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ADVERTISING WITH ENERGY FOCUS

With a readership of over 105,000 senior decision making individuals working
across all aspects of the energy sector, Energy Focus is the perfect medium to
promote your companies story. From market leading editorial content, to superb
creative branding in a platform of unparalleled circulation there is no better
way to share your story with your industry peers and potential customers.

We have a range of solutions to meet your needs – more information can be found
in our 2022 Media Pack. To enquire, please contact us and a relevant
representative will be in touch with you to discuss your requirements.


Contact us
Join Mailing list
View latest Issue

ABOUT US

We have worked with some of the world’s largest companies, creating engaging
editorial content and eye-catching, informative advertising campaigns, to
continually build brands and champion the innovative work that is done daily in
this exciting sector.

If you are looking for a stand-out print advertisement, that can be used again
and again, or if you want to promote a particular project or development, we
have the solution for you. We have an experienced in-house design team that can
quickly and effectively create branding material for any type of promotion.

If you have an existing campaign that you would like to continue, or perhaps
make small changes to, we can help. If you need to create something from
scratch, we have all the necessary tools. You can be sure that we will advise
you every step of the way, using all our expertise to create advertising
campaigns that achieve your goals.

Energy Focus is part of the CMB Media Group family. As the second title in the
company’s growing portfolio, Energy Focus was devised to fill a gap in the
market for an independent voice in the energy industry.

The magazine covers multiple sectors; including oil & gas, renewables, nuclear,
coal, transmission and other innovative power generation ideas; and promotes the
hard work of everyone operating in this challenging and important industry.

Every edition contains stories of success, whether it’s completed projects,
anniversaries, winning contracts or major discoveries, we look at the positive
stories and bring them to a mass audience.

Our editorial team has covered some of the world’s biggest projects and has an
enviable list of contacts ready to give thoughts and opinions about how we power
our world now and in the future.

STATS

Energy Focus has a unique and multi-layered monthly distribution comprised of
elements including targeted mail, social media campaigns, and an ongoing drive
to build subscriptions. Energy Focus has a unique and multi-layered monthly
distribution comprised of elements including targeted mail, social media
campaigns, and an ongoing drive to build subscriptions.

Size of company
1-9 employees – 6%
10-49 employees – 9%
50-149 employees – 19%
150 -399 employees – 24%
400-999 employees – 22%
1000+ employees – 20%

From the following sectors:
Oil, Gas, Coal & related – 32%
Renewable Energy – 22%
Nuclear Power – 14%
Power Transmission – 13%
Technology & Data – 12%
Other – 7%

From the following territories:
Europe: 39%
The Americas: 28%
Middle East: 19%
Asia: 9%
Africa: 5%

From the following Job roles:
CEO – 36%
Managing Director – 21%
Commercial Director – 18%
Project Manager – 15%
Lead Engineer – 5%
Other – 5%


Our Markets
Energy Focus focuses on all areas of the energy business. Whether you are a
global oil exploration company, a renewable power player, an insurance company
specializing in energy, a shipping company, or a personnel supplier, we cover
stories from your area of specialism.

How to read:
The Energy Focus website, where the magazine is primarily hosted, is created to
suit mobile, tablet, laptop and desktop functionality. This is the best way to
view content.

The magazine is also available through Issuu – the world’s largest electronic
publishing and discovery platform for magazines, catalogues, newspapers, and
other publications.

The hard copy is prepared, printed and distributed from the UK, using certified
carbon capture technology to uphold environmental standards. Print copies are
available upon request to featured companies and advertisers.

ADVERTISING

Why Advertise
It’s simple how advertising really works. Advertising reaches a very large
number of target audiences (depending on the medium or combination of media that
is being used) and it filters out the real potential of the market in terms of
identifying the prospect customers who can then eventually be turned into
loyalists.

Once again, the benefit goes to the company who really reaps the reward for
investing in the tree of advertising. The investment in advertising is only a
fraction of the business operations, but its effects can be felt throughout the
business in terms of sales boost, customer satisfaction, worker motivation and a
good reputation.

Unless you’re promoting your product in the right manner you can’t really reach
the target market effectively. That’s where advertising comes in. It creates
awareness among your target market as to what you’re all about, the value that
you’re providing them with in the form of your product/service and the reason
why you’re better than others who are offering similar products. It’s all about
informing, persuading and reminding your prospect customers of your presence in
the market, your unique offering and your competitive edge over others.

Specification and Prices
Energy Focus magazine is prepared to B5 paper specifications (single page = 176
x 250 mm

Quarter Page
£1,400 / $1,850 / €1,65070 x 100 mm (300 dpi / no crop or bleed required)

Half Page
£2,200 / $2,900 / €2,600Horizontal – 144 x 100 mm (300dpi / no crop or bleed
required)Vertical – 70 x 200 mm (300dpi / no crop or bleed required)

Full Page
£3,250 / $4,300 / €3,800176 x 250 mm (+3mm bleed all around / 300dpi / include
print crop marks on supplied material)

Double Page Spread
£4,400 / $5,800 / €5,200352 x 250 mm (300dpi / +3mm bleed all around / include
print crop marks on supplied material / do not include important info in the
dead centre of the page to avoid losing material in the fold of the printed
edition)

Technical Feature
4 page – £1200 / 6 page – £1600 / 8 page – £2000Including interview with company
spokesperson, images & hyperlinks

Cover Story
£3800Logo & image on front cover, 4 pages of editorial content & prominent
placing on website

Website Only Feature Story
£1200 Approximately 1200 words of editorial copy & images, + social media
marketing

Website banner advert
£400 per 1 month hosting

DESIGN SERVICES

If you choose to advertise with Energy Focus, firstly you’ve made a good choice;
secondly, we’ll need some input from your side. If you choose to advertise with
Energy Focus, firstly you’ve made a good choice; secondly, we’ll need some input
from your side.
Ideally, your marketing team or designers will be able to produce the
advertising material to the specifications supplied. Producing artwork
internally is by far the best way to go as your people will have a full
understanding of your brand and message, and will be able to stick to your
themes.

Perhaps you don’t advertise regularly or don’t have a dedicated marketing and
advertising department. No problem – we can create high-quality material on your
behalf.

We have an in-house design studio with years of experience preparing advertising
promotions in Europe and Africa for major brands including Ford, Peugeot,
Citroen and many more.

As soon as you can, please provide us with the following:
• Company logo (Print resolution – Ideally vector file)
• Any information you would like included in the advert  (e.g. company bio,
promotional message)
• Images/photography (Print resolution – 300dpi)
• Any required contact details  (website, email, contact numbers, address, QR
codes, social media tags etc)
• If you can provide an example of how you would like the information arranged 
– a sketch, a scan, or a previous advertisement – please do.

The above info should be supplied as PDF or JPEG files and should meet the class
of 300 dpi. We cannot improve the quality of images; if an image looks bad on
the screen it is likely to look bad in print. When producing new advertising
material, we recommend that important information is kept away from the edges of
the design to avoid anything going missing over the edges of the pages or into
the fold of the printed magazine.

Be careful about including too much content in the advert. Overcrowding can
cause eyes to look over the ad without taking any information in.

TERMS & CONDITIONS – THEY’RE IMPORTANT

These terms and conditions shall apply to all insertion orders for
advertisements submitted by the advertiser and accepted for online publication
by the publisher. All insertion orders are subjected to the publisher’s approval
of the copy. The publisher reserves the right to exclude an advertisement at its
sole discretion at any time, in which case the advertiser shall have no claim
for damages or breach of contract. Acceptance of an advertisement for
publication does not constitute endorsement or approval by the publisher of any
product or service advertised.

The advertiser must submit materials by the given deadline. If materials are not
received by the due date, the publisher reserves the right to use previously
held copy or to compose generic advertising on behalf of the advertiser. Failure
to submit advertising materials to the publisher shall not relieve the
advertiser’s liability for the cost of the advertisement. Extra production work
requiring artwork and/or film will be charged at cost.

The publisher undertakes to exercise due care to avoid mistakes in published
advertisements, but cannot accept liability for any errors or incorrect
instructions on the part of third parties, agents or subcontractors. Claims that
a published advertisement contains an error shall be considered only if the
advertiser has previously submitted a finished advertisement and/or approved the
proof, the published advertisement deviates from the submitted copy and/or
approved proof, and notification of the error is received in writing within five
days of the date of the invoice. The advertiser accepts full responsibility for
all content submitted to the publisher including text, images, illustrations and
advertisements and agrees to indemnify the publisher against all actions ,
costs, claims, proceedings, damage and liabilities whatsoever incurred by the
publisher as a result of publication of any material supplied or approved by the
advertiser.

The publisher shall not be liable for any direct or indirect loss or damage
suffered by the advertiser as a result of any act or omission of the publisher.
The liability of the publisher in respect of any breach of its obligations under
this contract shall be limited to the sum paid by the advertiser to the
publisher in respect of the relevant order. Unless they cannot by law or statute
be excluded, all express or implied conditions, warranties or representations
related to the service provided by the publisher to the advertiser are hereby
excluded.

CONTRACT ADVERTISERS: If an advertiser cancels the balance of a contract
(excluding covers or single insertion orders which cannot be cancelled) it
relinquishes all rights to any to any series discount which may have been
granted, and all and all advertisements published will be invoiced at the full
rate.

While every effort will be made to meet the wishes of the advertisers regarding
positioning of advertising, no guarantee can be made unless the advertiser has
agreed to pay a special position charge.

The insertion order, the rate card and these terms and conditions constitute all
the terms of the contract between the advertiser and the publisher. No agent or
other representative of the publisher may vary the terms of the contract in any
way unless first approved in writing and signed by the publisher.

Invoices are submitted and full settlement is due upon placement of the
advertisement on the appropriate page of the Energy Focus website. Advertisers
that fail to pay within five calendar days may be liable to a surcharge of four
percent interest per month for each full month overdue. Advertisers shall
reimburse the publisher for any costs and fees, including reasonable attorney’s
fees, incurred by the publisher in enforcement of this contract and in
collection of any sums due.

EDITORIAL MENTIONS are offered as optional added value for certain advertisers.
All efforts within reason will be made to ensure the advertiser has the
opportunity to supply the actual words for the editorial mention. However, the
publisher cannot be liable or held responsible for the advertiser not submitting
the content for the editorial mention. The advertiser therefore has full
responsibility to ensure the content is provided in the time set by the
publisher, which will be determined by the publisher and notified in writing to
the advertiser. The publisher retains the right to sub-edit the content with no
proof if the word count is above what is agreed. The advertiser will accept all
responsibility in paying the invoice irrespective of whether the advertiser
provided the content.

FEATURE COMPANY INVOLVEMENT AND LIABILITY TO CHANGES. While the publisher works
closely with the feature company to complete an article of the highest standards
and relevance, the final article appearance and text is ultimately the choice of
the feature company as the main interviewee. As such the publisher does not
accept any liability for final changes that have been chosen by the feature
company. This includes changes to images or hyperlinks and/or alterations to
text. When no interviewee is put forward by the feature company, the publisher
reserves the right to produce an article based on publicly available information
such as but not limited to previous article & press releases.

Energy Focus is a Registered Company in the United Kingdom. Company
Registration: 11309663 Registered office: Floor 2 Rouen House, Rouen Road,
Norwich, NR1 1RB

PUBLISHED BY CMB MEDIA

Fuel Studios
Kiln House
Pottergate
Norwich
NR2 1DX

+44 (0)1603  855 161
info@cmb-media.co.uk

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