA">Austria</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="AZERBAIJAN">Azerbaijan</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BAHAMAS">Bahamas</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BAHRAIN">Bahrain</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BANGLADESH">Bangladesh</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BARBADOS">Barbados</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BELARUS">Belarus</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BELGIUM">Belgium</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BELIZE">Belize</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BENIN">Benin</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BERMUDA">Bermuda</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BHUTAN">Bhutan</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BOLIVIA">Bolivia</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BONAIRE, SINT EUSTATIUS AND SABA">Bonaire, Sint Eustatius and Saba</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BOSNIA AND HERZEGOVINA">Bosnia and Herzegovina</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BOTSWANA">Botswana</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BOUVET ISLAND">Bouvet Island</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BRAZIL">Brazil</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BRITISH INDIAN OCEAN TERRITORY">British Indian Ocean Territory</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BRUNEI DARUSSALAM">Brunei Darussalam</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BULGARIA">Bulgaria</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BURKINA FASO">Burkina Faso</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BURUNDI">Burundi</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CAMBODIA">Cambodia</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CAMEROON">Cameroon</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CAPE VERDE">Cape Verde</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CAYMAN ISLANDS">Cayman Islands</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CENTRAL AFRICAN REPUBLIC">Central African Republic</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CHAD">Chad</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CHILE">Chile</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CHINA">China</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CHRISTMAS ISLAND">Christmas Island</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="COCOS (KEELING) ISLANDS">Cocos (Keeling) Islands</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="COLOMBIA">Colombia</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="COMOROS">Comoros</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CONGO">Congo</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CONGO, THE DEMOCRATIC REPUBLIC OF THE">Congo, The Democratic Republic of the</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="COOK ISLANDS">Cook Islands</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="COSTA RICA">Costa Rica</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CÔTE D'IVOIRE">Côte D'Ivoire</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CROATIA">Croatia</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CUBA">Cuba</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CURAÇAO">Curaçao</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CURAÇAO">Curaçao</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CYPRUS">Cyprus</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CZECH REPUBLIC">Czech Republic</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="DENMARK">Denmark</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="DJIBOUTI">Djibouti</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="DOMINICA">Dominica</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="DOMINICAN REPUBLIC">Dominican Republic</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ECUADOR">Ecuador</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="EGYPT">Egypt</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="EL SALVADOR">El Salvador</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="EQUATORIAL GUINEA">Equatorial Guinea</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ERITREA">Eritrea</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ESTONIA">Estonia</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ETHIOPIA">Ethiopia</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="FALKLAND ISLANDS (MALVINAS)">Falkland Islands (Malvinas)</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="FAROE ISLANDS">Faroe Islands</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="FIJI">Fiji</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="FINLAND">Finland</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="FRANCE">France</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="FRENCH GUIANA">French Guiana</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="FRENCH POLYNESIA">French Polynesia</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="FRENCH SOUTHERN TERRITORIES">French Southern Territories</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GABON">Gabon</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GAMBIA">Gambia</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GEORGIA">Georgia</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GERMANY">Germany</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GHANA">Ghana</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GIBRALTAR">Gibraltar</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GREECE">Greece</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GREENLAND">Greenland</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GRENADA">Grenada</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GUADELOUPE">Guadeloupe</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GUAM">Guam</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GUATEMALA">Guatemala</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GUERNSEY">Guernsey</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GUINEA">Guinea</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GUINEA-BISSAU">Guinea-Bissau</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GUYANA">Guyana</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="HAITI">Haiti</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="HEARD/MCDONALD ISLS.">Heard/McDonald Isls.</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="HONDURAS">Honduras</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="HONG KONG">Hong Kong</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="HUNGARY">Hungary</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ICELAND">Iceland</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="INDONESIA">Indonesia</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="IRAN, ISLAMIC REPUBLIC OF">Iran, Islamic Republic of</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="IRAQ">Iraq</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="IRELAND">Ireland</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ISLE OF MAN">Isle of Man</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ISRAEL">Israel</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ITALY">Italy</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="JAMAICA">Jamaica</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="JAPAN">Japan</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="JERSEY">Jersey</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="JORDAN">Jordan</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="KAZAKHSTAN">Kazakhstan</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="KENYA">Kenya</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="KIRIBATI">Kiribati</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="KOREA, DEMOCRATIC PEOPLE'S REPUBLIC OF">Korea, Democratic People's Republic of</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="KOREA, REPUBLIC OF">Korea, Republic of</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="KUWAIT">Kuwait</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="KYRGYZSTAN">Kyrgyzstan</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="LAO PEOPLE'S DEMOCRATIC REPUBLIC">Lao People's Democratic Republic</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="LATVIA">Latvia</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="LEBANON">Lebanon</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="LESOTHO">Lesotho</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="LIBERIA">Liberia</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="LIBYA">Libya</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="LIECHTENSTEIN">Liechtenstein</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="LITHUANIA">Lithuania</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="LUXEMBOURG">Luxembourg</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MACAO">Macao</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MACEDONIA, THE FORMER YUGOSLAV REPUBLIC OF">Macedonia, The Former Yugoslav Republic of</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MADAGASCAR">Madagascar</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MALAWI">Malawi</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MALAYSIA">Malaysia</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MALDIVES">Maldives</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MALI">Mali</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MALTA">Malta</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MARSHALL ISLANDS">Marshall Islands</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MARTINIQUE">Martinique</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MAURITANIA">Mauritania</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MAURITIUS">Mauritius</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MAYOTTE">Mayotte</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MEXICO">Mexico</a>
                          </li>
                          <li>
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INSIGHTS / TECH AND SERVICE PROVIDERS / ARTICLE


THE KEY SUSTAINABILITY PRIORITIES FOR TECHNOLOGY PRODUCT MANAGERS

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June 07, 2022

Contributor: Lori Perri

Prioritize investments in sustainability to drive product and service adoption
and growth.



In short: 

 * Sustainability investments increasingly support practical outcomes, such as
   growth, profitability, improved competitive position, stronger outside
   investment potential, employee retention, decreased costs and social
   standing.
 * Leverage increased investments in sustainability by prioritizing the
   inclusion of benefits during the tech-product development phase.
 * Sustainability ultimately falls to each organization and cannot be
   outsourced. Technology providers and customers should work together in a
   shared responsibility model where both contribute to sustainability
   outcomes. 

Almost all organizations are increasing investments in sustainability
initiatives so technology and service providers must develop and deliver
solutions, services and IT/digital infrastructure that enable their
organizations to meet sustainability goals.

“Sustainability should be a cooperative effort between technology providers and
customers, with each sharing responsibility for enabling sustainability
outcomes,” says Ed Anderson, Distinguished VP Analyst at Gartner.


Download now: The Top 3 Strategic Priorities for Tech Product Managers


INVESTMENTS IN SUSTAINABILITY ARE ON THE RISE

Organizations are increasingly investing in sustainability to achieve practical
outcomes meant to be explicit and measurable, but often less tangible than other
types of business outcomes.

According to Gartner survey data, by 2025, top benefits from sustainability
programs will include increased company brand/reputation, improved resource
efficiency, innovation and new products, higher customer satisfaction/engagement
and better risk management/mitigation. 



Learn more: Your Guide to Building a Sustainable Business Strategy


SUSTAINABILITY PRIORITIES FOR TECHNOLOGY PRODUCT MANAGERS

You play a key role in enabling sustainability outcomes by:

 * Developing and delivering products and services that help your organization
   achieve its desired sustainability outcomes.
 * Ensuring that customers consume and operate product and service offerings
   using sustainability best practices.

Some technology providers have been criticized for sourcing technologies from
suppliers that do not meet sustainability standards across environmental, social
and economic dimensions. When products or services cannot be produced
sustainably, other mitigation strategies can help, such as supporting
initiatives to offset the impact of production like carbon offsetting.



To ensure your organization meets sustainability goals:

 * Demonstrate a commitment to sustainability principles in your product and
   service offerings by publicizing goals and progress against metrics.
 * Account for sustainable practices in the delivery of products and services by
   demonstrating adherence to standards through the supply chain associated with
   product and service offerings.
 * Capitalize on increasing investments in sustainability by prioritizing and
   highlighting benefits of specific product and service offerings.
 * Make the sustainability value proposition explicit by documenting and
   demonstrating economic, environmental and social benefits of the product and
   service offerings.
 * Highlight sustainability benefits in marketing campaigns to help customers
   recognize the specific outcomes they can expect from their providers.
 * Enforce sustainability standards through all suppliers associated with your
   product or service offerings.
 * Deliver a value proposition that customers can use to communicate the
   benefits of the product or service to meet their needs and requirements.
 * Provide product or service documentation highlighting sustainability benefits
   with pertinent metrics.








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