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THE FUTURE OF EVENT MARKETING

Goldcast helps B2B marketers run virtual and hybrid events that drive revenue
Get a Demo
Experience Goldcast




IT’S TIME TO DELIVER AN EVENT EXPERIENCE THAT ACTUALLY STANDS OUT

Goldcast helps you craft an event experience that creates an “aha” moment with
your prospects and customers that they don’t get with traditional event
platforms. Plus, Goldcast is built for B2B marketers specifically, so our
product helps arm your sales and marketing teams with actionable insights they
need to turn attendees into customers.


"AT DRIFT, EVERY EXPERIENCE MATTERS. THAT'S WHY WE TURNED TO GOLDCAST TO ELEVATE
OUR EVENTS AND HELP US CREATE UNIQUE EXPERIENCES THAT MEET OUR CUSTOMERS'
EVER-EVOLVING NEEDS."

Mark Kilens

VP, Events and Community, Drift


CREATE A NETFLIX-STYLE EXPERIENCE FOR YOUR ATTENDEES

Are you still watching? You bet they are. We’ve obsessed over design to create
an elegant user experience that increases attendee show rate, drives engagement,
and gives them an event they’ll rave about.

Video Production Capabilities


IT WAS JUST A REALLY SEAMLESS EXPERIENCE. WE HAD A LOT OF GREAT FEEDBACK ABOUT
THE FLOW OF THE EVENT, THE PLATFORM ITSELF, AND JUST THE ABILITY TO SIT BACK AND
BE GUIDED THROUGH IT. I SLEEP BETTER AT NIGHT KNOWING THAT OUR EXPERIENCES ARE
RUN ON GOLDCAST


NINA BUTLER


Director of Global Event Marketing





J



CONTROL YOUR EVENT LIKE A TV SHOW PRODUCER

Use our built-in studio controls to create a fully branded stage, overlays,
lower-thirds, live video Q&A, and more. You’ll even have the flexibility to
toggle between live and pre-recorded videos.

Explore Features


AS A MARKETER, I WANT MY EVENT TO LOOK GORGEOUS AND FEEL LIKE A HIGHLY PRODUCED
EXPERIENCE. USING IN-BUILT STUDIO CONTROLS, WE HAVE EASILY CREATED A TV SHOW
STYLE EXPERIENCE THAT HAS GOTTEN US HIGHER ATTENDEE ENGAGEMENT CONSISTENTLY


DINO KUCKOVIC


Director of Community & Events







HOST EVENTS THAT IMPACT THE ENTIRE CUSTOMER LIFECYCLE

Webinars

User conferences

Hybrid events

Product Launches

Community events

Slide 2 of 5.





WEBINARS, USER CONFERENCES, HYBRID EVENTS, PRODUCT LAUNCHES, COMMUNITY EVENTS,
FIELD EVENTS - GOLDCAST CAN DO IT ALL, AND MORE. WE'RE BUILT FOR EVENTS OF ANY
SIZE OR FORMAT, NO MATTER WHERE A CUSTOMER IS ON THEIR JOURNEY WITH YOU.


NURTURE YOUR COMMUNITY

Transform your audience into a community using the Goldcast lounge, breakout
rooms, 1:1 networking, gaming widgets, a photo booth, and more to create a fun
and memorable event experience.

Explore Engagements


CREATING A COMMUNITY THROUGH EVENTS IS AN IMPORTANT OBJECTIVE FOR US. AND HAVING
A SPACE FOR ATTENDEES TO INTERACT WITH EACH OTHER IN SMALL GROUPS AND EXPERIENCE
SOMETHING MEMORABLE WAS TOP OF MIND. WE  LOOKED AT MULTIPLE PLATFORMS AND BEEN
EXTREMELY HAPPY WITH THE COMMUNITY INTERACTIONS WE HAVE ACHIEVED THROUGH
GOLDCAST


NATHAN BURKE


CMO





J



FEED KEY ATTENDEE INSIGHTS TO YOUR SALES TEAM

We sync not only the registered/attended status but the detailed attendee and
account activity from the event into CRM tools. This helps marketing teams
prioritize leads and create targeted campaigns and sales teams understand
account level insights right in Salesforce.

Explore Integrations


GOLDCAST ALWAYS MAKES DATA ACTIONABLE, SO IT CAN BE USED IN FOLLOW-UPS TO REALLY
ELEVATE THE EXPERIENCE. IT’S ABOUT PUTTING ATTENDEES INTO TARGETED CADENCES,
GIVING SALES THE OPPORTUNITY TO DIVE INTO WHAT THE CUSTOMER NEEDS


JENNIFER CUMMINGS


Director of Global Event Marketing







SEE IT IN ACTION

Goldcast helped me realize our vision of attendees watching the event and going
"Wow, Holy Smokes, this is an experience that I can't forget!"

Request a Demo


WHAT MAKES GOLDCAST GREAT?

Case Study


2X HIGHER ATTENDANCE, 3X PIPELINE GOALS

Drift

Learn Now

Case Study


2ND HIGHEST PIPELINE GENERATING CHANNEL

Alyce

Learn Now

Case Study


THE ULTIMATE VIRTUAL RE-BRAND

Salesloft

Learn Now

Case Study


89% ATTENDEES RATED 5/5 FOR EVENT EXPERIENCE

Kong

Learn Now


HEAR IT FROM OUR CUSTOMERS







SEE GOLDCAST IN ACTION

Create events that amaze

Host events of any size with ease

Build a community

Foster genuine connections

Interact and involve your audience

Engage your prospects like never before!

Slide 2 of 6.





CHECK OUT THESE RESOURCES FOR B2B EVENT MARKETERS


THE EVENT MARKETING 3.0 PLAYBOOK


CMO DIARIES


LEARN MORE ABOUT THE GOLDCAST PLATFORM


SUBSCRIBE TO THE GOLDCAST BLOG


THOUSANDS ARE LOVING GOLDCAST

Follow @goldcast

I haven't found another platform which provided insights on engagement, quite as
throughly as Goldcast does. This would be super helpful as we identify who to
target for the next year's event
Nishkam P,  Founder Small-Business
Hands down the best virtual event I have attended in terms of content and
experience - The RevGrowth Virtual Summit. Shout out to Drift and Goldcast for a
world class event.
Bonnie J,  Marketing Ops professional
Great to be working with a partner like Goldcast. I appreciate their
contribution to Inventory Locator Service,® LLC marketing strategy.
#marketingstrategy

EJ Schmidt,  Acting CMO at iLS
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