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Case Study
Featured
Enterprise | Small Business


HOW CROSS-BORDER SOLUTIONS HELPED TTI CUT SHIPPING TIMES BY 66%

Learn how TTI improved their shipping-to-Canada experience with Purolator’s
cross-border solutions.
Jul 29, 2021
e-Commerce | Shipping
Retail
Purolator»How Cross-Border Solutions Helped TTI Cut Shipping Times By 66%


TTI + PUROLATOR

 

Cross-border solutions have been a part of Purolator’s offerings for over 25
years, and increasingly, we’re seeing more U.S.-based businesses come to us to
get their products into Canada. To learn how cross-border shipping benefits our
partners, we spoke to Craig Baxter, President of TTI Canada, about his
experience.

Craig helped to bring the North American division into Canada 15 years ago, and
now he’s successfully leading TTI Canada. Alongside Craig, we spoke with Janice
Amenta, Director of Operations for the Milwaukee division of TTI. Janice has
worked for the company for 30 years and has played an intrinsic role in carving
out their partnership with Purolator.




THE STORY OF TTI

 

Founded in 1985, TTI is a global power tool and floor care manufacturer. TTI
houses multiple brands, including Milwaukee Tools, Ryobi and Hoover. TTI owes
its growth to innovative solutions, such as using advanced battery technology
for cordless products. They also focus on creating cost and labour-saving
processes, while improving overall product performance. Since bringing TTI into
Canada, the business has grown significantly year over year – from around 30
employees 13 years ago, to well over 500 employees at present time.




TTI, A GLOBAL POWER TOOL AND
FLOOR CARE MANUFACTURER.

TTI’s distribution centre for
U.S. and Canada shipments
is based in Mississippi.
Daily cross-border shipping
is required for Canada-
bound deliveries.


CHALLENGE


FINDING A RELIABLE SHIPPING SOLUTION FOR CANADA.

For the first few years, TTI had a distribution centre in Scarborough, Ontario,
to facilitate Canadian shipments. This distribution centre has since closed, and
now all northbound shipments originate from Olive Branch, Mississippi, in the
U.S. The challenge began when they recognized their U.S. delivery partners
didn’t have the capabilities to deliver to Canadian customers through their own
assets. This meant their cross-border shipping solutions were fragmented – third
parties were being used to get their shipments into Canada, which created
serious bottlenecks. Customers would be able to see the delivery up until it
reached the border, but there was no shipment tracking available after it was
handed to a third-party provider. In other words, customers (and TTI) wouldn’t
have any insight as to when their shipment would be delivered.

Additionally, the third-party provider wouldn’t always be able to provide
last-mile solutions. Products were sometimes delivered to a depot, not directly
to the end-users. Or, they went to distributors who then had to pick up their
products from the depot. The biggest challenge, though, was timing – Canadian
customers could experience up to a three-week wait for their delivery, and this
simply wasn’t good enough. Craig explained that when a contractor needs a tool,
they need it right away. “The product that sells is the product that’s
available,” he summarized.


SOLUTION


CROSS-BORDER SHIPPING MADE EASY BY PUROLATOR.

TTI Canada’s high-quality products meant the business continued to grow despite
experiencing logistical hurdles. Still, they identified that their current
shipping process was limiting their potential growth. A better solution for
shipping to Canada was needed – a partner that cared about quality and customer
service as much as TTI did.

This is when TTI contacted Purolator. “We partnered with Purolator mainly
because of the presence Purolator has in Canada. Plus, they were able to deliver
our shipments to the last mile and not hand them off to a third-party carrier,”
explained Janice.

At first, Purolator would help TTI with Canadian shipments that had already been
transported into Canada. This partnership assisted with shipment visibility and
last mile, but there were still opportunities to further streamline the
deliveries. Occasionally, TTI’s U.S. delivery partner was late to pick up and
transport northbound shipments from their Mississippi location, meaning
shipments were late to be transported into Canada. To fix this, Purolator was
given the responsibility for transporting the truckload shipments from the
Mississippi distribution centre. Purolator was able to provide seamless daily
departures directly from Mississippi, all the way to Toronto and Winnipeg. Soon
after, Purolator started to transport Canada-bound LTL (less-than-truckload) and
courier shipments, also.

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RESULTS


TTI + PUROLATOR. A SHIPPING SUCCESS STORY.

TTI now works with Purolator for all Canadian deliveries, directly from their
origin in Mississippi. They’ve significantly improved visibility and last-mile
delivery solutions, and – perhaps most importantly – they’ve considerably cut
turnaround times when shipping to Canada.

Janice explained that, in some cases, Canadian-bound shipments have gone from
weeks to days. “Transit times have gone from around 14 days down to – in some
areas – four or five business days.” Plus, TTI’s customers now have visibility
into their shipments from start to finish. Customers can log in to “Milwaukee
connect” and track shipments for themselves – data is uploaded in real time.



Purolator provides TTI with solutions beyond their northbound transportation.
TTI also uses Purolator to return shipments from Canada, back to Mississippi.
“We’re currently working on streamlining this process even further. Customers
will soon be able to go to our website and request their tools be replaced or
repaired – they can use the TTI website, print a Purolator waybill and Purolator
will transport the broken tool to the nearest service centre,” explained Janice.
Additionally, TTI uses Purolator to get trade show displays from one city to the
next within Canada. Purolator will hold things in their warehouses until it’s
time to set up the next convention or trade show.

Craig summarized that TTI’s partnership with Purolator truly helps them to
achieve their objectives. “I feel Purolator is a true partner for TTI. A
partnership is a term thrown around all the time, and oftentimes is meaningless.
With Purolator, I’ve always felt as though they truly had our best interests in
mind, and strive to provide a cost-effective solution that very much helps us
achieve what we are trying to achieve.”

> I’ve always felt as though they truly had our best interests in mind, and
> strive to provide a cost-effective solution that very much helps us achieve
> what we are trying to achieve.




HOW PUROLATOR COULD OFFER TTI
STREAMLINED CROSS-BORDER SOLUTIONS


LAST-MILE DELIVERIES
TO CUSTOMER


END-TO-END
SHIPMENT TRACKING


MUCH FASTER
SHIPPING TIMES


NO THIRD-PARTY
HANDOFFS


SHIPPING TO CANADA IS SIMPLY EASIER
WITH PUROLATOR’S CANADIAN PRESENCE

“Purolator provides direct daily shipments carrying both courier and LTL, from
Mississippi into Canada, with inductions into Toronto and Winnipeg. Our complete
supply chain solution has been able to save TTI 3-10 days for their northbound
shipments, and greatly improved their visibility – in turn, improving the
customer experience significantly.”


Cathy LaPlaunt,
Account Executive, Purolator Inc.


FIND OUT HOW PUROLATOR’S CROSS-BORDER SOLUTIONS CAN HELP YOUR CANADIAN REACH.

Learn more
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