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FRIDAY HEALTH PLANS NAMES FORMER HUMANA PRESIDENT AS CEO
Jakob Emerson - Wednesday, December 21st, 2022
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Friday Health Plans has named Beth Bierbower as CEO, effective Dec. 2.
Former CEO Sal Gentile and former President Dave Pinkert have left the company.
Mr. Gentile will continue to serve as an outside senior advisor, according to a
news release.
Ms. Bierbower held several leadership roles at Humana since first starting there
in 2001, including president of the group and specialty benefits segment.
"I look forward to building on Friday’s efforts to improve our performance and
success over the long term," she said. "I believe we can build on our
industry-leading customer service to deliver our promise of providing our
members simple, affordable care with a great customer experience."
Friday was founded in 2015 and offers individual and small group plans both on
and off the exchange. In 2023, the company is offering ACA plans in Colorado,
North Carolina, Georgia, Nevada and Oklahoma.
Latest articles on Executive Moves:
16 payer exec moves in December
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We think you might be interested in this webinar: Experience as your
differentiator: How to attract and retain patients which will take place on
Tuesday, January 24th, 2023 at 12:00 PM CST - Register Now
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