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LONDON, U.K., SEPTEMBER 18, 2023


GARTNER PREDICTS 80% OF LARGE ENTERPRISE FINANCE TEAMS WILL USE INTERNAL AI
PLATFORMS BY 2026


KEY ISSUES FACING CFOS NOW AND IN THE FUTURE BEING DISCUSSED AT GARTNER CFO &
FINANCE EXECUTIVE CONFERENCE, SEPTEMBER 18-19, IN LONDON

By 2026, 80% of large enterprise finance teams will rely on internally managed
and owned generative AI platforms trained with proprietary business data,
according to Gartner, Inc.

Gartner analysts are discussing the characteristics and best practices of
finance organizations that have successfully introduced AI during the Gartner
CFO & Finance Executive Conference which is taking place here through Tuesday.

“The recent entry of large, well-established companies into the generative AI
market has kicked off a highly competitive race to see who can deliver
revolutionary value first,” said Mark D. McDonald, senior director analyst in
the Gartner Finance Practice. “Leadership teams do not want to fall behind
peers; however, as the chief steward for an organization’s financial health,
CFO’s must balance the risks and rewards of tools like generative AI. There are
three distinct conversations that CFOs should have across leadership circles to
ensure that reasonable expectations are established, and the use of generative
AI creates value without introducing unacceptable risks.”

 

Mark D. McDonald speaking at the Gartner CFO & Finance Executive Conference in
London today.

These conversations that CFOs must conduct include:

Discussion #1: Debunk the Hype to Avoid Inflated Expectations
Generative AI presents the potential for businesses to comprehensively navigate
their data’s growing complexity and volume with ease. However, the technology’s
limitations introduce several real challenges to this objective, leading Gartner
to consider it at a peak of inflated expectations. CFOs should partner with
senior technology leadership (e.g., CIO, chief data officer, chief information
security officer) to distinguish hype from reality and share results with other
executive leadership team members.

Current generative AI solutions represent a collection of modern innovations,
including deep learning, natural language processing, reinforcement learning and
graph networks, all of which deliver remarkable outcomes. However, the extensive
number of parameters and connections used to create these outputs prevent any
transparent reconciliation of the algorithm’s response.

This observation includes an inability to determine if the algorithm has
developed unstated objectives or if it is basing conclusions on inaccurate,
irrelevant, unethical, or even illegal information. “Such limitations form the
backbone of conversations that CFOs must have with leadership circles when
considering the use of generative AI,” said McDonald.

Discussion #2: Define Generative AI Use Cases That Are Aligned, Responsible, and
Actionable
With an understanding of generative AI’s limitations, CFOs can responsibly
direct a conversation with management teams aimed at defining use cases. They
must collaborate with operational management, executive leaders, and
representatives from the user community to define actionable generative AI use
cases that align with the organization’s overall strategy and risk tolerance.

“As with any AI solution, the best use cases exploit a specific business’s
strengths and defend its weaknesses,” said McDonald. “Copying use cases from
other companies will likely not have the same impact in an organization with
different circumstances. Instead, aligning generative AI’s fundamental
capabilities to a business’s unique strategies and objectives delivers a value
that differentiates a company from its competitors.”

Discussion #3: Develop Generative AI Governance and Guidelines for Acceptable
Use
Generative AI requires human oversight to ensure that outcomes adhere to the
nuance of human judgment and fairness. While generative AI’s output may appear
human-like and compelling, the results may not always be accurate, unbiased, or
reliable.

“CFOs should engage legal, HR, audit, security, and other relevant corporate
support functions to establish usage guidelines to minimize security,
compliance, regulatory and other intellectual property risk,” said McDonald.
“This discussion must also include the potential impact to the workforce,
company culture and necessary training.”

Additional information is available to Gartner clients in the
report Conversation Guide (CFO): 3 Discussions CFOs Must Have on Generative AI.
Nonclients can watch the webinar Move Towards an AI-Forward, Autonomous Finance
Future.

About the CFO & Finance Executive Conference 2023 
Gartner experts are providing additional insights on how CFOs can address
slowing growth, persistent high inflation, scarce expensive talent and global
supply constraints during the Gartner CFO & Finance Executive Conferences 2023,
taking place September 18-19 in London. Follow news and updates from the
conferences on X using the hashtag #GartnerFinance.

About the Gartner Finance Practice
The Gartner Finance practice helps senior finance executives meet their top
priorities. Gartner offers a unique breadth and depth of content to support
clients’ individual success and deliver on key initiatives that cut across
finance functions to drive business impact. Learn more
at https://www.gartner.com/en/finance/finance-leaders. Follow Gartner for
Finance on LinkedIn and X using #GartnerFinance to stay ahead of the latest
expert insights and key trends shaping the Finance function. Visit the Gartner
Finance Newsroom for more information and insights.

# # #

MEDIA CONTACTS

Matthew Meigs
Gartner
matthew.meigs@gartner.com

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