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WE START-UP, SCALE-UP AND SHAKE-UP

the world's most loved brands.



We are a global venture studio specialized in scaling business through brand
strategy, design, visual arts and cultural connectivity.

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VIRGIN Sector: Aviation Stage: Shake-Up

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IN LIFE Sector: Consumer Technology Stage: Start-Up

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BRAINS Sector: Cannabis Stage: Start-Up

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XPRIZE Sector: Innovation Stage: Non-Profit


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FUTURE NATURE Sector: Wellness Stage: Start-Up

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FEWE Sector: Wellness Stage: Start-Up

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ROCHESTER NY Sector: Sports Stage: Start-Up

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BORN OUTSIDE ITALY Sector: Fashion Stage: Start-Up

Our teams have shaped the world's most loved brands, 

including Virgin, Gucci,
Nike, Apple, Parlaphone, Channel4 

and XPRIZE.






In the last decade we have laughed, learned and built business in all scales and
sectors, from entrepreneurs on day zero to
the iconic innovators of our age; Sir Richard Branson and Elon Musk, creating
$300M+ in value.

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THE GIVING MOVEMENT Sector: Fashion Stage: Scale -Up

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MAVEN Sector: Hospitality Stage: Start-Up

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SA CAPELLA Sector: Hospitality Stage: Start-Up

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NAOT Sector: Fashion Stage: Start-Up

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BEN WESTBEECH Sector: Consumer Stage: Scale -Up

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BACARDI Sector: Spirits/Music Stage: Shake-Up

Awards

© 2024, Pay Close Attention. All Rights Reserved.

If you’re a start-up, scale-up, or ambitious brand in need of a shake-up and
would like to discuss partnership or collaboration, please email:
jay@paycloseattention.world