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BE MORE PIRATE
OR HOW TO TAKE ON THE WORLD AND WIN
By: Sam Conniff Allende
--------------------------------------------------------------------------------
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BE MORE PIRATE
OR HOW TO TAKE ON THE WORLD AND WIN
By: Sam Conniff Allende
About this Book
* Paperback
320 Pages
* Dimensions(cm)
18x13x2.5
Paperback Edition Number: 1
Published: 14th May 2018
ISBN: 9780241307885
Number Of Pages: 320
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Have you ever wanted to make your mark on the world and wondered how?
Have you ever wanted to stand up to the system, break it, or make it better?
Have you ever wondered how to find success amidst unpredictability?
The answer? Be More Pirate.
In Be More Pirate, Sam Conniff Allende reveals the game-changing innovations of
18th century pirates and identifies five key takeaways from this golden age of
piracy:
- Rebel: Draw strength from standing up to the status quo
- Rewrite: Bend, break, but ultimately rewrite the rules
- Reorganise: Collaborate to achieve scale not growth
- Redistribute: Fight for fairness and make enemies of exploitation
- Retell: Weaponise stories and tell the hell out of them
Using these pioneering strategies as examples and looking to modern-day pirates
like Banksy, Elon Musk and Malala for inspiration, Conniff Allende shows you how
to build your own manifesto, a pirate code 2.0 fit for the uncertain 21st
century.
About the Author
Sam Conniff Allende is the founder and former CEO of Livity, a
multi-award-winning youth marketing agency. Sam has led the way in creating the
unlikeliest and yet highly successful collaborations between brands and bright
young people on the edges of society, ones which have resulted in real
innovation. He has worked with Google, Unilever, PlayStation, Red Bull and
Dyson, and runs Be More Pirate workshops and talks at these industry-leading
companies. Sam lives in London, and Be More Pirate is his first book.
INDUSTRY REVIEWS
I'd rather be a pirate than join the navy * Steve Jobs *
Ask forgiveness, not permission! A unique approach...reminds me of the fun we've
had with our airlines * Sir Richard Branson *
Be More Pirate feels so important as it looks to history to help us grip the
future * Martha Lane Fox CBE, Founder of Lastminute.com *
Be More Pirate is a battle cry for my generation. Step aside, the future belongs
to us * Jamal Edwards *
Totally compelling * Ed Miliband, Reasons to be Cheerful podcast *
A refreshing, entertaining and inspiring perspective on work, leadership and why
we do what we do * Bruce Daisley, VP Twitter *
Be More Pirate makes modern-day heroes of names lost in history. Sam has spotted
something: that millennials are natural pirates in spirit, making their own way
on the high seas. Put aside the cutlass-and-parrot pirates in the Treasure
Island mould. The ones he is thinking of were the model for how to break the
system and create radical change -- Jo Lo Dico * Evening Standard *
Sam has created something that is timely and important. It is an idea that's
going to explode -- Will Hudson * Founder and CEO of It's Nice That and Anyways
*
Be More Pirate as a statement is a controversial call to arms given the
prevailing news agenda around corporate leadership, however as you dig into the
argument there is a slow-dawning realisation that this way of thinking, this
contrarianism, is exactly what we need to course correct 'the corporation' *
Arlo Brady, CEO, Freuds *
Be More Pirate is refreshing, funny, insightful and ... annoying, in a good way.
I felt actually challenged and inspired to do more, and be more in life and
work. This isn't a book, it's the beginning of a movement -- Tom Goodwin *
Author, Digital Darwinism *
If you're in an industry facing disruption, the challenges are huge and the
practical solutions few and far between. Be More Pirate is a dynamic framework
for taking charge of the change that's coming your way. Sam has made pirates
relevant again -- Adam Lewin * Creative Director Hearst Publishing and
ex-Creative Director at Conde Nast *
Enlightening - Be More Pirate is a captivating and valuable read for anyone who
wants a fresh guide book to navigate uncertain times * Rachel Botsman, author of
WHO CAN YOU TRUST? and co-author of WHAT'S MINE IS YOURS *
Be More Pirate is a brave, original and inspiring concept -- Syima Aslam *
Director and Founder of Bradford Literature Festival *
Be More Pirate is a timely kick up the backside for any organisation that hasn't
got to grips with the disruption that faces us all. But it's also an optimistic,
practical and purposeful rallying cry that a different way of organising
ourselves is possible. Who knew the rogues of the 18th Century were going to be
the role models we need for the 21st century -- Stephen Woodford * CEO of the
Advertising Agencies Association *
Be More Pirate is a call to our better natures, our more inventive, imaginative
selves to rouse up and remake the world. It's time for the rebels in us all to
re-emerge -- Antony Mayfield * Founder and CEO of Brilliant Noise *
A much needed call for more radical intention at the top. Be More Pirate is more
useful, memorable and amusing than most leadership material I've seen, and I've
pretty much seen the lot -- Liam Black * CEO Wavelength *
Be More Pirate provides high-octane inspiration in the face of unprecedented
disruption. Break open the rum and immerse yourself, because Be More Pirate is a
holistic strategy for success in changing times -- Sherilyn Shackell * Founder &
CEO The Marketing Academy *
Ask forgiveness, not permission! A unique approach...reminds me of the fun we've
had with our airlines * Sir Richard Branson *
ISBN: 9780241307885
ISBN-10: 0241307880
Audience: General
Format: Paperback
Language: English
Number Of Pages: 320
Published: 14th May 2018
Publisher: Penguin UK
Country of Publication: GB
Dimensions (cm): 18 x 13 x 2.5
Weight (kg): 0.21
Edition Number: 1
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