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Conference - New York, NY
May 1-4, 2023 ‧ This event is invite-only for qualified brand marketers and
agency professionals
FREE - CODE REQUIRED TO REGISTER
Join the Waitlist
--------------------------------------------------------------------------------
* Overview
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* Overview
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OVERVIEW
IAB NewFronts is the world’s largest digital content marketplace – committed to
the creation of valuable partnerships between brands and native digital content.
This can’t-miss-it event will offer media buyers a first look at the best new
programming across the media and entertainment space, while fostering deep
conversations about issues critical to the future of the industry.
Registration is reserved for qualified brand marketers, media buyers, and agency
professionals.* If you’ve already received a code, you can register now. If not,
please request a pass above.
Programming will be livestreamed on IAB.com from venues across NYC on May 1, 2,
and 4 – and IAB will also host a special main stage event on Wednesday, May 3.
You can choose to attend the week virtually or join IAB in-person on May 3,
attending the rest of the week virtually. When registering, please select only
ONE of the ticket types.
* In-Person IAB Stage (May 3rd) + Virtual Pass (May 1st, 2nd, and 4th) SOLD OUT
This ticket gives you admission to the in-person IAB stage in NYC on
Wednesday, May 3rd and provides access to the virtual stream of the other
NewFronts presentations for the rest of the week (May 1, 2, and 4).
* Full Week Virtual Pass (May 1-4)
This ticket includes access to stream the event on May 1st-4th. In-person
elements excluded.
When registering, please select only ONE of the ticket types.
*IAB reserves the right to approve and cancel registrations that do not meet
these criteria.
If you've already received a virtual code, you can register now.
Virtual Registration
AGENDA
AGENDA:
Filter by:
Topic
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* All Topics
Session Type
* Brand Academy
* Break
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* Breakout Sessions
* Closing Keynote
* Content Presentation
* Deep Dive
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* In-Person
* In-Person Only
* Industry Insights Presentation
* Innovation Spotlight
* Invite Only
* Keynote
* Main Stage
* Masterclass
* Networking
* Panel
* Panel Discussion
* Roundtable
* Topic Block
* Town Hall
* Virtual
* Walkthrough
* Welcome
* All
* Invite Only
* Main Stage
* Main Stage OR Invite Only
Agenda style:
* Week View
* List View
* --------------------------------------------------------------------------------
MAY
MON. 1
MAY
TUE. 2
MAY
WED. 3
MAY
THU. 4
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* MONDAY, MAY 1
Jump to:
* Day 1
* Day 2
* Day 3
* Day 4
* MONDAY, MAY 1
12:15 PM – 1:00 PM
In-Person Only
Virtual
SETTING THE AGENDA: AI AND THE FUTURE OF CREATIVE TRANSFORMATION
Join YouTube & MediaLink as they bring together perspectives across the ad
industry to discuss the future of marketing and how leaders should
approach what's next in digital video. *Doors open at 7:30 AM*
In-person attendance invitation process managed by YouTube and MediaLink
* Kristen M. O’Hara
Vice President, Agency and Brand Solutions
Google
* Michael Kassan
Chief Executive Officer
MediaLink
Add to Calendar
Presented by
--------------------------------------------------------------------------------
* MONDAY, MAY 1
1:10 PM – 1:15 PM
WELCOME TO NEWFRONTS 2023
* David Cohen
Chief Executive Officer
IAB
Add to Calendar
--------------------------------------------------------------------------------
* MONDAY, MAY 1
1:15 PM – 2:30 PM
In-Person
Invite Only
Virtual
YOUTUBE NEWFRONT
Experience the content, creators, and formats that viewers, and especially
Gen Z, go deep with on YouTube. Get inspired by how your stories can come
to life with Google’s AI on the video platform that started it all, and
remains #1 across every screen. *General Session doors open at 8AM*
* Kristen M. O’Hara
Vice President, Agency and Brand Solutions
Google
* Anne Marie Nelson-Bogle
Vice President
YouTube Ads Marketing
* Alan Chikin Chow
Actor, Writer, #1 YouTube Shorts Creator
* Jon Youshaei
Journalist and YouTube Creator
Add to Calendar
Presented by
--------------------------------------------------------------------------------
* MONDAY, MAY 1
3:30 PM – 4:30 PM
IAB PRESENTS: MINORITY-OWNED MEDIA SHOWCASE
This virtual-only block will include sessions by Amagi, Kargo and TiVo,
hosted by IAB’s Eric John.
Host: Sheryl Goldstein, Executive Vice President, Chief Industry Growth
Officer, IAB
Committing to DEI - and Holding Ourselves Accountable
At the 2020 NewFronts, IAB discussed accelerating ad spend and addressing
accountability in diversity, equity, and inclusion within the digital
media and creator communities, and each year since we've checked in on our
progress. In this session, we'll discuss how our industry is doing on the
DEI front and why between opportunities for brand growth and new
audiences, investing in this area is of utmost importance - especially in
uncertain times.
Speakers:
* Sheryl Goldstein, Executive Vice President, Chief Industry Growth
Officer, IAB
* Sheila Marmon, Founder and Chief Executive Officer, Mirror Digital
* Deva Bronson, Executive Vice President, Global Head of Brand Assurance,
dentsu
--------------------------------------------------------------------------------
Presentation by Blavity
Speakers:
* Morgan DeBaun, Founder, Chairman and Chief Executive Officer, Blavity,
Inc.
Presented by Blavity
--------------------------------------------------------------------------------
Presentation by Mecenas Media
MECENAS is the parent company to COCINA, a certified minority owned and
operated and ANA certified diverse supplier media company co-founded by
Masterchef’s co-star Aarón Sánchez, uplifting Hispanic culture. MECENAS is
also home to the US edition of the world’s largest International Esports
and Gaming Festival, as well as STARPICKS, the personalized free content
streaming platform. A full-blown media company, MECENAS’ owned media unit
and publishers network reach over 25 million US Hispanics online monthly,
and its full-service production studio creates superior storytelling that
brings brands and content together.
Join our session to learn both, why your brand's perception could use the
US Hispanic community, as well as insights for your brand to effectively
tap into the US' largest and fastest growing minority.
Speakers:
* Emiliano Saccone, Co-Founder and Chief Executive Officer, COCINA
* Federico Gagliardone, Chief Operating Officer, COCINA
* Sarah North, Chief Creative Officer, COCINA
Presented by COCINA
--------------------------------------------------------------------------------
Presentation by iOne Digital
Speakers:
* Alfred C. Liggns, III Chief Executive Officer, Urban One, Inc
* Audrey Cochran, Vice President of Research, TV One Networks
* Jeff Meza, Executive Vice President, Head of Branded Entertainment &
Integrated Marketing, One Solution
* Kirsten West Savali, Vice President of Content,iOne Digital
* Ma’at Zachary,Award-winning Media Executive and Content Strategist
* Tanya Hoffler-Moore, Vice President of Video, iOne Digital
* Tiffany Nasralla,Chief Revenue Officer, iONE Digital
* Victoria Fleary, Senior Director of Social, iONE Digital
Presented by iOne Digital
* Sheryl Goldstein
Executive Vice President, Chief Industry Growth Officer
IAB
* Sheila Marmon
Founder and Chief Executive Officer
Mirror Digital
* Deva Bronson
Executive Vice President, Global Head of Brand Assurance
dentsu
* Morgan DeBaun
Founder, Chairman, and Chief Executive Officer
Blavity Inc.
* Emiliano Saccone
Co-founder and Chief Executive Officer
COCINA
Add to Calendar
Presented by
--------------------------------------------------------------------------------
* MONDAY, MAY 1
6:00 PM – 7:30 PM
In-Person
Invite Only
Virtual
PRESENTATION BY VIZIO ADS
In-person attendance invitation process managed by VIZIO Ads.
Add to Calendar
Presented by
--------------------------------------------------------------------------------
* MONDAY, MAY 1
11:00 PM – 12:30 AM
In-Person
Invite Only
Virtual
TAKE YOUR CUSTOMERS FROM CONTENT TO COMMERCE WITH AMAZON
In-person attendance invitation process managed by Amazon
Join us as we unveil new content and ad offerings with the help of some
very special guests. Discover how Amazon can help you reach customers at
every step in their journey, moving them from content to commerce powered
by billions of buying, browsing, and streaming signals that Amazon is in a
unique position to deliver.
* Alan Moss
Vice President, Global Ad Sales
Amazon Ads
* Colleen Aubrey
Senior Vice President, Ad Products and Tech
Amazon Ads
* Vernon Sanders
Head of Television
Amazon and MGM Studios
* Steve Boom
Vice President
Amazon Music
* Sarah Iooss
Head of Sales for the Americas
Twitch
* Marie Donoghue
Vice President, Global Sports Video
Amazon
* Lauren Anderson
Head of AVOD Original Content and Unscripted Programming
Amazon Studios
Add to Calendar
Presented by
--------------------------------------------------------------------------------
TUESDAY, MAY 2
Jump to:
* Day 1
* Day 2
* Day 3
* Day 4
* TUESDAY, MAY 2
1:00 PM – 2:30 PM
In-Person
Invite Only
Virtual
SAMSUNG ADS 2023 NEWFRONT PRESENTATION: EMPOWERING CONNECTION
In-person attendance invitation process managed by Samsung Ads
Fuel up your Newfronts morning with Samsung Ads. Learn about how you can
tap into the powerful connection Samsung has with consumers through its
Smart TVs and connected devices. See what innovation we have in store for
the future, and hear about how our content partners work with us to bring
you and your audiences ever growing opportunities for reach, outcomes and
entertainment.
Add to Calendar
Presented by
--------------------------------------------------------------------------------
* TUESDAY, MAY 2
3:30 PM – 5:00 PM
In-Person
Invite Only
Virtual
PRESENTATION BY SNAP INC.
In-person attendance invitation process managed by Snap Inc.
Add to Calendar
Presented by
--------------------------------------------------------------------------------
* TUESDAY, MAY 2
6:00 PM – 7:30 PM
In-Person
Invite Only
Virtual
PRESENTATION BY PEACOCK
In-person attendance invitation process managed by Peacock
Experience Peacock’s momentum first-hand with key insights on the
platform’s evolution and growth, a sneak peek at upcoming content, and a
deep dive on data and advertising innovation. Join us to discover
NBCUniversal’s unmatched offering for audiences, partners and advertisers
… with a spirit that’s uniquely Peacock.
* John Lee
Chief Data Officer, Advertising and Partnership
NBCUniversal
* Kelly Campbell
President, Peacock and Direct-to-Consumer
NBCUniversal
* Krishan Bhatia
President & Chief Business Officer
NBCUniversal
* Peter E. Blacker
EVP, Streaming & Data Products and Head of Diversity, Equity &
Inclusion, Global Advertising and Partnerships
NBCUniversal
* Susan Rovner
Chairman, Entertainment Content
NBCUniversal Television and Streaming
* Will Gonzalez
Executive Vice President, Chief Data Officer
NBCUniversal TV & Streaming
Add to Calendar
Presented by
--------------------------------------------------------------------------------
* TUESDAY, MAY 2
8:30 PM – 10:00 PM
In-Person
Invite Only
Virtual
PRESENTATION BY ROKU
In-person attendance invitation process managed by Roku
Add to Calendar
Presented by
--------------------------------------------------------------------------------
* TUESDAY, MAY 2
10:30 PM – 1:30 AM
In-Person
In-Person Only
Invite Only
PRESENTATION BY YAHOO
In-person attendance invitation process managed by Yahoo. Please note this
session will not be streamed.
Add to Calendar
Presented by
--------------------------------------------------------------------------------
WEDNESDAY, MAY 3
Jump to:
* Day 1
* Day 2
* Day 3
* Day 4
* WEDNESDAY, MAY 3
12:25 PM – 1:25 PM
In-Person Only
NETWORKING BREAKFAST
Add to Calendar
--------------------------------------------------------------------------------
* WEDNESDAY, MAY 3
1:25 PM
IAB STAGE CONVENES WITH HOST MARIA MENOUNOS
* Maria Menounos
Emmy Award-winner and New York Times bestselling Author
Add to Calendar
--------------------------------------------------------------------------------
* WEDNESDAY, MAY 3
1:25 PM – 1:30 PM
In-Person
Invite Only
Virtual
IAB WELCOME
* David Cohen
Chief Executive Officer
IAB
Add to Calendar
--------------------------------------------------------------------------------
* WEDNESDAY, MAY 3
1:30 PM – 1:45 PM
In-Person
Invite Only
Virtual
OPENING KEYNOTE
* Eric John
Vice President, Media Center
IAB
Add to Calendar
--------------------------------------------------------------------------------
* WEDNESDAY, MAY 3
1:50 PM – 2:10 PM
In-Person
Invite Only
Virtual
PRESENTATION BY BBC
Add to Calendar
Presented by
--------------------------------------------------------------------------------
* WEDNESDAY, MAY 3
2:10 PM – 2:20 PM
In-Person
Invite Only
Virtual
THE FUTURE OF CONVERGED TV AND MEASUREMENT INNOVATION
The shift to “converged TV” has had a profound impact not only on viewing
habits, but also on every aspect of the advertising industry – from
finding and reaching audiences across platforms and leveraging data-driven
technologies for scale and personalization, to meeting demands for
consistent and comprehensive measurement. Join Innovid’s Chief Technology
Officer Tal Chalozin and Disney’s Senior Vice President of Addressable
Sales Jamie Power as they discuss the future of cross-screen TV, streaming
and the measurement innovations driving value and industry impact. Hear
how Innovid and Disney are collaborating to power always-on insights and
outcomes across its addressable footprint for both local and national
advertisers.
* Tal Chalozin
Co-Founder, Chief Technology Officer
Innovid
* Jamie Power
Senior Vice President, Addressable Sales
Disney Advertising
Add to Calendar
Presented by
--------------------------------------------------------------------------------
* WEDNESDAY, MAY 3
2:20 PM – 2:35 PM
In-Person
Invite Only
Virtual
CREATING THE FUTURE OF MEDIA
CafeMedia is now Raptive, home to more than 4,000 premium content
creators, trusted voices, trendsetters, iconic online brands, and
charismatic personalities, captivating more than 78% of U.S. audiences on
their sites alone — that’s more than 195M unique visitors every month.
Join Raptive to discover all the ways you can connect with our creators’
premium environments at scale to amplify your message. Creators are the
future of media. And together, the future is ours to create.
* DJ Jazzy Jeff
* Sarah and Kaitlin Leung
The Woks of Life
* Marla Newman
Executive Vice President, Sales
Raptive
* Michael Sanchez
Co-founder and Chief Executive Officer
Raptive
Add to Calendar
Presented by
--------------------------------------------------------------------------------
* WEDNESDAY, MAY 3
2:40 PM – 2:45 PM
NETWORKING BREAK SPONSOR REMARKS
* Lynette Kaylor
Senior Vice President, Advertising Sales
Fubo
Add to Calendar
Presented by
--------------------------------------------------------------------------------
* WEDNESDAY, MAY 3
2:45 PM – 3:30 PM
In-Person Only
NETWORKING BREAK
Add to Calendar
Sponsored by
--------------------------------------------------------------------------------
* WEDNESDAY, MAY 3
3:30 PM
IAB STAGE RECONVENES WITH HOST MARIA MENOUNOS
* Maria Menounos
Emmy Award-winner and New York Times bestselling Author
Add to Calendar
--------------------------------------------------------------------------------
* WEDNESDAY, MAY 3
3:30 PM – 3:50 PM
In-Person
Invite Only
Virtual
NEW CRACKLE CONNEX: MAKING CONNECTIONS IN AND OUT OF THE HOME
* Michele Fino
Head of Branded Entertainment
Crackle Connex
* Philippe Guelton
Chief Revenue Officer
Chicken Soup for the Soul Entertainment and Crackle Connex
* Darren Olive
President, National Ad Sales and Strategy
Crackle Connex
Add to Calendar
Presented by
--------------------------------------------------------------------------------
* WEDNESDAY, MAY 3
3:55 PM – 4:15 PM
In-Person
Invite Only
Virtual
THE HISPANIC DIGITAL OPPORTUNITY: ESTRELLA MEDIA’S SOLUTION
Hispanics are core to every consumer brand’s business. The original
digital adopters and adapters, Hispanics of all demos lead digital
behavior. Estrella Media has fueled the FAST generation and is a leader in
authentic, culturally relevant, and community-centric Spanish-language
content. Estrella Media and its partners in its EMAS initiative continue
to push how brands make impressions in the digital content space. Join us
for a panel discussion with Estrella Media and its industry partners.
* Steve Mandala
Chief Commercial Officer
Estrella Media
* René Santaella
Chief Digital and Streaming Officer
Estrella Media, Inc
* Jacqueline Hernández
CEO & Co-Founder
New Majority Ready
* Emilio Aliaga
Chief Digital Officer
TV Azteca
Add to Calendar
Presented by
--------------------------------------------------------------------------------
* WEDNESDAY, MAY 3
4:15 PM – 4:25 PM
In-Person
Invite Only
Virtual
PRESENTATION BY COMSCORE
* Tania Yuki
CMO & EVP of Digital
Comscore
Add to Calendar
Presented by
--------------------------------------------------------------------------------
* WEDNESDAY, MAY 3
4:30 PM – 4:45 PM
In-Person
Invite Only
Virtual
WELCOME TO REVRY…WHERE PRIDE DON’T STOP!
Learn how Revry’s diverse and inclusive programming helps brands reach
LGBTQ+ consumers through meaningful and culturally relevant connections
all year long. Revry, the only LGBTQ-first media network, is led by a
diverse founding team, is NGLCC certified, and is an ANA Diversity
Supplier. Come see how you can be part of our community!
* Damian Pelliccione
Co-founder, CEO
Revry
* Alia J. Daniels
Co-founder, COO
Revry
* LaShawn McGhee
Co-founder, CPO
Revry
* Christopher J. Rodriguez
Co-founder, CBO
* Kevin JZ Prodigy
Ballroom MC
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Presented by
--------------------------------------------------------------------------------
* WEDNESDAY, MAY 3
4:45 PM – 4:55 PM
In-Person
Invite Only
Virtual
TV ISN’T COMPLICATED, IT’S CONVERGENT
From “cord-cutting” to “cord-stacking,” the way viewers consume (and
define) TV continues to evolve, thus driving marketers to adapt and
embrace the reality of a convergent landscape. As consumers are
increasingly viewing content across screens and various platforms,
audience-based buying is no longer a growing trend – it’s table stakes.
With unique solutions across both linear and streaming platforms, DIRECTV
Advertising’s Amy Leifer will share the latest in viewership trends and
how advertisers navigate convergence without compromise.
* Amy Leifer
Chief Advertising Sales Officer
DIRECTV Advertising
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Presented by
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* WEDNESDAY, MAY 3
5:00 PM – 5:05 PM
LUNCH SPONSOR REMARKS
* Harry Kargman
Founder and Chief Executive Officer
Kargo
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Presented by
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* WEDNESDAY, MAY 3
5:05 PM – 6:05 PM
In-Person Only
LUNCH
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Sponsored by
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* WEDNESDAY, MAY 3
6:05 PM
IAB STAGE RECONVENES WITH HOST MARIA MENOUNOS
* Maria Menounos
Emmy Award-winner and New York Times bestselling Author
Add to Calendar
--------------------------------------------------------------------------------
* WEDNESDAY, MAY 3
6:10 PM – 6:30 PM
In-Person
Invite Only
Virtual
THE CLEAR ADVANTAGE OF DIRECT-TO-GLASS ADVERTISING
Join LG Ad Solutions for an informative session on how increased access to
data and content is transforming the advertising industry. CMO Tony Marlow
will present the latest research findings, shedding light on emerging
trends and opportunities in the CTV advertising space. Head of Commercial
Serge Mata and CEO of Dentsu US Media Americas, Doug Rozen, will engage in
an enlightening conversation on the challenges and best practices in CTV
advertising, sharing valuable insights and experiences from the industry.
The presentation will conclude with a showcase of some of the unique
advertising opportunities available through LG Ad Solutions, empowering
clients to make informed decisions and drive their brand success.
* Tony Marlow
Chief Marketing Officer
LG Ad Solutions
* Serge Matta
Head of Commercial
LG Ad Solutions
* Doug Rozen
Chief Executive Officer
Dentsu Media
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Presented by
--------------------------------------------------------------------------------
* WEDNESDAY, MAY 3
6:35 PM – 6:45 PM
In-Person
Invite Only
Virtual
PRESENTATION BY TRANSUNION
* Dan Aversano
Senior Vice President of Data, Analytics and Advanced Advertising
TelevisaUnivision
* Frans Vermeulen
Vice President Market Strategy and Development
TransUnion
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Presented by
--------------------------------------------------------------------------------
* WEDNESDAY, MAY 3
6:45 PM – 7:05 PM
In-Person
Invite Only
Virtual
DISRUPTION THROUGH INNOVATION
Canela Media is disrupting the status quo, through innovation both in
product and in content. We continue to find and elevate how we super-serve
the Latino community with content that features some of the biggest
celebrities in the Hispanic market. Our product continues to evolve and
provides us and our advertisers more meaningful ways to engage and reach
our audiences on a deeper level with more robust data and mix of
creativity and technological innovation.
* Andrés Rincon
Senior Vice President of Sales
Canela Media
* Oswald Méndez
Chief Marketing Officer
Canela Media
* Matt Montemayor
Senior Vice President of Sales and Partner
Canela Media
* Isabel Rafferty Zavala
Chief Executive Officer and Founder
Canela Media
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Presented by
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* WEDNESDAY, MAY 3
7:05 PM – 7:25 PM
In-Person
Invite Only
Virtual
THE SAMBA TV ADVANTAGE: LEVERAGING THE FUTURE OF TV MEASUREMENT TO WIN THE
FIGHT FOR ATTENTION
With half of U.S. adults no longer subscribing to cable and nearly all
traditional TV advertising impressions reaching only half of households,
linear-first strategies of the past are failing brands today. Samba TV,
the market leader in next generation TV data and measurement, invites you
to explore a different approach to the Upfronts this year; one that leads
with data and leverages real-time insights that empower brands and
agencies with the tools and flexibility to future-proof advertising across
any platform and on every screen. Join us as we premier new consumer
research into the viewing behaviors driving fragmentation today, and hear
from the world’s leading brands as we explore new opportunities to
increase brand engagement, drive tune-in, and unlock new measurement
insights by embracing a multi-currency, data-driven approach to TV
measurement and audience targeting.
* Meredith Brace
Chief Marketing Officer
Samba TV
* Sara Fischer
Senior Media Reporter
Axios
* Dallas Lawrence
Senior Vice President, Head of Communications and Brand
Samba TV
* Ashwin Navin
Co-Founder and Chief Executive Officer
Samba TV
* Jorge Ruiz
Head of Measurement
TikTok
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Presented by
--------------------------------------------------------------------------------
* WEDNESDAY, MAY 3
7:35 PM – 8:15 PM
In-Person Only
NETWORKING BREAK
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--------------------------------------------------------------------------------
* WEDNESDAY, MAY 3
8:15 PM – 8:35 PM
In-Person
Invite Only
Virtual
YOUR BRAND, OUR CULTURA, AND TOMORROW’S MAINSTREAM: LATINO ALTERNATIVE TV
LATV’s legacy of representing English-dominant bilingual Latinos on cable
for decades expands to streaming and digital platforms providing
unparalleled access to the power of this community. At NewFronts Latino
Alternative TV will introduce an all-new original series and unveil our
comprehensive multi-platform offer to provide brands unparalleled access
to Latino audiences.
* Andres Palencia
Chief Executive Officer
LATV
* Bruno Ulloa
President
LATV
* Gisella Fu-Ripp
Senior Vice President of Sales
LATV
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Presented by
--------------------------------------------------------------------------------
* WEDNESDAY, MAY 3
8:15 PM
IAB STAGE RECONVENES WITH HOST MARIA MENOUNOS
* Maria Menounos
Emmy Award-winner and New York Times bestselling Author
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--------------------------------------------------------------------------------
* WEDNESDAY, MAY 3
8:40 PM – 8:50 PM
In-Person
Invite Only
Virtual
A YEAR IN ATTENTION: ADVANCING ATTENTION MEASUREMENT FROM ANALYSIS INTO
ACTION
Attention research continues to promise that this new metric can be a
measure of video quality and a proxy for business outcomes. But what does
attention measurement look like in action? How can it be leveraged in an
omnichannel world? Teads has spent the last 5 years researching attention
and its drivers, working with measurement and agency partners to lay the
groundwork for the transition to scaled practical application. 2022 marked
the year of the pivot from research and analytics to measuring attention
in action. Along the way, we’ve gained learnings, identified best
practices, and implemented Attention measurement across 500+ campaigns
globally. We’ll share what we’ve learned, how we’re applying it, and
what's next in the attention evolution in CTV and beyond.
* Neala Brown
Senior Vice President, Strategy and Insights
Teads
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Presented by
--------------------------------------------------------------------------------
* WEDNESDAY, MAY 3
8:50 PM – 9:10 PM
In-Person
Invite Only
Virtual
ATTENTION & ACTION: REACHING CONSUMERS DURING THE MOMENTS THAT MATTER
GSTV’s national on-the-go video network engages 116MM unique viewers each
month with an entertaining and informative content experience. For
advertisers, GSTV fuels commutes, errands, and shopping trips providing a
unique moment of attention that drives action and measurable results.
Learn about GSTV’s new content and partners providing brands and
advertisers with ownable storytelling moments that build brand recognition
and affinity, and how that all comes to life for a national brand client.
* Sean McCaffrey
President and Chief Executive Officer
GSTV
* Brandon Mikolaski
GSTV Head of Creative and Content Studio
GSTV
* Kristina Lutz
Executive Vice President, Marketing
GSTV
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Presented by
--------------------------------------------------------------------------------
* WEDNESDAY, MAY 3
9:15 PM – 9:35 PM
In-Person
Invite Only
Virtual
PRESENTATION BY AMERICANO MEDIA
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--------------------------------------------------------------------------------
* WEDNESDAY, MAY 3
9:35 PM – 9:40 PM
In-Person
Invite Only
Virtual
CLOSING REMARKS
* Eric John
Vice President, Media Center
IAB
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--------------------------------------------------------------------------------
* WEDNESDAY, MAY 3
9:40 PM – 10:40 PM
In-Person Only
NETWORKING RECEPTION
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Sponsored by
--------------------------------------------------------------------------------
THURSDAY, MAY 4
Jump to:
* Day 1
* Day 2
* Day 3
* Day 4
* THURSDAY, MAY 4
1:00 PM – 2:30 PM
In-Person
Invite Only
Virtual
CONDÉ NAST: STREAMING INFLUENCE EVERYWHERE
In-person attendance invitation process managed by Condé Nast
With unmatched culture-defining storytelling at scale, audiences trust
Condé Nast to ignite the conversations that shape our future. And now
Condé Nast’s biggest cultural moments are happening LIVE, with content
that meets our viewers across all platforms. Condé Nast’s brand IP and
best-in-class 1P data combines into a singular solution for our
advertising partners, delivering performance and attribution.
* Agnes Chu
President
Condé Nast Entertainment
* Pamela Drucker Mann
Global Chief Revenue Officer and President, U.S. Revenue and APAC
Condé Nast
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Presented by
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* THURSDAY, MAY 4
3:30 PM – 4:10 PM
IAB PRESENTS: INNOVATION IN CONTENT, ADVERTISING AND EXPERIENCES
This virtual-only block will include sessions by Amagi, Kargo and TiVo,
hosted by IAB’s Eric John.
Host: Eric John, Vice President, Media Center, IAB
Insight, Creativity, Effectiveness: the Role of Creators + A
The burden on Creative is high in our new 1:1 world so let's highlight
what’s working. Hear from Leigh Moynihan, CMO of Volvo Car USA, on how the
brand leveraged YouTube Creator Andrew Huang and Google’s AI-powered
insights in partnership with Google’s US Creative Works to develop a
highly effective campaign for Volvo’s plug-in hybrid (PHEV) partially
electric XC60 vehicle.
Speakers:
* Abigail Posner, Director, Creative Works, Google
Presented by YouTube
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CTV Enters Performance-Based Advertising: TiVo Xtend CTV Drives Outsized
ROI
As CTV continues to drive the growth of video advertising,
performance-based marketers and agencies are realizing its value in their
media strategies. TiVo’s unique ability to target and optimize CTV
activations with proprietary 1st party data deliver campaigns that
outperform traditional TV for performance advertisers. We will review an
educational services case study that built on learnings from
performance-based TV advertising and applied them to CTV to deliver an
impressively efficient cost of new customer acquisition.
Speakers:
* Pete Mann, Senior Director Sales - Connected TV, TiVo
Presented by TiVo
--------------------------------------------------------------------------------
Breaking Through the Static on TV Glass — The Evolution of Creative on the
Latest SmartTV Models
While TV creative can be funny, quirky and emotionally moving, the art
form has not changed since the 1950s. The 30 second spot is stagnant,
uninspiring and leaves little in the way of surprise. So Isn’t it time for
fresh ways of thinking and different approaches to achieving results? How
are you innovating and taking advantage of the capabilities of these
devices beyond simple household targeting and frequency capping? What are
the new formats that can be explored, and how do we deliver a better
experience? What are the new placements and how can we surround the
household with a multi-device targeting strategy?
Kargo, LG and Hershey’s are looking to use creative science to disrupt
standard TV creative to drive ownership of the living room. Listen and
learn as we discuss the importance of using the functionality of the
SmartTV to reach customers in new and innovative ways.
* Harry Kargman, Founder and CEO, Kargo
* Serge Matta, Head of Commercial, LG Ad Solutions
* Vinny Rinaldi, Head of Media and Analytics, The Hershey Company
Presented by Kargo
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Move FAST to Reach Streaming Audiences
CTV viewership continues to grow rapidly but, increasingly, this momentum
isn't being driven by on-demand content. Learn why free ad supported
streaming (FAST) is being called "the new cable television" and why this
growing and engaged audience should be at the center of your CTV strategy.
We'll explain the unique opportunities and challenges presented by live
linear streaming environments and the emerging targeting and ad format
innovations that promise to boost the impact of FAST campaigns. Led by
industry veteran and Amagi EVP of global advertising, James Smith, this
session will draw from direct data, insights, and case studies from
Amagi's industry-leading streaming platform which delivers streaming
channels for 700+ media brands reaching more than 200 million households
around the globe.
* James Smith, Executive Vice President, Programmatic and Ad Sales, Amagi
Presented by Amagi
* Eric John
Vice President, Media Center
IAB
* Harry Kargman
Founder and Chief Executive Officer
Kargo
* Pete Mann
Senior Director Sales – CTV
TiVo
* Serge Matta
Head of Commercial
LG Ad Solutions
* Vinny Rinaldi
Head of Addressable Media and Technology
The Hershey Company
* James Smith
Executive Vice President, Programmatic and Ad Sales
Amagi
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Presented By
--------------------------------------------------------------------------------
* THURSDAY, MAY 4
6:15 PM – 7:30 PM
In-Person
Invite Only
Virtual
MEET META: WHERE ATTENTION BECOMES ACTION
In-person attendance invitation process managed by Meta
Meet reach that’s unparalleled. Meet creators that spark passion. Meet
impact you can measure. Meet Meta at NewFronts 2023.
It’s time to rethink what you know about Meta. Join us for an afternoon of
immersive exploration, attention-grabbing conversations, and
action-inspiring keynotes.
Hosted by the talented Ashley Park, this year's NewFronts will feature
stories and interactive experiences highlighting how creators and brands
use Meta's video solutions to turn attention into action.
* Ashley Park
Tony and Grammy nominated star of ‘Emily in Paris’ and Lionsgate’s
upcoming film ‘Joy Ride.’
* Alvin Bowles
Vice President, Global Partnerships & Engineering
Meta
* MJ James
Director, Culture & Community Marketing, Facebook and Instagram (Family
of Apps), Company Marketing
Meta
* Nicola Mendelsohn
Head of Global Business Group
Meta
* Elyse Myers
Comedian, Writer, Content Creator
* Charles Porch
Vice President, Global Partnerships
Instagram
Add to Calendar
Presented by
--------------------------------------------------------------------------------
* THURSDAY, MAY 4
8:30 PM – 10:00 PM
In-Person
Invite Only
Virtual
VEVO: THE HOME OF MUSIC TELEVISION
In-person attendance invitation process managed by Vevo
As the home of music television, Vevo is at the center of culture,
connecting the stories of artists with audiences around the world in over
50 markets. While music is heard everywhere, it’s seen only on Vevo. This
year, you will hear about how we provide brands unparalleled direct
connection to artists as we continue to bring Vevo into every CTV
household. Don’t miss new product announcements, content and programming
launches and a sneak peak at new CTV programming.
* J Balvin
Global chart-topping superstar and entrepreneur with wins across
Billboard Music Awards, American Music Awards and Latin GRAMMYs.
Vevo
* Kevin McGurn
President of Sales and Distribution
Vevo
* Rob Christensen
Senior Vice President, US Sales and Global Distribution
Vevo
* Rob Velez
Vice President, US Multicultural and LATAM Sales
Vevo
* Aneessa Steilen
Vice President, Media and Distribution Marketing
Vevo
* Bethany Atchison
Senior Director of Distribution Partner Management
Vevo
* Bindi Patel
Agency Partnership Lead
Vevo
* Laura Vanison
Senior Director of Consumer & Artists Insights
Vevo
Add to Calendar
Presented by
--------------------------------------------------------------------------------
* THURSDAY, MAY 4
11:00 PM – 12:30 AM
In-Person
In-Person Only
Invite Only
PRESENTATION BY TIKTOK
In-person attendance invitation process managed by TikTok. Please note
this session will not be streamed.
TikTok for Business is a global platform designed to give brands and
marketers the solutions to be creative storytellers and meaningfully
engage with the TikTok community. With solutions that can deliver
seamlessly across every marketing touchpoint, TikTok for Business offers
brands an opportunity for rich storytelling through a portfolio of
full-screen video formats that appear natively within the user experience.
Add to Calendar
Presented by
--------------------------------------------------------------------------------
* tracks: [data-session-id]
* session_types:
HOST
HOST
MARIA MENOUNOS
Emmy Award-winner and New York Times bestselling Author
Emmy Award-winner and New York Times bestselling Author
View bio
MARIA MENOUNOS
Emmy Award-winner and New York Times bestselling Author
Emmy Award-winner and New York Times bestselling Author
Close bio
Maria Menounos is an Emmy Award-winning journalist, TV personality, actress,
motivational speaker, New York Times best-selling author, former pro wrestler
and digital entrepreneur whose many accolades include conducting the only sit
down interview with the Obama family, being the youngest host of Entertainment
Tonight and wrestling at Wrestlemania. As host of the Noovie cinema pre-show,
Maria is the most watched female in movie theaters along with being a frequent
guest host of Live with Kelly and Ryan. She is founder of the AfterBuzz TV
Streaming Network, first to produce the now popular TV after-show as well as one
of the first digital networks. As an actress, along with being one of the leads
in Mike Myer’s recent Netflix hit series, Menounos starred in her second
Lifetime Christmas movie this last holiday season. She is also host of the
critically acclaimed daily Life Improvement series, ‘Heal Squad x Maria
Menounos’. Surviving brain tumor surgery, Menounos’ main passion today is seeing
others heal and get better in all areas of life.
Close bio
SPEAKERS & MODERATORS
SPEAKERS & MODERATORS
EMILIO ALIAGA
Chief Digital Officer
TV Azteca
TV Azteca - Chief Digital Officer
View bio
EMILIO ALIAGA
Chief Digital Officer
TV Azteca
TV Azteca - Chief Digital Officer
Close bio
With more than 20 years of experience in the industry, Emilio Aliaga is
currently the Vice President of Azteca Digital, a position he has held since
January 2018.
Throughout his long and successful career, Aliaga has been part of the digital
teams of companies such as Televisa Interactive Media in Mexico, where he led
various projects for over ten years, as well as Univision, where he directed
content development and the operation of social and digital networks. Before
joining the Ajusco television station, Aliaga was a partner at the consultancy
firm SWS, whose objective is to help media companies optimize their results and
capitalize on digital opportunities. He also served as a business producer &
writer at CNN en Español from 1997 to 1999. He has a degree in Computer Science
and Business from the Anáhuac University of Mexico.
Close bio
LAUREN ANDERSON
Head of AVOD Original Content and Unscripted Programming
Amazon Studios
Amazon Studios - Head of AVOD Original Content and Unscripted Programming
View bio
LAUREN ANDERSON
Head of AVOD Original Content and Unscripted Programming
Amazon Studios
Amazon Studios - Head of AVOD Original Content and Unscripted Programming
Close bio
As Co-Head of Content and Programming for IMDb TV, Amazon’s free, ad-supported
streaming service, Lauren Anderson oversees all programming for IMDb TV,
including development, production, licensing, research, and strategy. Prior to
joining IMDb TV, Anderson served as Head, Strategic Content for Amazon Studios,
she spearheaded such series as The Savage x Fenty Show for Prime Video. Prior to
joining Amazon, Anderson was the Chief Content Officer (CCO) for Indigo
Development and Entertainment Arts, the joint venture studio between
NBCUniversal and Snapchat. As CCO, she was responsible for all aspects of the
business and creative development for the studio. During her tenure, Indigo
produced a variety of Snap Originals for the Discover platform, including the
Webby-nominated and longest-running scripted hit The Dead Girls Detective
Agency.
Previously, Anderson was Senior Vice President of Primetime Programming at NBC
Entertainment. It was this work that saw her named by Variety as one of
Hollywood’s New Leaders. During her time at NBC, she worked at both the studio
and network, developing and/or shepherding series including The Good Place, AP
Bio, Parks and Recreation, The Office, The Carmichael Show, and the musical
drama Smash. Her work at NBC also included oversight of several non-traditional
offerings, including a multi-season live scripted series. Anderson began her
career at NBCUniversal as an Entertainment Associate. Prior to joining NBC,
Anderson served as an executive at the National Basketball Association in New
York City. She began working at the NBA as a summer intern while earning her BA
from Columbia University in New York City. Although based in Los Angeles, she
still calls Ohio home.
Close bio
BETHANY ATCHISON
Senior Director of Distribution Partner Management
Vevo
Vevo - Senior Director of Distribution Partner Management
View bio
BETHANY ATCHISON
Senior Director of Distribution Partner Management
Vevo
Vevo - Senior Director of Distribution Partner Management
Close bio
As Senior Director of Distribution Partner Management at Vevo, Bethany Atchison
leads a team that both fosters the network’s new distribution partnerships and
elevates existing relationships worldwide. Through these partnerships, Atchison
and her team enable Vevo to expand its global viewership across a variety of CTV
platforms and viewing formats, from on-demand to linear. She also ensures Vevo
programming is optimized for each partner and promoted through their various
marketing initiatives. Prior to Vevo, Atchison has worked at Showtime, OMD, and
MediaCom.
Close bio
COLLEEN AUBREY
Senior Vice President, Ad Products and Tech
Amazon Ads
Amazon Ads - Senior Vice President, Ad Products and Tech
View bio
COLLEEN AUBREY
Senior Vice President, Ad Products and Tech
Amazon Ads
Amazon Ads - Senior Vice President, Ad Products and Tech
Close bio
Close bio
J BALVIN
Global chart-topping superstar and entrepreneur with wins across Billboard Music
Awards, American Music Awards and Latin GRAMMYs.
Vevo
Vevo - Global chart-topping superstar and entrepreneur with wins across
Billboard Music Awards, American Music Awards and Latin GRAMMYs.
View bio
J BALVIN
Global chart-topping superstar and entrepreneur with wins across Billboard Music
Awards, American Music Awards and Latin GRAMMYs.
Vevo
Vevo - Global chart-topping superstar and entrepreneur with wins across
Billboard Music Awards, American Music Awards and Latin GRAMMYs.
Close bio
Close bio
KRISHAN BHATIA
President & Chief Business Officer
NBCUniversal
NBCUniversal - President & Chief Business Officer
View bio
KRISHAN BHATIA
President & Chief Business Officer
NBCUniversal
NBCUniversal - President & Chief Business Officer
Close bio
Krishan Bhatia serves as President & Chief Business Officer for NBCUniversal’s
Advertising and Partnerships division, reporting to Linda Yaccarino, Chairman,
Global Advertising & Partnerships. Bhatia oversees Advertising Sales for all
Streaming & Data Products as well as the division’s One Platform Strategy,
Partnerships, Data, Product, Technology, Measurement, and Operations functions —
spanning a portfolio of TV, CTV and digital assets that reaches 1B viewers
globally, including the company’s ad-supported streaming platform Peacock.
In 2021, Bhatia launched the company’s Enterprise Data unit to develop
NBCUnified, the first-party data platform that serves NBCUniversal’s portfolio
of industry-leading consumer businesses — including the company’s TV & streaming
properties, the NBC News Group, Universal Filmed Entertainment and Universal
Parks & Resorts.
Bhatia also manages the corporate partnerships with Comcast Advertising,
Freewheel and Sky Media, as well NBCU’s advertising partnerships with Amazon,
Apple, Google/YouTube, Roku, Snap, The Trade Desk, TikTok, Twitter and others.
Bhatia took on his role at NBCUniversal after Comcast acquired the company in
2011 and led the integration of the two companies’ advertising businesses. He
joined Comcast in 2005 as a founding executive team member of Comcast
Interactive Media, where he played an instrumental role in creating and growing
the digital media business for Comcast through acquisitions and partnerships.
Prior to Comcast, Bhatia was a Principal with Booz Allen Hamilton’s Global Media
& Entertainment Practice in New York, advising many of the world’s leading media
and technology companies.
Bhatia serves on the Executive Committee of the IAB, as a board member of OpenAP
and a board observer for the company’s investments in Anzu and TVScientific.
Close bio
PETER E. BLACKER
EVP, Streaming & Data Products and Head of Diversity, Equity & Inclusion, Global
Advertising and Partnerships
NBCUniversal
NBCUniversal - EVP, Streaming & Data Products and Head of Diversity, Equity &
Inclusion, Global Advertising and Partnerships
View bio
PETER E. BLACKER
EVP, Streaming & Data Products and Head of Diversity, Equity & Inclusion, Global
Advertising and Partnerships
NBCUniversal
NBCUniversal - EVP, Streaming & Data Products and Head of Diversity, Equity &
Inclusion, Global Advertising and Partnerships
Close bio
Peter E. Blacker is currently Executive Vice President, Streaming and Data
Products at NBCUniversal’s Global Advertising & Partnerships division. Blacker
is responsible for leading the company’s efforts to grow revenue and
relationships across NBCUniversal’s best-in-class products including Peacock,
Streaming, Programmatic, DDL and Partnerships, working in close coordination
with the entire sales team. In addition, Blacker also leads NBCUniversal’s DEI
initiatives across the ad sales division driving a single, streamlined DEI team
that supports all internal employee programs and external DEI-related
partnerships. Blacker dually reports to NBCUniversal’s Global Advertising and
Partnerships Chairman, Linda Yaccarino and President & Chief Business Officer,
Krishan Bhatia.
Before joining NBCU Advertising & Partnerships, Blacker served as Chief
Commercial Officer and Head of DTC Licensing for NBCUniversal Telemundo
Enterprises. Blacker led the Revenue Strategy and Distribution division,
focusing on the commercialization, monetization and distribution of Telemundo
content for SVOD and AVOD platforms in the US and Globally.
Blacker began his tenure at NBCUniversal launching one of the company’s first
forays in Digital Media developing Telemundo’s Digital, Social and Mobile
business units, which he managed for over a decade and growing them into an
award-winning powerhouse. His pioneering work in English and Spanish spanned
multiple genres including developing interactive primetime programming with
Telemundo Studios, multiple US Election’s coverage on digital platforms, record
breaking digital and social experiences for the 2018 FIFA World Cup as well as
launching NBCU’s first bilingual multiplatform global entertainment news program
LATINX Now!
Additionally Blacker developed Telemundo’s bilingual movie studio, FLUENCY,
whose award-wining productions led him to be tapped to be an Executive Producer
for Telemundo Global Studios where he worked closely with the content
development teams, connecting storytelling and technology to maximize the
audience and revenue potential of Telemundo intellectual property. Blacker also
led Telemundo’s first distribution and partnership agreements with Hulu,
Netflix, and Amazon for the US and Global markets.
Prior to joining NBCUniversal, Blacker served as Vice President, Multicultural &
International for AOL Media Networks. There he created AOL’s first marketing,
sales and research strategies for the U.S. multicultural market and assisted the
development of AOL Latino, AOL BlackVoices, AOL Japan, AOL Germany and AOL Latin
America.
In 2021, Blacker was one of 30 senior revenue, advertising and tech executives
to be included in Variety’s Valleywood Impact Report and has won multiple awards
for his pioneering work over the past 20 years. A strong believer in the
importance of education and community service, Blacker is on the National Board
of the Posse Foundation and has been the Chairman of Posse Miami for over a
decade. He is a graduate of Cornell University and speaks both Spanish and
Portuguese.
Close bio
STEVE BOOM
Vice President
Amazon Music
Amazon Music - Vice President
View bio
STEVE BOOM
Vice President
Amazon Music
Amazon Music - Vice President
Close bio
Close bio
ALVIN BOWLES
Vice President, Global Partnerships & Engineering
Meta
Meta - Vice President, Global Partnerships & Engineering
View bio
ALVIN BOWLES
Vice President, Global Partnerships & Engineering
Meta
Meta - Vice President, Global Partnerships & Engineering
Close bio
Alvin Bowles, Vice President of Global Partnerships & Engineering, manages
Meta’s strategic business partners that leverage our technology platform and
tools to maximize success metrics across Meta’s family of apps (Facebook,
Instagram, WhatsApp, Messenger). As a part of the Meta Global Leadership team,
he is responsible for the worldwide network of global partners and developers
leveraging scalable solutions for advertisers. Prior to this role he ran Meta’s
Advertising Technology team where he was responsible for the worldwide network
of quality inventory from global publishers and developers. Based in New York,
he reports to the Chief Business Officer and manages half of the revenue
generated for Meta annually while delivering strategic value for Meta’s core
consumer products.
Prior to Meta, Bowles was Global GM for Video at Grab Media/Rhythm One, and was
accountable for all aspects of the division’s operations as well as spearheading
strategic development and managing the firm’s growth. In August 2013, as CEO,
Bowles led Grab Media through an acquisition to Rhythm One, a publicly traded
leading technology firm, headquartered in London.
Bowles joined Grab from Viacom, where as senior vice president – brand solutions
BET Networks, he led integrated sales and strategy efforts, including product
integration, branded entertainment, original digital content, event execution
and experiential marketing. He created a number of television and online
properties on behalf of advertisers, which received a number of industry awards.
Before joining Viacom, Bowles worked at AOL as vice president and publisher of
AOL Black Voices as a key member of the strategy sales team 2006-2007. In this
role he oversaw sales and sales development for AOL multicultural division as
the brand experienced tremendous growth during this period.
From 2004-2006, Bowles worked at Time Warner as the vice president of the global
asset media group developing cross-functional sales and marketing platforms for
various divisions across Time Warner’s portfolio. Prior to Time Warner, he
served as Sony Music’s director of business development and created strategic
traditional and digital partnerships with brands on behalf of the label group.
He began his career at JP Morgan where he spent three years as a corporate
financial analyst, eventually transitioning into media.
Bowles earned his MBA from Harvard University Graduate School of Business and he
received his undergraduate degree in business administration from the University
of Michigan in Ann Arbor. He is a member of the Board of Directors of Ryman
Hospitality Properties, a publicly traded REIT, headquartered in Nashville, TN.
He also serves as an advisory council member for a number of civic-minded
ventures and is an active alumnus for both Michigan and Harvard. Alvin Bowles
resides in New Rochelle, NY with his wife, Terri Prettyman Bowles and two
daughters.
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KELLY CAMPBELL
President, Peacock and Direct-to-Consumer
NBCUniversal
NBCUniversal - President, Peacock and Direct-to-Consumer
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KELLY CAMPBELL
President, Peacock and Direct-to-Consumer
NBCUniversal
NBCUniversal - President, Peacock and Direct-to-Consumer
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As President of Peacock and Direct-to-Consumer, Kelly Campbell is responsible
for growing and elevating NBCUniversal’s streaming business and spearheading
go-forward strategy for the platform. In her leadership role, Campbell oversees
teams across programming, marketing, product, technology, partnerships, and data
sciences that together support NBCU’s direct-to-consumer portfolio. Prior to
joining Peacock in October 2021, Campbell was President of Hulu, where she led
the SVOD and live-TV streaming businesses, following a role as Hulu’s Chief
Marketing Officer, where she guided overall marketing and drove Hulu’s strategic
brand vision and voice. Prior to joining Hulu, Campbell spent more than a decade
at Google in marketing leadership roles across the Google Ads and Google Cloud
businesses. Campbell is a graduate of Harvard Business School and Vanderbilt
University. A respected leader and innovator, Campbell has been recognized as
one of Business Insider’s Most Innovative CMOs, the Adweek 50, AdAge’s Women to
Watch, FierceCable’s The Fierce 50: Executives Reshaping the Business of Pay TV,
and Forbes’ Most Influential Global CMOs.
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ALAN CHIKIN CHOW
Actor, Writer, #1 YouTube Shorts Creator
Actor, Writer, #1 YouTube Shorts Creator
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ALAN CHIKIN CHOW
Actor, Writer, #1 YouTube Shorts Creator
Actor, Writer, #1 YouTube Shorts Creator
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Alan Chikin Chow is a creator, actor and writer with the mission to unite
audiences of all backgrounds and identities through laughter. Best known for his
comedy skits, Alan has amassed 20 MILLION subscribers and 16 BILLION views on
YouTube through both Shorts and long form YouTube videos.
Alan grew up in Dallas, Texas and moved to Los Angeles to attend USC, studying
Business Administration and Screenwriting. Alan began his career as a film/TV
actor, guest starring in Disney Channel, Nickelodeon, and YouTube Red
productions. While at USC, Alan began creating videos to share with his mom and
dad, and his digital presence quickly grew from there.
Throughout the last year, Alan has placed in the Top 50 Most Viewed YouTube
Channels in the US every single week, peaking at #1 Most Viewed Channel in the
Country the week of 10/30/2022, defeating both Cocomelon and Mr. Beast! Alan is
gaining an impressive 1 million+ subscribers a month as he continues his ascent
through both his short AND long form content. He’s a true multi-format success
story, using his YouTube earnings to start a company, hire full time employees,
and keep his content flowing without a hitch.
Alan has partnered with brands such as HBO Max, McDonald’s, and Old Spice.
Originally hailing from the film & TV space, Alan has starred in projects such
as ABC’s Grey’s Anatomy, ABC’s Home Economics, and Hulu’s Into the Dark. Next
year, Alan is set to executive produce and star in a feature film with digital
studio Creator Plus, is creating a scripted musical podcast with production
company Wheelhouse DNA, and will be appearing in the upcoming Mean Girls Musical
film.
Alan’s vision is to create a multi-faceted media company, with successful arms
in both digital and traditional media. And yes, his middle name is actually
Chikin.
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ROB CHRISTENSEN
Senior Vice President, US Sales and Global Distribution
Vevo
Vevo - Senior Vice President, US Sales and Global Distribution
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ROB CHRISTENSEN
Senior Vice President, US Sales and Global Distribution
Vevo
Vevo - Senior Vice President, US Sales and Global Distribution
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As Senior Vice President of U.S. Sales and Global Distribution at Vevo, Rob
Christensen leads the network’s U.S. ad sales organization, including local and
multicultural teams, and the growth of global distribution through various
partnerships. While at Vevo, Christensen has played a critical role in growing
Vevo’s TV business and embedding it into the network’s unique offering for
advertisers to buy cross-platform at every level. His background is in
television and premium video sales, with various sales management and
partnership roles previously held at Turner Broadcasting, Hulu, and Fullscreen.
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DAVID COHEN
Chief Executive Officer
IAB
IAB - Chief Executive Officer
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DAVID COHEN
Chief Executive Officer
IAB
IAB - Chief Executive Officer
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David Cohen joined IAB in April 2020 as President and was named Chief Executive
Officer in September 2020. Cohen is a widely respected advertising agency leader
who, prior to IAB, served as President, North America for MAGNA, Interpublic
Group’s (IPG) centralized media intelligence, investment, and innovation arm. In
this role, Cohen was responsible for more than $20 billion in media spend.
During his tenure, Cohen structured and executed large global transactions on
behalf of IPG and its clients, with such major IAB member companies as Facebook,
Google, Microsoft, Spotify, Twitter, and Verizon Media.
Prior to MAGNA, Cohen served as Chief Investment Officer of UM, ensuring that
digital innovation, data, and technology acumen flowed throughout the agency to
drive performance. From 2001 to 2011, Cohen served in critical, transformational
roles at UM during the explosive growth of digital advertising, including Chief
Media Officer, Chief Digital Officer, and Executive Vice President, U.S.
Director of Digital Communications. In the late 1990’s, Cohen was responsible
for launching and building IPG’s digital practice.
Cohen has a long history of working with trade organizations including IAB and
4As, where he served as chairman of the Interactive Marketing Committee from
2009-2013. He has also been instrumental in initiating several vital
industry-wide programs, including the Future of Television, facilitated by EY.
Cohen is a Queens native, with a bachelor’s degree in communications from
Adelphi University. He was recognized by Adweek as a “Media All Star” and was
part of the “Adweek 50” in 2012.
In 2016, David was elected to the Board of Directors of Partnership with
Children a non-profit whose mission is to strengthen the emotional, social, and
cognitive skills of vulnerable children in New York City to help them succeed in
school, society, and life.
David enjoys spending time with his wife and two teenage daughters. A
self-described gadget-geek and sometimes fitness fanatic – he ran the NYC
Marathon in 2014 and 2019 and Boston Marathon in 2016.
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ALIA J. DANIELS
Co-founder, COO
Revry
Revry - Co-founder, COO
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ALIA J. DANIELS
Co-founder, COO
Revry
Revry - Co-founder, COO
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From a very young age, Alia J. Daniels recognized the power of representation
within the media. Quickly identifying how few women looked like her across
entertainment, business and politics, Alia became determined to make an impact.
She equipped herself with bachelor’s degrees in Music and Communications Studies
with a Mass Media emphasis from Albion College, and a Juris Doctorate from
Loyola Law School and sought to change the face of media. As a business and
entertainment attorney, Alia has not only represented clients in the digital
entertainment and tech space but is also a strategist and featured speaker on
the ever-changing streaming entertainment arena. Since 2015, Alia has been
consistently named to the prestigious Southern California Rising Stars list by
Super Lawyers for eight years in a row. In 2021, Alia was named to the inaugural
Forbes Next 1000 list, honoring the next generation of upstart entrepreneurs.
Today, Alia has found her niche at the intersection of entrepreneurship,
entertainment and social impact as co-founder and Chief Operating Officer for
Revry, a global queer streaming TV network. As an advocate for inclusion for all
underrepresented communities, the cornerstone of Alia’s personal mission is to
create avenues for authentic representation in media and business. Revry is
NGLCC Certified and an ANA Diversity supplier.
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MARIE DONOGHUE
Vice President, Global Sports Video
Amazon
Amazon - Vice President, Global Sports Video
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MARIE DONOGHUE
Vice President, Global Sports Video
Amazon
Amazon - Vice President, Global Sports Video
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Marie Donoghue is Vice President of Global Sports Video at Amazon, overseeing
Amazon’s global sports content business. In her role, Marie leads Amazon’s
worldwide sports strategy, identifying and evaluating new opportunities, and
enabling customers to access live and on-demand sports content, on hundreds of
devices, in over 240 countries and territories.
Over the course of her career, Donoghue has received numerous recognitions,
including “Most Powerful Women in Sports” (AdWeek), “Most Influential People in
Sports” (Sports Business Journal), “Power 100 Women in Entertainment” (The
Hollywood Reporter), “New York Impact List” (Variety), “The Most Powerful Women
in Cable”(CableFax: The Magazine), “Women to Watch” (Advertising Age and
Advertising Women of New York) and “Game Changers” (Sports Business Journal).
Prior to joining Amazon, Donoghue was at ESPN for more than 18 years, where she
most recently served as Executive Vice President, Global Business and Content
Strategy, leading the ongoing development and implementation of ESPN’s
enterprise-wide business and content strategy. She also headed ESPN’s Business
Affairs, Business Development and Partnership groups (including gaming
partnerships).
Donoghue earned a J.D. degree from Columbia University and a B.A. from Columbia
College.
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GISELLA FU-RIPP
Senior Vice President of Sales
LATV
LATV - Senior Vice President of Sales
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GISELLA FU-RIPP
Senior Vice President of Sales
LATV
LATV - Senior Vice President of Sales
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Gisella Fu-Ripp, born and raised in NYC is a seasoned veteran in the US Hispanic
media marketplace. For over 2 decades, she’s successfully held various
leadership sales roles at the top Spanish language networks.
Her media career started at Univision in a business development role where she
worked on political campaign initiatives to help drive young Latino voters to
the polls. This experience quickly converted her and made her a passionate
advocate for the Latino media marketplace. Gisella’s career accelerated soon
after achieving success at various sales roles at HBC Radio, Telemundo, Azteca
TV and national sales roles at Discovery en Español and GolTV. Her outstanding
record of driving sales and fostering partnerships landed her a Director of
Sales role at LATV (Latino Alternative TV Network), almost 11 years ago.
Gisella’s current role as Senior Vice President of Sales is the first Latina
woman in a leadership role at LATV. Gisella’s distinctive career includes
numerous achievements that include spearheading LATV’s revenue growth through
annual Upfronts, creating strategic partnerships and redesigning a new sales
organization. Gisella has co-led the efforts with the heads of Digital,
Operations and Content to strategize and execute a multichannel offer that
includes premium video network on LATV.com, LATV+ streaming OTT/CTV.
Gisella’s media experience has helped her develop and incorporate hundreds of
marketing strategies and successful media campaigns. Her enthusiasm, authentic
style and passion for the Latino market comes naturally from being
multiculturally identified half Ecuadorian, half Chinese descent. When she’s not
negotiating or closing deals, she is traveling the world and spending time with
her family and friends.
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FRANCISCO GIMENEZ
Chief Operations Officer of Cable and Digital Networks
Hemisphere Media Group
Hemisphere Media Group - Chief Operations Officer of Cable and Digital Networks
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FRANCISCO GIMENEZ
Chief Operations Officer of Cable and Digital Networks
Hemisphere Media Group
Hemisphere Media Group - Chief Operations Officer of Cable and Digital Networks
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As Chief Operations Officer of Cable and Digital Networks at Hemisphere Media
Group, Francisco Gimenez is a hands-on leader who lives by the motto “success is
no accident,” and understand that relationship-building and having a pulse on
market trends is crucial for the image, vision, and growth of a television
network. His knack for establishing effective marketing and promotional
strategies and his eye for stellar programming has allowed him to manage the
creative ideation behind Hemisphere’s branding efforts and the rollout of
high-quality content across the company’s five US and two Latin American cable
networks. Gimenez believes that by tracking and monitoring, you can get a better
handle on anything in business, and this strategy has helped him maximize
distribution, consumption, and monetization efforts across all seven brands.
This approach has also served as the blueprint for his career success in both
the Hispanic and general market television industry.
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WILL GONZALEZ
Executive Vice President, Chief Data Officer
NBCUniversal TV & Streaming
NBCUniversal TV & Streaming - Executive Vice President, Chief Data Officer
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WILL GONZALEZ
Executive Vice President, Chief Data Officer
NBCUniversal TV & Streaming
NBCUniversal TV & Streaming - Executive Vice President, Chief Data Officer
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Will Gonzalez serves as Executive Vice President, Chief Data Officer,
NBCUniversal TV & Streaming. Elevated to this role in January 2023, Gonzalez
oversees applied analytics, data engineering and data science work across the
company’s television and streaming portfolio including the Entertainment
networks (NBC, USA Network, Bravo, E!, Syfy and Oxygen), NBC Sports, and
Telemundo as well as the company’s direct-to-consumer businesses, including
Peacock. Gonzalez previously served as Executive Vice President, Chief Data
Officer for Peacock and Direct-to-Consumer. Gonzalez joined NBCUniversal in 2017
as Senior Vice President, Enterprise Business Intelligence; in this role, he
led, managed and developed the Data Product Management team within the
Enterprise Business Intelligence Division and to enable greater utilization of
data assets across multiple business units. Prior NBCUniversal, Gonzalez held
various leadership roles in digital strategy and data operations at Sony, and
began his career leading video, multimedia, and gaming products for The New York
Times website.
Based in New York, Gonzalez is a graduate of New York University.
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JACQUELINE HERNÁNDEZ
CEO & Co-Founder
New Majority Ready
New Majority Ready - CEO & Co-Founder
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JACQUELINE HERNÁNDEZ
CEO & Co-Founder
New Majority Ready
New Majority Ready - CEO & Co-Founder
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Jackie is Founder of New Majority Ready, a consulting and content company
specializing in multicultural and GenZ marketing. Prior to launching her firm,
she held various leadership positions in media and entertainment, including CMO
NBCU Hispanic Enterprises & Content, COO Telemundo Enterprises, Publisher People
en Español and Teen People as well as President Combate Global.
She currently sits on the board of directors of VS&Co and Estrella Media.
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WALT HORSTMAN
SVP and General Manager, Monetization
Xperi
Xperi - SVP and General Manager, Monetization
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WALT HORSTMAN
SVP and General Manager, Monetization
Xperi
Xperi - SVP and General Manager, Monetization
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Walt Horstman is the SVP and GM for Monetization at Xperi. Mr. Horstman leads
Xperi’s Monetization team that works to increase advertising targeting and
effectiveness with advanced data and unique inventory across all devices and
platforms, mostly recently as Xperi has entered the CTV and streaming space via
TiVo. He oversees the business’ strategic product roadmap and manages overall
business group operations.
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SARAH IOOSS
Head of Sales for the Americas
Twitch
Twitch - Head of Sales for the Americas
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SARAH IOOSS
Head of Sales for the Americas
Twitch
Twitch - Head of Sales for the Americas
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MJ JAMES
Director, Culture & Community Marketing, Facebook and Instagram (Family of
Apps), Company Marketing
Meta
Meta - Director, Culture & Community Marketing, Facebook and Instagram (Family
of Apps), Company Marketing
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MJ JAMES
Director, Culture & Community Marketing, Facebook and Instagram (Family of
Apps), Company Marketing
Meta
Meta - Director, Culture & Community Marketing, Facebook and Instagram (Family
of Apps), Company Marketing
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Michelle James joined Meta in 2020 to establish the Culture & Community
Marketing function at Instagram and expanded her scope in 2021 to include
Facebook’s Social Marketing team to become the Family of Apps (FoA); leading the
Culture & Community Marketing FoA (family of Apps) function in company
marketing. In this role Michelle is a cultural curator, storyteller and champion
for underrepresented communities and teens creating campaigns and moments that
build favorability with these audiences and position Facebook and Instagram
products in culture to make real connections and build relationships.
Throughout James’ career, she’s challenged boundaries to push culture forward
and positively define underrepresented communities within popular culture. She’s
held senior marketing roles in entertainment, print, TV and Tech that required
her to navigate the evolving dynamics between brand and culture driving
marketing and brand activations for some of your favorite festivals, television
and award shows, albums and podcasts.
Michelle is a Kentucky native but has spent the past two decades living in the
NYC metro area. She is led by passion and purpose in both her personal and
professional work. She’s on the DEI board and Music Council at Instagram. She
leads a Meta career circle and she is an executive sponsor of the employee
marketing business resource group, REPRESENT. In addition to her work at Meta,
James is a wellness advocate, award-winning podcreator and Google Podcast
creator alum; launching a podcast in 2019 to spark conversation around wellness
and friendship.
Michelle is on the advisory committee of the Google Podcasts creator program,
advisory board for the American Influencer Awards (AIA) and a proud member of
Alpha Kappa Alpha Sorority, Incorporated.
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DJ JAZZY JEFF
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DJ JAZZY JEFF
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DJ Jazzy Jeff was born in West Philadelphia and developed a love of music at an
early age. Jeff was just 10 years old when he started spinning records at
parties using his family’s basement as a training ground for his expert mixing.
Since 1985, DJ Jazzy Jeff has wowed us with his flawless turntable skills,
innovative production and musical versatility.
From the success of “DJ Jazzy Jeff and the Fresh Prince” with partner Will
Smith, to the critical acclaim of his production company A Touch of Jazz, Jeff
proved time and time again that he will always be a force to be reckoned with.
He continues to represent with his solo projects, collaborations, mixtapes and
live shows. His love of music shines through in everything he does.
Until recently, DJ Jazzy Jeff had been busy traveling the globe. Jeff satisfies
his passion for sharing good music with two annual European tours, regular tours
of Canada, Asia, Australia, New Zealand and the Middle East, and shows across
the US throughout the year. With each set, he takes fans on a musical journey.
And he chronicles all of his travels in the increasingly popular Vinyl
Destination, a web series that documents DJ Jazzy Jeff’s experiences on and off
stage.
Due to the 2020 coronavirus pandemic, DJ Jazzy Jeff moved the party, literally,
in-house with his signature livestreams: Magnificent Friday Nights (9PM ET),
Magnificent House Party (Saturdays at 3pm ET) and Magnificent Lunch Break
(Wednesdays at 12PM ET).
Though DJ Jazzy Jeff is busy playing good music for fans all over the world, he
hasn’t stopped producing great music. His newest release, “Evil,” debuted at #1
on Traxsource and continued to chart for weeks after its release. He is
currently works with Philadelphia MC, Dayne Jordan. The duo released “Memoirs of
Dayne Jordan” in Spring 2015, In the meantime, the pair has released a number of
singles and videos including Room Test, All About the Art, I Want it All,
Einstein (prod. by DJ Ferno) and Play Dat. The same year, DJ Jazzy Jeff founded
the PLAYLIST Retreat, an invitation-only event that brings artists together to
inspire, motivate and fuel collaboration.
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ERIC JOHN
Vice President, Media Center
IAB
IAB - Vice President, Media Center
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ERIC JOHN
Vice President, Media Center
IAB
IAB - Vice President, Media Center
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Eric John leads the IAB Media Center, a dedicated unit within the IAB whose
mission is to simplify the video and audio supply chain, providing best
practices and education for brands, agencies, and media companies. Eric drives
the center’s efforts in the development of market-making research, industry
standards, best practices and buyer/seller terms and conditions. Before joining
the IAB, Eric served as VP of Digital Services and Strategy at the Alliance for
Audited Media and as Global Director of Publisher / Developer marketing at
Nokia, managing the company’s world-wide mobile app developer ecosystem. Prior
to Nokia, Eric launched and led advertiser brand engagement solutions for
Yahoo!, creating advanced, data-driven video, mobile and interactive campaigns
for brands such as Pepsi, L’Oréal, GM, Audio and Nikon. Eric began his career at
internet advertising pioneer DoubleClick (Google) where he led product
development and marketing within the DART for Publishers (DFP) and DART for
Advertisers (DFA) business units where he launched the industry’s first
post-click measurement tools. Eric is an alumnus of Miami of Ohio (BA) and
Indiana University (MA) and is a graduate of Columbia University’s Product
Management Program.
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MICHAEL KASSAN
Chief Executive Officer
MediaLink
MediaLink - Chief Executive Officer
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MICHAEL KASSAN
Chief Executive Officer
MediaLink
MediaLink - Chief Executive Officer
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Michael E. Kassan is the founder and CEO of MediaLink, a leading strategic
advisory firm. Described as the “ultimate power broker,” he is a trusted advisor
on speed dial with every major executive in the media, marketing, entertainment
and technology C-Suite. MediaLink is a part of UTA, which acquired the firm from
Ascential plc in 2021. In 2019, Kassan was inducted into the American
Advertising Federation’s Hall of Fame, which is considered the highest honor in
advertising.
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LYNETTE KAYLOR
Senior Vice President, Advertising Sales
Fubo
Fubo - Senior Vice President, Advertising Sales
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LYNETTE KAYLOR
Senior Vice President, Advertising Sales
Fubo
Fubo - Senior Vice President, Advertising Sales
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Lynette Kaylor is senior vice president, advertising sales of FuboTV, the
sports-first live TV streaming platform that’s redefining the way cord cutters
view and interact with live sports, news and entertainment.
With over 15 years of sales and business development experience, Kaylor leads
FuboTV’s North American sales strategy and ad operations as well as manages the
company’s growing sales team.
Most recently she was senior vice president, media and publisher solutions for
Merkury, Merkle’s Enterprise Identity Solution. Joining Merkle in 2017, she led
M1 partnerships and integrations with premium media owners, publishers and
technology platforms across digital, programmatic, TV, OTT, OOH and other
mediums. She also led the Merkury for Publishers’ sales efforts, helping
publishers to grow and maintain their first party identity graph in preparation
for the post-cookie world. Prior to joining Merkle, Kaylor was director, digital
partnerships for V12 Group, where she sold and managed data-driven partnerships
across the digital ecosystem and led enterprise platform sales. Kaylor has also
held sales positions at MetLife, Inc., a Fortune 50 company, among others.
Kaylor holds a Bachelor of Arts degree from the University of Colorado Boulder
and lives in Denver, CO.
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JOHN LEE
Chief Data Officer, Advertising and Partnership
NBCUniversal
NBCUniversal - Chief Data Officer, Advertising and Partnership
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JOHN LEE
Chief Data Officer, Advertising and Partnership
NBCUniversal
NBCUniversal - Chief Data Officer, Advertising and Partnership
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John Lee serves as Chief Data Officer for NBCUniversal’s Advertising and
Partnerships division. Lee leads an established centralized data strategy unit
tasked with accelerating the development and implementation of NBCUniversal’s
enterprise-wide consumer identity and data strategy generating enhanced business
results for marketers and engaging consumer experiences across the company’s One
Platform. Lee and his team work collaboratively and in close coordination across
the entire enterprise as well as with Sales, Operations and Technology Services
infusing a data-first mindset across all products, services and interactions.
Additionally, Lee and his team are responsible for developing and transforming
the company’s market-leading identity capabilities from the Audience Insights
Hub to NBCU ID and more. Lee reports to Krishan Bhatia, President & Chief
Business Officer, NBCUniversal Advertising and Partnerships.
Prior to joining NBCUniversal, Lee served as Global Chief Corporate Strategy
Officer at Merkle/CXM – where he led Merkle’s global corporate strategy function
aiding in the development and execution of Merkle’s business vision, value
proposition, and long-term planning.
Lee joined Merkle in 2008 and has served in a number of leadership roles
including: Chief Product and Data Officer; Global President, Merkury; EVP,
General Manager for Healthcare, Life Sciences, Insurance, Wealth Management,
Travel, Media, and Entertainment. Prior to Merkle, Lee held executive roles in
sales and marketing technology in Liberty Mutual’s Personal Markets division and
was a member of CapGemini’s CRM and digital experience practices.
Lee is the co-author of the book on digital marketing trends, “The Rise of the
Platform Marketer,” released in 2015 by Wiley Publishing. He is a graduate of
Franklin and Marshall College and lives in Wellesley, MA.
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AMY LEIFER
Chief Advertising Sales Officer
DIRECTV Advertising
DIRECTV Advertising - Chief Advertising Sales Officer
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AMY LEIFER
Chief Advertising Sales Officer
DIRECTV Advertising
DIRECTV Advertising - Chief Advertising Sales Officer
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As Chief Advertising Sales Officer, Amy is responsible for leading DIRECTV’s
advertising sales business enterprise wide. With over 25 years of experience
across sales, operations, and technology, she is widely recognized as a problem
solver who drives results and a winning culture through teamwork and
collaboration.
Amy’s energy and passion, coupled with an ability to balance both strategy and
operational excellence, makes her uniquely suited to serve in her role at
DIRECTV. From delivering addressable, digital and data-enabled solutions across
screens for a large portfolio of brands, to reaching specific audiences with
relevant advertising, Amy carries the expertise needed to deliver a world-class
experience both for consumers and brands.
Amy began her career in media buying and syndication before joining the Game
Show Network, helping to launch a dedicated ad sales team during her tenure.
After joining DIRECTV in 2011, she transformed performance-based media and
digital practices in addition to launching and scaling DIRECTV’s addressable
advertising TV offering in the market.
Amy has also held leadership roles at Xandr as Executive Vice President of
Operations and Services, and WarnerMedia as Executive Vice President of Pricing,
Planning, and Operations. These experiences have provided her with valuable
expertise in both the technology and content sides of the business.
When she isn’t forging a path in the evolving world of advertising, Amy enjoys
spending her time with her husband and two children in New York.
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SARAH AND KAITLIN LEUNG
The Woks of Life
The Woks of Life
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SARAH AND KAITLIN LEUNG
The Woks of Life
The Woks of Life
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Since its founding in 2013, The Woks of Life has become the #1 online resource
for approachable, creative, authentic Chinese recipes in English. Through their
popular recipe site and diverse social media community, Bill, Judy, Sarah, and
Kaitlin Leung share inspiring recipes and their family’s culinary genealogy with
millions of home cooks. With the debut of their highly-acclaimed, New York Times
bestselling cookbook The Woks of Life: Recipes to Know and Love from a Chinese
American Family in 2022, the family has served up even more of their
sought-after recipes and stories to hungry fans and new audiences. The Leungs
have been featured in numerous press outlets, including Magnolia Network’s
Family Dinner with Andrew Zimmern, Food Network’s Family Meal, as well as Bon
Appetit, Good Morning America, NPR, The New York Times, and many more.
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KRISTINA LUTZ
Executive Vice President, Marketing
GSTV
GSTV - Executive Vice President, Marketing
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KRISTINA LUTZ
Executive Vice President, Marketing
GSTV
GSTV - Executive Vice President, Marketing
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Kristina Lutz, EVP, Marketing, is a tenured and respected executive in
marketing, with varied roles across agency, publisher, and brand. Kristina leads
GSTV’s marketing function and is responsible for delivering marketing goals
across all revenue channels and driving a cohesive corporate marketing strategy,
encompassing integrated marketing, ad sales/solutions marketing, PR/marketing
communications, brand activations and more.
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STEVE MANDALA
Chief Commercial Officer
Estrella Media
Estrella Media - Chief Commercial Officer
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STEVE MANDALA
Chief Commercial Officer
Estrella Media
Estrella Media - Chief Commercial Officer
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Steve Mandala is the Chief Commercial Officer for Estrella Media. In this role,
Mandala will lead Estrella’s network, national, and local sales teams, driving
growth across the companies multiple platforms and increasing brand value for
our partners on a national and local level. He is based in the company’s New
York offices.
Mandala recently served as President, Ad Sales & Marketing at Univision, where
he was pivotal in growing Univision’s valuation before its sale. Before that, he
was at NBCUniversal, where he led sales throughout the cable group and
Telemundo, driving double-digit sales growth. In addition, he held numerous
other positions while at NBCUniversal and played a key leadership role in
integrating cable and broadcast channels following Comcast’s acquisition of
NBCU.
He is a former CableFax and HispanicAd “Media Executive of the Year” and has
been a featured speaker at many industry events, including ANA Multicultural,
Advertising Week, and AHAA. In addition, he is a board member of the Cultural
Marketing Council. He is a graduate of the University of Southern California.
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PETE MANN
Senior Director Sales – CTV
TiVo
TiVo - Senior Director Sales – CTV
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PETE MANN
Senior Director Sales – CTV
TiVo
TiVo - Senior Director Sales – CTV
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Pete is an advertising sales professional with over 30 years of experience. In
his current role at TiVo, he oversees the national sales team that represents
TiVo’s CTV solution, TiVo Xtend. TiVo Xtend provides incremental reach to TV
campaigns using first and third party data to create custom audiences, and reach
them with premium CTV inventory on the big screen.
Prior to joining TiVo, Pete was Director, Client Services at Xandr and AT&T
AdWorks, where he oversaw the western region client-facing sales team that sold
data-driven Addressable TV for DirecTV. Before that, Pete was the West Coast
Director, Advanced Advertising Sales at Comcast, focusing on their interactive
television business. Prior to Comcast, he managed Los Angeles-based sales teams
at MTV Networks and NBC Cable. Pete began his career in New York on the agency
side in network TV buying, media planning and media research.
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ANNE MARIE NELSON-BOGLE
Vice President
YouTube Ads Marketing
YouTube Ads Marketing - Vice President
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ANNE MARIE NELSON-BOGLE
Vice President
YouTube Ads Marketing
YouTube Ads Marketing - Vice President
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SEAN MCCAFFREY
President and Chief Executive Officer
GSTV
GSTV - President and Chief Executive Officer
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SEAN MCCAFFREY
President and Chief Executive Officer
GSTV
GSTV - President and Chief Executive Officer
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Sean McCaffrey is President and CEO of GSTV. In this role, Sean’s focus is
driving business growth through understanding the evolution of the media
landscape, the consumer journey and consumer behavioral insights leveraging
data, technology and scale of GSTV’s video platform.
Sean has energized GSTV’s customer base and partnerships through a series of key
executive hires, data and analytics partnerships and driving the evolution of
the company’s unique national video network. He and the team continue a
relentless focus on delivering value to brand, agency and retailer partners
while building a fresh and entertaining consumer experience across the country.
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LASHAWN MCGHEE
Co-founder, CPO
Revry
Revry - Co-founder, CPO
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LASHAWN MCGHEE
Co-founder, CPO
Revry
Revry - Co-founder, CPO
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As co-founder and Chief Product Officer, LaShawn uses her skills in media and
production to oversee all technology functions at Revry including handling
channel launches, deliverables management, and tech quality control. After
leaving a nine-year nursing career with the United States Army, LaShawn
dedicated herself to the art of storytelling by graduating from The American
Film Institute (AFI) with a master’s degree in film editing. Since graduating,
LaShawn has worked on film, television, and documentary projects as an editor,
assistant editor, and producer. Previously involved in Ava Duvernay’s ARRAY film
movement and a regular juror and panelists at events such as Outfest and the
American Film Market (AFM), LaShawn brings her experience of working on feature
films (Selma, The Leisure Class) and broadcast television (Girl Rising, A Chance
to Dance) to Revry. Her technical skills are matched only by her passion for
sharing the unique voices and stories of the LBGTQ community with the widest
audiences possible. LaShawn was also integral in Revry’s selection as a member
of the inaugural Goldman Sachs Launch with GS Black and Latinx Entrepreneur
Cohort. Revry is NGLCC Certified and an ANA Diversity supplier.
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KEVIN MCGURN
President of Sales and Distribution
Vevo
Vevo - President of Sales and Distribution
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KEVIN MCGURN
President of Sales and Distribution
Vevo
Vevo - President of Sales and Distribution
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As President of Sales and Distribution at Vevo, Kevin McGurn is responsible for
leading the network’s monetization efforts and expansion across streaming and
digital platforms. He oversees: global, national, and local ad sales;
distribution, client, and agency partnerships; and research, insights and
analytics. Since joining Vevo in 2017, McGurn’s vision launched Vevo from a
digital-first company to a music television destination, accessible on 35 CTV
partners, and the largest FAST (free ad-supported streaming TV) network in the
world, with over 150 FAST channels in 13 markets. Prior to Vevo, McGurn has
served several prominent positions: Head of Sales at Fullscreen and Otter Media;
Chief Revenue Officer of Shazam; Senior Vice President of Sales at Hulu; and
positions at NBCUniversal and Doubleclick.
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NICOLA MENDELSOHN
Head of Global Business Group
Meta
Meta - Head of Global Business Group
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NICOLA MENDELSOHN
Head of Global Business Group
Meta
Meta - Head of Global Business Group
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Nicola Mendelsohn is the Head of Global Business Group at Meta, where she leads
the company’s relationships with top marketers and agencies for all of our
family of apps as well as global partnerships and engineering.
Nicola previously served as Vice President for Europe, Middle East, and Africa
for Meta – a role she held since 2013. During that time, Nicola spearheaded the
growth of EMEA into a multi-billion dollar business and led Meta’s expansion
into countries like Israel, Norway, Austria and Denmark.
She is currently a non-executive director of Diageo, sits on the Mayor of
London’s Business Advisory Board, and is co-president of the charity Norwood. In
2019, Nicola founded and launched the Follicular Lymphoma Foundation, a charity
focused solely on raising funds to help the thousands of people living with
Follicular Lymphoma to live well and get well.
Prior to joining Meta, Nicola worked in advertising for over 20 years working at
BBH, Grey and Karmarama. Her previous roles include: first female President of
the IPA (the advertising industry trade body), Trustee of The White Ribbon
Alliance, Chairman of Women’s Aid Development Board and President of the Women
in Advertising and Communications London club (WACL). She was also a Director of
the Women’s Prize for Fiction, member of the UK government’s Digital Economy
Council and Co-Chair of the UK Government’s Creative Industries Council.
Previously, she served as a director of Cosmetic Executive Women and The
Fragrance Foundation in the UK.
In 2015, she was awarded a Commander of the British Empire (CBE) for services to
the creative industries in the UK. Her greatest joy in life comes from her
husband Jon and her four children Gabi, Danny, Sam and Zac.
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BRANDON MIKOLASKI
GSTV Head of Creative and Content Studio
GSTV
GSTV - GSTV Head of Creative and Content Studio
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BRANDON MIKOLASKI
GSTV Head of Creative and Content Studio
GSTV
GSTV - GSTV Head of Creative and Content Studio
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Brandon Mikolaski is an award-winning director and writer with over two decades
of experience crafting custom content solutions. His work is known for infusing
technology and emerging media into branded content, with past works
incorporating augmented reality, biometrics, voice recognition and artificial
intelligence. He won a Clio in 2021 for his work in mobile gaming, and worked
on the landmark film OJ: Made In America, the only property to ever be awarded
both an Emmy and Academy Award. He comes to GSTV after a second stint at Serino
Coyne, where he served as the agency’s Executive Producer.
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MATT MONTEMAYOR
Senior Vice President of Sales and Partner
Canela Media
Canela Media - Senior Vice President of Sales and Partner
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MATT MONTEMAYOR
Senior Vice President of Sales and Partner
Canela Media
Canela Media - Senior Vice President of Sales and Partner
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Matt Montemayor is Senior Vice President of Sales and Partner at Canela Media
for the West and Central Region. He is responsible for sales including streaming
TV, digital video/display/audio, branded content and Canela’s key verticals of
Canela Music, Canela Sports and CanelaKids. As a sales and marketing leader with
over 20 years of experience across Digital, TV, Audio/Radio and Streaming
focused on multicultural and the Hispanic market, Matt has continued to be on
the cutting edge of media. He has a proven track record for delivering both
innovative solutions and results for brands looking to connect authentically
through culture with highly sought Hispanic audiences.
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ALAN MOSS
Vice President, Global Ad Sales
Amazon Ads
Amazon Ads - Vice President, Global Ad Sales
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ALAN MOSS
Vice President, Global Ad Sales
Amazon Ads
Amazon Ads - Vice President, Global Ad Sales
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ELYSE MYERS
Comedian, Writer, Content Creator
Comedian, Writer, Content Creator
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ELYSE MYERS
Comedian, Writer, Content Creator
Comedian, Writer, Content Creator
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Elyse Myers is a writer and comedian who achieved mainstream recognition as a
digital content creator. Deemed “The Internet’s Best Friend,” Elyse continues to
serve her audience of more than 10MM+ with relatable stories, twisted Q&A’s over
coffee, and acts as an advocate for countless topics such as ADHD, imposter
syndrome, body image and more by allowing herself to be seen, unfiltered in a
genuine and hilarious way. Elyse’s podcast, Funny Cuz It’s True, continuously
sits at the top of the comedy podcast charts since launching last fall and
welcomes A-List guests such as Jenna Fischer, Angela Kinsey, Penn Badgley,
Meghan Trainor, Lance Bass, Kevin Jonas, Jonathan Van Ness and more. The show
launched on September 21st and shot straight to the top of the Apple podcast
charts — #1 in Comedy and #3 overall.
Before pursuing comedy full-time, Elyse worked as a web developer and brings her
knowledge and love for user experience with her to this new career. Elyse
currently lives in Nebraska with her husband and young son, expecting her second
child later this year.
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OSWALD MÉNDEZ
Chief Marketing Officer
Canela Media
Canela Media - Chief Marketing Officer
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OSWALD MÉNDEZ
Chief Marketing Officer
Canela Media
Canela Media - Chief Marketing Officer
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As Chief Marketing Officer, Oswald Méndez leads the company’s marketing strategy
and to enable growth across its product portfolio including Canela.TV, Canela
Music and Canela Kids. Prior to joining Canela, Oswald founded Collective
Transformation, a firm focused on developing innovative solutions for media
companies, advertising agencies and marketers coping with the new, more
challenging environment of the multicultural mindset in the U.S. Before that, he
was CEO and Co-founder of New Majority Ready, a marketing & business consulting
company with the mission to help businesses realize the impact America’s current
cultural transformation has on their current and future strategy and create a
path that will lead to new sources of revenue through the lens of the new
majority.
Méndez also held executive positions at BBC America, MundoFox Broadcasting, and
FIC. Earlier in his career, Méndez spent over two decades working for global and
domestic agencies such as McCann-Erickson Worldwide and was part of the team
that launched Universal McCann globally. He was a Managing Partner at The Vidal
Partnership and began his career in the multicultural space at Conill
Advertising.
Oswald has a degree from NYU’s Stern School of Business in International
Business & Marketing.
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MARLA NEWMAN
Executive Vice President, Sales
Raptive
Raptive - Executive Vice President, Sales
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MARLA NEWMAN
Executive Vice President, Sales
Raptive
Raptive - Executive Vice President, Sales
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Marla Newman is the Executive Vice President, Sales at Raptive. In her role,
she’s responsible for leading the company’s best-in-class sales organization and
driving an all-new multiplatform strategy that connects advertisers to its
creators’ 195M monthly visitors. Newman, a 20-year digital media veteran, joined
Raptive from DotDash Meredith, where she was President of Digital
Sales–Lifestyle Group.
Joining Meredith Corporation in 2016, she led all aspects of the digital team’s
go-to-market strategy and execution for brand, agency, and holding company
partners, doubling Meredith Corporation’s digital media business growth while
creating a best-in-class sales organization of nearly 200 team members. She was
also responsible for spearheading the largest strategic brand partnerships in
the company’s history and an integral part of post-acquisition integrations
during Meredith’s acquisition of Time Inc., and again during the company’s
merger with DotDash.
Prior to joining DotDash Meredith, Newman served as Global Head of Agency
Development at AOL and Microsoft and held senior leadership roles at FOX Sports
Digital, MTV Networks, and MSN.
She is a graduate of the University of Oregon and a member of The Advertising
Group of New York’s Board of Directors.
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KRISTEN M. O’HARA
Vice President, Agency and Brand Solutions
Google
Google - Vice President, Agency and Brand Solutions
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KRISTEN M. O’HARA
Vice President, Agency and Brand Solutions
Google
Google - Vice President, Agency and Brand Solutions
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Kristen M. O’Hara is a strategic and transformational leader who has driven
growth and innovation for global enterprises in an increasingly digital,
e-commerce, and data-driven economy. She is a curious, compassionate and
collaborative executive who has led global sales and marketing teams across
media and entertainment, technology platforms and agency holding companies.
O’Hara is currently VP, Agency & Brand Solutions at Google. Before joining
Google, she served as Chief Business Officer at Hearst Magazines, VP Business
Solutions at Snap Inc. and Chief Marketing Officer at Time Warner Inc. (now
Warner Bros. Discovery). O’Hara began her career at WPP’s Young & Rubicam.
O’Hara is a graduate of the College of the Holy Cross with a bachelor’s in
English literature. She serves on the board of directors of Arrival (Nasdaq:
ARVL) and the Columbia University Medical Center Neurology Advisory Council.
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ANDRES PALENCIA
Chief Executive Officer
LATV
LATV - Chief Executive Officer
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ANDRES PALENCIA
Chief Executive Officer
LATV
LATV - Chief Executive Officer
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As the CEO of Latino Alternative TV, Andres Palencia is at the forefront of an
exciting new media landscape that is empowering the voices of the bilingual
Latino community in the U.S. With a wealth of experience in entertainment and
marketing, Andres is passionate about building platforms for bilingual content
that resonate with viewers of all backgrounds and organically connect brands
with Hispanic audiences.
Andres is a member of the Forbes Business Development Council, the Rolling Stone
Culture Council, and the Association of National Advertisers AIMM initiative. He
was also named to the POZ Magazine Poz 100 for his work on the groundbreaking
“Living y Ready” series about LGBTQ+ folks living and thriving with HIV.
At LATV, Andres has overseen the development of a number of critically acclaimed
shows, including “The Q Agenda,” an LGBTQ talk show that was included in Out
Magazine’s Out 100 for 2022 and the GLAAD Pride entertainment guide. He is
currently overseeing development on a new project, a Trans-Latina lead series
that is set to premiere in fall 2023.
Andres is a proud member of the rainbow community and is passionate about using
his platform to promote greater understanding and acceptance. He has created,
directed and lead in the development of several LGBTQ+ series for LATV’s digital
Queer hubs, including “My Health Agenda”, “Living y Ready” and “Mas Que Pride”
coming pride month 2023.
Andres first joined LATV in 2007 as an intern, and quickly made a name for
himself as a talented writer and producer. Over the years, he has worked on a
number of popular series, including “LATV Central,” “Wachale,” “Mas Comedy,”
“The Homies Hip Hop Show,” “American Latino TV,” and “LatiNation.” He has also
worked as a writer and producer for other Latino networks, including SiTV, MTV3
and NuvoTV.
In 2016, Andres became the full-time showrunner of “The Zoo,” LATV’s flagship
inclusive talk show. The show was a huge success and helped to cement Andres’
position as a creative force within the company. He was soon promoted to LATV’s
creative branded content team, where he was responsible for ideating the
creative concepts for blue-chip branded campaigns.
In the summer of 2019, Andres and Bruno Seros-Ulloa were appointed Co-Executive
Directors of LATV, with a mandate to expand the network’s reach beyond
traditional cable television and into digital, streaming, and social platforms.
Despite the challenges posed by the Covid-19 pandemic, Andres and Bruno were
able to grow the company exponentially, resulting in Andres being named CEO and
Bruno being named president.
Under Andres’ leadership, LATV has seen record growth in every area, and has
become a champion for change through partnerships with organizations such as
GLAAD, AHF, and the Legal Aid Foundation of Los Angeles. With a strong
commitment to diversity and inclusion, Andres is helping to expand the footprint
of minority-owned Latino media from coast to coast. Through his and Bruno’s
leadership, LATV has established itself as the number one Latino-owned media
company representing the community on streaming, cable TV, digital and social
media platforms.
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ASHLEY PARK
Tony and Grammy nominated star of ‘Emily in Paris’ and Lionsgate’s upcoming film
‘Joy Ride.’
Tony and Grammy nominated star of ‘Emily in Paris’ and Lionsgate’s upcoming film
‘Joy Ride.’
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ASHLEY PARK
Tony and Grammy nominated star of ‘Emily in Paris’ and Lionsgate’s upcoming film
‘Joy Ride.’
Tony and Grammy nominated star of ‘Emily in Paris’ and Lionsgate’s upcoming film
‘Joy Ride.’
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Tony, Grammy, and Critics Choice award nominee Ashley Park is widely known for
her role as ‘Mindy Chen’ on the hit Netflix series Emily in Paris. The
multihyphenate will next be seen leading Lionsgate’s comedy Joy Ride in theaters
this summer and in Netflix’s Beef, a dramedy from Lee Sung Jin. Her work on
Broadway includes Mamma Mia!, ‘Tuptim’ in The King and I, Sunday in the Park
With George, and Grand Horizons, and Mean Girls, for which she earned Tony,
Drama League, Drama Desk, Outer Critics Circle, and Chita Rivera Award
nominations for her performance as ‘Gretchen Wieners.’
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BINDI PATEL
Agency Partnership Lead
Vevo
Vevo - Agency Partnership Lead
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BINDI PATEL
Agency Partnership Lead
Vevo
Vevo - Agency Partnership Lead
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As Agency Partnership Lead at Vevo, Bindi Patel plays a critical role in
securing and building breakthrough agency partnerships. Patel and her team help
agencies understand how the Vevo library can deliver impact beyond impressions.
She has over 25 years of experience in integrated media advertising sales at
both large media and agency holding companies. Prior to joining Vevo, Patel
worked at WarnerMedia as Vice President of Portfolio Sales, following roles at
Mindshare and OMD.
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DAMIAN PELLICCIONE
Co-founder, CEO
Revry
Revry - Co-founder, CEO
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DAMIAN PELLICCIONE
Co-founder, CEO
Revry
Revry - Co-founder, CEO
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As Hollywood’s only openly Non-Binary CEO Damian was named one of Business
Insider’s “Top 16 Power Player Execs in AD Video Streaming Space”, Damian
(they/them) is one of 4x intersectional diverse co-founders and CEO of Revry,
the first global Queer (LGBTQ-first) streaming media company. Damian was named
one of Goldman Sachs ‘Top 100 Most Intriguing Entrepreneurs‘, and was also
featured on the ‘Out 100’ list. Damian was also a proud recipient of the West
Hollywood Rainbow Key Award. Damian and their co-founders are all graduates of
Goldman Sachs Black and Latinx 2020 accelerator program. Damian is a proud
member of StartOut and Out in Tech.
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CHARLES PORCH
Vice President, Global Partnerships
Instagram
Instagram - Vice President, Global Partnerships
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CHARLES PORCH
Vice President, Global Partnerships
Instagram
Instagram - Vice President, Global Partnerships
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Charles Porch is vice president of global partnerships for Instagram. He has
played a key role in Instagram’s growth from 30 million users when he joined
nine years ago to more than 1 billion users today.
Porch and his team work with the most influential people, properties and events
in the world to ensure their best possible presence on Instagram. His work spans
multiple categories, including entertainment, music, fashion, sports, news,
media and the creator space. Highlights of this work include partnerships with
performers such as Beyoncé, organizations such as the NBA, events from global
fashion weeks to the Olympics, and onboarding Pope Francis to the Instagram
platform.
Prior to Instagram, Porch led Facebook’s music and entertainment partnerships
team, and ran strategic relationships at Ning, a pioneering social platform. He
began his career at Warner Bros Records, where he helped musicians navigate the
world of technology.
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KEVIN JZ PRODIGY
Ballroom MC
Ballroom MC
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KEVIN JZ PRODIGY
Ballroom MC
Ballroom MC
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Icon Kevin JZ Prodigy is an innovator of vogue commentating with their signature
vocalizations, becoming the most listened to Ballroom MC in the world. So big
that they caught the ear of Beyonce, which led her to heavily sample Kevin on
her single “Pure/Honey” off of the Grammy winning album Renaissance. Kevin will
be performing with Revry to the beats of Purple Crush, the music producers from
HBO Max’s “Legendary”. Next month Kevin JZ and Purple Crush will debut a music
video on Revry to their new single “Going to the Ball”.
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ISABEL RAFFERTY ZAVALA
Chief Executive Officer and Founder
Canela Media
Canela Media - Chief Executive Officer and Founder
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ISABEL RAFFERTY ZAVALA
Chief Executive Officer and Founder
Canela Media
Canela Media - Chief Executive Officer and Founder
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Isabel Rafferty Zavala is a digital marketing pioneer. She is the Founder and
CEO of Canela Media, a leading digital media tech company that gives brands the
tools they need to effectively connect with multicultural audiences through
multiple touchpoints, including its highly successful free-to-stream platform
Canela.TV. Prior to starting Canela Media, Isabel founded Mobvious, a company
dedicated to reaching U.S. Hispanic and African-American audiences via mobile
advertising. Under Isabel’s leadership, Mobvious quickly became the largest
Hispanic-focused ad network, as ranked by Comscore, before being acquired by
PRISA in 2017.
In addition to being a minority woman CEO in an industry dominated by men,
Isabel is one of the few Latinas to successfully secure VC funding for her
company, with tremendous support from women-led funds. She closed an
oversubscribed $32 Series A to significantly grow the company as its popularity
soared in 2022. In 2022, Isabel was given a National Entrepreneur of the Year
Award from E&Y, an honoree for the Top Women in Media and AdTech from Admonsters
and AdExchanger, 40 under 40 from NYC TV Week and a Top Women in Media from
Cynopsis. She was also named a Notable Hispanic Leader by Crain’s New York
Business and one of the Top 100 Female Leaders by Entrepreneur Magazine.
Under her leadership, Canela Media became one of the top Hispanic media
companies in its first year of operation. Canela.TV was launched in May 2020,
becoming the first AVOD streaming service built exclusively for Latinos by
Latinos – offering culturally relevant content. In 2023, Canela Media was named
one of the most innovative companies in video by Fast Company. Canela.TV
currently has over 40 million users and is growing as it grows in popularity in
the U.S and Latin America.
Isabel is committed to supporting Father Joe’s Villages in San Diego, which
helps to end homelessness and California State University at San Marcos to help
create opportunities for young Hispanic students and their academic success.
Canela also has partnered with AudPop for a series of Latin Film challenges to
highlight multicultural content created by emerging talented filmmakers that
celebrate Latin culture and life.
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ANDRÉS RINCON
Senior Vice President of Sales
Canela Media
Canela Media - Senior Vice President of Sales
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ANDRÉS RINCON
Senior Vice President of Sales
Canela Media
Canela Media - Senior Vice President of Sales
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Andres Rincon joined the Canela Media team as Senior Vice President of Sales for
the East Coast region in October of 2020 based out of New York City. Andres is
also responsible for Canela’s revenue in Mexico and LATAM expansion markets.
Prior to joining Canela, Andres spent ten years as Vice President of Sales and
Strategic Partnerships for LATV Networks, where he was responsible for the
company’s revenue and stewarding the company’s linear network, digital
platforms, client relationships and GTM strategy. Rincon’s trajectory also
includes key sales and management positions at Azteca America, Telemundo, and
CNBC Europe. Andres is an industry-leading ad sales professional with hands-on
experience in multicultural media sales, marketing, management, and business
development. He has an unparalleled reputation of leadership, collaboration, and
innovation among clients. Andres holds a Master of Science degree in Integrated
Marketing from New York University. He’s a native from Colombia and resides in
Brooklyn with his son.
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CHRISTOPHER J. RODRIGUEZ
Co-founder, CBO
Co-founder, CBO
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CHRISTOPHER J. RODRIGUEZ
Co-founder, CBO
Co-founder, CBO
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A producer and entertainment attorney with a background in reality television
and digital media, Christopher received his bachelor degree in Political Science
from UCLA in 2007. The recipient of the 2008 Scholar’s Award to Loyola Law
School, Christopher went on to graduate with his Juris Doctorate degree in
2011.Christopher possesses wide-ranging experience in reality television
production and has acted as legal counsel on a myriad of award-winning shows
including Shark Tank, Deadliest Catch, Jay Leno’s Garage, The People’s Choice
Awards, and Storage Wars. Having represented web television content creators and
produced festival-featured digital media productions, Christopher brings his
wealth of knowledge in the digital space to Revry as a co-founder and the Chief
Business Officer. Revry is NGLCC Certified and an ANA Diversity supplier.
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SUSAN ROVNER
Chairman, Entertainment Content
NBCUniversal Television and Streaming
NBCUniversal Television and Streaming - Chairman, Entertainment Content
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SUSAN ROVNER
Chairman, Entertainment Content
NBCUniversal Television and Streaming
NBCUniversal Television and Streaming - Chairman, Entertainment Content
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Susan Rovner serves as Chairman, Entertainment Content, NBCUniversal Television
and Streaming, where she leads creative strategy for original entertainment
content across NBCU’s broadcast, cable and streaming platforms: NBC, Bravo, E!,
Oxygen, SYFY, Universal Kids, USA Network and Peacock. Rovner reports to Mark
Lazarus, Chairman, NBCUniversal Television and Streaming.
In her capacity as Chairman, Rovner oversees content teams tasked with
development and current programming for scripted, unscripted, late night and
specials. She also leads first-run syndication, which produces seven shows,
including the Emmy Award-winning “The Kelly Clarkson Show.” As the head of
content, Rovner manages key relationships with studio partners, both internal
and external, as well as showrunners, producers and creative talent.
Rovner and her content team have played an integral role in greenlighting hit
programming across NBCU’s entertainment portfolio, including NBC’s “The Thing
About Pam” and “La Brea,” Peacock’s “Bel-Air,” “A Friend of the Family” and
“Real Housewives: Ultimate Girls Trip,” and SYFY’s “Chucky” and “Resident
Alien.”
Under her leadership, NBC finished the 2021-2022 season #1 in the 18-49
demographic for the 2nd consecutive year and 8th time in 9 seasons, with more
shows in the top 20 than any other network. The network is home to the #1
unscripted series “The Voice,” the highest-rated night of dramas on television
with “One Chicago,” and the #1 entertainment program in the 18-49 demographic
with “Saturday Night Live.” Additional late-night hits “The Tonight Show
Starring Jimmy Fallon” and “Late Night with Seth Meyers” are both #1 in their
time periods in the demo.
On the cable side, Bravo ranks among the top 5 cable networks among the 18-49
demographic and boasts the most loyal and engaged audience across all of cable
entertainment. The network is currently home to more than half of the top 20
reality series on cable. USA Network extended its streak as a top 5 cable
entertainment network for more than 25 years and ranks as the #1 cable network
in live premiere viewership for entertainment programming.
Rovner also oversees content development for NBCU’s talent deals with superstars
including Miley Cyrus and Laverne Cox.
Prior to joining NBCU, Rovner was President of Warner Bros. Television (WBTV),
the division of the Warner Bros. Television Group (WBTVG), which produces
scripted dramatic primetime television programming for the five broadcast
networks, premium/pay cable channels and on-demand/streaming platforms.
During her more than 20 years with WBTV, Rovner was instrumental in spearheading
the company’s creative expansion to develop series for on-demand/streaming
services and increasing its output for premium and basic cable, while
maintaining the studio’s position as an industry leader in production for the
broadcast marketplace. In addition to working closely with dozens of highly
influential producers, highlights of series greenlit under Rovner’s tenure as
President include “The Flash” and “Riverdale” for the CW, “Blindspot” for NBC,
“Gotham” for Fox, “Westworld” and “Watchmen” for HBO, “You” for Netflix,
“Shrill” for Hulu, “Queen Sugar” for OWN and “Ted Lasso” at Apple TV.
Rovner rose through the ranks at WBTV over a more than 20-year tenure at the
company beginning in the drama department before being elevated to oversee
development, and then rising to co-President of Warner Horizon Scripted
Television in 2014. Early in her career, Rovner helped develop the long-running
“Cold Case,” “The O.C.” and the critically acclaimed “Everwood.” As Senior Vice
President of Drama Development, Rovner oversaw the development of some of the
company’s most important and successful programs, including “The Closer,”
“Fringe,” “Gossip Girl,” “The Mentalist,” “Nip/Tuck,” “One Tree Hill,”
“Supernatural,” “The Vampire Diaries” and many more.
During her time with the company, 18 series developed by Rovner or that were
developed under her leadership reached the 100-episode milestone: “The 100,”
“Arrow,” “2 Broke Girls,” “Blindspot,” “The Closer,” “Cold Case,” “The Flash,”
“Fringe,” “Gossip Girl,” “Gotham,” “Major Crimes,” “The Mentalist,” “One Tree
Hill,” “Person of Interest,” “Shameless,” “Supergirl,” “Supernatural” and “The
Vampire Diaries.”
Before WBTV, Rovner was Executive Director, Movies for Television, at ABC. She
is also on the board of the NAACP Entertainment Advocacy Council, the
Anti-Defamation League, the Barnard Board of Trustees and the Paley Los Angeles
Board of Governors.
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DOUG ROZEN
Chief Executive Officer
Dentsu Media
Dentsu Media - Chief Executive Officer
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DOUG ROZEN
Chief Executive Officer
Dentsu Media
Dentsu Media - Chief Executive Officer
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As CEO of dentsu Media, Doug leads 4,500+ media experts across the Americas who
strive every day to deliver like never before. Known for exploiting the
intersection of data, technology, and creativity to help modern marketers
champion progress, Doug has been recognized for successfully leading businesses
through transformation and fortunate to be a part of numerous industry firsts.
Doug most recently was the first Chief Media Officer at award-winning agency
360i. He joined 360i from OMD, where he was Chief Digital & Chief Innovation
Officer and drove the relationships with Apple, Hasbro, and Eli Lilly, among
others. Prior experience includes Chief Innovation Officer and SVP, General
Manager at Meredith; SVP, Global Lead at Aimia (formerly Carlson Marketing); and
Senior Partner & Managing Director at JWT. Doug is a proud cancer survivor and
advocate for Stand Up to Cancer. He is an avid cyclist and currently lives in CT
with his wife and two teenage children.
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MICHAEL SANCHEZ
Co-founder and Chief Executive Officer
Raptive
Raptive - Co-founder and Chief Executive Officer
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MICHAEL SANCHEZ
Co-founder and Chief Executive Officer
Raptive
Raptive - Co-founder and Chief Executive Officer
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Michael Sanchez is the co-founder and Chief Executive Officer of Raptive. He is
responsible for leading the company and its mission to build a creator-first
future where independent creators become the most valuable and important part of
digital media. In his role, he is focused on supporting an extraordinary
300-person team while growing the company’s capabilities that empower 4,000 of
the world’s best creators to build their businesses and compete at the highest
levels on their own terms.
A serial entrepreneur, Sanchez co-founded and served as President of Do
Something, a non-profit organization dedicated to helping millions of young
people each year take action to improve their communities. He also co-founded
and served as the Chief Executive Officer of the profitable ’94 Cup Daily, the
nation’s only daily newspaper dedicated to the 1994 World Cup soccer tournament
held in the United States.
Sanchez is an avid soccer player who played at the nation’s top-ranked
University of Virginia team in college before playing professionally in Zimbabwe
while teaching high school math. He currently enjoys playing in an overly
competitive men’s soccer league and working to avoid injury. As a child, Sanchez
traveled around the world as a top-ranked junior chess player. He received
extensive media coverage as a chess prodigy, conducting dozens of chess
exhibitions and earning a draw with the #3 ranked player in the world.
He graduated from Columbia Law School with honors and has a B.A. in Economics
from the University of Virginia.
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VERNON SANDERS
Head of Television
Amazon and MGM Studios
Amazon and MGM Studios - Head of Television
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VERNON SANDERS
Head of Television
Amazon and MGM Studios
Amazon and MGM Studios - Head of Television
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RENÉ SANTAELLA
Chief Digital and Streaming Officer
Estrella Media, Inc
Estrella Media, Inc - Chief Digital and Streaming Officer
View bio
RENÉ SANTAELLA
Chief Digital and Streaming Officer
Estrella Media, Inc
Estrella Media, Inc - Chief Digital and Streaming Officer
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René Santaella serves as Chief Digital & Streaming Officer for Estrella Media.
Santaella was previously EVP, Digital & Streaming Media, and is credited with
launching the company’s successful streaming and AVOD platforms and leading the
digital transformation of Estrella Media’s content and distribution strategy,
operations and new revenue initiatives. Under his guidance, Estrella Media has
quickly become a leader in multi-platform, Spanish-language, ad-supported
content distribution, streaming over one billion minutes per month across FAST,
AVOD, social and audio platforms.
Among the platforms that have launched under his guidance are: the EstrellaTV
APP available on Roku, Fire TV, Android TV, Samsung, Vizio, iOS and Android
mobile; four Estrella Media curated live streaming T.V. networks – EstrellaTV,
Estrella News, CineEstrellaTV and Estrella Games – seen across The Roku Channel,
Samsung TV Plus, LG Channels, Vizio WatchFree, Xumo, Xfinity Flex, PlutoTV,
Amazon News, Tubi and FuboTV. Estrella Media is a top 20 leader in streaming
audio with stations like Que Buena Los Angeles, QB Underground, La Raza and El
Norte – all available on TuneIn, the EstrellaTV APP and EstrellaTV.com.
Prior to joining Estrella Media, Santaella was the Senior Vice President, Head
of Ad Sales & Business Operations, at Sony Pictures Television Digital Networks,
and built Crackle into a leading free ad-supported streaming network with the
Emmy nominated hit, Comedians in Cars Getting Coffee. He also led the creation
of a premium video network for advertisers targeting a large audience of
“connected gamers” that included PlayStation, Funimation, Pluto TV and Crackle.
Before Sony, he was Director, Ad Sales Marketing for Disney Interactive, leading
digital and cross-platform advertising and integrated marketing solutions across
the company with corporate alliance partners.
Santaella is based in the company’s Burbank headquarters and reports to Peter
Markham, CEO of Estrella Media. He holds a Master of Business Administration
from the Anderson School of Business at UCLA and a Bachelor’s degree from UCLA.
He was also a member of the Puerto Rican National Swim Team and UCLA Men’s Swim
Team.
Close bio
ANEESSA STEILEN
Vice President, Media and Distribution Marketing
Vevo
Vevo - Vice President, Media and Distribution Marketing
View bio
ANEESSA STEILEN
Vice President, Media and Distribution Marketing
Vevo
Vevo - Vice President, Media and Distribution Marketing
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As Vice President of Media and Distribution Marketing at Vevo, Aneessa Steilen
leads Vevo’s B2B marketing strategy and execution for agencies, brands, data and
distribution partners, helping communicate Vevo’s value proposition in the
marketplace. She has held several roles within Vevo over the past 6+ years,
including launching the distribution partnership management team in 2019. Prior
to Vevo, Steilen held various sales and marketing positions at Tumblr and News
Corp.
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BRUNO ULLOA
President
LATV
LATV - President
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BRUNO ULLOA
President
LATV
LATV - President
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At just 30 years old, Bruno Seros-Ulloa is LATV Network’s youngest ever
President. Previously a host for LATV’s flagship talk show, “The Zoo,” and
producer/host of multi-dimensional music experience, “The Edge,” Bruno has now
dedicated most of his time at LATV to overseeing content production, branding
and creative development. He has been tasked with delivering high-quality
content for the millions of “200%ers” across the country. In addition, he has
recently developed a new show entitled “BrunoVision,” which combines art,
fashion, and absurdist comedy. Bruno attended Cornell University, where he
solidified his passion for entertainment while beginning a spiritual journey
that continues today. He is a firm believer in the power of meditation and
mindfulness in promoting exponential creative fluency. When he is not at LATV,
Bruno can be found performing improvised comedy at The Groundlings or developing
new collections for his clothing brand, Dirty But Delicate.
Close bio
LAURA VANISON
Senior Director of Consumer & Artists Insights
Vevo
Vevo - Senior Director of Consumer & Artists Insights
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LAURA VANISON
Senior Director of Consumer & Artists Insights
Vevo
Vevo - Senior Director of Consumer & Artists Insights
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As Senior Director of Consumer & Artists Insights at Vevo, Laura Vanison leads
the strategy, planning and execution of all primary and marketplace research,
informing Vevo’s content, product, distribution, and marketing strategies. With
15 years of experience in media and market research, Vanison uses her
understanding of research methodologies and passion for consumer trends to drive
actionable, forward-thinking insights. Prior to Vevo, Vanison spent several
years at Universal McCann leading campaign effectiveness and channel planning
research for major consumer product and entertainment brands.
Close bio
ROB VELEZ
Vice President, US Multicultural and LATAM Sales
Vevo
Vevo - Vice President, US Multicultural and LATAM Sales
View bio
ROB VELEZ
Vice President, US Multicultural and LATAM Sales
Vevo
Vevo - Vice President, US Multicultural and LATAM Sales
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As Vice President of Inclusive Sales at Vevo, Rob Vélez is responsible for
developing, expanding, and overseeing Vevo’s multicultural ad sales revenue. By
gathering marketplace insights, proprietary research data, and Vevo analytics,
Vélez develops a go-to-market strategy that delivers thoughtful client solutions
utilizing Vevo’s cross-platform capabilities. He also plays an active role
internally at Vevo, leading the company’s various cultural celebrations and
resource groups. Vélez is a member of AIMM and was honored as one of Adweek’s
Young Influentials in 2022. Prior to Vevo, he held several sales management and
business development roles at beIN Sports and TelevisaUnivision.
Close bio
FRANS VERMEULEN
Vice President Market Strategy and Development
TransUnion
TransUnion - Vice President Market Strategy and Development
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FRANS VERMEULEN
Vice President Market Strategy and Development
TransUnion
TransUnion - Vice President Market Strategy and Development
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Frans has over 20 years of experience building and growing media, technology,
and data companies with a consistent track record of successful $100M+ exits and
a proven ability to positively impact larger organizations. His functional areas
of expertise include sales/GTM strategy, SaaS/DaaS business models, product
management, product strategy, corporate development, and global expansion. Frans
currently serves as Vice President of Market Development for TransUnion’s Media
& Entertainment vertical where he focuses on sales and market strategy,
translating customer needs into scalable products, and strategic partnerships.
He previously served as the Chief Operating Officer a TruOptik (acquired by
TransUnion) where he oversaw company growth, product management, and corporate
development. Before TruOptik, he served as the VP of Advanced Advertising
Strategy and Operations at Comcast where he focused on global advertising
strategy to support the TV ecosystem at large and a number of acquisitions to
support that goal. Prior to Comcast, Frans was one of the first employees and
served as Senior Vice President of Global Solutions and Corporate Development at
FreeWheel contributing to the company’s eventual acquisition by Comcast. He also
held key management positions at aCerno (acquired Akamai), Cendant, and
DoubleClick (acquired by Google). He is an advisor to several startups including
Iris.tv, SpringServe (acquired by Magnite), and OpenSlate (acquired by
DoubleVerify). Frans graduated from Boston College with a B.A. in Political
Science and Marketing and later received his MBA from NYU Stern School of
Business. He lives in Westchester, NY with his wife and two sibling rescue dogs.
Close bio
JON YOUSHAEI
Journalist and YouTube Creator
Journalist and YouTube Creator
View bio
JON YOUSHAEI
Journalist and YouTube Creator
Journalist and YouTube Creator
Close bio
As one of few marketers to work at both YouTube and Instagram, Jon Youshaei has
been featured in Inc Magazine for “cracking the code to going viral.”
During five years at YouTube, Jon was Head of Creator Product Marketing where he
worked with creators and brands to build their audience and their business.
During the past three years, Jon worked at Instagram where he helped build their
creator team to empower a new generation of stars to grow and monetize.
Jon is now a writer for Forbes where he covers the Creator Economy and Web3 and
has a popular weekly show where he’s interviewed Paris Hilton, Logan Paul,
Charli D’Amelio, George Lopez and Danny DeVito.
He’s also a sought-after advisor, investor, and speaker who serves as a
Creator-In-Residence for Origin Protocol (top NFT platform with $20M+ in sales),
Head Creator Advisor for TubeBuddy (analytics platform used by 9M creators), and
recognized by NPR as one of the best commencement speakers since 1774 alongside
Steve Jobs, Oprah and John F. Kennedy. Jon has also been named Forbes 30 Under
30 and LinkedIn honored him as one of their Top Voices on the platform.
Close bio
TANIA YUKI
CMO & EVP of Digital
Comscore
Comscore - CMO & EVP of Digital
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TANIA YUKI
CMO & EVP of Digital
Comscore
Comscore - CMO & EVP of Digital
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Tania Yuki is a tech founder and entrepreneur with a strong commercial and
marketplace focus, a massive love of data, and experience driving innovation in
insights-focused businesses.
Tania re-joined Comscore in late 2021 after Shareablee, the venture-backed
technology startup that she founded in 2013 and led as CEO through to the end of
2021, was acquired by Comscore.
Shareablee was an industry-leading martech and analytics company in the social
media space which continues to support many of the world’s most innovative
brands and publishers, such as NBC, Sony, Barstool Sports, Mondelez, Ulta Beauty
and more, and was listed as one of Inc.5000’s fastest growing companies and
Women President’s Organization (WPO)’s 50 Fastest Women-led Companies.
Prior to founding Shareablee, Tania led product management for Comscore’s Video
Metrix, the world’s leading online video and CTV ratings service, and was also
VP Advertiser Solutions at Visible World (acquired by Comcast).
Tania currently participates on the World Economic Forum’s Media and
Entertainment Council and sits on the Board of the American Australian
Association. Tania recently served on the Government of Dubai Media Office’s
Future Council for Media and the Recording Academy’s Grammy Awards Digital
Council where she led initiatives specifically focused on social media marketing
and optimization in growing the Grammy Awards’ digital brand. She also founded
wimLink, an organization that holds regular events and seminars to promote
entrepreneurship, leadership and professional development for women at the
intersection of media and technology.
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