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Text Content

The Future of Pricing. A Guide to the Next 10 Years of AI Pricing. Download
Competera logo
 * Products
 * Solutions
 * Resources
 * Customers
 * Company
   For enterprise retailers
   Pricing Platform
   
   increase trust by setting optimal prices
   
   Competitive Data
   
   including matching, scrapping and crawling
   
   Pricing Automation
   
   with self-service
   pricing configuration
   
   Price Optimization
   
   with elasticity-based
   price setting
   
   For marketplace sellers
   Competera X
   
   generating prices based on sales drivers
   
   Additional info
   SKU Journey
   
   explore product mission of every SKU in your portfolio
   
   How it works
   
   discover how the latest retail software works
   
   Pricing Consultancy
   
   enhance your pricing strategy with retail expertise
   
   by need
   See more
   Increase Margin by 6%
   Save 40 hours on repricing
   +2% margin by following rivals
   +3% margin on stock clearance
   Smart Promo Management
   Competitive Pricing
   Market-based Pricing
   Dynamic Pricing
   by industry
   See more
   Automotive Supplies & Parts
   Home Improvement & DIY
   Sporting Goods
   Health & Wellness, Beauty
   Pet Supplies
   Grocery & Consumables
   Apparel & Footwear
   Electronics
   by title
   For C-level Excellence
   For Pricing Managers
   Enhance your C-level retail excellence
   
   
   
   Blog
   Pricing Guides
   Case Studies
   Use Cases
   Academy
   Get your free copy
   See all resources
   About us
   Vision
   Partners
   Press
   Events
   Careers
   Contacts

Pricing Market Test

 * Products
   For enterprise retailers
   Pricing Platform
   
   increase trust by setting optimal prices
   
   Competitive Data
   
   including matching, scrapping and crawling
   
   Pricing Automation
   
   with self-service
   pricing configuration
   
   Price Optimization
   
   with elasticity-based
   price setting
   
   For marketplace sellers
   Competera X
   
   generating prices based on sales drivers
   
   Additional info
   SKU Journey
   
   explore product mission of every SKU in your portfolio
   
   How it works
   
   discover how the latest retail software works
   
   Pricing Consultancy
   
   enhance your pricing strategy with retail expertise

 * Solutions
   by need
   See more
   Increase Margin by 6%
   Save 40 hours on repricing
   +2% margin by following rivals
   +3% margin on stock clearance
   Smart Promo Management
   Competitive Pricing
   Market-based Pricing
   Dynamic Pricing
   by industry
   See more
   Automotive Supplies & Parts
   Home Improvement & DIY
   Sporting Goods
   Health & Wellness, Beauty
   Pet Supplies
   Grocery & Consumables
   Apparel & Footwear
   Electronics
   by title
   For C-level Excellence
   For Pricing Managers
   Enhance your C-level retail excellence
   
   

 * Resources
   Blog
   Pricing Guides
   Case Studies
   Use Cases
   Academy
   Get your free copy
   See all resources
 * Customers
 * Company
   About us
   Vision
   Partners
   Press
   Events
   Careers
   Contacts

Market Test
Request pricing



OPTIMAL PRICES
YOUR CUSTOMERS TRUST

Competera enables retailers and brands to increase customer trust by setting and
maintaining optimal prices in real-time. Our AI algorithms continuously
re-calculate billions of possible price combinations helping retailers to
rebound 6% of previously lost margin.

Market test Product Tour
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5.0

Capterra



4.9

G2 Crowd



4.9

Crozdesk



Representative Vendor in 2022 Short and Long Life Cycle Market Guides

2023 Best Retail Insights by Vendors In Partnerships Awards

2023 Best Breakthrough Technology Solution by Vendors in Partnerships Awards


START TO WIN WITH COMPETERA RIGHT NOW

Advanced technology is the key to growing bottom-line sustainably. The future
belongs to real-time ML-driven pricing.

Reduce repricing time by 50%

Up to 8% of recovered revenue

Up to 6% margin loss prevention

Real-time competitive data


UNCOVER THE FULL POTENTIAL OF COMPETERA’S AI PRICING

Read how Competera’s pricing solutions help retailers across different
industries.

Home decor
Balsam Brands
Boosting gross margin and revenue by over 3,5%
read
Grocery
Delivery service
Pricing Automation for grocery delivery service
read
Consumer goods
Sephora
Coherent and flexible Competitive Data covering 9 countries
read
Consumer goods
Unilever
Ready to consume market data for better assortment analysis
read
Sporting Goods
Wiggle
Competition-based pricing for over half a million SKUs
read
Consumer electronics
Elkjøp
How Elkjøp Sustained the Competition with Amazon
read
Home decor
Balsam Brands
Boosting gross margin and revenue by over 3,5%
read
Grocery
Delivery service
Pricing Automation for grocery delivery service
read
Consumer goods
Sephora
Coherent and flexible Competitive Data covering 9 countries
read
Consumer goods
Unilever
Ready to consume market data for better assortment analysis
read
Sporting Goods
Wiggle
Competition-based pricing for over half a million SKUs
read
Consumer electronics
Elkjøp
How Elkjøp Sustained the Competition with Amazon
read
Home decor
Balsam Brands
Boosting gross margin and revenue by over 3,5%
read
Grocery
Delivery service
Pricing Automation for grocery delivery service
read
Consumer goods
Sephora
Coherent and flexible Competitive Data covering 9 countries
read



SEE HOW WE ADDRESS COMMON CHALLENGES OF RETAIL PRICING

Competera offers a unique technology blend to make the pricing process easy and
effective,
allowing you to reach your strategic goals.

STRUGGLING TO BALANCE PROFIT AND COMPETITIVENESS IN A FLUID MARKET

SUCCESSFULLY OPTIMIZING PROFIT AND COMPETITIVENESS IN A DYNAMIC MARKET

Discover how



MANUAL PRICING ERRORS RISK MARKET
POSITION

STRATEGIC PRICING ACCURACY STRENGTHENS MARKET POSITION

Discover how



MISSED REVENUE FROM OVERLOOKING PRICING FACTORS AND IMPACTS

MAXIMIZED REVENUE BY ADDRESSING PRICING FACTORS AND THEIR IMPACTS

Discover how



MISALIGNED MARKET POSITION DUE TO POOR COMPETITOR DATA

IMPROVED MARKET POSITION THROUGH ACCURATE DATA ALIGNMENT

Discover how




SUCCESS IS A JOURNEY. LET'S COMPLETE IT TOGETHER

Competera is an industry-agnostic solution suitable for online, offline,
omnichannel, mono- or multi brand retailers. We help your team get optimal
prices for each product across all selling channels by using a unique
combination of pricing tools and AI algorithms.

COST-PLUS

Margin-centric

Ad hoc repricing

Human-driven decision

MARKET-DRIVEN

Competitor-centric pricing triggered by market changes

Regular repricing

Constant manual check

Data dependence

RULE-BASED

Based on rules and business constraints

Automated real-time repricing

Human-supervised

Market-share focused

ELASTICITY-BASED

Mix of rules & demand-based pricing

Goal-oriented repricing

Manager as a strategist

Portfolio coverage

PERSONALIZED

Shopper-centric pricing

Individual offers based on LTV

Balance between customer demand and business goal

COST-PLUS

Margin-centric

Ad hoc repricing

Human-driven decision

MARKET-DRIVEN

Competitor-centric pricing triggered by market changes

Regular repricing

Constant manual check

Data dependence

RULE-BASED

Based on rules and business constraints

Automated real-time repricing

Human-supervised

Market-share focused

ELASTICITY-BASED

Mix of rules & demand-based pricing

Goal-oriented repricing

Manager as a strategist

Portfolio coverage

PERSONALIZED

Shopper-centric pricing

Individual offers based on LTV

Balance between customer demand and business goal

COMPETERA PRICING PLATFORM

A unified workplace with an easy-to-use interface



COMPETITIVE DATA

High-quality, timely product matches and data scraping covering any region,
currency, or language in a single dashboard. Details



PRICING AUTOMATION

Coherent, fast and flexible pricing with defined workflows and a transparent
cause & effect analysis of every price change. Details



PRICE OPTIMIZATION

Elasticity-based price setting driven by demand patterns, products cross-impact
and more than 20 pricing and non-pricing factors. Details


SOFTWARE TO POWER YOUR PRICING

Competera offers a unique technology blend make pricing process easy and
effective.

Our elasticity-based AI pricing is driven by demand patterns, non-linear
dependencies and products cross impact — calculating 20+ internal and external
factors which guarantee gross margin.

No more manual analysis of outdated competitor pricing — our self-learning
competitive data platform provides real-time access to all of your competitors’
prices with the matching quality of up to 98% accuracy.

Unlimited scale & usability — our user-friendly dashboards and personalized
analytical reports are easy to use for merchants and pricing managers and can be
scaled to an unlimited number of products and categories.


SEE WHY COMPETERA
IS A ONE-OF-A-KIND SOLUTION

 * - Neural Networks self-train on diverse datasets
 * - Less supervision needed for recommendations
 * - Less vulnerable to sparse data with multiple factors

How does it work?
Your browser does not support the video tag.


WHY CHOOSE COMPETERA?

Competera is daily reaffirmed as an industry-standard AI solution helping
retailers to manage every pricing use case effectively

$60B+

revenue under management by Competera

162M

annual optimal price recommendations

2.4B

annual data
points


TRUSTED BY 50+ ORGANIZATIONS ACROSS THE GLOBE

Every Competera’s client can recover previously lost revenue and gross margin by
8% and 6% respectively
 * 
 * 
 * 
 * 
 * 
 * 
 * 
 * 
 * 


STAY UPDATED ON RETAIL NEWS

Article
Innovate or Stagnate:
A Winning Markdown and Promo Optimization Strategy
Explore Competera's cutting-edge Markdown and Promo Optimization for
adaptability in retail...

Podcast
#Pricing_Heroes: Navigating Retail Transformation with Oliver Banks
Insights on mastering change and pricing strategies in an ever-evolving retail
sector...


Article
Competera Wins Best Breakthrough Technology Solution at 2023 UK VIP Awards
With a focus on price optimization, Competera continues to empower retailers and
brands to thrive in the dynamic retail landscape.
All articles


WE’RE THE PERFECT FIT IF YOU HAVE:

 * Direct Sales to Consumers with Pricing Control
 * Managing an Inventory of 10,000+ SKUs
 * Annual Revenue Exceeding $400M



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BEST ANALYTICS / BI SOLUTIONS

E-commerce Germany award

PRICE OPTIMIZATION SOLUTIONS

Constellation

TRUSTED VENDOR 2022

Crozdesk

TOP 3 STARTUPS AT THE AI SUMMIT

London Tech Week

NOW TECH: PRICING AND PROMOTION

Forrester

G2 HIGH PERFORMER 2022

G2 Crowd

Product
 * Competitive Data
 * Pricing Automation
 * Price Optimization
 * Competera X

Solutions
 * Recover previously lost margin
 * Speed-up repricing
 * Stop losing margin by following rivals
 * Minimizes losses on stock clearance
 * Smart Promo Management
 * Competitive Pricing
 * Market-based Pricing
 * Dynamic Pricing

Resources
 * Blog
 * Whitepapers
 * Case Studies
 * Use Cases
 * Academy
 * Glossary

Company
 * About us
 * Vision
 * Partners
 * Press
 * Events
 * Careers
 * Contacts

Сontact us:
+1 302 207 5532 US +44 204 579 8779 UK info@competera.net


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