www.activecampaign.com Open in urlscan Pro
2606:4700:10::6814:10f  Public Scan

Form analysis
2 forms found in the DOM

<form class="ac-signup-form ai-center flex flex-column m-0 mb-4 relative" data-cta-form="" novalidate="" data-gtm-header="" tp-global-watched="true">
  <input name="om_e" type="text" placeholder="Email Address" class="sidebar__ac-signup-form__input bg-white pl-6 pr-6 body br-pill fs-normal fs-3 midnight-1000 w-100 mb-3 m--mb-0 " data-cta-form-input="">
  <input name="salmon" type="hidden" value="" class="salmonform" data-cta-form-salmon="">
  <input name="locale" type="hidden" value="en" data-cta-form-locale="">
  <button type="submit" class="sidebar__ac-signup-form__submit white br-pill body fw-600 ws-no-wrap w-100 fs-3 " data-cta-form-submit="" data-gtm-heade="trial-submit-btn"> Start your free trial </button>
  <p class="error-message flex ai-start absolute v-hidden w-100 fs-3 lh-2 p-2 bg-strawberry-20 strawberry-120 mt-4 br-pill pr-3" data-cta-form-error-message="">
    <span class="px-2"><i class="fa fa-exclamation-circle" aria-hidden="true"></i></span> Please enter a valid email address to continue.
  </p>
</form>

<form class="ac-signup-form ai-center m-0 mb-4 relative" data-cta-form="" novalidate="" data-gtm-header="" tp-global-watched="true">
  <input name="om_e" type="text" placeholder="Email Address" class="ac-signup-form__input bg-white pl-6 pr-6 body br-pill fs-normal fs-3 midnight-1000 w-100 mb-3 m--mb-0 bw-0" data-cta-form-input="">
  <input name="salmon" type="hidden" value="" class="salmonform" data-cta-form-salmon="">
  <input name="locale" type="hidden" value="en" data-cta-form-locale="">
  <button type="submit" class="ac-signup-form__submit white br-pill body fw-600 ws-no-wrap w-100 fs-3 m--absolute m--w-50 l--w-33 bg-ac-blue" data-cta-form-submit="" data-gtm-heade="trial-submit-btn"> Start your free trial </button>
  <p class="error-message flex ai-start absolute v-hidden w-100 fs-3 lh-2 p-2 bg-strawberry-20 strawberry-120 mt-4 br-pill pr-3" data-cta-form-error-message="">
    <span class="px-2"><i class="fa fa-exclamation-circle" aria-hidden="true"></i></span> Please enter a valid email address to continue.
  </p>
</form>

Text Content

Skip to content
 * Platform  
   Platform
   Platform Overview Platform ActiveCampaign is your all-in-one solution for
   creating and automating personalized customer experiences that grow your
   business.
   
   
   CAPABILITIES
   
    * Marketing Automation
      Automate your growth
    * Omnichannel Marketing
      Message across all channels
    * Content Creation
      Design emails, forms, and landing pages
    * Audience Management
      Build smart contact lists
    * Analytics & Reporting
      Validate your impact
    * Integrated AI
      Adapt with intelligence
    * Integrations
      Connect your favorite tools
   
   
   TOP FEATURES
   
    * Email Marketing
      Send emails that convert
    * Dynamic Content
      Personalize for every customer
    * Segmentation
      Sort and automate contacts
    * CRM
      Track all your opportunities
    * Landing Pages
      Effortlessly capture leads
    * Forms
      Gather valuable info
   
   
   HOW WE DELIVER
   
    * Compare
      See how we stack up
    * Product Updates
      Get the latest
    * Customers
      Automation in action

 * Solutions  
   Solutions
   All Solutions Solutions Find the right intelligent marketing automation
   solution to grow your business
   
   
   FEATURED INDUSTRIES
   
   
    * AGENCY & CONSULTING
      
      Drive client results
   
   
    * ONLINE EDUCATION
      
      Market and automate learning
   
   
    * ECOMMERCE & RETAIL
      
      Sell more online
   
   
    * MULTI-LOCATION & FRANCHISES
      
      Consistent experiences at scale
   
   
   ALL INDUSTRIES
   
    * SaaS & Technology
      Scale your tech business
    * Healthcare
      Drive better patient experiences
    * Creators & Influencers
      Grow your audience
    * Travel & Hospitality
      Automate guest experiences
    * Non-Profit
      Build momentum with automation
    * Explore all Industries
   
   
   ACTIVECAMPAIGN FOR
   
    * Solopreneurs
      Grow your ideas
    * Small & Medium Businesses
      Amplify your productivity
    * Enterprise
      Optimize your teams
    * Transactional Email ↱
      Powered by Postmark

 * Resources  
   Resources
   All Resources Resources
   
   
   BUILD
   
    * Integrations
      Connect your favorite tools
    * Automation Recipes
      Discover hundreds of pre-built automations
    * Email Templates
      Choose from 250+ professional looks
    * Marketing Tools
      Explore our free resources
   
   
   LEARN
   
    * Blog
      Read the latest from our experts
    * Training & Events
      Get the most out of our platform
    * FAQ
      Your big questions: answered
   
   
   CONNECT
   
    * Community
      Connect with ActiveCampaign customers across the globe
    * Forum
      Discuss tips, tricks, and product features
    * Ideas Portal
      Suggest ideas for us to implement
   
   
   HELP
   
    * Help Docs
      Explore help resources
    * Submit a Help Request
      Tell us how we can help
    * Contact Us
      Get in touch

 * Pricing
 * Demo

 * English EN
    * Español
    * Français
    * Italiano
    * Deutsch
    * Português

 * Search
 * Sales: +1 (800) 357-0402
 * Free trial
 * Log in

 * Platform  
   Platform
 * Solutions  
   Solutions
 * Resources  
   Resources
 * Pricing
 * Demo

 * Sales: +1 (800) 357-0402
 * English EN
    * Español
    * Français
    * Italiano
    * Deutsch
    * Português

 * 
 * Log in
 * Free trial

Menu
Blog
 * Growth
 * Development
 * Updates
 * Culture
 * Spotlight
 * Get updates

Product Updates •
July 24, 2024August 15, 2024


SETTING NEW STANDARDS FOR MARKETING AUTOMATION IN 2024

Kenzie Macksey



At ActiveCampaign, we are setting new standards for marketing automation with a
platform that truly adapts to the uniqueness of your business. Our commitment to
innovation ensures your marketing efforts are not only effective, but also
validated for success. As we look towards the future, we are excited to
introduce a suite of new automation features and enhancements designed to
optimize your workflows and keep you ahead of the competition.


INTRODUCING AN ENHANCED AUTOMATION BUILDING EXPERIENCE

This year, we are rolling out significant updates to our automation building
experience to make it more intuitive, user-friendly, and performant across the
platform. These enhancements include refined navigation, simplified workflow
processes, and an overall improved user experience, ensuring that building
automations is both efficient and effective.


PREVIEW UPCOMING AUTOMATION FEATURES 

LIVE: NEW AND IMPROVED AUTOMATION CANVAS

Every detail matters to provide the best automation experience. Our enhanced
automation canvas introduces a collection of small but mighty improvements
designed to enhance usability, functionality, and overall experience. You’ll
also notice a much faster experience loading your automation! 

 * Automation minimap: Navigate your automations with ease using the new minimap
   feature. Get a quick overview of your entire workflow and jump to specific
   sections instantly.
 * Zoom controls: Fine-tune your view with new zoom controls, allowing you to
   zoom in for detailed adjustments or zoom out for a broader perspective.
 * Fit to screen: Optimize your workspace with the “Fit to Screen” option,
   enabling you to see your entire automation at a glance.
 * Download automation as a PNG: Share and review your workflows easily by
   downloading your automations as PNG files.
 * Improved usability for “Go To” actions: Enhanced usability of “Go To” actions
   makes directing the flow of your automations more intuitive.
 * Automatic end automation indicator: No need to add an end action—it’s
   automatic!.
 * New sleek design, same powerful automation: The modernized automation builder
   will feature an optimized design that will ensure quick and smooth building,
   even with complex workflows.

AUTOMATION TAILORED TO THE UNIQUENESS OF YOUR BUSINESS 

Our new Action menu is being designed to make selecting and searching for
automation actions easier than ever before. With this update, you will enjoy
improved discoverability, a modernized look, and the introduction of Suggested
Actions tailored to your business and use case for more efficient automation
building. 

 * Improved action search and quick add: Our new action search functionality
   allows you to find the actions you need instantly. Simply type in the action
   you’re looking for, and our quick add feature will help you add it to your
   automation in seconds.
 * Better action discoverability: The updated menu enhances action
   discoverability, making it easier for you to explore and select the right
   actions for your automation, whether you’re a beginner or an advanced
   marketer.

Stay updated on the latest redesigned actions:

 * CX App actions
 * Subscribe & Unsubscribe from List, Add & Remove Tag, Perform Math
 * Send SMS action

BUILD AND PERSONALIZE AUTOMATIONS WITH EASE 

We’re enhancing the efficiency and ease of use of our automation workflows with
meaningful improvements to each action. Key updates include in-context content
editing for sending actions, optimized layouts with better consistency, and a
brand-new personalization experience with features like chips and type ahead. 

 * In-context editing of sending actions: We’re updating our sending actions so
   you can edit them directly within the automation builder without navigating
   away from your workflow. This in-context editing streamlines your process for
   automating emails, SMS messages, and internal notifications, allowing you to
   stay focused and maintain your creative flow within the automation builder. 
 * New personalization experience: We are introducing a brand new and consistent
   personalization experience to make it more intuitive and comprehensive across
   all automation actions. Key features include an easier way to distinguish and
   edit personalization tags, and access to all Contact, Deal, Account, and
   Custom Object personalization tags across every action. 
 * Improved layouts & navigation: We’re enhancing the usability and simplicity
   of all our actions with an updated look and feel for action configuration,
   consistent designs and patterns throughout the action setup, and an easier
   and more intuitive navigation. 

These gradual updates will streamline your building process, allowing you to
maintain your creative flow while setting up automations. Be sure to check out
our release notes for updated actions as they are released.


EXPERIENCE THE FUTURE OF MARKETING AUTOMATION

With these innovative enhancements, ActiveCampaign is setting a new standard for
marketing automation platforms. We are dedicated to providing you with the tools
and features needed to create effective, personalized marketing strategies.
Elevate your marketing strategy with ActiveCampaign, where innovation meets
seamless automation tailored to your business.

Ready to grow with ActiveCampaign’s new automation experience? Learn more about
new features and sign up for early access today.



Kenzie Macksey

Try it now,
for free

No credit card required. Instant set-up.

Start your free trial

Please enter a valid email address to continue.

Jump to a section



RELATED POSTS

Product Updates
Power up your B2B sales and marketing with ActiveCampaign’s first account-based
trigger

In the dynamic world of B2B business, staying ahead of the competition requires
efficient automation strategies and personalized customer engagement....

Product Updates
Easily Attach Important Documents Directly to Your Contact, Account, or Deal
Records

In today’s fast-paced business world, time is of the essence, especially when it
comes to closing deals and managing customer...

Product Updates
Unleash the Power of Data with Sales Engagement Automation Reporting

Data is the fuel that drives sales success, and with Sales Engagement
Automation, you gain access to a wealth of...


TRY IT NOW, FOR FREE

No credit card required. Instant set-up.

Start your free trial

Please enter a valid email address to continue.


PLATFORM


CAPABILITIES

 * Omnichannel Marketing
 * Content Creation
 * Audience Management
 * Marketing Automation
 * Analytics & Reporting
 * Artificial Intelligence


TOP FEATURES

 * Email Marketing
 * Dynamic Content
 * Segmentation
 * CRM
 * Landing Pages
 * Forms
 * All Features


HOW WE DELIVER

 * Compare
 * Product Updates
 * Customers


SOLUTIONS


BY INDUSTRY

 * Ecommerce & Retail
 * Healthcare
 * Education & Online Courses
 * Non-profit
 * Agency & Consulting


BY BUSINESS SIZE

 * Solopreneurs
 * Small & Medium Businesses
 * Enterprise
 * Multi-location & Franchise
 * Request a Demo


RESOURCES


BUILD

 * Integrations
 * Automation Recipes
 * Email Templates
 * Marketing Tools


LEARN

 * Blog
 * Training & Events
 * Glossary
 * FAQ


CONNECT

 * Community
 * Forum
 * Ideas Portal


HELP

 * Help Docs
 * Submit a Help Request
 * Book a Strategy Session


CHANNEL PARTNERS

 * Agency & Reseller
 * Affiliate
 * App & Developer


COMPANY

 * About Us
 * DEI
 * Press
 * Careers
 * Upcoming Events
 * Contact Us
 * Privacy Policy
 * Legal Center

 * 
 * 
 * 
 * 

© 2024 ActiveCampaign































We - and our partners - use cookies to deliver our services and to show you ads.

By using our website, you agree to the use of cookies as described in ourCookie
Policy (in English)
Accept




PRIVACY PREFERENCE CENTER

When you visit any website, it may store or retrieve information on your
browser, mostly in the form of cookies. This information might be about you,
your preferences or your device and is mostly used to make the site work as you
expect it to. The information does not usually directly identify you, but it can
give you a more personalized web experience. Because we respect your right to
privacy, you can choose not to allow some types of cookies. Click on the
different category headings to find out more and change our default settings.
However, blocking some types of cookies may impact your experience of the site
and the services we are able to offer.
More information
Allow All


MANAGE CONSENT PREFERENCES

PERFORMANCE COOKIES

Performance Cookies

These cookies allow us to count visits and traffic sources so we can measure and
improve the performance of our site. They help us to know which pages are the
most and least popular and see how visitors move around the site.    All
information these cookies collect is aggregated and therefore anonymous. If you
do not allow these cookies we will not know when you have visited our site, and
will not be able to monitor its performance.

FUNCTIONAL COOKIES

Functional Cookies

These cookies enable the website to provide enhanced functionality and
personalisation. They may be set by us or by third party providers whose
services we have added to our pages.    If you do not allow these cookies then
some or all of these services may not function properly.

STRICTLY NECESSARY COOKIES

Always Active

These cookies are necessary for the website to function and cannot be switched
off in our systems. They are usually only set in response to actions made by you
which amount to a request for services, such as setting your privacy
preferences, logging in or filling in forms.    You can set your browser to
block or alert you about these cookies, but some parts of the site will not then
work. These cookies do not store any personally identifiable information.

TARGETING COOKIES

Targeting Cookies

These cookies may be set through our site by our advertising partners. They may
be used by those companies to build a profile of your interests and show you
relevant adverts on other sites.    They do not store directly personal
information, but are based on uniquely identifying your browser and internet
device. If you do not allow these cookies, you will experience less targeted
advertising.

OTHER

Other

Additional first-party and/or third-party cookies.

Back Button


COOKIE LIST



Search Icon
Filter Icon

Clear
checkbox label label
Apply Cancel
Consent Leg.Interest
checkbox label label
checkbox label label
checkbox label label

Confirm My Choices