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FINANCIAL MANAGEMENT




INTERMOUNTAIN'S PLAN TO NARROW THE PAYER-PROVIDER CHASM

Laura Dyrda (Twitter) - Friday, January 12th, 2024
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The payer-provider relationship is tough as inflation increases the cost of care
while insurance companies aim to keep costs down in preparation for the aging
population to expand.

"You have significant inflation with labor and really a supply and demand
imbalance that we've never seen before," said Dan Liljenquist, chief strategy
officer for Intermountain, during an interview for the "Becker's Healthcare
Podcast." "You've got, in the next several years, a tail end of the baby boom
generations retiring at a time when you have the greatest increase in demand,
you have the largest decrease in supply of providers in the history of the
country. That's exacerbated the challenges for health systems and payers to make
sure that healthcare is affordable."

The tension is especially high for healthcare providers paid transactionally
under the fee-for-service models because payers can cut rates, increase denials
and question services. Hospital leaders are also seeing their margins as tight
or negative, and still need to provide elite services to the community.

"The way Intermountain is thinking about our strategy is to partner very closely
with payers on full risk arrangements, and we were willing and able to take full
clinical and financial accountability for populations of people believing that
by aligning those incentives, we can do a better job of keeping people well and
making sure premiums going forward are predictable and affordable," said Mr.
Liljenquist. "But it's tricky. Even as large as Intermountain is, only a third
of our revenue is in fully capitation arrangements, and it's a battle."

Mr. Liljenquist and his team are aligning with payers for further value-based
care and eventually aims to not work with payers who don't want to move in that
direction. Health systems in the past have been able to push commercial rates to
make up the difference when government payer rates increase slower than
inflation, but Mr. Liljenquist said "there's no way to make up that difference
going forward."

He expects there will be some payers who lean away from hospitals while others
decide to partner.

"We ultimately think that by offering a different solution for payers, and we
have Select Health, but we also have a multi-payer full risk strategy that we'll
work with payers on who really want to change the healthcare delivery model,"
said Mr. Liljenquist.

Prior authorizations and denials delay care delivery and frustrate clinicians
within the fee-for-service model. But within value-based models, the payers and
providers have the opportunity to create a new method for healthcare delivery
with the same incentives.

"We're far more interested in working with payers who want to align payment in
such a way that we can create something new that recognizes the old model is not
scalable in a way that will make healthcare affordable and accessible to people
going forward," said Mr. Liljenquist.


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Copyright © 2024 Becker's Healthcare. All Rights Reserved. Privacy Policy.
Cookie Policy. Linking and Reprinting Policy. | Employee Access




WELCOME TO BECKER'S HOSPITAL REVIEW


BECKER'S HOSPITAL REVIEW ASKS FOR YOUR CONSENT TO USE YOUR PERSONAL DATA TO:

 * perm_identity
   Personalised advertising and content, advertising and content measurement,
   audience research and services development
 * devices
   Store and/or access information on a device

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Learn more
 * 
   How can I change my choice?
 * 
   What if I don't consent?
 * 
   How does legitimate interest work?
 * 
   Do I have to consent to everything?

Your personal data will be processed and information from your device (cookies,
unique identifiers, and other device data) may be stored by, accessed by and
shared with 135 TCF vendor(s) and 67 ad partner(s), or used specifically by this
site or app.

Some vendors may process your personal data on the basis of legitimate interest,
which you can object to by managing your options below. Look for a link at the
bottom of this page or in our privacy policy where you can withdraw consent.

Consent



Do not consent

Manage options

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Data preferences


MANAGE YOUR DATA

You can choose how your personal data is used. Vendors want your permission to
do the following:

TCF vendors

help_outline


STORE AND/OR ACCESS INFORMATION ON A DEVICE

Cookies, device or similar online identifiers (e.g. login-based identifiers,
randomly assigned identifiers, network based identifiers) together with other
information (e.g. browser type and information, language, screen size, supported
technologies etc.) can be stored or read on your device to recognise it each
time it connects to an app or to a website, for one or several of the purposes
presented here.

View details
Consent (119 vendors)


USE LIMITED DATA TO SELECT ADVERTISING

Advertising presented to you on this service can be based on limited data, such
as the website or app you are using, your non-precise location, your device type
or which content you are (or have been) interacting with (for example, to limit
the number of times an ad is presented to you).

View details
Consent (70 vendors)Legitimate interest (32 vendors)help_outline


CREATE PROFILES FOR PERSONALISED ADVERTISING

Information about your activity on this service (such as forms you submit,
content you look at) can be stored and combined with other information about you
(for example, information from your previous activity on this service and other
websites or apps) or similar users. This is then used to build or improve a
profile about you (that might include possible interests and personal aspects).
Your profile can be used (also later) to present advertising that appears more
relevant based on your possible interests by this and other entities.

View details
Consent (98 vendors)


USE PROFILES TO SELECT PERSONALISED ADVERTISING

Advertising presented to you on this service can be based on your advertising
profiles, which can reflect your activity on this service or other websites or
apps (like the forms you submit, content you look at), possible interests and
personal aspects.

View details
Consent (92 vendors)


CREATE PROFILES TO PERSONALISE CONTENT

Information about your activity on this service (for instance, forms you submit,
non-advertising content you look at) can be stored and combined with other
information about you (such as your previous activity on this service or other
websites or apps) or similar users. This is then used to build or improve a
profile about you (which might for example include possible interests and
personal aspects). Your profile can be used (also later) to present content that
appears more relevant based on your possible interests, such as by adapting the
order in which content is shown to you, so that it is even easier for you to
find content that matches your interests.

View details
Consent (32 vendors)


USE PROFILES TO SELECT PERSONALISED CONTENT

Content presented to you on this service can be based on your content
personalisation profiles, which can reflect your activity on this or other
services (for instance, the forms you submit, content you look at), possible
interests and personal aspects. This can for example be used to adapt the order
in which content is shown to you, so that it is even easier for you to find
(non-advertising) content that matches your interests.

View details
Consent (26 vendors)


MEASURE ADVERTISING PERFORMANCE

Information regarding which advertising is presented to you and how you interact
with it can be used to determine how well an advert has worked for you or other
users and whether the goals of the advertising were reached. For instance,
whether you saw an ad, whether you clicked on it, whether it led you to buy a
product or visit a website, etc. This is very helpful to understand the
relevance of advertising campaigns.

View details
Consent (77 vendors)Legitimate interest (46 vendors)help_outline


MEASURE CONTENT PERFORMANCE

Information regarding which content is presented to you and how you interact
with it can be used to determine whether the (non-advertising) content e.g.
reached its intended audience and matched your interests. For instance, whether
you read an article, watch a video, listen to a podcast or look at a product
description, how long you spent on this service and the web pages you visit etc.
This is very helpful to understand the relevance of (non-advertising) content
that is shown to you.

View details
Consent (31 vendors)Legitimate interest (14 vendors)help_outline


UNDERSTAND AUDIENCES THROUGH STATISTICS OR COMBINATIONS OF DATA FROM DIFFERENT
SOURCES

Reports can be generated based on the combination of data sets (like user
profiles, statistics, market research, analytics data) regarding your
interactions and those of other users with advertising or (non-advertising)
content to identify common characteristics (for instance, to determine which
target audiences are more receptive to an ad campaign or to certain contents).

View details
Consent (57 vendors)Legitimate interest (20 vendors)help_outline


DEVELOP AND IMPROVE SERVICES

Information about your activity on this service, such as your interaction with
ads or content, can be very helpful to improve products and services and to
build new products and services based on user interactions, the type of
audience, etc. This specific purpose does not include the development or
improvement of user profiles and identifiers.

View details
Consent (65 vendors)Legitimate interest (37 vendors)help_outline


USE LIMITED DATA TO SELECT CONTENT

Content presented to you on this service can be based on limited data, such as
the website or app you are using, your non-precise location, your device type,
or which content you are (or have been) interacting with (for example, to limit
the number of times a video or an article is presented to you).

View details
Consent (9 vendors)Legitimate interest (2 vendors)help_outline


ENSURE SECURITY, PREVENT AND DETECT FRAUD, AND FIX ERRORS

help_outline

Your data can be used to monitor for and prevent unusual and possibly fraudulent
activity (for example, regarding advertising, ad clicks by bots), and ensure
systems and processes work properly and securely. It can also be used to correct
any problems you, the publisher or the advertiser may encounter in the delivery
of content and ads and in your interaction with them.

View details


DELIVER AND PRESENT ADVERTISING AND CONTENT

help_outline

Certain information (like an IP address or device capabilities) is used to
ensure the technical compatibility of the content or advertising, and to
facilitate the transmission of the content or ad to your device.

View details


MATCH AND COMBINE DATA FROM OTHER DATA SOURCES

help_outline

Information about your activity on this service may be matched and combined with
other information relating to you and originating from various sources (for
instance your activity on a separate online service, your use of a loyalty card
in-store, or your answers to a survey), in support of the purposes explained in
this notice.

View details


LINK DIFFERENT DEVICES

help_outline

In support of the purposes explained in this notice, your device might be
considered as likely linked to other devices that belong to you or your
household (for instance because you are logged in to the same service on both
your phone and your computer, or because you may use the same Internet
connection on both devices).

View details


IDENTIFY DEVICES BASED ON INFORMATION TRANSMITTED AUTOMATICALLY

help_outline

Your device might be distinguished from other devices based on information it
automatically sends when accessing the Internet (for instance, the IP address of
your Internet connection or the type of browser you are using) in support of the
purposes exposed in this notice.

View details


USE PRECISE GEOLOCATION DATA

With your acceptance, your precise location (within a radius of less than 500
metres) may be used in support of the purposes explained in this notice.

View details
Consent

Vendor preferences

Accept all



Confirm choices

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Vendor preferences


CONFIRM OUR VENDORS

Vendors can use your data to provide services. Declining a vendor can stop them
from using the data you shared.

TCF vendors

help_outline


EXPONENTIAL INTERACTIVE, INC D/B/A VDX.TV

Cookie duration: 90 (days).

Data collected and processed: Device identifiers, Privacy choices, Probabilistic
identifiers, Users’ profiles, Browsing and interaction data, IP addresses,
Non-precise location data

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


ROQ.AD GMBH

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Probabilistic identifiers, Browsing and
interaction data, IP addresses, Device characteristics, Precise location data,
Non-precise location data

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


ADMAXIM LIMITED

Cookie duration: 30 (days).

Data collected and processed: Probabilistic identifiers, Browsing and
interaction data, IP addresses

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


INDEX EXCHANGE INC.

Cookie duration: 395 (days).

Data collected and processed: Device identifiers, Privacy choices, IP addresses,
Device characteristics, Precise location data, Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


QUANTCAST

Cookie duration: 396 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Probabilistic identifiers, Users’ profiles,
Browsing and interaction data, User-provided data, IP addresses, Device
characteristics, Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


BEESWAXIO CORPORATION

Cookie duration: 395 (days).

Data collected and processed: Device identifiers, Privacy choices, Probabilistic
identifiers, Browsing and interaction data, IP addresses, Device
characteristics, Precise location data, Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


SOVRN, INC.

Cookie duration: 365 (days).

Data collected and processed: Privacy choices, Users’ profiles, Browsing and
interaction data, IP addresses, Device characteristics, Non-precise location
data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


ADIKTEEV

Doesn't use cookies.

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Probabilistic identifiers, Users’ profiles, IP addresses, Device
characteristics, Non-precise location data

more

Uses other forms of storage.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


RTB HOUSE S.A.

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Privacy choices, Users’
profiles, Browsing and interaction data, IP addresses, Device characteristics,
Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


THE UK TRADE DESK LTD

Cookie duration: 3629 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Probabilistic identifiers, Users’ profiles,
Browsing and interaction data, IP addresses, Device characteristics, Precise
location data, Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


ADMETRICS GMBH

Doesn't use cookies.

Data collected and processed: Privacy choices, Browsing and interaction data, IP
addresses, Device characteristics

more




View details | Privacy policylaunch
Consent


AMOBEE INC.

Cookie duration: 180 (days).

Data collected and processed: Device identifiers, Privacy choices, Probabilistic
identifiers, Users’ profiles, Browsing and interaction data, IP addresses,
Device characteristics, Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


EPSILON

Cookie duration: 184 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Probabilistic identifiers, Users’ profiles,
Browsing and interaction data, User-provided data, IP addresses, Device
characteristics, Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


YAHOO EMEA LIMITED

Cookie duration: 397 (days).

Data collected and processed: Device identifiers, Privacy choices, Probabilistic
identifiers, Users’ profiles, Browsing and interaction data, IP addresses,
Device characteristics, Precise location data, Non-precise location data

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


ADVENTORI SAS

Cookie duration: 90 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Browsing and interaction data, User-provided data, IP addresses,
Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


TRIPLELIFT, INC.

Cookie duration: 90 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Users’ profiles, Browsing and interaction data, IP
addresses, Device characteristics, Precise location data, Non-precise location
data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


XANDR, INC.

Cookie duration: 90 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Users’ profiles, Browsing and interaction data, IP
addresses, Device characteristics, Precise location data, Non-precise location
data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


NEORY GMBH

Cookie duration: 90 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Probabilistic identifiers, Users’ profiles,
Browsing and interaction data, User-provided data, IP addresses, Device
characteristics, Non-precise location data

more

Cookie duration resets each session.


View details | Privacy policylaunch
Consent


UNRULY GROUP LLC

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Privacy choices, Probabilistic
identifiers, Users’ profiles, IP addresses, Device characteristics, Non-precise
location data

more

Cookie duration resets each session.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


NEURAL.ONE

Cookie duration: 365 (days).

Data collected and processed: Privacy choices, Probabilistic identifiers,
Browsing and interaction data, IP addresses, Device characteristics, Non-precise
location data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


ADITION (VIRTUAL MINDS GMBH)

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Privacy choices, Probabilistic
identifiers, Users’ profiles, Browsing and interaction data, User-provided data,
IP addresses, Device characteristics, Precise location data, Non-precise
location data

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


ACTIVE AGENT (VIRTUAL MINDS GMBH)

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Privacy choices, Probabilistic
identifiers, Users’ profiles, Browsing and interaction data, User-provided data,
IP addresses, Device characteristics, Precise location data, Non-precise
location data

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


TABOOLA EUROPE LIMITED

Cookie duration: 366 (days).

Data collected and processed: Device identifiers, Privacy choices, Probabilistic
identifiers, Users’ profiles, Browsing and interaction data, IP addresses,
Device characteristics, Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


EQUATIV

Cookie duration: 396 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Probabilistic identifiers, Users’ profiles,
Browsing and interaction data, IP addresses, Device characteristics, Precise
location data, Non-precise location data

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


ADFORM A/S

Cookie duration: 1 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Probabilistic identifiers, Users’ profiles,
Browsing and interaction data, User-provided data, IP addresses, Device
characteristics, Non-precise location data

more




View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


MAGNITE, INC.

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Privacy choices, Probabilistic
identifiers, Browsing and interaction data, IP addresses, Device
characteristics, Precise location data, Non-precise location data

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


RATEGAIN ADARA INC

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Users’ profiles, Browsing and interaction data,
User-provided data, IP addresses, Device characteristics, Non-precise location
data

more




View details | Storage details | Privacy policylaunch
Consent


SIFT MEDIA, INC

Doesn't use cookies.

Data collected and processed: Device identifiers, IP addresses, Device
characteristics, Precise location data, Non-precise location data

more




View details | Privacy policylaunch
Consent


RAKUTEN MARKETING LLC

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Probabilistic identifiers, Users’ profiles,
Browsing and interaction data, User-provided data, IP addresses, Device
characteristics, Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


LUMEN RESEARCH LIMITED

Doesn't use cookies.

Data collected and processed: Browsing and interaction data, IP addresses,
Device characteristics, Non-precise location data

more




View details | Privacy policylaunch
Legitimate interesthelp_outline


AMAZON AD SERVER

Cookie duration: 396 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Users’ profiles, Browsing and interaction data, IP
addresses, Device characteristics, Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


OPENX

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Privacy choices, Browsing and
interaction data, IP addresses, Device characteristics, Non-precise location
data

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


YIELDLAB (VIRTUAL MINDS GMBH)

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Privacy choices, Users’
profiles, Browsing and interaction data, User-provided data, IP addresses,
Device characteristics, Precise location data, Non-precise location data

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


ROKU ADVERTISING SERVICES

Cookie duration: 396 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Probabilistic identifiers, Users’ profiles,
Browsing and interaction data, User-provided data, IP addresses, Device
characteristics, Precise location data, Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


SIMPLIFI HOLDINGS INC

Cookie duration: 366 (days).

Data collected and processed: Device identifiers, IP addresses, Precise location
data

more

Uses other forms of storage.


View details | Privacy policylaunch
Consent


PUBMATIC, INC

Cookie duration: 90 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Probabilistic identifiers, Users’ profiles,
Browsing and interaction data, User-provided data, IP addresses, Device
characteristics, Precise location data, Non-precise location data

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


COMSCORE B.V.

Cookie duration: 720 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Probabilistic identifiers, Browsing and
interaction data, User-provided data, IP addresses, Device characteristics

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


FLASHTALKING

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Probabilistic identifiers, Users’ profiles,
Browsing and interaction data, IP addresses, Device characteristics, Non-precise
location data

more




View details | Privacy policylaunch
Consent


PULSEPOINT, INC.

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, IP addresses, Device
characteristics

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


SMAATO, INC.

Cookie duration: 21 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Users’ profiles, Browsing and interaction data,
User-provided data, IP addresses, Device characteristics, Precise location data,
Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


SEMASIO GMBH

Cookie duration: 366 (days).

Data collected and processed: Device identifiers, Privacy choices, Browsing and
interaction data, IP addresses

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


CRIMTAN HOLDINGS LIMITED

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Probabilistic identifiers, Users’ profiles,
Browsing and interaction data, User-provided data, IP addresses, Device
characteristics, Precise location data, Non-precise location data

more

Cookie duration resets each session.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


GENIUS SPORTS UK LIMITED

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Probabilistic identifiers, Users’ profiles,
Browsing and interaction data, IP addresses, Device characteristics, Non-precise
location data

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


CRITEO SA

Cookie duration: 390 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Probabilistic identifiers, Users’ profiles,
Browsing and interaction data, IP addresses, Device characteristics, Non-precise
location data

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


ADLOOX SA

Doesn't use cookies.

Data collected and processed: Device identifiers, Probabilistic identifiers,
Browsing and interaction data, IP addresses, Device characteristics, Non-precise
location data

more

Uses other forms of storage.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


BLIS GLOBAL LIMITED

Cookie duration: 400 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Probabilistic identifiers, Users’ profiles,
Browsing and interaction data, User-provided data, IP addresses, Device
characteristics, Precise location data, Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


LOTAME SOLUTIONS, INC

Cookie duration: 274 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Probabilistic identifiers, Users’ profiles,
Browsing and interaction data, User-provided data, IP addresses, Device
characteristics

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


LIVERAMP

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Browsing and interaction data, IP addresses,
Device characteristics, Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


GROUPM UK LIMITED

Cookie duration: 395 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Probabilistic identifiers, Browsing and
interaction data, IP addresses, Device characteristics, Precise location data,
Non-precise location data

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


LOOPME LIMITED

Cookie duration: 90 (days).

Data collected and processed: Device identifiers, Privacy choices, Probabilistic
identifiers, Users’ profiles, Browsing and interaction data, User-provided data,
IP addresses, Device characteristics, Precise location data, Non-precise
location data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


DYNATA LLC

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Users’ profiles, Browsing and interaction data,
User-provided data, IP addresses, Device characteristics, Non-precise location
data

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


ASK LOCALA

Doesn't use cookies.

Data collected and processed: Device identifiers, Privacy choices, IP addresses,
Device characteristics, Precise location data, Non-precise location data

more

Uses other forms of storage.


View details | Privacy policylaunch
Consent


NEAR INTELLIGENCE

Doesn't use cookies.

Data collected and processed: Device identifiers, Browsing and interaction data,
IP addresses, Device characteristics, Precise location data, Non-precise
location data

more

Uses other forms of storage.


View details | Privacy policylaunch
Consent


DOUBLEVERIFY INC.

Doesn't use cookies.

Data collected and processed: Privacy choices, Probabilistic identifiers,
Browsing and interaction data, IP addresses, Device characteristics, Non-precise
location data

more




View details | Privacy policylaunch
Legitimate interesthelp_outline


BIDSWITCH GMBH

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Probabilistic identifiers, Browsing and
interaction data, IP addresses, Device characteristics, Precise location data,
Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


IPONWEB GMBH

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Browsing and interaction data, User-provided data,
IP addresses, Device characteristics, Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


NEXTROLL, INC.

Cookie duration: 183 (days).

Data collected and processed: Device identifiers, Privacy choices, Users’
profiles, Browsing and interaction data, User-provided data, IP addresses,
Device characteristics, Non-precise location data

more

Cookie duration resets each session.


View details | Privacy policylaunch
Consent


TEADS FRANCE SAS

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Privacy choices, Probabilistic
identifiers, Users’ profiles, Browsing and interaction data, IP addresses,
Device characteristics, Non-precise location data

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


STRÖER SSP GMBH (SSP)

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Privacy choices, Probabilistic
identifiers, Users’ profiles, Browsing and interaction data, IP addresses,
Device characteristics, Non-precise location data

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


OS DATA SOLUTIONS GMBH &AMP; CO. KG

Cookie duration: 90 (days).

Data collected and processed: Device identifiers, Privacy choices, Probabilistic
identifiers, Users’ profiles, Browsing and interaction data, User-provided data,
IP addresses, Device characteristics, Non-precise location data

more

Uses other forms of storage.


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PERMODO GMBH

Doesn't use cookies.

Data collected and processed: Device identifiers, Privacy choices, Users’
profiles, Browsing and interaction data, IP addresses, Device characteristics,
Non-precise location data

more

Uses other forms of storage.


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PLATFORM161 B.V.

Cookie duration: 396 (days).

Data collected and processed: Device identifiers, Privacy choices, Probabilistic
identifiers, Users’ profiles, Browsing and interaction data, IP addresses,
Device characteristics, Precise location data, Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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ADACADO TECHNOLOGIES INC. (DBA ADACADO)

Cookie duration: 365 (days).

Data collected and processed: Privacy choices, Browsing and interaction data, IP
addresses, Non-precise location data

more

Cookie duration resets each session.


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BASIS GLOBAL TECHNOLOGIES, INC.

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Users’ profiles, Browsing and interaction data, IP
addresses, Device characteristics, Precise location data, Non-precise location
data

more

Cookie duration resets each session.


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SMADEX, S.L.U.

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Privacy choices, Probabilistic
identifiers, Users’ profiles, User-provided data, IP addresses, Device
characteristics, Non-precise location data

more

Cookie duration resets each session.


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BOMBORA INC.

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Users’ profiles, Browsing and interaction data, IP addresses,
Device characteristics, Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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EASYMEDIA GMBH

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Privacy choices, Probabilistic
identifiers, Users’ profiles, Browsing and interaction data, IP addresses,
Device characteristics, Precise location data, Non-precise location data

more

Cookie duration resets each session.


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REMERGE GMBH

Doesn't use cookies.

Data collected and processed: Device identifiers, Browsing and interaction data,
IP addresses, Device characteristics, Non-precise location data

more

Uses other forms of storage.


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ADVANCED STORE GMBH

Cookie duration: 365 (days).

Data collected and processed: Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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MAGNITE CTV, INC.

Cookie duration: 366 (days).

Data collected and processed: Device identifiers, Privacy choices, Probabilistic
identifiers, Browsing and interaction data, IP addresses, Device
characteristics, Precise location data, Non-precise location data

more




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DELTA PROJECTS AB

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Probabilistic identifiers, Users’ profiles,
Browsing and interaction data, User-provided data, IP addresses, Device
characteristics, Precise location data, Non-precise location data

more




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USEMAX ADVERTISEMENT (EMEGO GMBH)

Cookie duration: 365 (days).

Data collected and processed: Users’ profiles

more

Cookie duration resets each session.


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EMETRIQ GMBH

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Probabilistic identifiers, Users’ profiles,
Browsing and interaction data, User-provided data, IP addresses, Device
characteristics, Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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PUBLICIS MEDIA GMBH

Cookie duration: 1825 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Probabilistic identifiers, Users’ profiles,
Browsing and interaction data, User-provided data, IP addresses, Device
characteristics, Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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M.D. PRIMIS TECHNOLOGIES LTD.

Cookie duration: 25 (days).

Data collected and processed: Device identifiers, Privacy choices, Probabilistic
identifiers, Browsing and interaction data, User-provided data, IP addresses,
Device characteristics, Non-precise location data

more




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ONETAG LIMITED

Cookie duration: 396 (days).

Data collected and processed: Device identifiers, Privacy choices, Browsing and
interaction data, IP addresses, Device characteristics, Non-precise location
data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


CLOUD TECHNOLOGIES S.A.

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Users’ profiles, Browsing and interaction data, IP
addresses, Device characteristics, Non-precise location data

more

Cookie duration resets each session.


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SMARTOLOGY LIMITED

Doesn't use cookies.

Data collected and processed: IP addresses

more

Uses other forms of storage.


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IMPROVE DIGITAL

Cookie duration: 90 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Probabilistic identifiers, Users’ profiles,
Browsing and interaction data, User-provided data, IP addresses, Device
characteristics, Precise location data, Non-precise location data

more

Cookie duration resets each session.


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ADOBE ADVERTISING CLOUD

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, IP addresses

more




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BANNERFLOW AB

Cookie duration: 366 (days).

Data collected and processed: IP addresses

more




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TABMO SAS

Doesn't use cookies.

Data collected and processed: Device identifiers, Privacy choices, Probabilistic
identifiers, Users’ profiles, Browsing and interaction data, User-provided data,
IP addresses, Device characteristics, Precise location data, Non-precise
location data

more

Uses other forms of storage.


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Consent


INTEGRAL AD SCIENCE (INCORPORATING ADMANTX)

Doesn't use cookies.

Data collected and processed: Privacy choices, Browsing and interaction data, IP
addresses, Device characteristics, Non-precise location data

more




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WIZALY

Cookie duration: 365 (days).

Data collected and processed: Authentication-derived identifiers, Privacy
choices, Browsing and interaction data, IP addresses, Device characteristics,
Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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WEBORAMA

Cookie duration: 393 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Probabilistic identifiers, Users’ profiles,
Browsing and interaction data, User-provided data, IP addresses, Device
characteristics, Non-precise location data

more

Uses other forms of storage.


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JIVOX CORPORATION

Cookie duration: 30 (days).

Data collected and processed: Device identifiers, Privacy choices, Users’
profiles, Browsing and interaction data, IP addresses, Precise location data,
Non-precise location data

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


MOBILE PROFESSIONALS BV / SAGE&#43;ARCHER BV

Doesn't use cookies.

Data collected and processed: Non-precise location data

more




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Consent


ON DEVICE RESEARCH LIMITED

Cookie duration: 30 (days).

Data collected and processed: Device identifiers, Browsing and interaction data,
User-provided data, IP addresses, Device characteristics, Precise location data,
Non-precise location data

more




View details | Storage details | Privacy policylaunch
Consent


ROCKABOX MEDIA LTD

Doesn't use cookies.

Data collected and processed: Browsing and interaction data, IP addresses,
Device characteristics, Non-precise location data

more




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EXACTAG GMBH

Cookie duration: 180 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Browsing and interaction data, IP addresses,
Device characteristics

more

Cookie duration resets each session.


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Consent


CELTRA INC.

Doesn't use cookies.

Data collected and processed: Device identifiers, IP addresses, Device
characteristics, Precise location data

more

Uses other forms of storage.


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MAINADV SRL

Cookie duration: 30 (days).

Data collected and processed: Device identifiers, Privacy choices, Browsing and
interaction data, User-provided data, IP addresses, Device characteristics,
Non-precise location data

more

Uses other forms of storage.


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Consent


GEMIUS SA

Cookie duration: 1825 (days).

Data collected and processed: Device identifiers, Privacy choices, Users’
profiles, Browsing and interaction data, Device characteristics

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


THE KANTAR GROUP LIMITED

Cookie duration: 914 (days).

Data collected and processed: Device identifiers, Privacy choices, Browsing and
interaction data, IP addresses, Device characteristics, Non-precise location
data

more

Cookie duration resets each session. Uses other forms of storage.


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NIELSEN MEDIA RESEARCH LTD.

Cookie duration: 120 (days).

Data collected and processed: Device identifiers, Privacy choices, Browsing and
interaction data, IP addresses, Device characteristics

more

Cookie duration resets each session. Uses other forms of storage.


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SOLOCAL SA

Cookie duration: 396 (days).

Data collected and processed: Device identifiers, Privacy choices, Users’
profiles, Browsing and interaction data, User-provided data, IP addresses,
Device characteristics, Precise location data, Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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PIXALATE, INC.

Doesn't use cookies.

Data collected and processed: Device identifiers, Browsing and interaction data,
IP addresses, Device characteristics, Non-precise location data

more




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Consent


ORACLE ADVERTISING

Cookie duration: 180 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Users’ profiles, Browsing and interaction data,
User-provided data, Device characteristics, Non-precise location data

more

Uses other forms of storage.


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Consent


NUMBERLY

Cookie duration: 180 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Users’ profiles, Browsing and interaction data,
User-provided data, IP addresses, Device characteristics, Non-precise location
data

more

Cookie duration resets each session.


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Consent


AUDIENCEPROJECT APS

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Probabilistic identifiers, Users’ profiles,
Browsing and interaction data, User-provided data, IP addresses, Device
characteristics, Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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DEMANDBASE, INC.

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Privacy choices, Probabilistic
identifiers, Users’ profiles, Browsing and interaction data, User-provided data,
IP addresses, Device characteristics, Precise location data, Non-precise
location data

more

Cookie duration resets each session. Uses other forms of storage.


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EFFILIATION / EFFINITY

Cookie duration: 2 (days).

Data collected and processed: Device characteristics

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


SEENTHIS AB

Doesn't use cookies.

Data collected and processed: IP addresses, Device characteristics

more




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COMMANDERS ACT

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, IP addresses

more




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Consent


TRAVEL AUDIENCE GMBH

Cookie duration: 397 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Probabilistic identifiers, Users’ profiles, Browsing and
interaction data, IP addresses, Device characteristics, Precise location data,
Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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HUMAN

Doesn't use cookies.

Data collected and processed: Device identifiers, Probabilistic identifiers, IP
addresses, Device characteristics, Non-precise location data

more




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BLENDEE SRL

Cookie duration: 366 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Users’ profiles, Browsing and interaction data,
User-provided data, IP addresses, Device characteristics, Non-precise location
data

more

Cookie duration resets each session. Uses other forms of storage.


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INNOVID LLC

Cookie duration: 90 (days).

Data collected and processed: Device identifiers, Privacy choices, Browsing and
interaction data, IP addresses, Device characteristics, Non-precise location
data

more

Cookie duration resets each session.


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PAPIRFLY AS

Doesn't use cookies.

Data collected and processed: Device characteristics

more




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NEUSTAR, INC., A TRANSUNION COMPANY

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Probabilistic identifiers, Users’ profiles,
Browsing and interaction data, User-provided data, IP addresses, Device
characteristics, Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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SALESFORCE.COM, INC.

Cookie duration: 180 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Users’ profiles, Browsing and interaction data,
User-provided data, Device characteristics, Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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VERVE GROUP EUROPE GMBH

Doesn't use cookies.

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Users’ profiles, Browsing and interaction data,
User-provided data, IP addresses, Device characteristics, Precise location data,
Non-precise location data

more

Uses other forms of storage.


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OTTO (GMBH &AMP; CO KG)

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Privacy choices, Users’
profiles, Browsing and interaction data, User-provided data, IP addresses

more

Cookie duration resets each session. Uses other forms of storage.


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ADOBE AUDIENCE MANAGER, ADOBE EXPERIENCE PLATFORM

Cookie duration: 180 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Probabilistic identifiers, Users’ profiles,
Browsing and interaction data, User-provided data, IP addresses, Device
characteristics, Precise location data, Non-precise location data

more

Cookie duration resets each session.


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LOCALSENSOR B.V.

Doesn't use cookies.

Data collected and processed: Device identifiers, Privacy choices, IP addresses,
Device characteristics, Precise location data, Non-precise location data

more

Uses other forms of storage.


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ONLINE SOLUTION

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Privacy choices, Probabilistic
identifiers, Users’ profiles, Browsing and interaction data, User-provided data,
IP addresses, Device characteristics, Precise location data, Non-precise
location data

more

Cookie duration resets each session. Uses other forms of storage.


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RELAY42 NETHERLANDS B.V.

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Privacy choices, Probabilistic
identifiers, Users’ profiles, Browsing and interaction data, User-provided data,
IP addresses, Device characteristics

more




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GP ONE GMBH

Cookie duration: Uses session cookies.

Data collected and processed: Privacy choices, Browsing and interaction data,
User-provided data, IP addresses, Device characteristics, Non-precise location
data

more

Uses other forms of storage.


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THE MEDIAGRID INC.

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Privacy choices, Probabilistic
identifiers, Browsing and interaction data, IP addresses, Device
characteristics, Precise location data, Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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MINDTAKE RESEARCH GMBH

Cookie duration: 180 (days).

Data collected and processed: Device identifiers, Probabilistic identifiers,
Users’ profiles, Browsing and interaction data, IP addresses, Device
characteristics

more

Uses other forms of storage.


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CINT AB

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Privacy choices, Browsing and
interaction data, IP addresses, Device characteristics

more




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GOOGLE ADVERTISING PRODUCTS

Cookie duration: 396 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Users’ profiles, Browsing and interaction data,
User-provided data, IP addresses, Device characteristics, Non-precise location
data

more

Uses other forms of storage.


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GFK SE

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Users’ profiles, Browsing and interaction data,
User-provided data, IP addresses, Device characteristics, Non-precise location
data

more

Uses other forms of storage.


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REVJET

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Privacy choices, Users’
profiles, IP addresses, Non-precise location data

more

Cookie duration resets each session.


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PROTECTED MEDIA LTD

Doesn't use cookies.

Data collected and processed: Device identifiers, Probabilistic identifiers,
Browsing and interaction data, IP addresses, Device characteristics

more




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CLINCH LABS LTD

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Privacy choices, Probabilistic
identifiers, Users’ profiles, Browsing and interaction data, IP addresses,
Device characteristics, Non-precise location data

more

Cookie duration resets each session.


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ORACLE DATA CLOUD - MOAT

Doesn't use cookies.

Data collected and processed: IP addresses, Non-precise location data

more




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HEARTS AND SCIENCE MÜNCHEN GMBH

Cookie duration: 60 (days).

Data collected and processed: IP addresses

more

Cookie duration resets each session.


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AMAZON ADVERTISING

Cookie duration: 396 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Users’ profiles, Browsing and interaction data, IP
addresses, Device characteristics, Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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MOLOCO, INC.

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, IP addresses, Device
characteristics, Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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ADTRIBA GMBH

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, Privacy choices, Browsing and interaction data, IP addresses,
Device characteristics, Non-precise location data

more

Cookie duration resets each session.


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OBJECTIVE PARTNERS BV

Cookie duration: 90 (days).

Data collected and processed: Device identifiers

more

Cookie duration resets each session.


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ENSIGHTEN

Cookie duration: 1825 (days).

Data collected and processed: Device identifiers, Privacy choices, Browsing and
interaction data, IP addresses, Device characteristics

more

Cookie duration resets each session.


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EBAY INC

Cookie duration: 90 (days).

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characteristics

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HURRA COMMUNICATIONS GMBH

Cookie duration: 366 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, IP addresses, Device characteristics, Precise location data,
Non-precise location data

more

Cookie duration resets each session.


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AKAMAI

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FACEBOOK

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C3 METRICS

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IBM

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VIMEO

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VODAFONE GMBH

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NETQUEST

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MANAGE.COM

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