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 * Marketing Consulting
   * Coaching & Consulting
   * Fractional Chief Marketing Officer
   * Marketing Diagnostic Consultation
 * Marketing OPTICS™
   * Get OPTICS™ on your Marketing
   * OPTICS™ Framework
   * Implementing OPTICS™
   * Become an OPTICS™ Implementer
 * AI in Marketing
   * AI in Marketing
   * CXO AI Roundtable Discussions
   * OPTICS™ AI Certified Mastermind
 * Insights
   * Marketing Insights Blog
 * Training & Courses
   * Education & Training
   * 60-Minute eBook
   * Accelerated AI Marketing Mastery
   * Brand Voice DNA™
   * OPTICS™ Academy
   * OPTICS™ Accelerator
   * OPTICS™ AI Certified Mastermind


 * Marketing Consulting
   * Coaching & Consulting
   * Fractional Chief Marketing Officer
   * Marketing Diagnostic Consultation
 * Marketing OPTICS™
   * Get OPTICS™ on your Marketing
   * OPTICS™ Framework
   * Implementing OPTICS™
   * Become an OPTICS™ Implementer
 * AI in Marketing
   * AI in Marketing
   * CXO Roundtable Discussions
   * Get Our AI Prompt Database
 * Insights
   * Markting Insights Blog
 * Training & Courses
   * Education & Training
   * 60-Minute eBook
   * Accelerated ChatGPT Training
   * Brand Voice DNA
   * OPTICS™ Academy
   * OPTICS™ Accelerator
   * OPTICS™ AI Certified Mastermind





LESS THAN 14% OF WORKERS FEEL THEY'VE BEEN ADEQUATELY TRAINED IN THE USE OF AI.


Don't let their fears drive them into your competitor's lap.


LEARN HOW to Upskill them now


FEELING OVERWHELMED BY AI AND THE PACE OF INNOVATION?

You're not alone.

The landscape of artificial intelligence is evolving at a breakneck speed. Just
when you think you've got a grip on it, some new tool or advancement comes out
and you're back on your heels again. 

Unless you and your staff can keep up, you'll never be able to harness this
incredible technology to scale your business, and your competitors will eat your
lunch in the next 12 months.

That's the problem we solve for businesses like yours.

WATCH AS THE CEOS OF DELL, NVIDIA, AND SERVICENOW ISSUE A PRETTY DIRE WARNING ON
AI ADOPTION.


MASTER AI ADOPTION WITH OUR SPECIALIZED TRAINING PROGRAMS


THE AI STRATEGY CANVAS™

The AI Strategy Canvas™ is the foundational tool we created to help business
leaders and their employees quickly get a grasp on AI, scale its adoption, and
generate unparalleled results.

The AI Strategy Canvas™ is a powerful tool that simplifies the creation of
effective AI strategies and helps you rapidly build a highly proficient,
AI-enhanced workforce.

Using this tool, your employees will be able to quickly align AI initiatives
with business objectives, ensuring that the use of AI in your organization is
uniform, standards-driven, and primed for optimal results and efficiency.


Learn More



AI SKILLSBUILDER™

The AI SkillsBuilder™ series is a comprehensive training solution designed to
equip your business leaders and your teams with the role-oriented training
necessary to leverage AI effectively and quickly. 

This program accelerates AI adoption by ensuring that all of your employees
start from the same level of understanding and use the same framework when
working with AI. This eliminates confusion and inefficiency while promoting a
cohesive AI strategy across the organization.

The AI SkillsBuilder™ provides a suite of tailored, department-specific tracks
that address the needs of unique business functions such as HR, Marketing,
Customer Service, IT, and Accounting. This continuously updated curriculum,
developed in partnership with leading universities and industry experts, ensures
that your team stays current with the latest AI advancements and best practices.


Learn More



ACCELERATED AI MASTERY TRAINING

In our 6-week accelerated training, you'll learn to master the AI Strategy
Canvas™, Scalable Prompt Engineering™, and Brand Voice DNA™.

You'll become a master at using our AI Strategy Canvas™ to engineer a scalable
AI adoption strategy for your organization. This is the secret to scaling AI
adoption in your organization and accelerating your understanding of AI
prompting.

You'll be able to streamline your content creation process, ensuring it's
efficient, consistent, and aligned with your brand standards.


Learn More



OPTICS™ AI CERTIFIED MASTERMIND

The OPTICS™ AI Certified Mastermind Program offers a meticulously crafted
experience designed to accelerate learning and exposure to new AI tech without
making your head explode.

Designed specifically for organizations or businesses with small, internal
marketing teams, the OPTICS™ AI Certified Mastermind Program is collaborative
process and a proven framework for those feeling overwhelmed by the rapidly
changing marketing and AI landscape.

If you're a business owner or corporation who feels like you're perpetually
playing catch-up, this program is your ticket to not just keeping pace, but
setting it.


Learn More



CXO AI ROUNDTABLE COMMUNITY

The CXO AI Roundtable is a unique opportunity for professionals like you to
build and share expertise while improving your skills in the world of AI. It's a
space where CXOs and other experts gather to explore and accelerate their
understanding of the application of AI in Small and Medium-sized Business (SMB)
marketing strategies. Inside you will find receive access to weekly newsletters,
monthly AI tool comparisons, and so much more. 


Learn More



NAVIGATING THE CHALLENGES OF AI SECURITY

75% of CEOs believe that the organization with the most advanced generative AI
capabilities wins. It's clear that AI is not just an option—it's imperative for
survival. However, AI adoption comes with its own set of challenges --
especially in terms of security. From scam emails to deep fakes, the risks are
real and varied, affecting everything from brand integrity to financial
stability. Understanding these risks is the first step toward safeguarding your
business.


A ROADMAP TO STRATEGIC AI EXECUTION

It's not just about having access to AI tools, it's about methodically
integrating them into your operations to solve problems faster, gain strategic
insights, and seize new opportunities. From copywriting and image generation to
supply forecasting and task automation, AI has the potential to revolutionize
every aspect of your business. 

But where do you start?

Identifying problems or opportunities where AI can add value is the obvious
first milestone. Getting everyone in your organization operating from the same
framework and understanding is the key to strategic scaling and optimal results.


UPSKILLING VS REPLACING EMPLOYEES

They say that people won't get replaced by AI, they'll get replaced by someone
who uses AI. What they don't tell you is that replacing an employee is the most
expensive way to implement AI.

In fact, the cost of replacing an employee is 7 times higher than simply
retaining and training an existing employee.

That's where we change the game.

Not only do we help you solidify the foundational aspects of building a secure
and strategic AI framework, but we are masters at AI skill development. We help
you get the most out of AI and out of your AI-enabled team members.


THE THREE PILLARS OF SUCCESSFUL AI IMPLEMENTATION

--------------------------------------------------------------------------------


SECURITY

64%


OF CEOS BELIEVE THAT GENERATIVE AI IS GOING TO INCREASE SECURITY RISK.






DO YOU KNOW WHAT DATA YOUR EMPLOYEES ARE SHARING AND WHERE THEY'RE BEING STORED?


STRATEGY

72%


OF EXECUTIVES THINK AI IS GOING TO BE THE MOST SIGNIFICANT BUSINESS ADVANTAGE
THEY HAVE.






IF YOU AREN'T ADOPTING AN AI STRATEGY, YOU CAN GUARANTEE SOME OF YOUR
COMPETITORS ARE.


SKILLS

63%


OF ORGANIZATIONS RECOGNIZE THE DEMAND FOR AI SKILLS HAS OUTSTRIPPED CAPACITY.






WHILE ONLY 14% OF EMPLOYEES ARE CONFIDENT THEY'VE RECEIVED THE PROPER AI
TRAINING.


WHY BIZZUKA?

Whether you're a small business executive looking to harness the power of AI in
your marketing strategies, or a marketing professional aiming to stay ahead in
the rapidly evolving digital landscape, we eliminate the confusion and overwhelm
what's slowing you down. 

We offer you more than an AI history lesson and focus on foundational frameworks
like the AI Strategy Canvas, the OPTICS™ AI marketing system, and
the Accelerated AI Mastery program. Not only do we provide expert consulting
services, but we equip you with the knowledge and resources necessary to fully
utilize AI - all to help you achieve growth and success in your business.


JOHN MUNSELL

Chief Executive Officer
Bizzuka, Inc.

John Munsell is the co-founder of Bizzuka, an AI consulting firm focused on
artificial intelligence strategy and implementation. With a career spanning over
25 years in marketing, software development, financial services, and sales, John
brings a wealth of experience to the AI industry. 

He is also an Adjunct Instructor of Artificial Intelligence at Louisiana State
University, contributing to the academic field while leading Bizzuka. His work
centers on helping enterprise leadership teams develop AI competency frameworks
and upskill their workforces.

John is the creator of the AI Strategy Canvas, a fundamental methodology for
seamlessly integrating AI technologies across various business departments.
Through his corporate training programs and the CXO AI Roundtable, John has
personally trained over 200 corporate executives and managers, equipping them
with practical AI applications to enhance efficiency, reduce costs, and foster
innovative new product development.


WHAT OUR CLIENTS ARE SAYING


THE AI STRATEGY CANVAS™ MADE IT ALL CLICK

The moment I used the Strategy Canvas™ to start writing a prompt, just one of
them, it structured everything. And I started to understand how everything
started to fall into place. Those of you who are just starting out and so on,
that Strategy Canvas™ is probably the best way to go as a map, a roadmap of
what's first, second, third, fourth, and so on, track yourself going down that,
and even as a team exercise.

John Thompson

COO




REDUCING TIME ON TASKS FROM 2 WEEKS TO 2 HOURS

I just spent about 2 weeks updating our competitive analysis kind of overview. I
watched you do that yesterday with ChatGPT in 2 hours, and it was better than
what I had done in 2 weeks. It's just fascinating the way that you've built that
program. I think it's a marvel. So how accurate it was coming back with what it
did. Around our find-to-code product. So it really opened my eyes yesterday to
the potential of what it could do is, on one hand, exhilarating, and, on the
other hand, it's terrifying.

David Lewis

Marketing Manager




SCALABLE PROMPT ENGINEERING™

As part of being a new entrepreneur, I have to align myself with executives
throughout the industry and other industries. One of the core people that I've
found to follow and be mentored by is John. When he started showing us the use
of Al in the specific way of how we could prompt and then get different outputs
each time. That was so helpful to my business, making sure that myself and my
team can use the Al tools for the best ability possible and to get the most
efficiency in our operations. We really appreciate the work that John is doing,
and I look forward to continuing to work with him and learn from him. 

Jillyn Johnson

Founder / CSO






HOW OUR TRAINING IS DIFFERENT


BIZZUKA


 * 
   Real-World business application
 * 
   Over-the-shoulder demonstration
 * 
   Foundational AI frameworks
 * 
   Scalable prompting™ for maximum efficiency and adoption


OTHER UNIVERSITY LEVEL PROGRAMS


 * 
   Focus on history of AI
 * 
   Surface level ideology & theory
 * 
   Generalized discussion of applications
 * 
   Lacking frameworks your entire organization can utilize synergistically


MOST AI "EXPERTS"


 * 
   Useless prompt packs
 * 
   Lack of business experience
 * 
   Little more than parlor tricks
 * 
   Promote tools based on affiliate commissions


THE BIZZUKA AI ADVANTAGE:

Our training is specifically designed for individuals who want to gain practical
experience and directly apply AI technologies to their business operations. It
is not for those seeking a basic or theoretical understanding of AI. It's for
those who want to learn and apply skills using their own company for real-world
applications.





FAQS

What if I've never used AI before?

No prior experience with AI is necessary to benefit from our AI SkillsBuilder
training. Our program starts with foundational courses that cover basic AI
concepts and terminology. These courses are designed to be accessible and easy
to understand, ensuring that anyone, regardless of their background, can grasp
the essentials of AI. From there, we build up to more advanced topics, ensuring
you gain practical, department-specific skills that you can apply in your role.

Is the training updated over time?

Yes, the AI SkillsBuilder program is continuously updated to stay current with
the latest advancements in AI technology and industry best practices. We partner
with leading universities and industry experts to ensure our curriculum reflects
the most recent developments and trends. This commitment to ongoing improvement
ensures that our training remains relevant and effective, providing you with the
most up-to-date knowledge and skills.

Can I put my entire team through the training?

Absolutely. The AI SkillsBuilder program is designed to be scalable and can
accommodate teams of any size. We offer tailored training tracks for different
departments, ensuring that each team member receives the specific skills they
need to leverage AI effectively in their role. Whether you're looking to upskill
a small group or an entire organization, our comprehensive and customizable
approach can meet your needs, driving digital transformation across your
company.


INTERESTED IN CORPORATE AI TRAINING? 

Our Corporate AI Training programs are tailored to give your team the framework
and skills they need to manage and leverage AI to its fullest potential. 

Schedule a call with us. We'll work with you to identify your team's unique
needs and design a training program that aligns with your business objectives.


Schedule A 30-Minute Corporate AI Training Discussion




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