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Business|How China Built BYD, Its Tesla Killer

https://www.nytimes.com/2024/02/12/business/byd-china-electric-vehicle.html
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A saleswoman showing a car at a BYD showroom in Shenzhen, China. Over 80 percent
of BYD’s sales are in China, but exports to Europe are expanding.Credit...Gilles
Sabrié for The New York Times


HOW CHINA BUILT BYD, ITS TESLA KILLER

The leading Chinese electric vehicle company, with origins as a battery maker,
has posted two years of million-car growth in sales.

A saleswoman showing a car at a BYD showroom in Shenzhen, China. Over 80 percent
of BYD’s sales are in China, but exports to Europe are expanding.Credit...Gilles
Sabrié for The New York Times

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By Keith Bradsher

Keith Bradsher, who has covered China’s auto industry since 2002, reported from
Shenzhen, China.

 * Feb. 12, 2024

China’s BYD was a battery manufacturer trying its hand at building cars when it
showed off its newest model in 2007. American executives at the Guangzhou auto
show gaped at the car’s uneven purple paint job and the poor fit of its doors.

“They were the laughingstock of the industry,” said Michael Dunne, a China auto
industry analyst.

Nobody is laughing at BYD now.

The company passed Tesla in worldwide sales of fully electric cars late last
year. BYD is building assembly lines in Brazil, Hungary, Thailand and Uzbekistan
and preparing to do so in Indonesia and Mexico. It is rapidly expanding exports
to Europe. And the company is on the cusp of passing Volkswagen Group, which
includes Audi, as the market leader in China.

BYD’s sales, over 80 percent of them in China, have grown by about a million
cars in each of the past two years. The last automaker to accomplish that in
even one year in the American market was General Motors — and that was in 1946,
after G.M. had suspended passenger car sales during the four preceding years
because of World War II.



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“BYD’s growth is unlike anything the industry has seen in many decades,” said
Matt Anderson, curator of transportation at the Henry Ford Museum in Dearborn,
Mich.

Based in Shenzhen, the hub of China’s electronics industry, BYD has shown how
Chinese carmakers can tap the country’s dominance of electrical products. No
company has benefited as much from China’s embrace of battery-electric cars and
plug-in gasoline-electric cars. These vehicles together make up 40 percent of
China’s car market, the world’s largest, and are expected to be more than half
next year. Like most Chinese automakers, BYD doesn’t sell its cars in America
because Trump-era tariffs remain in place, but BYD does sell buses in the United
States.

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Keith Bradsher is the Beijing bureau chief for The Times. He previously served
as bureau chief in Shanghai, Hong Kong and Detroit and as a Washington
correspondent. He has lived and reported in mainland China through the pandemic.
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