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top of page Skip to Main Content * Home * Solutions * Partners * Customers * About * Contact Us AWS & ActivePrime Exclusive Event AI-ENABLED DATA QUALITY Talk to Us ActivePrime delivers a comprehensive AI-enabled Data Quality Platform to identify and resolve CRM data quality issues or simply generate synthetic data that mimics your real data. HIGH QUALITY DATA BOOSTS SALES AND REDUCES COSTS Poor Data Quality costs organizations an average of $15 million per year according to Gartner’s latest study. IDC estimates that implementing Data Quality initiatives can increase sales by 20-40%. TRUST THE DATA QUALITY EXPERTS ActivePrime’s decades of experience and proprietary AI algorithms focus on identifying and resolving key issues that prevent companies from getting the most out of their data or generating data synthetically to protect privacy, test integrations, and run CRM simulations. FORMATTING ISSUES Fields with inconsistent formats, capitalizations, and abbreviations. DUPLICATED DATA Redundant records. MISSING DATA Records with incomplete fields. INCORRECT DATA Records with erroneous or flawed fields. DAMAGED DATA Corrupted or compromised fields or records. JUNK DATA Data that doesn’t serve any business purpose. MISPLACED DATA Potentially valuable data in the wrong field. UNLOCK YOUR CRM DATA’S POTENTIAL AND GET READY FOR THE AI REVOLUTION Our comprehensive set of tools can help support Data Quality journey by identifying, resolving, and preventing issues that affect your business by leveraging our expertise and AI Algorithms. UNCOVER DATA DEFICIENCIES: ASSESS YOUR DATA Our in-depth report includes all relevant information that will help your organization understand your Data Quality Score and a detailed distribution of defects by Dirty Data symptoms. Learn More RESOLVE DATA QUALITY DEFECTS: ALWAYS-ON DATA QUALITY PROTECTION Protect your valuable Customer Data from defects by identifying, resolving, and preventing issues automatically with ActivePrime's CleanData. Learn More WE'VE GOT YOUR BACK: RECORD AUDIT TRAIL AND SMART UNDO ActivePrime’s Audit Trail will hold data indefinitely, and more importantly track every single change. In addition, it will capture who made the change and when they made it. Smart Undo is a simple, yet powerful way to revert back when needed. Learn More GENERATIVE AI SYNTHETIC DATA: ENTERPRISE DATA SHARING, TESTING AND QUALITY ASSURANCE Create genuine looking synthetic data by leveraging ActivePrime's Generative AI algorithms that mimic real data. Generate any volume of records with minimal configuration. Learn More SECURE AND COMPLIANT: WITHIN THE SALESFORCE SECURITY WALL ActivePrime's comprehensive Data Quality solutions reside within the trusted Salesforce boundaries. Learn More DON’T JUST TAKE OUR WORD FOR IT > "ActivePrime's AI-powered Data Quality Assessment for Salesforce was amazing! > It uncovered unknown data issues with unmatched accuracy, saving us time and > resources. Highly recommended for reliable, up-to-date data and better > decision-making!" Justin Ludlow Co-Founder, CTO RadialSpark > "ActivePrime's CleanData, specifically designed for Salesforce CRM, is the > ultimate solution for large enterprises seeking meticulous control and > top-notch data for AI initiatives. There simply isn't a better option > available in the marketplace." David Forder CEO/Co-Founder Sentia > "ActivePrime's AI-powered Data Quality Assessment for Salesforce > revolutionizes sales team operations with 80% time savings, efficient data > issue identification, and superior sales outcomes. Highly recommended for > proactive data quality optimization." Christopher Culp Area VP Platform AMER Ex - Salesforce CUSTOMERS AND PARTNERS 1. 2. CERTIFICATIONS Minority Business Enterprise Suppliers Clearing House National Women’s Business Enterprise FREQUENTLY ASKED QUESTIONS WHAT ARE ACTIVEPRIME'S CREDENTIALS? ActivePrime has been in business for over two decades specializing in CRM Data Quality. We've been ranked #1 in Customer Service by an independent analyst for the Data Quality Segment. We've helped hundreds of enterprise customers and cleansed over a billion records. WITH WHICH CRMS CAN I USE ACTIVEPRIME? We support Salesforce CRM, Microsoft Dynamics 360 CRM, and Oracle CRM. We also support Heroku. HOW CAN I PURCHASE ACTIVEPRIME? You can purchase ActivePrime directly or through your Salesforce Contract. WHERE IS ACTIVEPRIME HEADQUARTERED? ActivePrime is headquartered in the heart of Silicon Valley in Mountain View, California. DOES ACTIVEPRIME LEVERAGE AI AND MACHINE LEARNING ALGORITHMS? Absolutely! They're proprietary algorithms that have been designed to support Enterprise data and ensure compliance to Enterprise Data Sharing Standards. IS ACTIVEPRIME A SAAS SOLUTION OR A PROFESSIONAL SERVICES COMPANY? ActivePrime offers SaaS Solutions that help our customers identify and resolve data quality issues. Our solutions also leverage ActivePrime's Generative AI algorithms to generate Synthetic Data. CONTACT US ABOUT ACTIVEPRIME ActivePrime is a leading provider of innovative AI-enabled data solutions. Our cutting-edge data management and cleansing tools empower companies to unlock the full potential of their Salesforce data, enabling accurate information, seamless operations, and informed decision-making. With a customer-centric approach, ActivePrime is a trusted data partner for the world’s largest companies. Terms of Use Privacy Policy Phone: 617-247-9908 Email: sales@activeprime.com Address: 800 West El Camino Real Suite 180 Mountain View, CA 94040 © 2023 ActivePrime, Inc. 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