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THE NEW PRODUCT
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product lines and companies to the next level.” Marc Stitt, Product Marketing
Leader

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THE NO. 1 PRODUCT MARKETING PLATFORM FOR 95,000+ PMMS.



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Unlock your PMM membership.
Learn from the world’s leading product marketers, access an ever-growing bank of
templates, content, and presentations, and reach your product marketing
potential with the quintessential kit for leveling up your product marketing
efforts.
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The latest talking points.

Product Marketing Competitive intelligence Pricing OKRs Positioning Go-to-Market
Reports


STATE OF THE INTERACTIVE PRODUCT DEMO 2024 REPORT

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THE POWER OF ASKING ‘WHY?’ A CASE STUDY FOR MARKET RESEARCH

Tune in as Andrea Saez outlines the importance of thorough market research in
product development....

 * Charley Gale

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PRODUCT MARKETING IN THE AGE OF SOCIAL MEDIA

Step into the future of product marketing. Learn how to harness the power of
influencers, engage in the attention economy, and craft strategies that resonate
with today’s audiences....

 * Nicholas Spiro

10 min read
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Scholar program case studies


“THE PMM SCHOLAR PROGRAM HAS BEEN A TRANSFORMATIVE EXPERIENCE.” CASE STUDY WITH
JOHNATHAN BUTLER

Gain valuable insights into the PMM Scholar Program by reading about the
firsthand experience of recent graduate Johnathan Butler....

 * Charley Gale

4 min read
Members-only
Product Marketing Strategy


PRODUCT MARKETING VS. CHANNEL MARKETING WHAT'S THE DIFFERENCE?

Unraveling product marketing vs. channel marketing: Explore the meanings and 4
key differences between these marketing disciplines....

 * Anand Srinivasan

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Location All North America EMEA APAC LATAM Online Type All In-person summits
In-person meetups In-person courses Virtual festivals Virtual meetups Virtual
courses Webinars Members-only events
3-24 April 2024


LIVE TWO-HOUR WORKSHOPS

Includes sales coaching, using data to manage sales, sales tactics & sales
metrics.
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9 April 2024


PRODUCT MARKETING CERTIFIED: CORE, DENVER

Meet in person for a workshop taught by an PMM expert and absorb the knowledge
of like-minded PMMs.
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9 April 2024


PMA AMSTERDAM

Company tour at Adyen
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10 April 2024


PMA/PLA MADRID

Product synergy: PMs and PMMs collaboration | Hosted at Salesforce
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10 April 2024


PMA BOOK CLUB

Backstage Pass | Live with Harvey Lee
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10 - 11 April 2024


DENVER

Product Marketing Summit returns to the mile high city for two days of unrivaled
content & networking.
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11 April 2024


PMA REDWOOD CITY, SAN FRANCISCO

Networking drinks in your city
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11 April 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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16 April 2024


PRODUCT MARKETING CERTIFIED: CORE, MINNEAPOLIS

Meet in person for a workshop taught by an PMM expert and absorb the knowledge
of like-minded PMMs.
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17 April 2024


KEEPING IT REEL: THE POWER OF AN IMPACTFUL VIDEO STRATEGY

Join this exclusive webinar and learn how to craft impactful video content.
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17 April 2024


PMM CONSULTANCY MEETUP

Discuss the strategies on how to approach consulting as a PMM.
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18 April 2024


PMA MIAMI

Networking drinks with PMMs in your city
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18 April 2024


PMA LOS ANGELES

Networking drinks with PMMs in your city
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18 April 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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18 April 2024


AI FOR MARKETERS

Future-proof your marketing strategy and accelerate growth with the power of AI.
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20 April 2024


PMM LEADERSHIP ACCELERATOR

Eight-week coaching program for leaders
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23 April 2024


PMMNOW: EXCLUSIVE LIVE STREAM

Refocus your ideal customer profile to win more business
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23 & 25 April 2024


MASTERING LEADERSHIP: CHANGE MANAGEMENT

Quarterly workshops for Exec+ members to learn critical leadership skills on
their journey to the top.
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24 & 25 April, 2024


#GTM24 LOS ANGELES

Master the Go-to-Market challenge; accelerate your success with insights and
best practices from industry leaders.
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25 April 2024


PMA MUNICH

Networking drinks with PMMs in your city
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25 April 2024


PMA BERLIN

Spring mini summit | Hosted at Qonto
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25 April 2024


PMA/GTMA LONDON

Networking drinks with PMMs in your city. (In partnership with GTM Alliance)
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25 April 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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26 April 2024


PMA LONDON

New Year, New Job! How to set yourself up for success in the first 90 days!
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26 April 2024


PMA TORONTO

Networking drinks with PMMs in your city
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30 April 2024


PRODUCT MARKETING LEADERSHIP ACCELERATOR

Unlock your leadership potential in an eight-week coaching program designed to
leave you feeling confident leading your PMM strategy, and delivering maximum
impact.
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30 April 2024


PMM TALKS: HOW TO BUILD YOUR PERSONAL BRAND

What else is important is your brand which sets you apart from the crowd.
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1 May 2024


PMA HIRED

Career workshops exclusive for members.
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1-22 May 2024


LIVE TWO-HOUR WORKSHOPS

Includes retention & churn, PMM pre vs post-launch, Marketing pre vs
post-launch, & CS pre vs post-launch.
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2 May 2024


PMA EAST BAY, SAN FRANCISCO

Networking drinks with PMMs in your city
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2 May 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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9 May 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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15 May 2024


PRODUCT MARKETING CERTIFIED: CORE, AMSTERDAM

Meet in person for a workshop taught by a PMM expert and absorb the knowledge of
like-minded PMMs.
Enroll today
15 May 2024


PMM CONSULTANCY MEETUP

Discuss the strategies on how to approach consulting as a PMM.
Sign up here.
16 - 17 May 2024


AMSTERDAM

Bringing world-class product marketing insights to the heart of Europe for two
days of learning & networking.
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16 May 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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23 May 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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28 May 2024


PMM TALKS: BRINGING CI TO YOUR ORGANIZATION

When someone mentions your competitors, do you swing wildly between willful
ignorance and reactive panic?
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30 May 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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5 June 2024


PMA HIRED

Career workshops exclusive for members.
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5 - 6 June 2024


ATLANTA

Product Marketing Summit touching down in Atlanta for the first time in 2024 -
come and join us.
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6 June 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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13 June 2024


PMM POWERHOUR

Weekly Virtual meetups exclusive for members.
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12 - 13 June 2024


SEATTLE

Bringing two days of unrivaled learning and a stunning lineup of product
marketing experts to the Pacific North West.
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20 June 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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25 June 2024


PMM TALKS: GO-TO-MARKET

Following months of arduous work, the last thing you want is for your product to
strikeout.
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27 June 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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3 July 2024


PMA HIRED

Career workshops exclusive for members.
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11 July 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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18 July 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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19 June 2024


PMM CONSULTANCY MEETUP

Discuss the strategies on how to approach consulting as a PMM.
Sign up here.
17 July 2024


PMM CONSULTANCY MEETUP

Discuss the strategies on how to approach consulting as a PMM.
Sign up here.
25 July 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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30 July 2024


PMM TALKS: PERSONAS & SEGMENTATION

Nail these two down and you will be golden.
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1 August 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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7 August 2024


PMA HIRED

Career workshops exclusive for members.
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8 August 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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15 August 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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21 August 2024


PMM CONSULTANCY MEETUP

Discuss the strategies on how to approach consulting as a PMM.
Sign up here.
22 August 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
Sign up here
27 August 2024


PMM TALKS: DESIGNING PRODUCT NARRATIVES

Join the upcoming panel on "Designing product narratives" to find out more.
Sign up here
27 & 29 August 2024


MASTERING LEADERSHIP: RECRUITING AND HIRING

Quarterly workshops for Exec+ members to learn critical leadership skills on
their journey to the top.
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29 August 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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3 September 2024


LEADERS SUMMIT SAN FRANCISCO

The first of its kind. A day of strategic discussion, learning & idea sharing,
exclusively for Director-level+ PMM leaders.
Request your invite
4 September 2024


PMA HIRED

Career workshops exclusive for members.
Sign up here
4 September 2024


PMM LEADERSHIP DINNER

Join your Director-level+ PMM peers in San Francisco for an evening of
discussion and dinner.
Request your invite
4 - 5 September 2024


SAN FRANCISCO

3 tracks. 60+ speakers. 500+ PMMs. Simply, the biggest gathering of PMMs on the
planet.
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5 September 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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12 September 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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19 September 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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18 September 2024


PMM CONSULTANCY MEETUP

Discuss the strategies on how to approach consulting as a PMM.
Sign up here.
24 September 2024


PMM TALKS: SALES ENABLEMENT

Perfect sales enablement best practices and increase your conversion rates
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26 September 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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2 October 2024


PMA HIRED

Career workshops exclusive for members.
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3 October 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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3 - 4 October 2024


BOSTON

Discover the latest trends. Build your professional network. Accelerate your
career.
Find out more
10 October 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
Sign up here
16 October 2024


PMM CONSULTANCY MEETUP

Discuss the strategies on how to approach consulting as a PMM.
Sign up here.
17 October 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
Sign up here
24 October 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
Sign up here
29 October 2024


PMM TALKS: CUSTOMER MARKETING

This panel will equip you with the confidence and know-how you need to implement
customer-centric programs.
Sign up here
30 - 31 October 2024


SYDNEY

Product Marketing Summit returns down under to deliver only the best content and
networking opportunities.
Find out more
31 October 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
Sign up here
6 November 2024


PMA HIRED

Career workshops exclusive for members.
Sign up here
6 November 2024


SINGAPORE

The only event of its kind connecting product marketers from across the APAC
region.
Find out more
7 November 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
Sign up here
14 November 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
Sign up here
13 - 14 November 2024


CHICAGO

Taking the windy city by storm; we return for two days of unrivaled networking,
learning and career acceleration.
Find out more
21 November 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
Sign up here
26 November 2024


PMM TALKS: MESSAGING

Messaging is about WAY more than just reeling off a bunch of awesome features
and benefits
Sign up here
20 - 21 November 2024


TORONTO

Wrapping up another year of our epic Product Marketing Summit world tour with a
visit to our Canadian community.
Find out more
3 December 2024


LEADERSHIP BREAKFAST BRIEFING

An exclusive, invite-only meeting of Director-level+ PMMs in London.
Request your invite
4 - 5 December 2024


LONDON

Returning to PMA home turf for our flagship European summit.
Find out more
4 December 2024


PMM LEADERSHIP DINNER

Join your Director-level+ PMM peers in London for an evening of discussion and
dinner.
Request your invite
4 December 2024


PMA HIRED

Career workshops exclusive for members.
Sign up here
5 December 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
Sign up here
10 & 12 December 2024


MASTERING LEADERSHIP: RELATIONSHIP MANAGEMENT

Quarterly workshops for Exec+ members to learn critical leadership skills on
their journey to the top.
Sign up here
12 December 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
Sign up here
12 - 13 February 2025


AUSTIN

Product marketers gather in Austin for two days of inspiring content.
Find out more
19 - 20 March 2025


TEL AVIV

Product marketers gather in Tel Aviv for two days of inspiring content.
Find out more
21 - 22 March 2025


NEW YORK

Product marketers gather in New York for two days of inspiring content.
Find out more

We don't have any in the calendar yet, but check back soon for updates. In the
meantime, why not explore our other live events?

SEE ALL EVENTS
SEE MORE EVENTS
Lots of ♥, from lots of PMMs.
They’ve found their tribe, now it’s your turn.
Madeline Turner
Chief Marketing Officer

"Not only has this community been an absolute wealth of knowledge and answers -
it's a place of constant inspiration. I see questions asked or answered in ways
that I had never thought of before. In many ways, this network has been an
extension of my team. We're learning, growing, and testing together"
JD Prater
Head of Product Marketing

"I love PMA and what it stands for, elevating the role of product marketing.
Through this community, I’ve connected with many great product marketers across
the world. They encourage me. They inspire me. They challenge me. It’s a honor
to be a part of this community."
Madison Moyd
Product Marketing Manager

"My joining PMA started by looking for a hub of educational resources to become
the best Product Marketer I could be. I had no idea I’d soon find new friends,
mentors, and future colleagues who shared my same passion for this expertise."
Yoni Solomon
Director of Product Marketing

"The PMA truly is a product marketer’s dream organization -- in that it aligns
product marketers from all walks of life, from all around the world."
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product marketeer. I would definitely recommend this course to give you a nice
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