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   Transformative Tools for Tomorrow’s Publishers

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AUTOMATION AND PREDICTIVE PAYWALL DECISIONING FOR ENTERPRISE-LEVEL PUBLISHERS

From automated content curation to first party data activation and predictive
decisioning engines, Sophi's AI-powered platform helps modern publishers make
vital strategic and tactical decisions to transform their business.

Request a Demo


MATHER ACQUIRES SOPHI

We’re excited to share that Sophi has been acquired by Mather Economics!
Together, Sophi's AI-powered products and combine with Mather’s strategic
advisory services to help publishers and media companies digitally transform.

Read the press release


AUTOMATE INVISIBLY

Sophi driven pages outperform human curated pages by a significant margin and
free up resources so that your team can focus on creating the next piece of
content.


UNLOCK HIDDEN VALUE

Reduce the time and resources dedicated to analysis and curation and uncover
more value in the content your team already creates, without the guesswork.


TURN METRICS INTO MEANING

Unlike other tools, Sophi doesn’t just count clicks. For the first time, you’ll
see beyond clicks and shares, and learn which content delivers real value -
acquisition, retention, sales, and so on.


CUSTOMERS




HOW THE WEST AUSTRALIAN DROVE REVENUE USING SOPHI

Subscriptions rose dramatically as Sophi found hidden pockets of value, allowing
busy editors to focus on journalism, The West’s Bethany Chismark explains

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> ‘’We wanted to see how much farther Sophi could take us, so we tested Sophi
> Content Paywall on one of our largest sites. The results were transformative.
> We were hoping for a 10% lift in conversion rate and Sophi delivered four
> times that result. We’re continuing to roll out Sophi solutions across more of
> our sites as we speak.‘’
> 
> -Neil Katz, Chief Customer Officer, Advance Local


DEVELOPED, TESTED AND TRUSTED BY THE #1 NEWS BRAND IN CANADA.

Sophi was born in the newsroom of The Globe and Mail and has helped Canada's
leading newspaper to remain a leader in the industry.

17%
Increase in CTR from the homepage
10%
Increase in subscriber acquisition rate
99%
Automation of The Globe website

*Results based on A/B testing on theglobeandmail.com against traditional
curation.

Read the case study


OUR PARTNERS

We’re proud to partner with the world’s leading companies.




SOPHI SOLUTIONS

It’s easy to make the best decisions when you have the right tools.


SOPHIFOR PAYWALLS

Take the guesswork out of identifying subscriber-only stories with best-in-class
content and fully dynamic paywall engines. You’ll finally understand which
content users will pay to access, and which content delivers more value through
advertising revenue.

Learn More


SOPHI-POWEREDPRINT AUTOMATION

Sophi’s print laydown technology powers intuitive, automated page laydown
through our CMS partners. Save time and resources by running and re-running a
full laydown in under 10 minutes as demands change.

Learn More


SOPHISITE AUTOMATION

Streamline workflow by using Sophi Site Automation to curate value-driven
content across all of your platforms, and free up your team to focus on creating
the next content campaign.

Learn More


SOPHIFOR FIRST PARTY DATA

Sophi’s technology system is designed to get you to the highest value state as
quickly as possible, and it is fully dynamic and personalized in real-time.
Sophi knows when to ask a user to register with an email address, and when to
leave them alone.

Learn More


SOPHIPREDICTIVE DECISIONING ENGINE

Sophi Predictive Decisioning Engine is a fully dynamic, real-time system that
analyses both content + user-propensity so you don't ask someone to sign up for
a low value newsletter when you actually want them to take out their credit card
and make a purchase.

Learn More


AWARDS

Sophi is recognized internationally.




SEE FOR YOURSELF

Get in touch today to learn how Sophi can transform your business.

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TRANSFORMATIVE TOOLS FOR TOMORROW'S CONTENT

Sophi is an AI-powered automation, optimization and prediction platform designed
to help enterprise-level content publishers gain deeper insight into what their
audiences need, make smarter decisions with their resources and get the most
value out of their content.


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