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Submitted URL: http://defaultveg.org/
Effective URL: https://www.betterfoodfoundation.org/
Submission: On November 05 via api from US — Scanned from NL
Effective URL: https://www.betterfoodfoundation.org/
Submission: On November 05 via api from US — Scanned from NL
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BETTER FOOD, BY DEFAULT.
The Better Food Foundation incubates novel strategies for shifting diets. Our
vision is a world where plant-based food is the norm.
Our mission
NORMALIZING PLANT-BASED FOOD
Our programs transform the institutional and cultural environments that both
guide food choices and shape attitudes towards plant-based eating, leading to
large scale and lasting diet change.
DEFAULTVEG IS A SIMPLE AND INCLUSIVE WAY TO OFFER HEALTHIER, GREENER, AND MORE
INCLUSIVE MEALS BY NUDGING CONSUMERS TOWARD PLANT-BASED OPTIONS.
Learn more
FLIPIT TELLS THE STORIES OF PEOPLE WHO ARE AHEAD OF THE CURVE—CHANGEMAKERS WHO
ARE ALREADY MAKING PLANT-BASED FOOD THE NORM IN THEIR COMMUNITIES.
Learn more
OUR IMPACT
KEY RESULTS FOR A MORE SUSTAINABLE WORLD.
Learn More
1,815,000
meals impacted/year
500+
institutions using plant-based nudges
37%
reduction in greenhouse gas emissions, equivalent to 888,000 kg of carbon
dioxide
34%
reduction in water footprint, or 21,000,000 gallons of water
STAY IN TOUCH
Get the latest news, research, and campaign updates from the Better Food
Foundation, delivered straight to your inbox.
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THE LATEST
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DefaultVeg
Jul 31, 2024
RESEARCH ON DEFAULTS: HOW CAN PLANT-BASED NUDGES BE IMPLEMENTED EFFECTIVELY?
DefaultVeg an effective, evidence-based intervention, and it can benefit nearly
all of the groups involved: food service vendors, consumers, animals, and the
climate and environment. But just because it works doesn’t mean we can’t make it
better. Here are our research-backed tips on how to ensure your nudges are as
effective as possible.
DefaultVeg
Mar 24, 2024
HUNDREDS OF UNIVERSITIES ARE MOVING TOWARD A PLANT-BASED NORM
Sodexo has massively expanded plant-based dining at its nearly 400 universities
following its trial of DefaultVeg menus.
Press Release
Mar 14, 2024
SODEXO LAUNCHES MASSIVE EXPANSION OF DEFAULTVEG PILOT, MAKING PLANT-BASED MEAL
SERVICE A NORM AT CAMPUS EATERIES ACROSS USA
DefaultVeg expansion to almost 400 campuses serving 1 million students coincides
with a newly published study showing that consistently offering plant-based
meals as the default option is highly effective at encouraging students to
choose them, cutting greenhouse gas emissions.
TAKE ACTION
BECOME AN AMBASSADOR
Universities around the world see the value in reimagining food norms. Together
we can keep campus—and the planet—cool.
Inspire change at your school
DONATE
Just as we always eat in community, we also need our community to make this
transformative work possible.
Monthly
One Time
THERE’S A LOT OF LARGE-SCALE CHANGE THAT WE COULD ACHIEVE IN ANY OF THE
INSTITUTIONS WHERE FOOD IS SERVED. NUDGES ARE MORE THAN JUST QUIET AND DISCREET.
THEY’RE ACTIVELY CHANGING PEOPLE’S ATTITUDES IN A POSITIVE DIRECTION TOWARDS
PLANT-BASED FOODS.
JENNIFER CHANNIN
Executive Director
THE INVISIBLE POWER OF ‘NUDGING’ IS LEADING DINERS TO CUT BACK ON MEAT
Read More
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PO Box 96503 #21885
Washington, DC 20090-6503
Phone: (877) 561-4640
Email: info@betterfoodfoundation.org
EIN: 81-4537521
* Who We Are
* Mission & Impact
* Meet the Team
* Annual Reports
* Initiatives
* DefaultVeg
* FlipIt
* Movement Building
* Faith in Food
* Take Action
* Create change with us
* Students
* Professionals
* Bring DefaultVeg to:
* Universities
* Coffee Shops
* Cities
* Ready to try DefaultVeg?
* Adopt the Strategy
* Research and Reports
* Research on Defaults
* Reports & Publications
* The Latest
* News
* Events
* Contact
* Search
* Media Center
* Donate
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