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ZAYO SEIZES MID-MARKET OPPORTUNITY WITH NEW EDGE PORTFOLIO

By Diana GoovaertsOct 12, 2022 01:45pm
Zayo GroupSD-WANSASEcloud
The rollout comes as Zayo continues an effort to revamp its business and target
new market opportunities. (Pixabay)

Zayo put its freshly acquired assets from QOS Networks to work, trotting out a
new portfolio of edge solutions which includes SD-WAN and secure access service
edge (SASE) capabilities. It also inked a new partnership deal with Cloudbrink
to deliver its new edge solutions with just 5 to 20 milliseconds of latency. The
moves come as the company works to transform itself and capture a mid-market
opportunity it had previously left on the table.




The company said in a press release its new SD-WAN and SASE solutions are being
offered in collaboration with VMware, Palo Alto, Fortinet and Versa, which makes
sense given QOS had existing relationships with all of those vendors when it was
acquired in January. Frank Cittadino, SVP of Edge Services at Zayo, told Fierce
the partnerships “not only expand the core capabilities of our offerings, but it
also ensures our customers have a choice when it comes to selecting a vendor. We
heavily focus on providing the right solution for our customers, rather than
trying to force the customer to fit a one-size-fits-all approach.”




Zayo’s other new edge offerings include managed circuit aggregation, remote
access-as-a-service, unified communication-as-a-service (UCaaS), a cloud access
security broker (CASB), Network Firewall and distributed denial of service
(DDoS) protection.

Notably, Zayo is looking to improve delivery of all of these through the
aforementioned arrangement with Cloudbrink. Cittadino said that deal “brings
some unique capabilities to help address last and middle mile performance
challenges experienced by remote workers.” Specifically, he noted it will help
mitigate transport issues to provide better throughput and latency. Cloudbrink’s
Ephermeral Edge will also improve performance for remote workers on the go
without compromising on security.


RELATED

Zayo snags Equinix exec Long to lead product charge

The rollout comes as Zayo continues an effort to revamp its business and target
new market opportunities. Cittadino said the transformation began when Zayo was
taken private in 2020, adding it is “no longer a typical telecom provider.”



“We’re continuing to innovate and provide the digital experience our customers
need to connect from edge to edge, edge to cloud, cloud to edge and everywhere
in between,” he stated. “As part of this, we’ve launched a comprehensive product
strategy for mid-market where Zayo was traditionally focused on big pipes to big
customers.”

The company currently has about 134,000 miles of fiber across North America and
Europe, including a 75,000-mile backbone in the U.S. which it has been working
to upgrade with 400G capabilities. It also has nearly 200,000 devices and
circuits managed in customer edge networks across 51 countries; 250,000 UCaaS
endpoints; and over 2 million voice lines deployed.

Zayo recently hired a new Chief Product Officer to refresh its portfolio. At the
time, the company told Fierce he would focused on building the company’s
capabilities around network observability and automation, multi-cloud and
edge-to-core-to-cloud.

According to Vertical Systems Group data, the company is up against market
leaders AT&T, Comcast, Hughes, Verizon, Windstream and Lumen in the U.S. carrier
managed SD-WAN arena. The latter has notably touted its ability to deliver 5
milliseconds of latency to its U.S. enterprise customers, a capability Zayo is
clearly looking to replicate.

Telecomlatency

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